# Paperform Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Paperform the right Form Builder solution for you? Explore 106 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/158094/Paperform/reviews

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Paperform

4.8 (106)

[View alternatives](https://www.capterra.com/p/158094/Paperform/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of Paperform

Ease of use

4.7

Customer Service

4.7

## Pros and Cons in Reviews

Sheryl M

Founder, Natural Living MummaHealth, Wellness and Fitness, Self-employedUsed the software for: Less than 6 months.

“Their responsiveness, clarity and genuine care made such a difference. If you’re looking for a platform that combines functionality and truly exceptional customer support, I can’t recommend Paperform highly enough.“

March 24, 2026

Aleksey V

CEOMedia Production, Self-employedUsed the software for: More than 2 years.

“My only issue is that I can only attach just one file when sending an email after submitting the form.“

August 12, 2025

LF

Larisa F

Clinical DevelopmentHealth, Wellness and Fitness, 51 - 200 employeesUsed the software for: 1-2 years.

“Presentation, customization and numerous templates to choose from that make it easy to create a professional looking survey to send to your team.“

November 8, 2025

Zachary S

Physical TherapistHealth, Wellness and Fitness, 11 - 50 employeesUsed the software for: 6-12 months.

“there is a free trial but the monthly fee is quite expensive.“

May 8, 2026

BD

Bethany D

Marketing ManagerE-Learning, 11 - 50 employeesUsed the software for: 6-12 months.

“It doesn't have a ton of selection for question types or flow logic, but you can insert images, so that makes it a little prettier than Google forms.“

January 3, 2025

BD

Bethany D

Marketing ManagerE-Learning, 11 - 50 employeesUsed the software for: 6-12 months.

“Their support team is often confused about the product's features.“

January 3, 2025

Sheryl M

Founder, Natural Living MummaHealth, Wellness and Fitness, Self-employedUsed the software for: Less than 6 months.

“Jenn and Gabbi went above and beyond to help me navigate my specific requirements.“

March 24, 2026

KJ

Katarzyna J

Product Development LeadInformation Technology and Services, 51 - 200 employeesUsed the software for: Less than 6 months.

“There was no challenge they wouldn't resolve.“

March 12, 2025

## Showing most helpful reviews

Showing 1-25 of 106 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Ernesto G.  
Founder  
Media Production  
Used the software for: 2+ years

### "Great team, great product. Highly recommended."

August 5, 2025

5.0

Beyond positive. The team at Paperform have always been super friendly, responsive, quick, polite, and a joy to interact with. I can't say enough good things about them. And well, of course their product is also amazing so that helps!

Pros

I love how flexible their forms are, how easy they are to create and how friendly they are for our users. They allow pre-filling, conditional display, answer piping, etc. It integrates with anything you can think of. Direct integration with Notion, Google Sheets, Trello, Slack, Monday, multiple ESPs, can output PDFs, collect signatures, collect payment (stripe and paypal), manage bookings, and if that was not enough it can also output webhooks. The few times I've contacted support they've been quick, friendly, and decisive. We have an agency account and collect thousands of submissions daily on behalf of our clients. I've been a very happy customer for several years and love how quickly they innovate and how reliable the product is.

Cons

This is kinda nitpicking but I'd love to be able to customize the webhook output so I didn't have to rely on an in-between app (n8n in my case) before piping answers to other platforms like Ontraport.

Switched from

[Jotform](https://www.capterra.com/p/158456/JotForm-4-0/)

Looking for something that was better looking and more flexible

Review Source

Response from Paperform

March 25, 2026

Thanks so much, Ernesto. This is such a generous review. Reading that Paperform is helping your agency handle thousands of submissions a day makes our product-loving hearts beat a little faster. We’re glad to hear Paperform and our support team have all been pulling their weight for you. That’s exactly the experience we hope to deliver. And thank you for the thoughtful feedback on webhook output customization. Webhooks are set up under the "After Submission" → "Integrations &amp; Webhooks" section of your form. Please feel free to reach out to our team if that doesn't work— there may be a workaround we can suggest! And since you mentioned you’re an agency founder: you should take a look at Agency+: https://paperform.co/products/ It’s our offering designed to help agencies manage and scale client work more effectively. Really appreciate your support over the years, Ernesto. Reviews like this mean a lot to our team. We’re very glad to be building alongside customers like you.

