---
title: "Best Serpstat Alternatives 2026 | Capterra"
description: "Looking for alternatives to Serpstat? Find out how Serpstat stacks up against its competitors with real user reviews, pricing information, and what features they offer."
source_url: "https://www.capterra.com/p/156369/Sepstat/alternatives/"
page_type: "alternatives"
language: "en"
publication_date: "2026-11-03"
---

# Serpstat alternatives

Last updated on November 3rd, 2026

The best Serpstat alternatives are AccuRanker (best overall), Ahrefs (best free plan), Wix (best budget option), and Semrush (most reviewed). Together they hold 14,063 verified Capterra reviews, with overall ratings from 4.4 to 4.9 out of 5. Serpstat itself holds 4.7 out of 5 across 171 reviews.

### Serpstat
- Rating: 4.7 out of 5 (171 reviews)
- Ease of use: 4.4 out of 5
- Starting price: $69.00 /mo
- Key features: 9 of 11 top category features

---

## Top alternatives

Serpstat alternatives compared

| Product | Rating difference | Ease of use | Starting price | Key features |
| --- | --- | --- | --- | --- |
| [Semrush](https://www.capterra.com/p/151962/SEMrush/) — 4.6 out of 5 (2,330 reviews) | Rated 0.1 lower than this product | 4.3 out of 5 | $139.95 /mo | 11 of 11 top category features |
| [Wix](https://www.capterra.com/p/169007/Wix/) — 4.4 out of 5 (10,818 reviews) | Rated 0.3 lower than this product | 4.5 out of 5 | $17.00 /mo | 7 of 11 top category features |
| [Sitechecker](https://www.capterra.com/p/166377/Sitechecker/) — 4.6 out of 5 (365 reviews) | Rated 0.1 lower than this product | 4.6 out of 5 | $49.00 /mo | 9 of 11 top category features |
| [Ahrefs](https://www.capterra.com/p/176340/Ahrefs/) — 4.7 out of 5 (585 reviews) | Rated the same as this product | 4.5 out of 5 | $29.00 /usage/one-time | 10 of 11 top category features |
| [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/) — 4.0 out of 5 (247 reviews) | Rated 0.7 lower than this product | 4.2 out of 5 | $18.00 /mo | 10 of 11 top category features |
| [Seodity](https://www.capterra.com/p/182125/Seodity/) — 4.7 out of 5 (130 reviews) | Rated the same as this product | 4.7 out of 5 | $49.00 /mo | 9 of 11 top category features |
| [SiteGuru](https://www.capterra.com/p/160464/Siteguru/) — 4.8 out of 5 (187 reviews) | Rated 0.1 higher than this product | 4.8 out of 5 | $39.00 /mo | 9 of 11 top category features |
| [SEO PowerSuite](https://www.capterra.com/p/127616/SEO-PowerSuite/) — 4.5 out of 5 (382 reviews) | Rated 0.2 lower than this product | 4.3 out of 5 | $349.00 /yr | 10 of 11 top category features |
| [AccuRanker](https://www.capterra.com/p/149278/AccuRanker/) — 4.9 out of 5 (330 reviews) | Rated 0.2 higher than this product | 4.8 out of 5 | $109.00 /mo | 7 of 11 top category features |
| [SE Ranking](https://www.capterra.com/p/142169/SE-Ranking/) — 4.7 out of 5 (298 reviews) | Rated the same as this product | 4.6 out of 5 | $103.20 /mo | 11 of 11 top category features |

---

## Top alternatives with AI capabilities

The Serpstat alternatives with the strongest AI features are Semrush, SiteGuru, and SE Ranking, based on verified feature data and Capterra reviews.

### [Semrush](https://www.capterra.com/p/151962/SEMrush/) — 4.6 out of 5 (2,330 reviews)
- AI features: AI Accessibility Audit, AI/Machine Learning, AI Mention Tracking, AI Traffic Attribution, AI Visibility Score, Multi-Platform AI Coverage

### [SiteGuru](https://www.capterra.com/p/160464/Siteguru/) — 4.8 out of 5 (187 reviews)
- AI features: AI Copilot, Generative AI

### [SE Ranking](https://www.capterra.com/p/142169/SE-Ranking/) — 4.7 out of 5 (298 reviews)
- AI features: AI Accessibility Audit, AI Mention Tracking, AI Traffic Attribution, AI Visibility Score, Generative AI, Multi-Platform AI Coverage

---

## Top Free alternatives to Serpstat

The best free alternatives to Serpstat are Semrush, Wix, and Sitechecker — all three offer a free plan alongside paid tiers.

