--- title: "Lofty Reviews 2026. Verified Reviews, Pros & Cons | Capterra" description: "Is Lofty the right CRM solution for you? Explore 128 verified user reviews from people in industries like yours to make a confident choice." source_url: "https://www.capterra.com/p/157457/Lofty/reviews/" page_type: "reviews" language: "en" publication_date: "2026-09-28" --- Lofty 3.8 (128) [View alternatives](https://www.capterra.com/p/157457/Lofty/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated September 28th, 2026 # Reviews of Lofty Ease of use 3.9 Customer Service 3.4 ## Pros and Cons in Reviews LA Luis A AgentReal Estate, 11 - 50 employeesUsed the software for: More than 2 years. “Integration and customization, there are some third party apps that can sync with it, giving you more control over things in one same place.“ January 28, 2026 JE Jenn E realtorReal Estate, 2 - 10 employeesUsed the software for: 6-12 months. “Texting, group texting, my accounts don't sync well from computer to phone, which causes me to miss messages all the time, not being able to block spam and so on and so on.“ February 5, 2026 RR Rolanda R AgentReal Estate, 51 - 200 employeesUsed the software for: 1-2 years. “It’s a powerful CRM that helps me stay organized, manage leads efficiently, and keep my real estate business running smoothly.“ January 28, 2026 BJ Bob J Team LeadReal Estate, 2 - 10 employeesUsed the software for: Less than 6 months. “Lofty CRM had ongoing setup issues, texting never worked properly, and billing began before the service was fully functional, which was very frustrating.“ April 1, 2026 Robert C Chief Executive OfficerReal Estate, 2 - 10 employeesUsed the software for: 1-2 years. “Lofty packs a lot into one platform: website, CRM, smart plans, and some social media management, which is convenient.“ January 8, 2026 SC Shannon C Listing SpecialistReal Estate, 10,001+ employeesUsed the software for: 1-2 years. “Admins can feel restricted if they need highly customized pipelines. If your business relies on a specific third-party tool, you may need workarounds.“ January 28, 2026 RR Rolanda R AgentReal Estate, 51 - 200 employeesUsed the software for: 1-2 years. “The lead capture and automation tools make it easy to respond quickly and consistently, which is critical for converting online and social media leads.“ January 28, 2026 TM Tavarus M REALTOR®Real Estate, Self-employedUsed the software for: 1-2 years. “The SEO features of the agent website are also challenging and do not function the way they are advertised, requiring far more manual effort than expected.“ January 30, 2026 ## Showing most helpful reviews Showing 1-25 of 128 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Andrew B. Owner/operator Retail Used the software for: 2+ years ### "A solid no B.S. card" December 1, 2021 5.0 It's so non-discriminant and easy to use that I've been using it for years and years and years personal and professionally. There referral services Straight up and pays out quickly I've hooked all my friends and family up. Pros Just about everything is free, and what isn't you hardly notice. They have a version of a credit card that gains interest and affects your credit even though I don't have one yet. But I like how I can connect chime with any type of credit monitoring service, the syncing works with KEY bank which seems to be picky with whom they work with. Also I've noticed that half of the banks with debit cards don't wanna let you link the actual cards with services like Google pay so you can go contactless and with chime it's a piece of cake. Cons Sometimes their customer service is a little hard to get threw to. I can always get someone it just takes a little while. And you get an additional savings account right off the bat whether you want it or not. It's not bothersome and your not forced to use it I just think it's a waste. Reason for choosing Lofty Well their app is very easy to use and they have ATMs everywhere. Review Source JS Joshua S. Broker Real Estate Used the software for: 2+ years ### "Been using since it was call Chime" October 31, 2025 4.0 Overall it has been pretty good. Like I said their pricing is high for any of their add ons. I wasn’t a fan of their social media ads they claim to create for you Pros How easy it is to customize the system to all of your needs and likes. I do like the fact it comes with website customizations. Cons The pricing is very high for the level of customer service I get. It usually takes a long time to solve issues Switched from [Follow Up Boss](https://www.capterra.com/p/130020/Follow-Up-Boss/) I wanted something more customizable and fub didn’t give me that option. Especially for the website functions Review Source Response from Lofty November 4, 