CA

Chris A.  
Web and Brand Developer  
Design  
Used the software for: 2+ years

### "You'll never need another form builder! "

July 17, 2025

5.0

Paperform’s been a breeze from the start. The builder is easy enough that I didn’t have to Google anything (a miracle), and the team is genuinely lovely. Always happy to help, even when I’m being a bit useless. It’s made me look like an absolute pro to my clients, and even better, it’s helped them impress their own clients. Bit of a win-win, really.

Pros

Paperform is incredibly easy to use - super intuitive, even the AI form builder feels like it's reading my mind (in a good way). I’ve never had a single issue with submissions, and the spam filtering actually does its job...no more dodgy SEO pitches clogging things up. For the price, it’s a bit of a steal. I’ve got loads of clients on it and never once hit a “no more submissions” limit.

Cons

Genuinely, there’s not much to whinge about. Everything just works. The interface is clean, the features actually do what they say they will, and if anything goes a bit sideways, the support team are straight on it. I’ve used a fair few form builders over the years, and most come with a bit of baggage—glitches, clunky layouts, or features that feel like they were added for show. Paperform’s refreshingly free of all that. If I had to nitpick, I suppose I could say I haven’t explored every single feature yet… but that’s more of a me problem.

Switched from

[Cognito Forms](https://www.capterra.com/p/138990/Cognito-Forms/)[Ninja Forms](https://www.capterra.com/p/204315/Ninja-Forms/)

I’ve used a few other form builders in the past. Caldera Forms, which eventually became Ninja Forms, always felt clunky and gave me constant grief with SendGrid. Some submissions wouldn’t even go through, which is a bit of a nightmare when clients are relying on it. Cognito wasn’t much better. The interface looked outdated and awkward to use, and the email filtering barely worked. Most of the time it just didn’t. Compared to all that, Paperform has been a breath of fresh air. It’s clean, reliable and actually does what it says on the tin.

Review Source

Zachary S.  
Physical Therapist  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "Easy to use, kind of expensive"

May 8, 2026

4.0

Overall it is nice that it has built in AI and it is easy to use and modify things. It also has good support overall

Pros

it is nice to use because it's similar to word docs and drag and drop blocks easily. It's nice that it you can add tables and pictures easily.

Cons

I wish there was a cheaper free option with ads or something. there is a free trial but the monthly fee is quite expensive. Also wish there was more HIPAA options as I work in healthcare

Review Source

BD

Bethany D.  
Marketing Manager  
E-Learning  
Used the software for: 6-12 months

### "Slightly better than Google Forms"

January 3, 2025

2.0

Pros

It works as a very basic form builder. It doesn't have a ton of selection for question types or flow logic, but you can insert images, so that makes it a little prettier than Google forms.

Cons

Their support team is often confused about the product's features. They do have a chat, but you're better off figuring things out on your own.

Switched from

[Google Forms](https://www.capterra.com/p/176571/Google-Forms/)

We wanted something with some more flexibility.

Review Source

Sheryl M.  
Founder, Natural Living Mumma  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "A Seamless Experience Backed by Exceptional Support"

March 24, 2026

5.0

I’ve just built my very first form with Paperform and I’m honestly blown away by the entire experience! What really stood out though, was the incredible level of support. Jenn and Gabbi went above and beyond to help me navigate my specific requirements. Their responsiveness, clarity and genuine care made such a difference. If you’re looking for a platform that combines functionality and truly exceptional customer support, I can’t recommend Paperform highly enough.

Pros

The exceptional human support. \[sensitive content hidden\] made the experience next-level. Their responsiveness, clarity, and genuine care turned it from “good software” into a supported, confidence-building experience.

Cons

I would have loved the option for forward advancing within the form, but understand this is coming soon.

