# Reflektion Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Reflektion Software - reviews, pricing plans, popular comparisons to other eCommerce products and more.

Source: https://www.capterra.com/p/156141/Reflektion

---

# 

 Reflektion Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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How Capterra ensures transparency

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Reflektion

## What is Reflektion?

The Reflektion Customer Engagement Platform delivers best-in-class, highly engaging, predictive, and individualized shopping experiences across all online touch points so brands and retailers can drive more revenue and delight every visitor. A scalable, modular architecture delivers experiences for Search, Recommendations, Category, and Landing Pages, Content Personalization, and Email, all made smarter with E-Commerce AI thats continuously uncovering hidden relationships.

## What is Reflektion used for?

[Customer Engagement](https://www.capterra.com/customer-engagement-software/)[eCommerce](https://www.capterra.com/ecommerce-software/)[Personalization](https://www.capterra.com/personalization-software/)

Top alternative

Featured

Overall rating

Based on 18 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$0.01

Per User, Per Year

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Reflektion?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://reflektion.com/&name=Reflektion)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Reflektion

4.6 (18)

VS.

[4.4 (10)](https://www.capterra.com/p/148284/BlueConic/reviews/)

Starting Price

$0.01

Per User, Per Year

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.2 (18)

Ease Of Use

3.9 (10)

Value For Money

4.2 (13)

Value For Money

3.8 (10)

Customer Service

4.4 (17)

Customer Service

4.3 (10)

## Reflektion alternatives

[4.3 (710)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

87%

of reviewers

rated it above 4 stars

Highest Rated

[5.0 (20)](https://www.capterra.com/p/231981/Quizell/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[4.8 (1,375)](https://www.capterra.com/p/168452/GMass/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[Insider One](https://www.capterra.com/p/160085/InOne/)

[4.8 (17)](https://www.capterra.com/p/160085/InOne/#reviews)

Starting price

$1000.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/160085/InOne/)

[View all alternatives](https://www.capterra.com/p/156141/Reflektion/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

A/B Testing

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Behavioral Targeting

Display advertising and marketing messages to users based on their browsing history and preferences

Campaign Segmentation

Group campaigns by project, client, or campaign for better management.

Customer Profiles

Record customer information, purchase history, and other notes

Recommendations

Algorithmically generated suggestions based on user behaviors, preferences, or data patterns to enhance UX, productivity, or engagement

Website Personalization

Customize website features

Reflektion 7 features

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Display advertising and marketing messages to users based on their browsing history and preferences

Group campaigns by project, client, or campaign for better management.

Record customer information, purchase history, and other notes

Algorithmically generated suggestions based on user behaviors, preferences, or data patterns to enhance UX, productivity, or engagement

Customize website features

An extended application or connector that enables users to perform additional services with their current set of tools

Get Advice

We can help you find the software with the features you need.

Features

4.7 (18)

4.7

Based on 18 reviews

## Pricing

Value for money

4.2 (13)

Basic

$0.01

Per User,Per Year

Value for money

4.2 (13)

4.2

Based on 13 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.4 (17)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.4 (17)

4.4

Based on 17 reviews

## User reviews

Overall rating

4.6

Based on 18 reviews

Filter by rating

5(12)

4(5)

3(1)

2(0)

1(0)

Mentioned topic

Sorted by most recent

MH

Martina H.

Digital Marketing Manager

Retail

### "Great platform and service!"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

October 23, 2020

Pros

Reflektion is a great platform for personalized product recommendations and an elevated search experience. We've seen great results and an increase conversion rate for user's engaging with search. It is easy to use and if you have any questions our account manager and support team are alwats ready to help!

Cons

The integration for personalized products for email could be improved. The Reflektion team shared this is being worked on and they are moving towards integrating the email setup into the CEC.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JB

Jason B.

Director of Marketing

Retail

### "Incredibly Intuitive"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 6, 2020

We are able to easily set up rules and redirects for when people are searching for products on our site. Reflektion also gives customers great recommendations for products they should purchase using their own algorithms and digging through our data to find what previous customers purchased together.

Pros

Reflektion is a very easy to use software. We currently use Reflektion for on site search and to give us recommendation widgets. Both of which are incredibly intuitive and can give you tons of stats on your website. It has helped us get customers to the correct pages, and helped us convert customers when they get on site.

Cons

My company is very thorough during implementation and can be difficult to work with. Implementation of the software took longer than I wanted but it was expected because of my team.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

EC

Enrico C.

