--- title: "Amazon Pinpoint Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Amazon Pinpoint Software - reviews, pricing plans, popular comparisons to other Mobile Analytics products and more." source_url: "https://www.capterra.com/p/157142/Amazon-Mobile-Analytics/" page_type: "product" language: "en" publication_date: "2026-09-29" --- # Amazon Pinpoint Software Review 2026: Features, Integrations, Pros & Cons Last updated on September 29, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Amazon Pinpoint ## What is Amazon Pinpoint? It is a mobile analytics solution that helps businesses automate data collection, visualization, and export to optimize and deliver app usage and user tracking data. ## What is Amazon Pinpoint used for? [Mobile Analytics](https://www.capterra.com/mobile-analytics-software/) Top alternative Featured Overall rating Based on 22 user reviews Reviews sentiment Positive 86% Neutral 9% Negative 5% Starting price $1 Per User, Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Amazon Pinpoint?[Manage this product listing](https://www.g2.com/products/aws-amazon-pinpoint/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Amazon Pinpoint 4.5 (22) VS. [4.4 (68)](https://www.capterra.com/p/155737/CleverTap/reviews/) Starting Price $1 Per Feature Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.4 (22) Ease Of Use 4.2 (68) Value For Money 4.5 (18) Value For Money 4.1 (47) Customer Service 4.3 (18) Customer Service 4.4 (44) ## Amazon Pinpoint alternatives [Amplitude](https://www.capterra.com/p/158741/Amplitude/) [4.6 (68)](https://www.capterra.com/p/158741/Amplitude/reviews/) Starting price $995.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/158741/Amplitude/) Highest Rated [Databox](https://www.capterra.com/p/154024/Databox/) [4.6 (205)](https://www.capterra.com/p/154024/Databox/reviews/) Starting price $199.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/154024/Databox/) [Mixpanel](https://www.capterra.com/p/158740/Mixpanel/) [4.5 (146)](https://www.capterra.com/p/158740/Mixpanel/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/158740/Mixpanel/) [Fullstory](https://www.capterra.com/p/153721/FullStory/) [4.6 (67)](https://www.capterra.com/p/153721/FullStory/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/153721/FullStory/) [View all alternatives](https://www.capterra.com/p/157142/Amazon-Mobile-Analytics/alternatives/) ## FAQs about Amazon Pinpoint Overview ### Which roles and teams benefit most from Amazon Pinpoint? Amazon Pinpoint benefits digital marketing and sales teams that run targeted customer campaigns, manage audience messaging, and track engagement. Business owners, founders, and executives use it to support customer outreach and growth decisions. Training, safety, quality, and operations staff can send timely notifications and communications to distributed audiences. Answer based on 22 reviews Features and Usability ### What are the key features of Amazon Pinpoint? Amazon Pinpoint offers campaign management and campaign analytics for planning and measuring outreach, plus email marketing for message delivery. It also includes engagement tracking, in-app events tracking, retention tracking, and revenue tracking to monitor audience actions and campaign impact across channels. Getting Started and Support ### What training and onboarding options does Amazon Pinpoint offer? Amazon Pinpoint provides documentation and videos for training. Documentation gives teams written reference material for setup, features, and configuration details, while videos offer visual walkthroughs that can be reviewed on demand for learning key product functions. Getting Started and Support ### What customer support options does Amazon Pinpoint offer? Amazon Pinpoint provides email/help desk, FAQ/forum, a knowledge base, phone support, and chat. Users have reported that customer service can be slow, and some have had trouble reaching a live person by phone, which can make getting help feel frustrating at times. Answer based on 3 reviews ## Features AI summary Based on 195 Mobile Analytics reviews Capterra data shows that buyers of Mobile Analytics rank the following features as their top priorities: - **Performance Metrics** (**52%** of reviewers rated this feature as critical) - **Engagement Tracking** (**42%**) - **Data Visualization** (**44%**) Amazon Pinpoint includes **Engagement Tracking**, which helps teams monitor how users interact with mobile campaigns and app experiences over time. However, it does not include **Performance Metrics** or **Data Visualization**. Its support for **Engagement Tracking** gives businesses a clearer view of user behavior, helping teams improve outreach timing, refine messaging, and build stronger customer connections. Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Engagement Tracking Tracks metrics that provide insight into how a user interacts with any interface or product In-App Events Tracking Track user activities and events within an application. Retention Tracking Measures the retention rate and satisfaction of customers. Amazon Pinpoint 4 features ### All Features - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - In-App Events Tracking: Track user activities and events within an application. - Retention Tracking: Measures the retention rate and satisfaction of customers. --- Get Advice We can help you find the software with the features you need. Features 4.4 (22) 4.4 Based on 22 reviews ## Pricing Value for money 4.5 (18) Basic $1.00 Per Feature, Value for money 4.5 (18) 4.5 Based on 18 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.3 (18) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.3 (18) 4.3 Based on 