2025 Hello Joshua, thank you for taking the time to leave a review. I am very sorry to hear that your experience has been less than ideal. Please feel free to reach out to us directly, so we can put you in touch with our Customer Success team. Our e-mail address is marketing@lofty.com. MR Meghan R. Realtor Real Estate Used the software for: 2+ years ### "Would be fantastic, if only it reliably did what it's supposed to. " January 16, 2026 2.0 I've been using Lofty for nearly 5 years and spent more time resolving technical issues than I ever did using the software to run my business. There's not enough room here to cover the endless number of issues I've had with the it and there is never any quick resolution to question or issue. As of today, I've had over 100 leads missing for over a month. Sadly, this amount of time is not unusual. I had a ticket open for over 6 months trying to fix how an image was displaying on my homepage and there is almost no way to escalate an issue so you keep babysitting the ticket for weeks. The worst part is, once you've invested all the time and effort into building your website yourself, you are stuck because you cannot take it with you if you leave Lofty. I'm sick over it, I've agonized over leaving it because it really does offer so much - but it's come to a point where I'd probably be more efficient running my business with a rolodex and wall phone. Pros Lofty offers so much, a near end to end solution for Realtors. If only it worked as it was supposed to. Fantastic search capabilities and attractive websites. Cons Constantly plagued with issues, glitches and terrible customer support where tickets drag on for weeks or months. Prepare to be nickeled and dimed for endless features: AI Assistant? Extra. CMA tool? Extra. Home values? Extra. Smart plans are very technical and cumbersome to set up. AI assistant is robotic, unable to be instructed and unreliable. Review Source Response from Lofty January 23, 2026 Hello Meghan, thank you for taking the time to leave a review. I am very sorry to hear about the troubles you've experienced and would like the opportunity to forward your feedback to our Customer Support leadership. Would you be able to provide the email address associated with your account, so we can look into this a bit more? ZO Zach O. Broker Real Estate Used the software for: 1-2 years ### "Fanatastic CRM" January 28, 2026 5.0 Overall very satisfied and enjoy my experience. I highly recommend it to other agents who are considering a crm. Pros Simplicity and ease of the crm. It’s intuitive and really helps me track my database. It’s also ahead of the curve on AI Cons Not being able to have my mass emails go to all contacts that are merged together. It only goes to the primary contact. Switched from [Follow Up Boss](https://www.capterra.com/p/130020/Follow-Up-Boss/) Money and follow up boss was bought by Zillow and I didn’t want my info with them Review Source Response from Lofty February 9, 2026 Hello Zach, thank you for your review. We appreciate your time & business. DH Damian H. Broker Associate Real Estate Used the software for: 2+ years ### "Lofty review " January 28, 2026 5.0 My overall experience has been positive with the software. I've used this software for several years. Pros Lead management and support. I like the posting and 3 line dialers. The email and text functions are fantastic. Cons I dont really have an y issues with the platform. I've used it for several years. There are times when the calendar sticky Alternatives considered [Vortex Field Software](https://www.capterra.com/p/151608/Vortex-Field-Software/) Reason for choosing Lofty Better f see features and contact management with clients and prospects Review Source Response from Lofty February 6, 2026 Hello Damian, thank you so much for your review. We appreciate your time & business and are happy to hear that you're enjoying Lofty. VR Verified Reviewer Team Lead Real Estate Used the software for: 6-12 months ### "Don't waste your money!" November 11, 2025 1.0 They made a lot of promises when they sign you up but never delivered. I had them for six months and only got a few bad leads. Pros I don't have one thing I liked about this company. They never delivered on their promises and I wasted my money Cons Customer service. When you call their customer service you get some foreigner that you can barely understand. The few leads I did get in the 6 months I had them were terrible, even when I paid extra to have them do the ads for me I got 1 lead! Switched from [Real Geeks](https://www.capterra.com/p/222439/Real-Geeks/) I was told Lofty was a better company so I switched. BIG MISTAKE Review Source Response from Lofty November 14, 2025 Hello, thank you for taking the time to leave