DBA

Health, Wellness and Fitness

### "Great customer service and support"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

October 6, 2020

Pros

The support is top-notch and the services is cutting-edged. Happy with the overall experience.

Cons

Nothing that I can think of at this time. I'm satisfied with the experience.

Reasons for choosing Reflektion

n/a

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MT

Michael T.

Database Administrator

Health, Wellness and Fitness

### "Our Experience of Reflection"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

October 6, 2020

Pros

I like that this software is able to visualize data.

Cons

I have not yet found any features of the software that I do not like.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Quality Assurance Analyst

Internet

### "Good personalized search"

3.0

Overall Rating

3.0

3.0

Ease of Use

2.0

2.0

Features

4.0

4.0

Customer Service

2.0

2.0

Likelihood to Recommend

5/10

June 15, 2020

Overall, we were pleased with the results from the personalized recommendations that Reflektion givies our customers .

Pros

We used this search to customize products to our customers on our ecommerce website. Over time, widgets across our website have provided positive sales to us.

Cons

The whole process of working with our dev team to setup was a bit overwhelming, but we eventually got there. Customer support on their side could've been a little better.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

BD

Brooke D.

Site Merchandise Manager

Retail

### "Great product, implementation is taking too long"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

2.0

2.0

Likelihood to Recommend

7/10

March 13, 2020

Pros

The multiple uses we can have for just one vendor. The recommendation trays are easy to add to the site, however we are having difficulty trying to figure out the right recipes for our site.

Cons

Integration has been a very painful process and it is still continuing after ~8 months. Both teams seem to be confused where we are with bugs/issues we currently have with the product. Also, I have heard different ways to build recommendation trays from three different people. It would be nice if all people at the vendor were on the same page.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RB

Rosa B.

Site Merchandising Coordinator

Consumer Goods

### "AMAZZZZZZINNNG "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 6, 2020

10/10, GOAT, A++++

Pros

I like how user friendly it was, and amazing team always keeping in contact

Cons

I wish we could of had more creative imput when it comes to the visual aspect of the service

Reasons for choosing Reflektion

I like how user friendly it was, and amazing team always keeping in contact

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Senior Coordinator of Sales & E-Commerce

Motion Pictures and Film

### "Reflektion, a key component for user exeprience"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

March 6, 2020

I love the huge variety of options available to me as a Reflektion user that allow our company to customize the user's experience on our site. The A/B testing has provided fascinating and valuable results for our team's analytics.

Pros

Reflektion's platform has quickly become central to our company's ability to connect customer's with the products they're looking for on our webstore. Reflektion's team is always available to guide us through the options their product can offer to fine-tune our team's experience and in turn fine-tune our customer's user experience.

Cons

The scope of customizable options in the Reflektion module can be overwhelming at first, and the layout of the site feels at times like it could be more user-friendly, but the Reflektion staff is always available to answer questions, set up meetings, or provide walk-throughs and training.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RJ

Rikki J.

Site Merchandise Manager

Retail

### "Great Experience"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

March 5, 2020

Pros

Reflektion provides great personalization and ease of use of the tool. Their team is helpful and provide impactful suggestions and updates based on customer feedback.

Cons

Integration with our Magento ecommerce platform took longer than expected and had a rocky start, but has been optimized to the best of Magento's capabilities.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MK

Michael K.

Director, Sales & eCommerce

Motion Pictures and Film

### "Reflektion - Search & Personalization"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

February 26, 2020

Reflektion is providing us with personalization and enhanced search, neither of which we had before using the service.

Pros

Preview search and full-page search represented a significant increase over our existing capabilities. Customers can now better navigate our 2,000+ title catalog and as a result we have grown our business. Automating product recommendations has saved us a ton of time. Personalized email modules are some of our most effective marketing tools. And the service almost never experiences downtime.

Cons

It can take a long time for the personalization to start surfacing applicable results, especially if a title is not one of your best sellers. Getting the product feed just right has been a long-term challenge, but I believe we've finally landed where we want it to be. The customer support team has had more turnover than I would like, requiring some retraining on our part, but it's never resulted in any service interruptions.

Alternatives considered

[Emarsys](https://www.capterra.com/p/250553/Emarsys/)

Reasons for choosing Reflektion

Reflektion's pricing was the best fit for us, and we felt like their team best understood and could fulfill our needs. Other services had products that we liked, but could not provide all of the services that Reflektion offered us.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/156141/Reflektion/reviews/)

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Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)