# Zoho CRM Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Zoho CRM the right CRM solution for you? Explore 6983 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/155928/Zoho-CRM/reviews

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Zoho CRM

4.3 (6983)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated June 30th, 2026

# Reviews of Zoho CRM

Ease of use

4.2

Customer Service

4.1

## Pros and Cons in Reviews

Integrated sales process automation

91% positive reviews out of 570

Most reviewers find sales management streamlines workflows, automates tasks, and provides valuable analytics for managing pipelines and boosting conversions.

Anonymous User

Project Analyst, 51 - 200 employees.

"Zoho CRM made it easy to manage our Sales pipeline by providing a structured view of leads/deals, plentiful integration options, out of the box analytics and a helpful support team."

Frequent bugs and reliability concerns

75% negative reviews out of 473

Most users comment bugs and issues cause slowdowns, crashes, syncing problems, and inconsistent performance, impacting daily operations and productivity.

Ilhan Can O.

Senior Associate, 11 - 50 employees.

"Sometimes we experience minor errors/glitches; e.g. search bar (does not directly go to the page when you click on the search result) and new customer profile is not saved (eventhough when you save the new customer profile, somehow it is not saved and as if you did not create a new customer). "

Centralized client relationship management

91% positive reviews out of 296

Most users report client management allows easy organization, communication, and access to detailed client information, improving service quality.

Mallory S.

Clinical Operations Manager, 11 - 50 employees.

"I like the various features within to help keep the team organized and easily locate our client's information."

Comprehensive activity and data tracking

93% positive reviews out of 285

Most reviewers describe tracking as highly versatile, enabling efficient monitoring of clients, sales, tasks, and communications in one place.

Harshul S.

Senior. Technical Support Specialist for Network Operations, 10,001+ employees.

"What I like most about Zoho CRM is how easy it is to track contacts and deals in one place."

## Showing most helpful reviews

Showing 1-25 of 6983 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Ron F.  
Owner  
Financial Services  
Used the software for: 2+ years

### "One of the best CRMs out there"

July 30, 2025

5.0

I had used Zoho in the past, and so it was a very easy decision with my newest venture. It fits my needs perfectly and does an incredible job of helping me manage my business and sell.

Pros

The amount of functionality retained in the mobile app is amazing. It is by far the most useful mobile app out of the many CRMs I have tried. Also the product is extremely customizable - I find it to be a perfect fit for my business and my sales process.

Cons

There weren't many things I didn't like about Zoho. There is a substantial learning curve, due to the depth of customization and features available.

Alternatives considered

[Capsule](https://www.capterra.com/p/124041/Capsule/)[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

Reason for choosing Zoho CRM

The mobile app was important for me, and Zoho vastly outperforms the others

Review Source

VR

Verified Reviewer  
VP, Business Development  
Insurance  
Used the software for: 6-12 months

### "Strong CRM to support a growing company!"

January 16, 2026

4.0

Does what we need it to do, super easy to onboard any new team members, and I haven't had to use customer support! While the team at Zoho is likely awesome, especially given the product quality, I've been sufficiently satisfied since joining!

Pros

I love that there is a free version for us to use while we are at a stage of growth where we are evolving from spreadsheets (free, but messy) and to a real platform that can support us!

Cons

I wish I could load update information fields for contacts or accounts as I am uploading. Legit the only challenge I've run into thus far in using this platform. I've used several other CRMs in my career and Zoho is the most intuitive.

Alternatives considered

[Salesforce Platform](https://www.capterra.com/p/268338/App-Cloud/)[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)

Reason for choosing Zoho CRM

The flexibility to align with our industry-specific field configuration (without the headache of setting this up in SFDC or HubSpot)

Review Source

SM

Sourav M.  
Supervisor  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Unbeatable Value and Deep Customization, but Expect a Setup Curve"

June 3, 2026

5.0

Once properly configured, it’s an incredibly powerful engine for managing data and automating workflows. It requires a significant upfront investment in setup time and training, but it pays off by providing enterprise-level capabilities at a fraction of the cost of its competitors.

Pros

The Value for Money is exceptional, especially if you utilize the broader Zoho ecosystem. Contact Management is incredibly robust, making it easy to track the entire lifecycle of a lead centrally. The Workflow Management tools are highly customizable—you can automate almost any repetitive task if you take the time to map it out. Additionally, the native Email integration works seamlessly to keep all client communications logged in one place.

