# Baking It Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Baking It the right Bakery solution for you? Explore 19 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/157012/Baking-It/reviews

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Baking It

4.3 (19)

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Last updated March 13th, 2026

# Reviews of Baking It

Ease of use

3.9

Customer Service

4.0

## Showing most helpful reviews

Showing 1-19 of 19 Reviews

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Rating

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Reviewer's Role

Length of Use

Frequency of Use

VR

Verified Reviewer  
Owner  
Food Production  
Used the software for: Less than 6 months

### "Wow so easy to design cakes and cost them!"

August 4, 2019

5.0

Pros

The ease of designing cakes makes life at the bakery so much easier day to day! Also the ability to accurately price the cakes makes sure that we are not losing money for our business!

Cons

Have not really seen anything that I would change

Review Source

Response from BAKING IT

August 6, 2019

Thanks for a lovely review. It's heartening for us to see that we are able to help in some way in running your bakery :-)

MC

Mariya C.  
Owner and Pastrsy Chef  
Food & Beverages  
Used the software for: I used a free trial

### "The benefits of using the newest technology to hit the culinary market: Baking IT!"

November 18, 2022

5.0

Great company, every bakery/culinary professional should at least check it out once

Pros

When I say this app has it all for us culinary people. From menu and cost pricing, to inventory control, recipe development, help with managing your employess hours and pay, even help with filing your taxes when it's time. I used to have so many apps and ways of contact, now it's all ran through Baking It, and I must say, I'm Loving It.

Cons

The layout can be tricky at first but grows on you over time

Reason for choosing Baking It

Baking it had everything I truly needed, nothing I didn't, and it's price fairly well for the value of service and products you get.

Review Source

AZ

Amy Z.  
Pastry Chef  
Food & Beverages  
Used the software for: 2+ years

### "Very Poor Customer Service"

May 29, 2024

2.0

I've had Baking It for three years. The annual membership is $250. I used it very regularly in the beginning and less this past year as tiered wedding cakes haven't been as popular. I logged on three weeks ago to get a rough draft of a cake and send it to a client. The 3D cakes and sketches stopped downloading and they also stopped sending in the emails. I messaged and the only response has been that someone will be back online tomorrow. A week later someone on my team messaged and they received a response so by this point I knew that they were deciding not to get back to me. I've messaged at least once or twice a week since and they have not messaged back. I have tried everything on my end to figure out how to get these cakes to download properly. We have a tech support employee here and she hasn't figured it out either. I am extremely disappointed in the LACK of customer service and care. It feels like we paid $250 for software that doesn't work and to a company who us okay leaving its customers in the dark while having no problem taking their money.

Pros

3D Cake Design Recipe Cost Labor Cost Recipe List

Cons

Software has a lot of bugs Customer Service is awful 3D cake features didn't have the patterns/the ability to make the patterns that I needed for cakes

Review Source

SH

Sarah H.  
Cake Artist  
Food & Beverages  
Used the software for: 2+ years

### "Love it!"

June 19, 2020

5.0

Overall, I really love the program and I'm happy to renew my membership every year. I think the golden ticket is the customer service- the people who run this program are wonderful. They go above and beyond to help you solve problems. It feels like you're talking to people like you and not some faceless company.

Pros

This program helped me get my business organized. Before using this program I didn't have a log of my inventory or a proper list of ingredient costs (it was all kept in a spreadsheet not in alphabetical order) so you can imagine that was a pain. I love how with Bakingit, you can input your prices and products and it will automatically calculate your costs. It's helped me understand how badly I was under charging before. I also love how my quotes and contact information is kept neatly and organized.

Cons

There's not much that I don't like. Sometimes you'd experience a bug or two (like a quote would somehow get corrupted and therefore can't be emailed out or even edited) That does not happen often though. Sometimes minor features don't seem to work smoothly like the search in the contacts section. With regards to the 3D cake designer, I think the concept is fantastic, but it needs a bit more tweaking to be perfect.

