# Lofty Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Lofty the right CRM solution for you? Explore 126 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/157457/Lofty/reviews --- Lofty 3.9 (126) [View alternatives](https://www.capterra.com/p/157457/Lofty/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated April 30th, 2026 # Reviews of Lofty Ease of use 3.9 Customer Service 3.5 ## Pros and Cons in Reviews Intuitive and efficient interface 85% positive reviews out of 34 Most reviewers describe ease of use as a major benefit, highlighting the intuitive layout, straightforward navigation, and simple customization that streamline daily tasks and reduce onboarding time. Slow and ineffective support 48% negative reviews out of 50 Most reviewers report customer support is slow to respond, often unhelpful, and rarely resolves issues, leading to ongoing frustration. Rebecca D Realtor, 1 employee. "They use too much AI for customer service and are probably OUTSOURCING as well overseas. " ## Showing most helpful reviews Showing 1-25 of 126 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Andrew B. Owner/operator Retail Used the software for: 2+ years ### "A solid no B.S. card" December 1, 2021 5.0 It's so non-discriminant and easy to use that I've been using it for years and years and years personal and professionally. There referral services Straight up and pays out quickly I've hooked all my friends and family up. Pros Just about everything is free, and what isn't you hardly notice. They have a version of a credit card that gains interest and affects your credit even though I don't have one yet. But I like how I can connect chime with any type of credit monitoring service, the syncing works with KEY bank which seems to be picky with whom they work with. Also I've noticed that half of the banks with debit cards don't wanna let you link the actual cards with services like Google pay so you can go contactless and with chime it's a piece of cake. Cons Sometimes their customer service is a little hard to get threw to. I can always get someone it just takes a little while. And you get an additional savings account right off the bat whether you want it or not. It's not bothersome and your not forced to use it I just think it's a waste. Reason for choosing Lofty Well their app is very easy to use and they have ATMs everywhere. Review Source JS Joshua S. Broker Real Estate Used the software for: 2+ years ### "Been using since it was call Chime" October 31, 2025 4.0 Overall it has been pretty good. Like I said their pricing is high for any of their add ons. I wasn’t a fan of their social media ads they claim to create for you Pros How easy it is to customize the system to all of your needs and likes. I do like the fact it comes with website customizations. Cons The pricing is very high for the level of customer service I get. It usually takes a long time to solve issues Switched from [Follow Up Boss](https://www.capterra.com/p/130020/Follow-Up-Boss/) I wanted something more customizable and fub didn’t give me that option. Especially for the website functions Review Source Response from Lofty November 4, 2025 Hello Joshua, thank you for taking the time to leave a review. I am very sorry to hear that your experience has been less than ideal. Please feel free to reach out to us directly, so we can put you in touch with our Customer Success team. Our e-mail address is marketing@lofty.com. MR Meghan R. Realtor Real Estate Used the software for: 2+ years ### "Would be fantastic, if only it reliably did what it's supposed to. " January 16, 2026 2.0 I've been using Lofty for nearly 5 years and spent more time resolving technical issues than I ever did using the software to run my business. There's not enough room here to cover the endless number of issues I've had with the it and there is never any quick resolution to question or issue. As of today, I've had over 100 leads missing for over a month. Sadly, this amount of time is not unusual. I had a ticket open for over 6 months trying to fix how an image was displaying on my homepage and there is almost no way to escalate an issue so you keep babysitting the ticket for weeks. The worst part is, once you've invested all the time and effort into building your website yourself, you are stuck because you cannot take it with you if you leave Lofty. I'm sick over it, I've agonized over leaving it because it really does offer so much - but it's come to a point where I'd probably be more efficient running my business with a rolodex and wall phone. Pros Lofty offers so much, a near end to end solution for Realtors. If only it worked as it was supposed to. Fantastic search capabilities and attractive websites. Cons Constantly plagued with issues, glitches and terrible customer support where tickets drag on for weeks or months. Prepare to be nickeled and dimed for endless features: AI Assistant? Extra. CMA tool? Extra. Home values? Extra. Smart plans are very technical and cumbersome to set up. AI assistant is robotic, unable to be instructed and unreliable. Review Source Response from Lofty January 23, 2026 Hello