Cons

The platform's overall Design can feel a bit dated and cluttered compared to more modern CRMs. Because of its depth, Ease of Use takes a hit initially; there is a undeniably steep learning curve. Customer Support can also be inconsistent and sometimes slow to resolve deeper technical issues unless you pay for premium support tier

Review Source

Joseph T.  
CEO  
Professional Training & Coaching  
Used the software for: 6-12 months

### "Worst Customer Service; Rep \[sensitive content hidden\] unhelpful"

February 11, 2026

1.0

Cons

We have used Zoho services operationally, but our experience with Zoho’s billing and account management has been unacceptable. For more than two months, Zoho was unable to correct billing issues on its own systems after transitioning our account from annual to monthly billing. During that time, Zoho repeatedly threatened service suspension despite being unable to provide a functioning invoice or payment method. When a usable invoice and payment link were finally provided late on a Friday afternoon, Zoho suspended our services less than 48 hours later for “non-payment,” without prior notice that immediate payment was required and without allowing any reasonable payment window (e.g., net 7). This occurred despite Zoho being fully aware that the delay was caused entirely by its own billing failures. Requests for accommodation, escalation, or direct communication were denied. Services were effectively held until payment was made the same day. The product may be viable, but Zoho’s billing controls, escalation process, and customer accountability are deeply flawed. Business customers should carefully consider the operational risk created by these practices.

Switched from

[LeadTrac](https://www.capterra.com/p/132569/LeadTrac/)

Thought it would be a better product; it is not

Review Source

VR

Verified Reviewer  
Travel Consultant  
Aviation & Aerospace  
Used the software for: 2+ years

### "Powerful and Flexible, once you get past the learning curve"

April 22, 2026

5.0

My overall experience with Zoho CRM has been positive most times, once i set up my page, ZOHO CRM does an amazing job keeping everything organized from leads, contacts, deals and communication history are all easy to be tracked in one place. That being said, it's not perfect, in the early startup, it was a bit frustrating and every now and then, the platform looked a bit clustered. Overall, I would say my experience is reliable and practical. It is not the best CRM out there, but it gets the work done

Pros

Zoho CRM is an app I keep coming back to because of its interface simplicity and effective functionality

Cons

My least favourite thing about Zoho CRM is it can feel a bit clustered, sometimes one will have to click through many screens to get something that can ordinarily be gotten easily. Although it's not bad but can be improved.

Review Source

AS

AJ S.  
CIO - Chief Information Officer  
E-Learning  
Used the software for: 2+ years

### "Save your money, not your time."

October 14, 2025

3.0

70/100. Why? This overall user experience is from an Indian business perspective where the business requires A LOT of in-CRM customisation in order to derive value from the CRM. The business is a leader in the India's education research and digital distribution space and has a team of 30 people working on the system. This includes Sales, Support, Operations, Accounts and Admin. Zoho CRM was the clear alternative to Salesforce in our specific business case because it offered a cost-friendly alternative, and a supposedly easy on-boarding and critical business metrics tracking process. We used it initially only for the Sales Team, then gradually, over 3 years, rolled it out for the Sales Support team as well as the Accounts Team to get a 360 degree view of the business. The CRM system is very difficult to customise - especially if you want a proper view of the business - Sales, Operations, Support, Accounts, Admin. It's been a 3+ year journey with Zoho. If the Zoho ecosystem had been a bit better thought-out with easy customisations the journey shouldn't have taken more than 1 year. If you are looking to customise the system to your specific business needs - all the best. It's going to take a really long time depending on your specific use case. An overview : Zoho has all the modules that SalesForce has...at 1/3rd the cost. Great. : It does 90% of the CRM job really well. And then collapses completely when it comes to business critical details that will actually deliver a bang for your buck. : you need a Zoho partner and about 2 years of development work if you want to really customise the solution for your particular line of business : it's out of the box for a very small spectrum of businesses : if you're moving from Tally to Zoho Books, you are looking at a one year development cycle - not counting the hours you'll spend trying to convince the Accounts Team to use the system. It's not an easy sell to the Accounts Team or integration process from a Tally to Zoho Books viewpoint. : the AI element is present but totally useless and gives zero insight into business critical elements. So, from a future-proofing standpoint, you'll save a lot of money vis-a-vis a Salesforce type of CRM, but invest a lot of time in customisations, development and in-house training to get critical business insights from the system. That's why - 70/100. Zoho now needs to up the ante - and fast. It's bare bones from an AI perspective and just about usable from a small business perspective. Everything else - be prepared for a hard slog.