a review. I am so very sorry to hear that Lofty did not meet your expectations. If you're able to e-mail us with some additional details, we'd love to pass this information along to our Customer Success department. Please feel free to email us at marketing@lofty.com. AD Anita D. Agent Real Estate Used the software for: 1-2 years ### "Lofty + it's Value = Money" January 28, 2026 5.0 Lofty has been a Great experience. The system has brought many values to my business. Bringing a sense of organization, Time management, and heightening the communication with clients and customers along with the office staff. I look forward to 2026 increasing my revenue and decreasing my wasted time. Pros What I like most about Lofty is the "Lead Management" and I have experienced great security and no cyber disruptions. Features I like most about the CRM are; First, the professional communication, 2nd, the suggestions profiled to each client and the composing of emails. This is great for when I am on the go have not made notes. This feature I have high regard for and is value for the money. 3rd, the device compatibility with my lead management apps. My Clients are engaging with me more and I am securing more leads since the use of Lofty as my CRM. All this on a learning curve. My goal is to engage with the teaching and learning materials (TLM) along with client support. Cons Least Client support and use of some of the advertising features: I used both in 2025 and found it time-consuming and difficult to reach a knowledgeable support team member. took 3 days and 2 support team personnel. Maybe my learning curve - I have not taken any TLMs. I would also like to engage with a private tutor when it is presented to Castle Rock Realty as a package deal again. Review Source Response from Lofty February 5, 2026 Hello Anita, thank you for your review. We appreciate your time and business. I have passed along your feedback regarding support and training to our Leadership team for review. Joseph B. Inside Sales Agent Real Estate Used the software for: 6-12 months ### "Could be better - could be worse" May 20, 2026 3.0 I have worked with other CRMs such as Hubspot and GHL and found that they were more efficient when it came to the actual management of leads. Pros I like the interface for listings. The ability to customize certain aspects of the lead follow up as well. Cons What I liked the least in Lofty is how buggy the dialer can be. The mobile app is also not optimized for use with an ipad which for the most part serves as a substitute for my laptop on the go. Review Source Response from Lofty May 21, 2026 Hello Joseph, thank you for taking the time to leave a review. I am happy to pass this feedback along to our product team, as we take customer feedback highly into consideration. Please let us know if there's anything else we can help with. RR Rolanda R. Agent Real Estate Used the software for: 1-2 years ### "Love Lofty" January 28, 2026 5.0 Overall, I love Lofty. It’s a powerful CRM that helps me stay organized, manage leads efficiently, and keep my real estate business running smoothly. The tools and automation provide real value, and despite a few areas that could be improved, Lofty has become an essential part of my daily workflow. Pros What I like most about Lofty is how well it centralizes my real estate business in one place. The lead capture and automation tools make it easy to respond quickly and consistently, which is critical for converting online and social media leads. Cons What I like least about Lofty is the setup process for SmartPlans. While they are powerful once running, the initial setup feels time-consuming and not very intuitive. Creating, customizing, and adjusting SmartPlans can be confusing, especially when trying to tailor them to different lead sources or client types. A more streamlined setup process, clearer guidance, and easier customization would make SmartPlans much more user-friendly and efficient. Review Source Response from Lofty February 5, 2026 Hello Rolanda, thank you for your review. We appreciate your time & business. We also thank you for your feedback and would be happy to pass that along to our product team for review. JA Janet A. Real Estate Broker Real Estate Used the software for: 1-2 years ### "Save Time & Money with Lofty!" January 28, 2026 5.0 I've already recommended Lofty to other Realtors multiple times. It will save you time and money. It takes a bit to get it set up, but you will get the hang of it! Pros I love the AI option in Lofty! Saves me time and money! Being able to set up multiple social media posts and use AI is a win! Cons I'd like to be able to use a Planner more effectively with posting AI social media posts. I'd love to say Option 1 on Monday or