Who Uses This Software?

E-Commerce & Retail Travel & Hospitality


Average Ratings

2 Reviews

  • 4.5 / 5
    Overall

  • 4.5 / 5
    Ease of Use

  • 4.5 / 5
    Customer Service

Product Details

  • Starting Price
    Not provided by vendor
  • Free Demo
    Yes
  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Webinars
    Live Online
    In Person
  • Support
    Online
    Business Hours
    24/7 (Live Rep)

Vendor Details

  • Emarsys
  • www.emarsys.com
  • Founded 2000
  • United States

About Emarsys

Emarsys is a leading provider of marketing automation software and the first marketing cloud for retail and e-commerce. The Emarsys B2C Marketing Cloud enables true, one-to-one interactions between marketers and consumers across all channels building loyalty, enriching customer journeys and increasing revenues. Machine learning and data science fuels customer intelligence in an intuitive, cloud platform enabling companies to scale marketing decisions and actions far beyond human capabilities.


Emarsys Features

  • A/B Testing
  • Auto-Responders
  • CAN SPAM Compliance
  • Customer Surveys
  • Drip Campaigns
  • Dynamic Content
  • Event Triggered Email
  • Image Library
  • Landing Pages/Web Forms
  • Mailing List Management
  • Mobile Optimized Emails
  • Reporting/Analytics
  • Subscribe/Unsubscribe
  • Template Management
  • WYSIWYG Email Editor
  • Catalog Management
  • Channel Management
  • Customer Accounts
  • Email Marketing
  • Inventory Management
  • Loyalty Program
  • Multi-Store Management
  • Order Management
  • Product Configurator
  • Promotions Management
  • Returns Management
  • SEO Management
  • Shopping Cart
  • A/B Testing
  • Analytics/ROI Tracking
  • Customizable CTAs
  • Drip Campaigns
  • Dynamic Content
  • Landing Pages/Web Forms
  • Lead Scoring
  • Sales Intelligence
  • Search Marketing
  • Segmentation
  • Social Marketing
  • Website Visitor Tracking

Emarsys Reviews Recently Reviewed!


Capterra loader

Great and easy to use tool - not only Newsletters anymore

Sep 20, 2018
4/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Pros: - easy to oboard new users (good interface)

- powerful automation center, easy to set up trigger campaigns

- they are adding new channels (onsite, browser push, direct mailings)

- responsive customer service team

Cons: - feature requests take a long time to be implemented

- extra costs for some minor tasks (like changes to the template or data exports)

Overall: Great tool, easy to use and I like that they are always bringing new features and channels.

Finally, software that does what they sell you

Feb 07, 2018
5/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: There have been a lot of companies out there that claimed to solve 1:1 marketing, and all have fallen short. Emarsys is a rare platform that enables B2C companies to finally have a platform that the B2B world has had for a long time.

Cons: The implementation time is pretty long. However, it's to be expected with a marketing channel as complex as B2C 1:1 email marketing.