Pros

Value for Money, Easy to start, Easy to Navigate, Easy to set up business metrics, Low learning curve for experienced CRM users, Good API services

Cons

: Terrible mobile experience, no value add to the business : Terrible AI - does absolutely nothing in terms of added business value, : Advanced Analytics to get core business intelligence is tricky, Core Metric tracking can be complete pain if embedded system values are over-written with semantics that are friendly to a particular business case. : Zoho Support promises a lot, delivers next to nothing. : Customisation - especially for Zoho Books for users moving from Tally - is a very long drawn out and painful process - from a development as well as a psychological perspective.

Alternatives considered

[Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[Dynamics 365](https://www.capterra.com/p/157279/Dynamics-365/)[Freshsales](https://www.capterra.com/p/155563/Freshsales/)[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)

Reason for choosing Zoho CRM

costs and ease of use for our particular business case

Switched from

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

Cost, analytics, ease of tracking core business metrics

Review Source

VR

Verified Reviewer  
Founder Owner  
Education Management  
Used the software for: 2+ years

### "Zoho - trying to lead"

November 10, 2025

3.0

I like its templates and ability to contact people using email and DMS. It got lot of fragmented like alerts, real messages messed up or buried in unwanted zero value automated alerts.

Pros

It’s a tool that Keeps all my leads in one place and helps me run a campaign. It is integrated with my website and Ring central my phone system.

Cons

Its tasks are never in sync with Leads. These should not be so fragmented. Tasks should be marked on the page as Leads.

Switched from

[LinkedIn for Business](https://www.capterra.com/p/213505/LinkedIn-for-Business/)[Microsoft Excel](https://www.capterra.com/p/176574/Excel/)

It came with my new company. I didn’t have a choice.

Review Source

VR

Verified Reviewer  
Product manager  
Automotive  
Used the software for: 1-2 years

### "Good CRM, better with the whole Zoho Suite"

October 28, 2025

4.0

More than 2 years using it as main CRM, for managing accounts in Spain, Portugal and Italy. Connected with the rest of the Zoho ecosystem, specially with Projects, Sprints, Books and Analytics.

Pros

CRM management with plenty of features, customizations and all you can expect from a modern CRM. It's biggest advantage? If you use the whole Zoho Suite, everything is connected and you can improve your company A LOT. Among that, it's a good CRM.

Cons

As all Zoho apps, configuration it's a little bit complicated, permissions are sometimes ultra complex to understand, and some adjustments need to be done by the OWNER of the installation, which is only ONE account and can do some administrative things. Another con is definitely support, which honestly it's not the best.

Switched from

[Dynamics 365](https://www.capterra.com/p/157279/Dynamics-365/)

Zoho Suite was implanted in the company (and also price).

Review Source

CC

Chris C.  
Project Manager  
Environmental Services  
Used the software for: 6-12 months

### "ZOHO - Great value if you don't need support"

March 20, 2026

2.0

We have decided to change to ClaritySoft CRM. Zoho didn't provide understanable support; even for what shoud have been a simple fix.

Pros

Easy navigation and great for task management. Great price. Population of fields is still seamless.

Cons

Have found that the support is not good. Upon my last inquiry, I couln't understand the rep and I speak two languages.

Alternatives considered

[Claritysoft CRM](https://www.capterra.com/p/123868/Claritysoft-CRM/)

Reason for choosing Zoho CRM

Primarily price. We found the low price did not meet our needs for support.

Review Source

MB

Mark B.  
CEO  
Insurance  
Used the software for: I used a free trial

### "Zoho Crm a really good low priced alternative."

September 19, 2025

5.0

Pros

Zoho CRM seems like a really good Value for Money, with good Customer Support, based in India. This software is pretty intuitive and Ease of Use is good. It's a great tool for Sales and Marketing and Email Management.

Cons

The look and feel with Pipedrive is more polished than the Zoho Crm but I'm also being charged a lot each month for a lot of features I don't really use.

Alternatives considered

[Insightly](https://www.capterra.com/p/130671/Insightly/)[monday CRM](https://www.capterra.com/p/245800/Monday-CRM/)[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)

Reason for choosing Zoho CRM

Zoho CRM seems like a good lower budget alternative I'm still considering.

Review Source

VR

Verified Reviewer  
Managing Director  
Renewables & Environment  
Used the software for: 2+ years

### "Great business tool that is simple to navigate"

February 12, 2025

4.0

Great adapable CRM with integration into almost all other platforms allowing simple reporting and control. The sandbox for testing was also great and meant we could constantly evolve the program to suit our business.

Pros

It is fairly simple to make quick changes or add amend fields to suit your business requirements

Cons

Some of the templates or layouts are not great making the page longer than it needs to be. This may be down to my lack of skills but i couldnt find a simple solution.