Review Source

Response from Paperform

March 25, 2026

Cheers, Sheryl! Thanks for the review. So glad to hear Paperform has been valuable and our team helped you build your confidence in using it. We are dedicated to ensuring you get the most out of Paperform, so please never hesitate to ask for help or share feedback to help us make Paperform that much better for you!

RR

Robert R.  
Owner  
Information Technology and Services  
Used the software for: 2+ years

### "The best online forms SaaS that I can find"

April 22, 2025

5.0

I'm absolutely thrilled with my experience using Paperform! The customer support is top-notch, and it’s fantastic knowing that the owners are actively involved in connecting with users like me. I love how they continuously roll out upgrades and enhancements that make the platform even more user-friendly and versatile. Since I started using Paperform years ago, I've had zero downtime—100% uptime has made my workflow seamless. This solid product has truly transformed the way I operate, and I can’t recommend it enough! If you want a tool that keeps getting better while providing amazing support, Paperform is the way to go!

Pros

I can't say enough about the customer support including Dean and Diony. The owners still connect with the clients even for how big they are now. Diony still answers emails. Their product is ROCK SOLID and very feature rich. Hands down the best form processor that I use

Cons

Nothing that I can think of. I would like to have the best package for paperform.co but I cannot justify the cost. Trust me, I will bet it is worth every penny but the version I use works well for me and although there are some things like custom HTML and such that I don't have everything works 100% with no downtime that I can remember in 9 years.

Alternatives considered

[Jotform](https://www.capterra.com/p/158456/JotForm-4-0/)

Reason for choosing Paperform

Cheaper and did everything that I needed a form builder/processor to do. They were just starting out and wanted to get in early.

Switched from

[Jotform](https://www.capterra.com/p/158456/JotForm-4-0/)

\[sensitive content hidden\] were just starting out and I jumped on board EARLY. I started using the product and it did everything I wanted and more. It was cheaper (at the time...not sure if it is still true) than jotform.com so I switched. Best move I ever made dealing with online forms.

Review Source

LF

Larisa F.  
Clinical Development  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Easy solution to survey needs"

November 8, 2025

5.0

Pros

Presentation, customization and numerous templates to choose from that make it easy to create a professional looking survey to send to your team. Additionally, the use of paper form for scheduling is a welcoming addition that goes beyond a simple Google Calendar invite and the use of Google form.

Cons

Templates can be a little finicky to edit to match your brand colors. It does take some time to play around and design.

Switched from

[Typeform](https://www.capterra.com/p/137289/Typeform/)

more template options and a free trial that was offered initially

Review Source

Response from Paperform

March 25, 2026

Thanks for the kind review of Paperform! So glad to see it's helped you build on-brand forms and you can take advantage of our powerful features. Just so you know, we've just added 30,000 templates here: https://paperform.co/templates/ You can search by industry and type. Hoping this helps you find more form solutions that will save you time!

Maddy O.  
Founder  
Writing and Editing  
Used the software for: 2+ years

### "Paperform is a wonderful form builder with lots of useful automations"

January 14, 2023

4.0

I've used Paperform for years, with various members of my team, across numerous different purposes and it always holds up. I have not found a limitation around my use cases yet!

Pros

Paperform is flexible enough for me to use for a lot of different purposes. We currently use it for all our job applications and I've used it to collect information when I was the sponsor chair for WordCamp Denver. One of the things I love most about it is various built-in automation, as well as a world of possibilities when you connect it with Zapier. We use Paperform + Zapier to connect with other tools we frequently use. We use their Airtable and Slack integrations to keep the team in the loop as we get new applicants, organizing the information in a way that's easy to act on it. I also love that you can sell digital products using Paperform, which is helpful since it's not a big enough part of my business to seek a separate solution for — and I don't have to because Paperform is so straightforward to use for this purpose.

Cons

The one issue my team has reported is that if you change a form that has historic data, it doesn't update backwards. So when you go to export past forms, the prompt and answer are jumbled and difficult to parse. This issue could be mitigated by making a new copy of forms and sunsetting the old version from public access, although that's pretty clunky (luckily though, all of Paperform's plans include unlimited forms).

