---
title: "Appcast Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Appcast Software - reviews, pricing plans, popular comparisons to other Recruiting products and more."
source_url: "https://www.capterra.com/p/158109/Appcast/"
page_type: "product"
language: "en"
publication_date: "2026-09-30"
---

# 

 Appcast Software Review 2026: Features, Integrations, Pros & Cons

Last updated on September 30, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Appcast

## What is Appcast?

Appcast is the award-winning, global leader in programmatic job advertising technology. With advanced technology, unmatched market data and a team of the industry's best recruitment marketers, Appcast's technology and services drive hiring outcomes for more than 2,000 clients. In July 2023, Appcast acquired Bayard Advertising, a pioneer in the recruitment marketing space.

## What is Appcast used for?

[Recruiting](https://www.capterra.com/recruiting-software/)[Job Board](https://www.capterra.com/job-board-software/)[Recruitment Marketing Platforms](https://www.capterra.com/recruitment-marketing-platforms-software/)

Overall rating

Based on 31 user reviews

Reviews sentiment

Positive

87%

Neutral

10%

Negative

3%

Starting price

$1

Per User, Per Month

Free trial  
not available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Appcast?[Manage this product listing](https://www.g2.com/products/appcast/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Appcast

4.4 (31)

VS.

[### 100Hires](https://www.capterra.com/p/206957/100Hires/)

[4.9 (1,229)](https://www.capterra.com/p/206957/100Hires/reviews/)

Starting Price

$1

per user, per month

Starting Price

$49

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.5 (31)

Ease Of Use

4.9 (1,229)

Value For Money

4.0 (27)

Value For Money

4.9 (1,081)

Customer Service

4.7 (30)

Customer Service

4.8 (1,097)

## Appcast alternatives

[CEIPAL ATS](https://www.capterra.com/p/226634/CEIPAL-ATS/)

[4.6 (1,266)](https://www.capterra.com/p/226634/CEIPAL-ATS/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/226634/CEIPAL-ATS/)

[Mitratech TalentReef](https://www.capterra.com/p/119807/talentReef/)

[3.5 (88)](https://www.capterra.com/p/119807/talentReef/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

57%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/119807/talentReef/)

[JobScore](https://www.capterra.com/p/78088/JobScore/)

[4.2 (30)](https://www.capterra.com/p/78088/JobScore/reviews/)

Starting price

$69.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

87%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/78088/JobScore/)

[Zoho Recruit](https://www.capterra.com/p/125768/Zoho-Recruit/)

[4.5 (1,302)](https://www.capterra.com/p/125768/Zoho-Recruit/reviews/)

Starting price

$30.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/125768/Zoho-Recruit/)

[View all alternatives](https://www.capterra.com/p/158109/Appcast/alternatives/)

## FAQs about Appcast

Overview

### Which roles and teams benefit most from Appcast?

Appcast is most used by recruiting and talent acquisition teams that manage job advertising, candidate sourcing, and recruiting campaigns. Talent marketing and campaign managers use it to track hiring media performance and adjust spend, while HR leaders, people operations specialists, and recruitment systems administrators oversee workforce hiring strategy, reporting, and process coordination.

Answer based on 31 reviews

Overview

### What company size and industries is Appcast built for?

Appcast is built for enterprise talent acquisition teams, with 48% of reviewers from enterprises and Hospital & Health Care its leading industry at 26%. It also serves small businesses (29%) and midsize businesses (23%), particularly in Retail (13%) and Consumer Services (10%), for recruiting use cases.

Answer based on 31 reviews

Features and Usability

### What are the key features of Appcast?

Appcast offers talent acquisition features centered on applicant tracking, candidate management, and interview management. It also includes job posting, job board, and job marketplace tools, plus resume database and resume search functions. Additional capabilities include advertising management, reporting and analytics, activity tracking, API access, and third-party integrations.

Integrations

### Which third-party tools and platforms does Appcast integrate with?

Appcast connects natively to UKG Pro, including UKG as an ATS and HRIS for applicant feeds and job routing. The available integration list in this data centers on UKG Pro, showing Appcast’s direct compatibility with that platform for recruiting and applicant management workflows.

Answer based on 7 reviews

Getting Started and Support

### What training and onboarding options does Appcast offer?

Appcast provides live online training, webinars, documentation, and videos to help teams get started. Live online sessions and webinars support guided instruction, while documentation offers written reference material and videos provide visual walkthroughs for reviewing product steps and features.

Getting Started and Support

### What customer support options does Appcast offer?

Appcast provides email/help desk, FAQ/forum, knowledge base, phone support, and chat. Users describe the customer service team as knowledgeable, attentive, and helpful, with account representatives who explain strategy and performance clearly. Some also note that support is easy to reach and that issues are handled with minimal friction.

Answer based on 5 reviews

## Features

AI summary

Based on 11,304 Recruiting reviews

Not all recruiting software covers every must-have feature. Here is what Capterra reviewers flag as essential when choosing a solution:

-   **Application Management** (**46%** of reviewers rated this feature as critical)
-   **Applicant Tracking** (**47%**)
-   **Job Posting** (**49%**)

Appcast includes **Applicant Tracking** and **Job Posting**, helping recruiting teams keep candidates organized and distribute openings across channels more efficiently. However, it does not include **Application Management**. Instead, it offers **Candidate Management** (**45%**), **Resume Database** (**39%**), and **Resume Search** (**39%**), giving teams additional ways to organize talent records, find qualified applicants faster, and maintain visibility into their hiring pipeline.