18 reviews ## User reviews Overall rating 4.5 Based on 22 reviews Filter by rating Counts reflect reviews available in this feed. 5(14) 4(5) 3(2) 2(1) 1(0) Mentioned topic Recent reviews first, then most helpful Justin M. Small Business Owner Used the software for: Less than 1 year ### "Analytics to the rescue! " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 15, 2020 Overall, my experience with Amazon Mobile Analytics has been great. I have so much from the software and will continue using it to grow my business. Pros Amazon Mobile Analytics has really saved my small business and allowed me to increase profits through utilizing specific and targeted business practices. Cons This software provides an abundance of data, which is awesome, but can be overwhelming to new users. F& Founder & CEO Founder & CEO Used the software for: Less than 1 year ### "One of the greatest options to gain Insight on customers app usage" 5.0 May 17, 2018 Pros I love the AWS products in general but this is a great feature that Amazon offers. I use my Kindle I use Audible I shop on Amazon for many things from A to Z, watch movies, watch Amazon TV shows on my phone and with Amazon's amazing convenience I subscribe to many apps from their services. This feature allows Amazon to see the usage and the trends of the customer that uploads their Amazon apps onto their phone. It's really cool. Cons The only thing I could say regarding the con is that as also a customer I receuve complaints that these results from the aws feature cause many more ads and promotional offers to pop up on the top of their searches. I too experience it on my phone.Other than that everything is really good. VP Vice President Vice President Used the software for: Less than 1 year ### "A good marketing experience" 3.0 Overall Rating 3.0 3.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 16, 2021 Pros It is one of the great marketing tools which helped us to reach potential customers and increase our overall performance in terms of sales. Cons It has a bit of slow customer service and creates a bit of issue while working with the platform BS Business System Analyst Business System Analyst Used the software for: Less than 1 year ### "Powerful, cheap, easy to use, a little complicated" 4.0 April 10, 2018 Pros Another very cheap bit of software from Amazon, really impressive. There are tonnes of features going to all sorts of detail, and it's easy to use once you've got the hang of it. Cons Whilst it's easy to use once you've got the hang of the control panel it does take a while to get used to. It could be visually a little more pleasing too. FA Financial Analyst Financial Analyst Used the software for: 3-5 years ### "Another great AWS platform tool for BI" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 June 11, 2019 Yet another great AWS platform tool. An uncomplicated software that allows our company to understand the use of the applications launched internally, to understand the needs and the measures to be taken to better target the strategy. Pros In general, the use of the tool is uncomplicated from start to finish. Cons The collaborative platform can be improved. CO Consrution Consrution Used the software for: 3-5 years ### "Jose preciado review" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 21, 2020 Pros This product is really easy to use because I could just click the link in app just like that I highly recommend this app Cons When I first joined this stop it was very slow and I was really upset with it in the later days on a star getting better and faster JA Jantior Jantior Used the software for: Less than 1 year ### "Amazon pinpoint by Austin " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 6, 2021 Amazon pinpoint overall is a app that I use every single day of my life this is the Amazon must haves Pros The pros of Amazon pinpoint you will find yourself pinpointing what you need on this app and the best thing about this is you will find yourself using it everyday and the reason why you should use it as if your Amazon shopper that's why or employee. Cons Cons of Amazon pinpoint there is none there's nothing bad about this app BS Benefits Specialist Supervisor Benefits Specialist Supervisor Used the software for: Less than 1 year ### "Amazon Pinpoint" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 August 27, 2021 My experience was amazing. We send out bulk messages to over 1,000 clients that need to go out quickly. Pros This software is very easy to use, it is customizable and helps when you have a lot of customers to contact at one time. Cons There could be more choices in the basic templates when sending out messages. CE CEO CEO Used the software for: I used a free trial ### "Amazon Pinpoint" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 3.0 3.0 Likelihood to Recommend 8/10 August 3, 2021 In general it was good but I feel that it needs to help the business to be able to absorb all its capacity Pros It is a tool that makes it easy for you to connect with your customers online, so you focus directly on what the customer needs Cons It is not so common, so it lacks a maturation time to be 100% functional DI Disabled Disabled Used the software for: 3-5 years ### "Everything you ever needed." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 18, 2020 No matter what if you are not satisfied with your purchase Amazon will refund you as long as the conditions are legit! Pros There is almost nothing you can't find on Amazon! Cons Sometimes a third party seller ships you defective merchandise. [View all Reviews](https://www.capterra.com/p/157142/Amazon-Mobile-Analytics/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.