Alternatives considered

[Jotform](https://www.capterra.com/p/158456/JotForm-4-0/)[Typeform](https://www.capterra.com/p/137289/Typeform/)

Reason for choosing Paperform

Pricing was a major factor at the time of purchase. Functionality had to line up too, of course.

Review Source

Colin M.  
Consultant  
Information Technology and Services  
Used the software for: 6-12 months

### "Paperform - Professional forms without the hassle"

August 30, 2019

4.0

Paperform is particularly useful when creating forms for clients. You don't need access to their systems which can alleviate a number of security concerns. You can design great looking forms that are a million miles from the freebies we've all seen. The back end stuff is clever too. If you do run into problems, there are real people to get you sorted.

Pros

Paperform is a step up from the free forms apps you typically see with their vendor branding, response limits and simplistic layouts. Paperform lets you create forms as easy as creating a document, but it is easy to make it look great and present it with your desired branding on a web page. And you don't have to get IT involved.

Cons

There were a few branding/design issues in the early days and not many integrations, but that is far from the case today. With direct integrations, Zapier and Integromat, Paperform is probably the most integrated forms application around.

Alternatives considered

[Wufoo](https://www.capterra.com/p/224990/Wufoo/)[Typeform](https://www.capterra.com/p/137289/Typeform/)[SurveyMonkey](https://www.capterra.com/p/253516/SurveyMonkey/)

Reason for choosing Paperform

Ease of use; flexibility of presentation; branding options; value; people.

Review Source

Response from Paperform

September 3, 2019

Thank you, Colin! We really appreciate your kinds words and support. Let us know directly via live chat if there's something we might improve.

Aleksey V.  
CEO  
Media Production  
Used the software for: 2+ years

### "The cheatcode your business needs for easy mode"

August 12, 2025

5.0

I've been using Paperform since its inception, and I know these people are constantly rolling out new features, updates, etc.

Pros

Insane customization to your wildest imagination. Paperform is the secret to my business's success. We use the form for both internal use among our contractors and external customer-facing use. A lot of automation is tied to the form as well. Paperform + Zapier is the cheat code my business uses.

Cons

My only issue is that I can only attach just one file when sending an email after submitting the form.

Review Source

Response from Paperform

March 25, 2026

Thanks so much, Aleksey. This absolutely made our day. We love hearing that Paperform is powering both your internal contractor workflows and your customer-facing experiences. That’s exactly the kind of flexible, behind-the-scenes magic we built it for. Also, since you clearly enjoy a good automation cheat code: we just released Stepper, and we think you’d have a lot of fun with it. https://stepper.io/ If you’re using Zapier heavily, it’s well worth checking out as a fresh alternative for building automations and workflows, especially if you like having more control without the usual complexity. Really appreciate your support over the years. People like you are a big part of why we keep building.

KJ

Katarzyna J.  
Product Development Lead  
Information Technology and Services  
Used the software for: Less than 6 months

### "Highly recommended!"

March 12, 2025

5.0

Pros

I love the extensive functionality and flexibility, and the customer support is incredibly responsive and helpful — it truly stands out among other SaaS products. I asked dozens of questions while building my first survey, and each time, I received detailed support, including custom CSS to add a CTA button exactly where I needed it on the website.

Cons

Nothing, really. They're great. There was no challenge they wouldn't resolve.

Review Source

JG

Jesse G.  
Technical Operations Manager  
Events Services  
Used the software for: 2+ years

### "Paperform is great value for what it offers"

August 19, 2022

4.0

Overall, my company is very happy with Paperform and will only move off of it once we build data collection into our platform.

Pros

By far the thing that stands out most about Paperform, is their customer support. I know it's not directly related to the product, but their support team is exceptional (among all SaaS tools) and they're always able to deliver a solution within minutes. The form building is simple intuitive and they have a powerful suite of features and integrations that make it highly practical.

Cons

Design customization is a bit limited and they don't have any third-party plug-ins as far as I can tell, which definitely isn't something I would use all the time, but it is nice to have in case they're ever needed.