Review Source

KP

Katrina P.  
Owner/Cake Artist  
Food & Beverages  
Used the software for: 2+ years

### "Great product with stellar customer service"

June 4, 2020

5.0

Overall, I have had a great experience with this software. It has helped me to streamline my business. I am able to put quotes together very easily and communicate with my customers using the email templates. The customer service is excellent! Any issues I have experienced have been resolved quickly.

Pros

The software is very easy to use. There are detailed tutorials to guide you through setup and show you how to use the software. Everything is all in one place and the design of the software makes it easy to keep up with recipes, inventory, pricing, invoicing and profits. The cake designer is really cool and helps me save a lot of time when putting quotes together. This software definitely covers everything a baker needs to run a bakery business from home or in a store front.

Cons

The software comes with a calendar and task manager to help you stay on track with your orders, appointments and tasks. It would be helpful if there is a way to integrate it with our Google calendar. When I am on the go, it would make life a little easier if I didn't have to login to see my bakery schedule. Minor challenge. It does not take away from all the great things this software has to offer.

Review Source

ME

Melissa E.  
Owner, Cake Artist  
Events Services  
Used the software for: 2+ years

### "Very Useful"

May 28, 2020

4.0

Overall I find Baking It very useful for the purpose of planning/sizing cake profiles to share with the client! I use it will every wedding proposal!

Pros

I primarily make custom wedding cakes and use Baking It every time I prepare a proposal for my clients. It is very helpful to them to see exactly what their cake profile will look like (the proportion of each tier size in the overall cake configuration) and helps them decide on the look of the cake that best suits their preferences while still keeping within their requested servings range! I feel it helps them have realistic expectations for what the finished product will look like on display. The cutting guides are also very helpful to print off and include for the caterer with the cake when delivering.

Cons

I primarily use Baking it to mock up the cake tier size profile only. I have difficulty using the decoration features easily and there are many elements I use on my cakes that are not available in the software. Sometimes the program freezes while I attempt to save a profile and it gets lost and I have to re-build it, but this only happens ocassionally.

Review Source

Response from BAKING IT

May 30, 2020

Hi Melissa, Thanks for taking the time out to leave a review. We have taken remedial steps to make sure that the designer part is much more stable and that the problem is sorted. We are constantly adding new features to the website and we will in touch with you personally to take further feedback and incorporate it into the website. Thanks

Fay M.  
Owner  
Food Production  
Used the software for: 6-12 months

### "Decent software but poor customer service"

September 23, 2019

3.0

I have no issue with the software, it simply wasn't for me and my business. What I do have an issue with is Baking Its auto renewal subscription practices. I stopped using the software and stupidly didn't realise it was automatically set to renew. They give you no warning when it is due to renew and so the first I heard about it was when I received a receipt. I contacted them straight away to explain I no longer used the software and didn't want to renew for another year but they basically referred me to their terms and conditions citing no refunds under any circumstances. When I complained they stopped bothering to reply at all. It may be legal but in my view that is sharp practice and certainly underhand. So I now have entire year's subscription which is as much use as a chocolate teapot to me. Despite the fact the software is decent, it is for this reason I would not recommend using it. If you do decide to use it just be very careful of your settings because you won't get much in the way of customer care from them if you do make a mistake!

Pros

The software seemed good but more complex than I really needed so I stopped using it after a few weeks and went back to my own system

Cons

It was quite complex to input materials and a laborious process requiring a lot of time

Review Source

Response from BAKING IT

May 28, 2020

Thanks for your review. We try to be fully transparent to our users before they sign up and even had our terms reviewed by government trading standards for fairness. However we have taken your feedback on board and taken remedial action with respect to annual subscription reminders. We now also send a trial expiring reminder to our trial customers.