Switched from

[T Cards](https://www.capterra.com/p/10009177/T-Cards/)

We had TCards and another provider and it was all a bit cluncky

Review Source

RR

Rasilkrishnan R.  
Data analyst  
Security and Investigations  
Used the software for: 1-2 years

### "Affordable and powerful CRM. "

April 22, 2026

4.0

Overall zoho is value for money and one of the easiest to use CRM for mid sized companies. Zoho’s integration is far more superior that most of the other CRM.

Pros

Ease of use. The search in Zoho is far more superior than other popular CRMs like Netsuite And verticals in zoho make it easy to navigate between related records

Cons

It is no good at customisation. It is very hard to create new developments inside zoho with is not default in Zoho

Review Source

DeJané M.  
CEO and Founder  
Executive Office  
Used the software for: Less than 6 months

### "Every Major Company NEEDS THIS! "

September 20, 2025

5.0

All in all, I have had Zoho CRM for about 6 weeks and in that time, it has supercharged my and my teams efforts in our operational launch! It's the perfect piece of getting our company operational with all it's features and I couldn't see running my company without it. I just wish we were at a revenue generating standpoint so I could pay up for services for multiple years. ITS THAT VALUABLE and you don't want to lose any work not investing in this CRM system.

Pros

Zoho CRM has been insurmountable in my company's progression to our operational launch. It's helped to streamline our frameworks and creating the necessary modules needed specifically for my company was a breeze, especially with Zia. I cannot run my multi-industry company without it nor can I expand our operations with Zoho CRM. It's more than worth the money when you look at the amount of features you get such as Sales funnels, leads, marketing, emails and email management and the call feature is my favorite! It allows us to have a customer support line built straight in. I couldn't be more happy with Zoho CRM!

Cons

As of right now, I don't have many complaints about the Zoho CRM system. It's be a joy to use and I have really come across any issues. IF I had to pinpoint a stressor area, it would be the connection of getting the Calls feature set up and connecting our domain with the email/workspace. It doesn't have clear enough directions for me and from what I am able to follow does not work.

Review Source

BN

Belle N.  
Patient Care Coordinator  
Mental Health Care  
Used the software for: 1-2 years

### "Customizable and Easy to Use! "

April 15, 2026

5.0

Overall, Zoho CRM is so easy to use and navigate! I would highly recommend it to anyone in need of keeping track of data. The software is super organized and a great cost.

Pros

What I liked most about Zoho is how customizable it is. You can easily change the structure and formatting of the software so it’s personalized for your specific use.

Cons

What I liked the least about Zoho is how you can’t link it to other softwares. This is important for businesses that have to use many different applications.

Review Source

VR

Verified Reviewer  
Project Analyst  
Logistics and Supply Chain  
Used the software for: 1-2 years

### "A great choice for small business "

March 4, 2026

4.0

Zoho CRM is a solid product with a helpful support team and a strong product roadmap, Zoho CRM is a strong choice for any small business looking to manage their sales activity.

Pros

Zoho CRM made it easy to manage our Sales pipeline by providing a structured view of leads/deals, plentiful integration options, out of the box analytics and a helpful support team. a great choice for a small - medium organization.

Cons

Heavy customization or integration with other Zoho/third party applications can be difficult and time consuming to implement , making complex workflows difficult to recreate for initial config. There is a lack of AI features compared to other options like Salesforce or Hubspot.

Review Source

sC

sharon C.  
data dministrator  
Accounting  
Used the software for: 2+ years

### "streamlined sales and marketing management"

March 1, 2026

4.0

integrated tool that works so perfectly .A lot of customization .Pretty solid tool to use.IT is robust in nature and scales nicely .

Pros

Friendly user interface There is great contact management very affordable tools to the customers have integrated email and marketing tools

Cons

need more modification in terms of integration feedbacks and responses should be flexible feels clutters with many features

Review Source

AG

Ana G.  
Marketing Coordinator  
Education Management  
Used the software for: 2+ years

### "An effective CRM that helps me achieve our company goals"

April 29, 2025

5.0

Logically, leads are lost from uninterested people. The CRM helps me retake conversations and re-capture the attention of those interested. I plan the information with which the customer care employees should interact, and I automate the recall messages. I track the results of these interactions. Zoho stats could be more detailed, but they are enough to assess what I can improve from the strategies I implement.

Pros

The auto-tracking is simply brilliant. It is exact and helps to continue the conversation appropriately. Custom messages are practical and easy to access. The automation of storing the details of the leads help us prevent the loss of contact information. The automated assignment of funnels and responsible user saves time and prevents us from committing recurring human errors.

Cons

Performance could be better. The AI may initially seem very helpful, but it's easy for the bot to generate incoherent conversations. I have to monitor the chats and step in when necessary. Yes, it helps me automate, but I can't stop supervising it.