Review Source

NC

Nsanzabaganwa C.  
Medical Copy Editor  
Publishing  
Used the software for: 1-2 years

### "Intuitive affordable form building software"

June 16, 2022

4.0

Pros

Intuitive interface. Easy to create forms it's as easy as in Microsoft word, with added features Ms Word doesn't provide. Cheaper than Jotform and including free plan which will satisfy most start up projects. More flexible features for customisation Website cleaner with eye friendly colors, quick to load compared to Jotform's website Integration with and syncing with google sheets and Drive

Cons

Paper form lacks some features such as retention, access controls It's web based but no desktop version and no phone support

Review Source

KM

Kuvam M.  
Vice President  
Non-Profit Organization Management  
Used the software for: 1-2 years

### "Creative way to create forms"

July 11, 2022

5.0

We use paperform for all our projects. We use it daily and have integrated it with Zulip Chat, our internal communication platform. The whole interface is fantastic, and before using paperform, I couldn’t think we could do so much from just a form builder software.

Pros

The software is highly customizable and very aesthetically appealing. It also has great integrations with different platforms.

Cons

I think the price. It's a little bit on the expensive side.

Review Source

EL

Emetu L.  
Operation Executive  
Retail  
Used the software for: 1-2 years

### "The Ideal Solution For Building"

December 4, 2023

5.0

Pros

I like the form automation feature With this product, forms building is easy I like that it comes with great customization options

Cons

With Paperform, forms building and automation is made easy and no issues

Review Source

RA

Robert A.  
IKT  
Education Management  
Used the software for: I used a free trial

### "Awesom forms and superb support"

March 10, 2022

5.0

Got my forms up and running from cero experience to full product working for the kantine kitchen orders in a 300 pupil school

Pros

Its easy to setup and powerfull to collect data in sheets. The best part is the helpfull support that has 0 wainting time!!! and thats even with the free product.

Cons

Could have some more features for integrating with google sheets

Reason for choosing Paperform

Easy, fast and greatest support

Review Source

RV

Rob V.  
Marketing Manager  
Non-Profit Organization Management  
Used the software for: 1-2 years

### "Does it all and keeps growing!"

July 1, 2020

5.0

Great customer service, honesty, and a product that is obviously a labor of love, our experience with Paperform has been nothing but positive. Need evidence? They wrote a blog advocating the use of their competition!! Who does that?! https://paperform.co/blog/the-19-best-online-form-builders-for-you-in-2020

Pros

I love the growing flexibility with Paperform. It seems the team at Paperform is always looking at how they can get Paperform to do more, adding huge value to an already amazing product!

Cons

This is hard to answer, as many of the limitations we had with Paperform initially are being removed as the app is updated and improved. Just remember, to get the full automated power of the app, you will need to integrate, which might require an extra cost via Zapier depending on what you are looking to do.

Review Source

László C.  
Managing Director and Co-Owner  
Marketing and Advertising  
Used the software for: 1-2 years

### "Not just forms - landing forms"

August 27, 2018

5.0

I can use Paperform for all my own and my clients' needs when it comes to building a registration form, order form or anything alike.

Pros

I have been using Paperform for almost 2 years now and I just love it. It is extremely intuitive, it's like using Word or PPT and not a form builder. In fact, it is not just a form builder as you can create a fully fledged landing page with an integrated form and you can even include a payment gate if you need that as well. Support is top notch.

Cons

I know it sounds awkward but I could not really come up with any cons.

Review Source

Daniel V.  
Olympic FreeStyle & MMA Wrestling Coach  
Marketing and Advertising  
Used the software for: 1-2 years

### "my only form builder i use these days"

February 21, 2019

5.0

my only form builder i use these days

Pros

I have the agency plan and it is great. I love the direct integrations with mailchimp for each client and the simplicity i can create forms with. Also, I can tag a form and give account users permission to my clients to access their forms easily.