JB

Julia B.  
Owner  
Food Production  
Used the software for: 1-2 years

### "Great software but support could be more responsive"

June 30, 2020

5.0

The concept of this software is great but unfortunately there are some issues. There have been numerous occasions where surprisingly some calculations have been incorrect. These are not just monetary values but other metrics as well. The “Fix” has ranged from removing and re-adding items or, in some instances just starting the order again! I can’t help think that If I wasn’t vigilant when these errors occurred that I would have either over or under cost a client’s order. I have been a user of your application for several years. When I first registered for your service the response times you offered for any questions or issues was very good. You also attempted to resolve issues quickly when needed. Unfortunately, it pains me to say that your support service has slipped a little over the years. I feel like I’ve reported several issues during this time that have affected my ability to work but there seems to have been little progress. I’ve also asked for some additional enhancements during this time but they have still to be addressed. For example, when It comes to completing my yearly self-assessment tax report, I needed a way to extract my sales, costs & profit figures for the year. At the moment I have to keep chasing you each year for a one-off bespoke report. I’ve been told that this functionality will be added to your web application but it’s still outstanding. Hopefully you can take these comments as constructive criticism.

Pros

I do enjoy using all elements of the software. It is very in depth and helps me with the design process, calculations and the quote for my customers. Since using this software I have adapted my business and workflows accordingly to exploit its functionality and all that it has to offer.

Cons

Bugs, outstanding requests for enhancements etc.. Please see the box below for details

Review Source

KH

Kim H.  
Owner  
Food Production  
Used the software for: 2+ years

### "5 Stars Great Product"

December 5, 2021

5.0

I have loved using this product and have been for over 5 years, it has made designing so much better and easier taking hours off the work that I would have had to do if designing by hand

Pros

The ease of this software is so great and it has made designing cake a breeze. Love the cutting guide function.

Cons

Keeping up with new trends so that designing can be a little easier, wedding designs the most important

Review Source

LN

Laura N.  
Owner  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Basic Easy to Use Cake Deisgn Software"

May 29, 2020

3.0

I have enjoyed using it, but feel that no updates have been done to the design (image side of it) since it launched and have now looked at other applications and manual templates.

Pros

Provides a visual image to the customer that is great as they like to be able to visualise their cake

Cons

It could do with a lot of updating and more modern feel to the cakes. Bigger selection of flowers, easier to display on the cakes. More lifelike feel.

Review Source

Response from BAKING IT

June 1, 2020

Thanks for your feedback. We have updated a lot of features in the cake designer. As the cake designing world is ever-growing we're always open to feedback and suggestions from cake makers worldwide to incorporate new ideas.

RD

Rodinne D.  
Owner bakery  
Banking  
Used the software for: 1-2 years

### "Professional & Valuable♡"

May 25, 2020

5.0

Het programma past bij de professionalisering van mijn bedrijf. Zowel de klanten als ik hebben meer duidelijkheid. Ze weten hoe ik hun ideeën heb geïnterpreteerd en wat ze kunnen verwachten. Dit programma blijf ik zeker gebruiken. The program is in line with the professionalization of my company. Both the customers and I have more clarity. They know how I have interpreted their ideas and what to expect. I will certainly continue to use this program.

Pros

In het begin was het erg zoeken. Maar nu gaat het erg goed. Bij elk gebruik van het programma leer ik meer. Ik vind het fijn dat ik veel ontwerpen kan maken en dat ik ze allemaal kan opslaan! Klanten vinden het erg fijn dat ik hun ontwerp visueel maak. In the beginning I was clicking a lot....searching!.But now it is going very well. I learn more with every use of the program. I like that I can make a lot of designs and that I can save them all! Customers love that I visualize their design.

Cons

Wat ik lastig vind is dat ik niet alle stijlen kan ontwerpen, zoals ik wil. De opties in het programma staan vast en dus niet aan te passen. Ik moet dan creatief zijn en dan de klant tekstueel meer duidelijkheid geven. What I find difficult is that I cannot design all styles as I want. The options in the program are fixed and cannot be changed. I then have to be creative and then provide the customer with more textual clarity.

Review Source

Response from BAKING IT

May 28, 2020

Thanks so much for a lovely review. With regards to expanding the cake designer we have few options on how to do it. 1. You can import any 2d image and add it to the cake as ribbon, lace, 2d decoration, as wedding cake topper. It makes it infinitely expandable. 2. When you are done with the design on the designer you can use our sketcher software to further sketch on it by hand to finish the design precisely to how you wanted.