Review Source

Jamie Morgan W.  
Sales Associate  
Retail  
Used the software for: 2+ years

### "Zoho CRM is the most vibrant sales CRM that's adding great value to sales. "

March 25, 2025

5.0

Our overall experience with Zoho CRM has been full of highlights which has helped us improve our sales and promote better relationships with our customers. Zoho CRM offers very reliable customer engagement tools that has helped us to streamline our interactions with customers and close sales deals quickly.

Pros

Our biggest highlight with Zoho CRM has been the customer engagement features that has streamlined our interactions and communications with customers allowing us to close deals quickly. Zoho CRM also offers top-end analytics that provide us with accurate insights on how to improve our sales. Its sales tracking and reporting tools offers reliable performance reports that makes it easy to evaluate our sales performances. Zoho CRM has customer segmentation functions which help us to offer our customers with personalized services based on their preferences.

Cons

We have not discovered anything to dislike about Zoho CRM. It has worked so effectively for us without giving us any challenges.

Review Source

VR

Verified Reviewer  
HR and Admin Manager  
Real Estate  
Used the software for: 2+ years

### "Zoho a reliable and easy to use CRM "

September 8, 2025

5.0

I will rate it 5 stars, whenever i am thinking a management software for accounts, marketing and sales or even for HR I recommend this.

Pros

Its easy to use even for freshers, UI is very simple and understandable. Most importantly Its helpful for sales pipeline. Email Management feature helps to increase productivity.

Cons

According to me the only con is - Content management limitations - Data import and data export limitations only.

Review Source

VR

Verified Reviewer  
Onboarding Specialist  
Computer Software  
Used the software for: 6-12 months

### "Good, great organization for onboarding clients"

September 15, 2025

5.0

Good. I have no issues with it and it helped our team to stay organized with onboarding customers and the sales funnel.

Pros

Easily could manage my customers information and see it all at a glance. Showed the staging we were in with onboarding for that customer.

Cons

Seemed like the user interface could be more user friendly and visually appealing. It works but it isn't pretty.

Review Source

EM

Edilaine M.  
Sales and Customer Support  
Industrial Automation  
Used the software for: 2+ years

### "Zoho CRM kept us sharp on leads"

June 10, 2025

5.0

Before Zoho, we were operating on spreadsheets, and follow-ups would fall through the cracks. Now I know when and who to call. We have a better response time and conversion as well. It’s basically our own personal digital assistant that’s making sure we don’t fumble the ball.

Pros

It has all of our sales data, from first inquiry to follow-up, all in one place. It’s so simple so even a non-tech-y person will be able to wade through leads, tag customers and track conversations.

Cons

Occasionally integrating with other systems requires some manual fiddling or third-party tools. The app itself also seems a little slow when toggling between modules.

Review Source

AT

Andrena T.  
Administration  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "Great for Task Management, Hard to set up without help"

February 3, 2026

4.0

Pros

Zoho allows multiple users and it works great for task management. The website itself is easy to navigate through different areas.

Cons

Zoho is initially difficult to set up on your own and requires help from customer support or paid help to initially set up. It does cost quiet a bite as well.

Review Source

KS

Katherine S.  
Paralegal  
Legal Services  
Used the software for: 6-12 months

### "Very reliable"

February 3, 2026

5.0

Pros

It is an affordable CRM with an easy interface that makes navigation simple, responsive customer support, and convenient customization options.

Cons

Some of the more advanced features may require assistance, but customer support is generally responsive.

Review Source

LC

Lynne C.  
Customer Service Manager  
Entertainment  
Used the software for: 1-2 years

### "Zoho CRM-Great Functionality"

May 2, 2025

5.0

Zoho CRM is an overall good master tool within Zoho proving a great tool to work with every day in the workplace.

Pros

Ease of use and functionality. It works well with all the other Zoho features provided us for use in our day-to-day operations.

Cons

Nothing at this time. Our users have not provided any less than positive feedback at this time, great tool we have integrated into our business.

Review Source

MS

Mallory S.  
Clinical Operations Manager  
Hospital & Health Care  
Used the software for: 2+ years

### "Great platform for contact information organization"

March 17, 2026

4.0

I use Zoho's CRM to locate client information to either help with decision making processes or in order to reach out to our clients or communicate within our team.

Pros

I like the various features within to help keep the team organized and easily locate our client's information. I also like the customization to help our company organize our client's important details better.

Cons

I do not always love the lay out, sometimes it is not super intuitive, especially if you are not in it on a daily basis.

Review Source

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