Cons

Even though it is simple to use, often I get stuck in setting up the autoresponders which can be a simple thing but i need to ask support for it. I wish they had more video tutorials instead of just articles.

Review Source

Fraser N.  
Founder  
Marketing and Advertising  
Used the software for: 1-2 years

### "Perfect simple multi purpose form builder"

December 22, 2019

5.0

If i need a simple form for collecting data it is perfect with its easy set up.

Pros

It is great for so many uses where you need a hosted form. It has a simple interface and it is always being improved and developed.

Cons

There's not much to dislike to be honest - sometimes you could say there is too much functionality available for the colour options on the forms and it can be hard to tell which is the background colour on which specific part of the form etc.

Review Source

RJ

Russ J.  
Co-Counder & Creative  
Marketing and Advertising  
Used the software for: 6-12 months

### "I LOVE Paperform! I recommend it."

May 29, 2017

5.0

This software is directly helping me in the collection of revenue. I love the software, the development team is very responsive and forward-thinking with the implementation of this software. Highly recommended. Interesting enough, historically when I've asked if something was available, it's either been on the roadmap or added without my even asking. It doesn't make my coffee in the morning. Honestly, It does a lot for the tool in the survey category. It's much more and I don't have too many things that I can point to and say I don't like this

Pros

I love the flexibility of how many different ways I can use the software. I keep pushing the boundaries, and It keeps getting better. I use it for sales pages, contact forms, and payment processing. Oh, and yes surveys. Don't forget the ability to collect information from your community, clients, and prospects. I like the potential to use it for new customer onboarding. I have the capacity to collect all the critical data that will help me focus my attention on the most important tasks for each client.

Cons

Review Source

Omar M.  
web developer  
Computer Hardware  
Used the software for: Less than 6 months

### "I did my first form with paperform, thanks for appearing in my way!!!"

July 26, 2021

4.0

Its interface is as simple and intuitive as that of an online text editor, so that any user, even if they have no experience in this field, can quickly learn to use it and create their projects without the need for computer help.

Pros

Once the data is uploaded, it can be analyzed directly from Paperform and integrated with other applications to manage it. Paperform has a wide collection of predesigned templates Possibility of introducing online payment gateways such as PayPal directly on the page and for free.

Cons

I still have no criticism of the product, maybe the price but it's worth it

Review Source

Fonda C.  
Confidence & Body Coach  
  
Used the software for: 6-12 months

### "This tool is my go to when I want to create something elegant for my audience."

January 11, 2018

5.0

Pros

I love being able to match my brand with this product. The customer service experience is beyond amazing to me. I am always offered an answer and a solution. It is one of the secret weapons of my online business.

Cons

That I don't know all that I can do with Paperform...yet. I can't wrap my head around what a webhook is even though I have read it so many times. I am sure it will be useful to me down the line.

Review Source

Response from Paperform

February 8, 2018

Thanks Fonda!

LW

Leonardo W.  
CEO  
  
Used the software for: 6-12 months

### "The Best Product I ever got!"

June 1, 2017

5.0

Pros

I was luck enough to buy Paperform , and I can say that this among the best investment I ever made. The product keep developing and the developers are very responsive. Don't think twice and go for it, worth EVERY penny!!!

Review Source

Response from Paperform

June 5, 2017

Leonardo, we are THRILLED that you're so happy. That's what it's all about for us. We'll keep the product dev coming, and make things even more beautiful and powerful. Thanks for your wonderful support.

HS

Hosanna S.  
Director  
Financial Services  
Used the software for: 6-12 months

### "Very easy to use and great custom features "

May 31, 2017

5.0

Creating efficiency by using it as a client file note

Pros

Ease of use and awesome features such as custom colours of text, use any image as a background, and custom urls

Cons

Some larger forms I created, ie with 500 + questions/variations are slow to load when editing, so you have to wait up to 20 secs to add or change questions on really large forms (only in edit mkde). The issue is not there for the non-edit mode

Review Source

Response from Paperform

June 5, 2017

Thanks for the review Hosanna! Really good to know re the slower times for larger forms - I'll have a chat to the team to see what we can do here.

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