Option 2 on Wednesday, etc. Review Source Response from Lofty February 5, 2026 Hello Janet, thank you for your review. We appreciate your time & business and are very happy to hear that you're enjoying Lofty. AR Amanda R. Realtor Real Estate Used the software for: Less than 6 months ### "Lofty Pros and Cons" May 15, 2025 5.0 I like how it keeps all contact information in one place and allows you to set reminders for your tasks. Customer support is very slow responding and it's hard to get a fast and direct answer with issues. Pros I love that the AI intelligence writes texts and emails for you. Cons The filters are hard to navigate and do not stay permanently. Switched from [Brivity Platform](https://www.capterra.com/p/207393/Brivity-CRM/) I recently changed my brokerage and this is the crm they use. Review Source KM Kevin M. Owner Real Estate Used the software for: Less than 6 months ### "Lofty Customer Support Sucks" June 12, 2024 4.0 Very frustrating the time on hold is horrible and they still don't have answers Pros Not Much! at this time I'm regretting my decision to switch to them. Their sales team will tell you anything to get you to sign. I haven't been able to use their products because I cant get past the onboarding phase and they really don't care Cons With Lofty Set up is 100% on the user. Lofty will not do any set up on the IDX web site or the CRM. they expect the client to do it all. The support team is very little help. I've been trying to go live with my website for weeks and I'm still not there Switched from [BoomTown](https://www.capterra.com/p/151892/BoomTown/) Boomtown was bought out and they have went downhill since the buy out. But that being said, thev were a lot better in their support that Lofty. I came to expect the kind of client support that I received from Boomtown and Lofty just doesn't measure up. Review Source Daniella B. Owner/Operator Alternative Medicine Used the software for: 6-12 months ### "Chine makes it easy! " April 2, 2020 4.0 My overall experience with Chime was great. They know how important our money is, and have developed a software that makes is very simple. Pros I love how easy it is to use and navigate this software. Transfers and payments are quick. I've never had an issue with them before. I also liked the low to no fees depending on how you use it. Cons The only thing that I disliked was the amount of time it took to get my debit card through them. This may just be subjective due to where I live, but I had to wait 2 weeks for it. This makes it difficult to manage my own funds without accessing it. Switched from [Venmo](https://www.capterra.com/p/222572/Venmo-/) Chime offered way more versatility for my money. While Venmo allows for easy transfer of funds; Chime's ease of use is unparalleled. Review Source TD Thomas D. President Real Estate Used the software for: 6-12 months ### "Best software, but support that makes you wanna pull out your hair! " September 4, 2025 3.0 Except for support I have been thrilled with Lofty. The only frustration has been support and the requirement to repeatedly say the same thing over and over. Pros Amazing software, integrated, automated, and very easy to use. While there are a few limitations of the website, it looks and functions amazing. Cons Customer service response timeline is slow. Like 24 hrs for an email response, and a large chance that the email response from support will ask for information that has already been asked and sent or was listed in the original request. After 7 days of back and forth with 3 different representatives asking the exact same question I moved to chat. They take almost 10 minues to respond to each chat message, but if you do not respond in less than 2 they start messaging asking if you left the chat already. It is not the fault of the reps, but is the fact that Lofty has them talking to multiple people at once, so they bounce between tasks and questions, and conversations trying to keep up and provide a very low level of service response time. Review Source SP Shane P. Broker Real Estate Used the software for: Less than 6 months ### "Highly Recommend for Real Estate Agents" December 15, 2025 5.0 I really enjoy Lofty for my client database and follow up system. I'm able to integrate several system into one to make it an all in one system. Pros The Dashboard is easy to navigate and has helpful features. The Task reminder is so helpful with staying on task each day so that I don't miss important follow ups with clients. Cons I haven't been able to explore all the features yet because there are so many helpful ones. Still in the learning curve phase. Review Source Response from Lofty December 16, 2025 Hi Shane, thank you so much for taking the time to leave us such a wonderful