Meghan, thank you for taking the time to leave a review. I am very sorry to hear about the troubles you've experienced and would like the opportunity to forward your feedback to our Customer Support leadership. Would you be able to provide the email address associated with your account, so we can look into this a bit more? DH Damian H. Broker Associate Real Estate Used the software for: 2+ years ### "Lofty review " January 28, 2026 5.0 My overall experience has been positive with the software. I've used this software for several years. Pros Lead management and support. I like the posting and 3 line dialers. The email and text functions are fantastic. Cons I dont really have an y issues with the platform. I've used it for several years. There are times when the calendar sticky Alternatives considered [Vortex Field Software](https://www.capterra.com/p/151608/Vortex-Field-Software/) Reason for choosing Lofty Better f see features and contact management with clients and prospects Review Source Response from Lofty February 6, 2026 Hello Damian, thank you so much for your review. We appreciate your time & business and are happy to hear that you're enjoying Lofty. ZO Zach O. Broker Real Estate Used the software for: 1-2 years ### "Fanatastic CRM" January 28, 2026 5.0 Overall very satisfied and enjoy my experience. I highly recommend it to other agents who are considering a crm. Pros Simplicity and ease of the crm. It’s intuitive and really helps me track my database. It’s also ahead of the curve on AI Cons Not being able to have my mass emails go to all contacts that are merged together. It only goes to the primary contact. Switched from [Follow Up Boss](https://www.capterra.com/p/130020/Follow-Up-Boss/) Money and follow up boss was bought by Zillow and I didn’t want my info with them Review Source Response from Lofty February 9, 2026 Hello Zach, thank you for your review. We appreciate your time & business. VR Verified Reviewer Team Lead Real Estate Used the software for: 6-12 months ### "Don't waste your money!" November 11, 2025 1.0 They made a lot of promises when they sign you up but never delivered. I had them for six months and only got a few bad leads. Pros I don't have one thing I liked about this company. They never delivered on their promises and I wasted my money Cons Customer service. When you call their customer service you get some foreigner that you can barely understand. The few leads I did get in the 6 months I had them were terrible, even when I paid extra to have them do the ads for me I got 1 lead! Switched from [Real Geeks](https://www.capterra.com/p/222439/Real-Geeks/) I was told Lofty was a better company so I switched. BIG MISTAKE Review Source Response from Lofty November 14, 2025 Hello, thank you for taking the time to leave a review. I am so very sorry to hear that Lofty did not meet your expectations. If you're able to e-mail us with some additional details, we'd love to pass this information along to our Customer Success department. Please feel free to email us at marketing@lofty.com. SC Shannon C. Listing Specialist Real Estate Used the software for: 1-2 years ### "I Love Lofty!" January 28, 2026 5.0 Lofty has Automation that actually helps the agents leverage! Visual pipelines help you see where deals are. Pros Tracks engagement (calls, emails, texts) Automated task creation keeps consistency. Helps reduce manual entry and keeps deals moving Cons Really don't have any cons. Admins can feel restricted if they need highly customized pipelines. If your business relies on a specific third-party tool, you may need workarounds. Switched from [CINC](https://www.capterra.com/p/152829/CINC/) Cinc has a Slow platform. AI response is terrible Review Source Response from Lofty February 5, 2026 Hello Shannon, thank you for your review. We appreciate you taking the time to leave feedback about your experience with Lofty and are happy to hear that you're enjoying it. AD Anita D. Agent Real Estate Used the software for: 1-2 years ### "Lofty + it's Value = Money" January 28, 2026 5.0 Lofty has been a Great experience. The system has brought many values to my business. Bringing a sense of organization, Time management, and heightening the communication with clients and customers along with the office staff. I look forward to 2026 increasing my revenue and decreasing my wasted time. Pros What I like most about Lofty is the "Lead Management" and I have experienced great security and no cyber disruptions. Features I like most about the CRM are; First, the professional communication, 2nd, the suggestions profiled to each client and the composing of emails. This is great for when I am on the go have not made notes. This feature I have high regard for and is value for the money. 