Who Uses This Software?

Any B2B company that wants to engage target accounts, expand customer relationships, and deepen sales-and-marketing alignment.


Average Ratings

5 Reviews

  • 4 / 5
    Overall

  • 4.5 / 5
    Ease of Use

  • 4 / 5
    Customer Service

Product Details

  • Starting Price
    Not provided by vendor
  • Deployment
    Cloud, SaaS, Web
    Mobile - Android Native
    Mobile - iOS Native
  • Training
    Documentation
    Webinars
    Live Online
    In Person

Vendor Details

  • Engagio
  • www.engagio.com
  • Founded 2
  • United States

About Engagio

Engagio helps B2B companies to engage target accounts, expand customer relationships, and deepen sales-and-marketing alignment.


Engagio Features

  • Analytics
  • Churn Management
  • Communication Management
  • Community Management
  • Content Syndication
  • Feedback Collection
  • Gamification
  • Live Chat
  • Video Content

Engagio Reviews Recently Reviewed!


An ABM Tool, only helpful if you need it's functionality

Jun 14, 2018
4/5
Overall

4 / 5
Ease of Use

2 / 5
Features & Functionality

5 / 5
Customer Support

3 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: Easy Account level roll-up reporting. Quickly and easily see which accounts are responding to your programs. Includes both 'known' leads to Marketo and (theoretically) the activity of anonymous leads. Send weekly reports to your sales team so that they can see what is lit up in their patch. The Lead to Account Matching Functionality works as advertised, although it's a black box and can't easily be tweaked. The concept of an MQA works well, but there are no account funnel stages before or after that, so the concept of an account-based funnel isn't all there just yet.

Cons: Playmaker is good, but it can be difficult to get sales teams bought in on switching from an existing outbound tool (Outreach.io, SalesLoft, etc.). Sometimes the feedback from the sales team was that they already knew about the accounts that were engaging with our marketing and so the reports often didn't actually add value for them. The concept of 'engagement minutes' is a fabrication. It's really just a scoring model with no real time measurement happening.

Overall: Account-Based Reporting. Lead-to-Account Matching.

Capterra loader

Engagio and engagement tracking

Jun 30, 2019
4/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

4 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Great tool for tracking movement from organizations and team members interacting with your site and content. See number of touches and what touches. How often and even from your emails.

Cons: Anonymous is always the issue trying to figure out who they are and what way to approach them. Same companies appear far to often. Engagement might mean you and not them.

Overall: Great way to track marketing, your, and social efforts. Spend time engaging those who engage with you most.

Excellent Business Development Tool

Dec 19, 2018
4/5
Overall

5 / 5
Ease of Use

4 / 5
Features & Functionality

4 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
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Pros: Engagio is an excellent tool for tracking Marketing Efforts as well as delivering analytics regarding those efforts.

Cons: The User Experience could be a little cleaner.

Overall: A good overall experience with the tool.

Engagio is our go-to ABM tool

Jul 16, 2019
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality
Likelihood to Recommend: 9.0/10 Not
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Pros: There are a number of similar products to Engagio but few of them actually provide value. Engagio has been our go-to ABM automation platform and we couldn't be happier with the results. The dashboards and reporting are second to none and allow us a granular view of all accounts we're currently targeting.

Cons: Would really love to see better intent based data. I understand the limitations and why it isn't there but I think a platform needs to make a push in this space to completely win it.

Excellent Business Development and Marketing Automation Tool

Feb 12, 2018
4/5
Overall

4 / 5
Ease of Use

4 / 5
Features & Functionality

3 / 5
Customer Support

4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
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Pros: It allows me to quickly and easily see the engagement of prospects and customers through marketing initiatives and web engagements.

Cons: I would really love to have a more informative email summary. It tends to be a little light on the details and it would be great if it could provide more contact information.

Overall: Prospect Engagement detail that I wouldn't otherwise have.