review. We love that you're enjoying using Lofty and its features. AK Anthony K. REALTOR Real Estate Used the software for: 6-12 months ### "Easy Way to Communicate with Leads" January 28, 2026 5.0 Overall, Lofty has allowed me to communicate with leads much more effectively. I would like to take my usage of Lofty to the next level. Maybe a live webinar or step by step guide on a process would be helpful. For example a class on how to use the most effective process with Lofty. Pros Easy to communicate with leads. Also allows for AI assistance and help to create content and ideas on how to reach clients. Cons Some items that are included and ways to reach clients are difficult to navigate and create. The ideas are good, but applying them are much harder. Review Source Response from Lofty February 5, 2026 Hello Anthony, thank you for your review. We greatly appreciate your time and business! TS Thaine S. Managing Broker Real Estate Used the software for: Less than 6 months ### "Is Chime CRM worth upgrading to from Follow-Up-Boss" May 27, 2021 4.0 Overall we are happy and frustrated at the same time. When a product is so close to being great it is frustrating that we cannot get the last few frustrations worked out. The Customer support has been great 90% of the time. Occasionally, a silly response is provided by customer support, but I realize they are only communication what they have been told. It seems that feature requests are being taken seriously but I will know for sure when some are in future releases. Much effort is put into onboarding and training and that was a good experience, however after that my new liaison with Chime seems MIA. Pros The fact that Chime has the key tools necessary for a real Estate CRM and is on target with the implementation of most of them was very intriguing. We love the integration of "Listing Discovery" which is basically an MLS interface that is very convenient for creating Listing Alerts for clients, inserting listings into emails (not supported by the Chime SMS texting), and setting up Hot Sheets for easy listing reviews. We are happy with the Contact Pipeline view that mostly leverages Pipeline stages and Groups (tags and other filters are supported. Very happy Chime Provides basic Transaction Task Management (this feature lured us away from FUB) Very happy with the Chime AI so far it has been more effective than the YLOPO AI with prequalifying our leads. Cons The Curaytor provided Website has poor navigation between listings (the "Prev" and "Next" are hidden unless you scroll down the page). potential clients do not realize they can access additional listings within their listing alert. Seems like an easy fix, but it is not being addressed by Curaytor or Chime. The Texting is SMS vs MMS (hard to send nice listing texts with link preview, emoticons, etc. You can only text to one recipient at a time which is not convenient when sending a text to a couple (Chime states they are working on MMS). The contact Search box is hidden unless you hover over a magnifying glass icon slowing things down (please stop being fancy and put a box where it eventually appears). Only one Lead Pond is provided in our package (We were accustomed to more in FUB). Transaction Task Management is a bonus compared to FUB but I wish I could have Transaction Level Custom Fields, the ability to template my transaction expenses/commissions, assign tasks to other members of the team, and reorder the tasks within the template configuration screen. Review Source AR Amy R. Bartender Food & Beverages Used the software for: 6-12 months ### "Lofty will take your business to lofty heights!" December 18, 2023 5.0 Pros Lofty's whole platform is intelligently designed and so user friendly. All of the features work seamlessly and allow me to run my business most efficiently and effectively. Cons I have had no negative interactions with the Lofty platform. Review Source RT Robert T. Team Owner Real Estate Used the software for: 1-2 years ### "I regret moving to Chime/Lofty" December 5, 2023 3.0 The worse part about Chime/ now Lofty isn't the lack of "hiccups" in the system or the over selling. It is the absolutely terrible customer support. The sales team is great and the customer service team.....isn't. Pros The interface seem much more friendly than my other CRM, I liked how it ranks and helps ID lead activity and it is pretty solid at helping lead hunting. Cons I moved from Brivity to Chime after being assured all our business functions would be met, but Chime was short of expectations. And after we moved everything else felt very upselling on the "other features". I really refused til I got the basic system working and after 2 years I really wish I would not have moved to Chime/ Now