LL

Lisa L.  
Owner  
Education Management  
Used the software for: 2+ years

### "Baking It For Small and Medium Size Bakeries"

June 18, 2020

5.0

My experience has been very positive. There are so many aspects of your business that can be helped by Baking It.

Pros

The software is very easy to get started with and to use. There is a lot of instruction videos and the team behind the software are always there to help.

Cons

I don't have any really outstanding needs at this time however I know they are always improving it!

Review Source

NI

Nicolette I.  
Baker  
Food & Beverages  
Used the software for: 2+ years

### "Great software"

June 2, 2020

5.0

Saves me so much time and makes everything easier when quoting clients on cake sizes and servings.

Pros

Love that it helps me determine how much fondant I need for my cakes. I use it the most for determining what size to make my cakes and how many servings I will get. Makes everything so easy and it is pretty accurate.

Cons

I wish that the stack a cake feature with the drawing could also tell me how many servings.

Review Source

DN

Debbie N.  
Owner  
Food Production  
Used the software for: 1-2 years

### "Bakint It review by Amazing Grace Cakes"

June 3, 2020

4.0

Great to communicate your designs to customers and help to win the order. Customer service is great in response time and for resolving issues.

Pros

I use this software for the design element only. I think following is really great - the portion size, shape, cake builder, finished article, preview pics, download as jpeg or PNG, portion grid, watermark.

Cons

The decorations/flowers etc are too 2d looking and outdated - the decorations in the selection tabs need to be updated to allow for more 'on trend' cake styles. For example, floating cake tiers, geode cake features, wafer paper effects, more fresh flowers etc.

Review Source

AS

Aleksandra S.  
IT  
Design  
Used the software for: Less than 6 months

### "Great Show"

December 9, 2022

5.0

Pros

As a web developer I like the perfection in this page, warm color and beautiful text. It is not boring with the advertising. Great Show

Cons

Everything is perfect. Do not have something least which I do not like

Review Source

JB

Jenn B.  
Owner/baker  
Food Production  
Used the software for: 2+ years

### "Sketching cakes-very important "

May 25, 2020

5.0

I've had a great experience, again the ease of being able to sketch a cake for a client and show them during a tasting is wonderful.

Pros

I like how I am able to sketch cakes out for my clients and directly email them to them.

Cons

I just wish they were more options for decorating

Review Source

Response from BAKING IT

May 28, 2020

Thanks so much for a lovely review. Happy to be of help :-)

DB

Dave B.  
Co-Owner  
  
Used the software for: Less than 6 months

### "Has the potential to be great software - easy to use but missing key capabilities"

April 3, 2018

3.0

Pros

\- This software is generally pretty easy to use and get to grips with. - It suits businesses where there is no requirement to use the data in external systems.

Cons

Missing some findamental capabilities - Unable to export data. - Unable to forecast future orders - Unable to link calendar which means rekey of orders in bot

Review Source

Response from BAKING IT

May 28, 2020

Thanks for the review. We wish to point out that you can export your data by downloading or printing your list of entered items

PA

Pamela A.  
owner  
Food & Beverages  
Used the software for: Less than 6 months

### "poor customer service"

June 28, 2021

3.0

set up a video call to help with my issue and no one on their end showed up!!

Pros

hoping to have cake design software that allowed me to import my design images

Cons

did not properly allow me to import my designs even though they were vector images

Review Source

JL

Jiaqi L.  
Student  
Computer Games  
Used the software for: I used a free trial

### "review"

June 24, 2021

5.0

It is a good one and I will recommend it to others.

Pros

It is a good bakery software and it is convenient and easy to use. It contains several functions and it is useful.

Cons

The content is not very colorful and maybe more can be added to the application. And more features can be better.

Review Source

Response from BAKING IT

June 25, 2021

Thanks Jiaqi for your feedback and comments. We will surely look for avenues to spice up the colours as suggested. We're however quite pleased that you saw the value in functionality we offer.

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