3rd, the device compatibility with my lead management apps. My Clients are engaging with me more and I am securing more leads since the use of Lofty as my CRM. All this on a learning curve. My goal is to engage with the teaching and learning materials (TLM) along with client support. Cons Least Client support and use of some of the advertising features: I used both in 2025 and found it time-consuming and difficult to reach a knowledgeable support team member. took 3 days and 2 support team personnel. Maybe my learning curve - I have not taken any TLMs. I would also like to engage with a private tutor when it is presented to Castle Rock Realty as a package deal again. Review Source Response from Lofty February 5, 2026 Hello Anita, thank you for your review. We appreciate your time and business. I have passed along your feedback regarding support and training to our Leadership team for review. RR Rolanda R. Agent Real Estate Used the software for: 1-2 years ### "Love Lofty" January 28, 2026 5.0 Overall, I love Lofty. It’s a powerful CRM that helps me stay organized, manage leads efficiently, and keep my real estate business running smoothly. The tools and automation provide real value, and despite a few areas that could be improved, Lofty has become an essential part of my daily workflow. Pros What I like most about Lofty is how well it centralizes my real estate business in one place. The lead capture and automation tools make it easy to respond quickly and consistently, which is critical for converting online and social media leads. Cons What I like least about Lofty is the setup process for SmartPlans. While they are powerful once running, the initial setup feels time-consuming and not very intuitive. Creating, customizing, and adjusting SmartPlans can be confusing, especially when trying to tailor them to different lead sources or client types. A more streamlined setup process, clearer guidance, and easier customization would make SmartPlans much more user-friendly and efficient. Review Source Response from Lofty February 5, 2026 Hello Rolanda, thank you for your review. We appreciate your time & business. We also thank you for your feedback and would be happy to pass that along to our product team for review. JA Janet A. Real Estate Broker Real Estate Used the software for: 1-2 years ### "Save Time & Money with Lofty!" January 28, 2026 5.0 I've already recommended Lofty to other Realtors multiple times. It will save you time and money. It takes a bit to get it set up, but you will get the hang of it! Pros I love the AI option in Lofty! Saves me time and money! Being able to set up multiple social media posts and use AI is a win! Cons I'd like to be able to use a Planner more effectively with posting AI social media posts. I'd love to say Option 1 on Monday or Option 2 on Wednesday, etc. Review Source Response from Lofty February 5, 2026 Hello Janet, thank you for your review. We appreciate your time & business and are very happy to hear that you're enjoying Lofty. SC Sundi C. Agent Real Estate Used the software for: 2+ years ### "I e recommended it lots!" January 31, 2025 5.0 It’s been good. Useful, support has been good and I like the ease of social media ads Pros Easy to use, robust and easy to customize Cons Task management not integrated with my calendar Switched from [BoomTown](https://www.capterra.com/p/151892/BoomTown/) I Switched brokerages and they were the crm of choice Review Source VR Verified Reviewer CEO Business Supplies and Equipment Used the software for: 2+ years ### "Chime Review Ten Out Of Ten" March 1, 2022 5.0 Being in service with chime, I love it! I would recommend everybody to use chime and start the Chime credit builder account! They report every 30 days to your credit scores. Seriously, you cant beat that Pros The credit builder account is the best feature about this software, I truly believe that this software can help build the whole world economy! I trust and use Chime, always will, and will continue to provide Chime services to all around! Cons The only minor problems I see is the timing it takes to Deposit from ACH. Kind of not a big fan on waiting 4 to 7 days on transfers. Switched from [PayPal](https://www.capterra.com/p/207944/PayPal/) Better credit opportunities and faster transfer rates! Review Source RD Rebecca D. Realtor Real Estate Used the software for: 6-12 months ### "I can't stand Lofty" February 24, 2024 1.0 They never call you back and take a WEEK to email you back. They use too much AI for customer service and are probably OUTSOURCING as well overseas. I can't stand Lofty overall. A few things are good, like Smart Plan B and organizing of leads. However it is insanely convoluted to use and not at all intuitive, app and desktop. The app does not show you 90% of desktop functions either and the website looks like crap on the phone with elelements out of place and lying on one another. Lofty does not allow for a newsletter and the self made smart plan email doesn't go to where directed,nor can you hit Send Once at a specific time. Despise it. Pros Very little do I like. The pipeline and segments is good, and the Smart Plan suggestion is good. Cons I can't stand Lofty overall. A few things are good, like Smart Plan B and organizing of leads. However it is insanely convoluted to use and not at all intuitive, app and desktop. The app does not show you 90% of desktop functions either and the website looks like crap on the phone with elelements out of place and lying