Lofty. Switched from [Brivity Platform](https://www.capterra.com/p/207393/Brivity-CRM/) My company contracted with Chime / Lofty Review Source kC kim C. sales Real Estate Used the software for: Less than 6 months ### "Problematic Scam" February 6, 2024 1.0 Pros Nothing. There has not been a single positive moment since signing up with LOFTY.COM Cons Lofty seems to be falling apart. Unfortunately, I signed up for lofty with the expectation that they will offer everything that the sales person told me they would. When I was not satisfied after the first couple of weeks it seemed to get worse. My expressing my dissatisfaction only led to them becoming less willing to help are evasive of my attempts to contact them for support. I never received a response from their support team despite multiple attempts to contact. The person who was supposed to be assigned to my account wasn't responding to media email but then started texting me through multiple different and random numbers. Finally, after asking for cancellation multiple times, I was threatened with the "you signed a one year contract that is legally binding" despite their inadequacies in making any effort to help me actually use the database. Unfortunately, lofty has required me to contact my attorney to move forward with a solution that doesn't include my dumping thousands of dollars into a system that doesn't work. I would highly recommend against this company. Review Source Marty M. Owner, Principal Broker, Team Leader, Realtor® Real Estate Used the software for: 6-12 months ### "Chime has chimed in our sales!" September 4, 2018 5.0 Our team has used Chime for the past 8 months and it has significantly improved our business. We have made our own suggestions for system improvement and have seen a good portion of those implemented so far. Our customer success manager - has been fantastic!! We have met face-to-face multiple times and he has kept us updated on our suggestions and has trained us in the great improvements that keep coming from this innovative company. Customer Service has responded to our needs in a reasonable time frame. We love the Smart Plans! We set those up and live on the Tasks all day and stay on top of all the critical transaction details for our clients. The recent ability to match properties to our prospects is expected to be a huge game-changer for the way we do business! Pros Smart Plans, Task managing, Lead capturing, Lead scoring, Lead managing, Property to Prospect matching, Website connection Cons Needs to allow for a given lead to be managed as both a buyer and a seller simultaneously. Review Source David G. CEO Entertainment Used the software for: 1-2 years ### "Chime Review " July 6, 2022 4.0 My overall experience with this software was a neutral experience. Pros Chime is very easy to use and track your funding. Cons It was confusing to set up at first but once you get it, it's a cakewalk Review Source MS Michael S. Agent Real Estate Used the software for: 1-2 years ### "Awful Customer Support" January 18, 2023 1.0 The customer support is so bad, it makes the CRM nearly impossible to use. It is awful, stay away. Pros This is a basic CRM. I am frustrated with basic functionality and the inability of customer support to be prompt or even remotely helpful with their responses. Cons Customer support. You can NOT get a hold of someone at this company. They don't answer the phone and when you get someone on chat, they chat with other users and are slow to respond. And when they do respond, it's unhelpful and inaccurate. Review Source DR Dustin R. Carpenter Construction Used the software for: 2+ years ### "Almost a bank" September 1, 2022 5.0 Decent. Overdraft option is nice Pros Anyone can use it and it’s easy to use . Cons ITs not accepted everywhere and sometimes it’s frustrating Review Source RR Ron R. Managing broker Real Estate Used the software for: 6-12 months ### "STAY AWAY Bad Company" January 23, 2023 1.0 STAY AWAY - Worst Company ever, complete Scam. They embed your website with code leading all organic leads to them for website sign up. Just Crazy. Also they use .me for their website which means you are going to get a lot more spam and hacking from Russia!! Never delivered but charged for advertising. Try calling support or sales after you sign up and they will not answer!! Trust been doing real estate 10+ years and this has got to be the worst. Problem is they have many layers when googling their name, which I would have found this name before ever signing up. Complete waste of sunken cost money plus all the organic leads we lost. Pros NON it is horrible company once you get onboard they disappear. Cons Worst Company Ever they are complete scam Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.