### [Semrush](https://www.capterra.com/p/151962/SEMrush/) — 4.6 out of 5 (2,330 reviews)
- Free options: Free trial, Free version
- Starting price: $139.95 /mo

### [Wix](https://www.capterra.com/p/169007/Wix/) — 4.4 out of 5 (10,818 reviews)
- Free options: Free trial, Free version
- Starting price: $17.00 /mo

### [Sitechecker](https://www.capterra.com/p/166377/Sitechecker/) — 4.6 out of 5 (365 reviews)
- Free options: Free trial, Free version
- Starting price: $49.00 /mo

---

## Top alternatives for SMBs

Among reviewers from companies with 1-200 employees, the highest-rated Serpstat alternatives are SiteGuru (4.8), AccuRanker (4.8), and Ahrefs (4.7).

### [SiteGuru](https://www.capterra.com/p/160464/Siteguru/)
- 84 SMB reviewers say
- Overall rating: 4.8 out of 5 across 84 SMB reviews
- Ease of use: 4.8 out of 5 across 84 SMB reviews

> "As the Managing Director for an award-winning agency, we are always looking for new additions to our tech stack." — Roy Edvard E., Managing Director (March 31, 2026)

### [AccuRanker](https://www.capterra.com/p/149278/AccuRanker/)
- 191 SMB reviewers say
- Overall rating: 4.8 out of 5 across 191 SMB reviews
- Ease of use: 4.8 out of 5 across 191 SMB reviews

> "When Accuranker launched on Appsumo, I jumped in." — Jesper N., CEO (March 15, 2024)

### [Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)
- 403 SMB reviewers say
- Overall rating: 4.7 out of 5 across 403 SMB reviews
- Ease of use: 4.4 out of 5 across 402 SMB reviews

> "Ahrefs is a solid tool that provided us with good rank tracking, results, and strategic advice" — Michael C., VP Marketing (July 7, 2026)

---

## Why do teams switch from Serpstat?

Of the 16 Capterra reviewers who reported switching away from Serpstat, the most common destinations were Semrush, Ahrefs, Ranktracker, and AccuRanker.

### What users preferred

### [Semrush](https://www.capterra.com/p/151962/SEMrush/)
- 4.6 out of 5 (2,330 reviews) — 7 reviewers switched here

> "SEMrush offers many more possibilities for analysis. Also a larger number of metrics." — Oscar R., CEO (May 12, 2022)

### [Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)
- 4.7 out of 5 (585 reviews) — 5 reviewers switched here

> "SerpStat is cool and I love it, but AHREFs allows more filters, have bigger database and "do the job just a bit better"." — Klemen V., Lead Consultant (January 16, 2022)

### [Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)
- 4.0 out of 5 (247 reviews) — 2 reviewers switched here

> "Gives me relevant data in an easy to read format at a fair price." — Lisa F., Owner (November 9, 2021)

### [AccuRanker](https://www.capterra.com/p/149278/AccuRanker/)
- 4.9 out of 5 (330 reviews) — 2 reviewers switched here

> "Improve accuracy of keyword tracking." — Ciomîrtan A., CEO (August 2, 2023)

---

## Find software for your specific use case

### SEO
- [WebMeUp](https://www.capterra.com/p/127617/WebMeUp/) — 5.0 out of 5 (2 reviews)
- [Hibu](https://www.capterra.com/p/207701/Hibu/) — 4.5 out of 5 (167 reviews)
- [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) — 4.5 out of 5 (6,261 reviews)

### PPC
- [Adalysis](https://www.capterra.com/p/173311/Adalysis/) — 4.6 out of 5 (119 reviews)
- [Optmyzr](https://www.capterra.com/p/156308/Optmyzr/) — 4.7 out of 5 (184 reviews)
- [ClickCease](https://www.capterra.com/p/156209/CHEQ-Essentials/) — 4.7 out of 5 (223 reviews)

### Local SEO Tools
- [GMBapi.com](https://www.capterra.com/p/235980/GMB-Reporting-Tool/) — 4.8 out of 5 (31 reviews)
- [Uberall](https://www.capterra.com/p/171738/uberall/) — 4.6 out of 5 (37 reviews)
- [Semrush](https://www.capterra.com/p/151962/SEMrush/) — 4.6 out of 5 (2,330 reviews)

### Competitive Intelligence
- [Cikisi WMT](https://www.capterra.com/p/195504/Cikisi-WMT/) — 4.3 out of 5 (3 reviews)
- [Eebz](https://www.capterra.com/p/10018672/Eebz/)
- [Agility PR Solutions](https://www.capterra.com/p/93547/Agility-PR-Solutions/) — 3.3 out of 5 (10 reviews)

---