on one another. Lofty does not allow for a newsletter and the self made smart plan email doesn't go to where directed,nor can you hit Send Once at a specific time. Despise it. Switched from [BoldTrail](https://www.capterra.com/p/176447/BoldTrail/) My broker switched without asking us and KV Core was intuitive with Great listing videos and emails for social media and had fabulous way to make template for monthly newsletters. I miss it sooo much. Review Source AR Alexander R. Broker Real Estate Used the software for: 1-2 years ### "Average At Best " August 19, 2025 2.0 Pros The smart plans are key in creating automated messaging. The social media posts are also very nice to have. Cons The customer support is terrible and slow. They have guides and walkthroughs for technology that they say they don't actually support. Why even have it in your instructions and guides if you don't have it? They can easily waste your time. If you absolutely need Lofty, I understand, but there are better more affordable CRM's out there. Switched from [CorelDRAW](https://www.capterra.com/p/124823/CorelDRAW/) My office discontinued KVCore ............ Review Source SK Susan K. Realtor Real Estate Used the software for: Less than 6 months ### "Best CRM brand " January 28, 2026 5.0 Overall, I am thrilled with Lofty & so happy I signed up with them. They make everything easy for me Pros They provide great service for the money & are always on point with reaching out to clients & leads. Cons At the moment, i have no complaints. Love the program. They make everything easier to keep clients organized. Review Source Response from Lofty February 5, 2026 Hello Susan, thank you for your review. We appreciate your time & business and are happy to hear that you're enjoying Lofty. SM Shari M. REALTOR Real Estate Used the software for: Less than 6 months ### "Overall - A great tool!" January 28, 2026 5.0 Pros I love the ability to send mass text messages that appear to be individual. And the pipelines are super helpful. Cons it was difficult to easily see where i'm at with a particular contact - pull them back up in a timely manner Review Source Response from Lofty February 6, 2026 Hello Shari, thank you for your review. We appreciate your time & business. IP Iva P. Broker- Associate Real Estate Used the software for: 6-12 months ### "Don't waste your time, money and keep stress away! " December 8, 2022 1.0 the email says that I need to wait until someone calls me to let me know of the next step prior to cancelling the service!!! Pros Nothing to share here, I am sorry...oh may be the last rep that reached out.. She was very nice, too bad she is working for the wrong company Cons When you sign, "it is all free and no contract etc" when you ask to cancel there us suddenly a One time Monthly Fee of $500 they charge and for what???The website was not ready for a month, the bill was paid though... Then I have requested the email to be updated with the one connected to my business instead with my personal email...it took more than a month for this to be done.. Then I scheduled a call to go over all with a rep so I can easily understand and implement.. I was given tons of links to watch.. because this is what I am paying the $500 per month ??? I was finally assigned a rep - she was able to explain 80% and the rest again- watch the videos... At this point I reached to another colleague of mine to ask about her experience...and she has a Team...she was so upset because she was paying just like me but the website wasn't ready and set correctly so she can't launch and use it.. BUT WAIT THERE'S MORE After a few more reviews and more research I decided to just cancel.. Called all the reps I have had the opportunity to speak with prior to buying the service and each number goes to a voicemail. Then I started receiving emails from TECH SUPPORT.. I am saving the emails so if you think I am just messing with you call me and I will forward the email... So let me finish quickly here.. After multiple emails from Tech Support - My 1st request to cancel was made on \[SENSITIVE CONTENT\]... today is \[SENSITIVE CONTENT\] and I am waiting for them to call me with THE NEXT STEP???? Review Source EO Erica O. Manager Business Supplies and Equipment Used the software for: 2+ years ### "Using Chime" November 23, 2022 5.0 If you need a second chance banking try them out they can help in so many ways. Pros I like that it gives people a second chance and the ablility to earn credit . Cons Sometimes some banks dont work with them but its worth using. Review Source OC Orion C. Realtor Real Estate Used the software for: 6-12 months ### "Easy to Use - Handy " January 27, 2022 4.0 The overall really useful program, user-friendly and efficient. It has more integrations than I used - and it is well oriented for Realtors and the real estate industry. But if your budget is tight you need to find something more affordable. Pros I really liked its layout and ease of finding everything on the one site page. You can sort your leads in any way that suits your ease of use which makes it handy. It's flexible and user-friendly. It has great tech support that usually answers within minutes - which is really helpful. Cons Lack of popup options for tasks. I am a person who needs nudging to remember the many tasks at hand...if it doesn't pop on my screen....I lose the thread.... Review Source JT Jacob T. Consumer Banking Used the software for: 1-2 years ### "Chime banking for the new to banking scene" September 7, 2022 5.0 Overall I have to say with combined banking and credit builder as well as spot me it’s a very useful banking application that allows young people to manage their finances with ease. Spot me is a great feature and it has the added benefit of being able to send others spot me boosts to allow them to overdraft fee free up to 5$ each person. The also offer deposit offers frequently as well as referral offers that can reward you for adding friends to there banking world Pros It’s very well integrated and offers a credit builder card which is very beneficial for people trying to work on there credit and have a dedicated banking app all in one Cons Sometimes it can be difficult to get in touch with support and spot me can be a little tricky Review Source CR Chris R. Realtor Real Estate Used the software for: Less than 6 months ### "CRM system with SO many options" November 6, 2023 5.0 Pros This system has so many functions available that I haven't even began to use them all, but if you want to do something, chances are it's already integrated into Chime. You can track leads and follow ups, set up drip campaigns to keep in touch, and even set up your website. Cons Because there are so many things you can do with the system, it can be a little daunting to get started, but there are plenty of how-to videos that walk you through it. Review Source MS Mike S. Realtor Real Estate Used the software for: 6-12 months ### "Stay away from this CRM" February 14, 2023 1.0 Terrible. I've had issues with basic things - the layout is very counter intuitive and finding help is all but impossible. And technical issues with dialer, submitting a ticket? forget it! Pros I don't like anything about this CRM. It has basic functions but the customer support is so frustrating that the software is basically impossible to use. Cons Customer support is without a doubt the least helpful, slowest to respond and absolute worst in the business Reason for choosing Lofty It was a mistake - Chime is awful. Review Source Brian D. Marketing coordinator Real Estate Used the software for: 1-2 years ### "Chime real estate CRM review" June 21, 2022 5.0 Overall, very pleased. The annual cost is well worth it. would recommend to my colleagues . Pros I like most the lead generation, activity tracking. The dashboard is great to keep an eye on activity. Cons Sometimes on my android device screen gets garbled, I dont know if its a software problem or my phone settings. Review Source MS Michael S. Agent Real Estate Used the software for: 6-12 months ### "Worst CRM in the biz" February 2, 2023 1.0 Terrible. I've had many, many problems and customer support is awful to deal with. They are terrible about getting back to me, all but impossible to reach, and not able to fix problems, even at a basic level. Stay away from this CRM Pros Not one thing. It offers basic functionality but the customer support is so bad, nothing is worth it. Cons Customer support is by far, without a doubt, the absolute WORST I have ever experienced. Review Source GH Glen H. Broker Associate Real Estate Used the software for: Less than 6 months ### "Has a lot of potential, but also a lot of growing struggles" January 30, 2018 3.0 Chime is not well set up for a team. They are lacking many basic features. I would recommend for an individual agent, but not anyone running a team at this time. They have not built in any features that are needed for a team setup. I'm sure that it will come with time and it will get to a point that it runs well for a team. If you can accept some growing pains along the way, get on board now. I'm sure pricing will go up at some point. They are constantly working to improve and it has a great foundation. Pros The system is very user friendly, it's quick and they are adding additional features. They have excellent pricing compared to alternatives. Overall, I feel it is an excellent foundation and it will continue to improve. Overall, I'm happy with it so far. Cons There are a lot of glitches, errors in the system, problems with email templates, etc. They are all items I would associate with trying to grow quickly. Basically, growing pains. Their support is good and they address most. Some issues take multiple attempts to try and get it resolved. There are also a lot of grammatical errors and poor formatting that make it into the released product that should never make it past a quaity review. Review Source Similar Products Featured ## Related categories [Real Estate CRM](https://www.capterra.com/real-estate-crm-software/)[Real Estate Agency](https://www.capterra.com/real-estate-agency-software/)[Sales Tracking](https://www.capterra.com/sales-tracking-software/) ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.