Applicant Tracking

3.6 (13)

30.77% of 13 reviewers that rated this feature as important or highly important

Find and manage potential candidates and their applications and resumes through the recruiting life cycle

Job Posting

4.5 (19)

52.63% of 19 reviewers that rated this feature as important or highly important

Post, track, and manage open jobs on multiple channels (e.g. job board, company's career site)

Resume Database

3.6 (8)

12.50% of 8 reviewers that rated this feature as important or highly important

A searchable repository of candidate profiles

Resume Search

3.6 (8)

25.00% of 8 reviewers that rated this feature as important or highly important

Search through the software for stored resumes

Reporting/Analytics

4.1 (12)

50.00% of 12 reviewers that rated this feature as important or highly important

View and track pertinent metrics to find patterns and gain insights from data

Job Management

4.2 (11)

36.36% of 11 reviewers that rated this feature as important or highly important

Manage and track all job information and associated tasks

Appcast 18 features

### All Features
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- Advertising Management: Manage advertising space and its sales within your network or publication
- API: Application programming interface that allows for integration with other systems/databases
- Applicant Tracking: Find and manage potential candidates and their applications and resumes through the recruiting life cycle
- Customizable Reports: Alter the layout and content of reports
- Job Board: Site to advertise jobs openings and letting job seekers search for positions based on skills, experience or preferences
- Job Management: Manage and track all job information and associated tasks
- Job Marketplace: An online platform that connects employers and job seekers
- Job Posting: Post, track, and manage open jobs on multiple channels (e.g. job board, company's career site)
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Recruiting Firms: Designed to be used by external or 3rd party recruiting or staffing firms
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Resume Database: A searchable repository of candidate profiles
- Resume Search: Search through the software for stored resumes
- Social Recruiting: Process of recruiting candidates through social media platforms such as LinkedIn, Facebook, Twitter and more
- Talent Acquisition: Recruiting, tracking, and interviewing candidates and onboarding/training new employees
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes

---

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Features

4.5 (31)

4.5

Based on 31 reviews

## Pricing

Value for money

4.0 (27)

Basic

$1.00

Value for money

4.0 (27)

4.0

Based on 27 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.7 (30)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.7 (30)

4.7

Based on 30 reviews

## User reviews

Overall rating

4.4

Based on 31 reviews

Filter by rating

5(17)

4(10)

3(3)

2(1)

1(0)

Mentioned topic

Sorted by most recent

RT

Rob T.

Manager of Talent Acquisition

Retail

### "Programmatic advertising"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

January 23, 2023

Appcast has has helped our stores by delivering completed applications in to our ATS. The customer service team is extremely knowledgeable and attentive to our needs.

Pros

Advertise on multiple sites without having to individually set up each. The ability to set CPA up or down to the market needs.

Cons

Need more completed candidate applies through our ATS to compete with hosted quick apply INDEED campaigns.

Reasons for choosing Appcast

Easy to integrate into ATS. The customer service team is very helpful.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

January 25, 2023

Hi Rob - Thank you for leaving us a review! We look forward to our continued partnership.

AG

Anastasia G.

Recruiter

Hospital & Health Care

### "Great Customer Service"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 14, 2023

Pros

Our team at Appcast is one of the best. They are attentive to our needs as a healthcare organization and are prepared with useful suggestions to help recruitment.

Cons

There are no cons to Appcast. We are pleased with our partnership.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

January 25, 2023

Hi Anastasia - We appreciate you taking the time to leave us a thoughtful review! We're so happy to hear you're receiving great support from your Appcast customer success team. We look forward to our continued partnership.

SM

Saundra M.

Marketing/Hiring Manager

Transportation/Trucking/Railroad

### "Northstar"

3.0

Overall Rating

3.0

3.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

January 13, 2023

It's been okay. Nothing SUPER exciting.

Pros

Easy to use and gives opportunity for better brand exposure.

Cons

Not as much traction as we would like to see.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

January 25, 2023

Hi Saundra - Thank you for the review! We're happy to hear you find Appcast user-friendly. We look forward to our continued partnership.

HF

Hope F.

Recruiting Strategy Specialist

Marketing and Advertising

### "Great customer service and decent results"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

January 13, 2023

We have reached a wider audience by using Appcast and we have gained valuable strategy options. We are very satisfied with what Appcast has given us.

Pros

Hands down best element is the customer service and support from our representatives. They take the time to explain strategy and performance. The integration works well with UKG and we have had minimal issues since implementation.

Cons

With the quick apply option, there is a bit of information that does not come over, but this is common for quick apply. It is hard to hold a candle to Indeed performance.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

January 25, 2023

Hi Hope - Thank you for the thoughtful review. We look forward to our continued partnership!

KB

Kaitlin B.

Digital acquisition manager

Consumer Services

### "Quality Applicants, Great Reporting and Exceptional Customer Service "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 13, 2023

I love working with Appcast, because they truly have an exceptional team who will go above and beyond to help you reach your goals, as well as a great product.

Pros

Honestly, my favorite part is that it actually works. It can handle high volume job postings, and meet your spend needs without sacrificing quality in regards to applicants. It makes my job easier- once you are set up and have figured out the best titles etc. to use, it will perform and help you reach your recruiting goals.

Cons

I have no complaints about the current software, but I would like to see some additional features as it would be helpful for my overall recruiting. For example, adding paid search for Google.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

January 25, 2023

Hi Kaitlin - Thank you for leaving us this thoughtful review! We're so happy to hear that you're enjoying Appcast and receiving great customer service. We look forward to our continued partnership.

JL

Jonathan L.

Director, Talent

Hospital & Health Care

### "Extra Visability"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

January 13, 2023

Relationships with appcast staff

Pros

Provides extra visability by aggregating

Cons

Over the years it has become more transparent which used to be my biggest ghing but that has gotten better.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

January 25, 2023

Thank you for the review, Jonathan. We're happy to hear you're enjoying Appcast and have seen improvements over the years. We look forward to our continued partnership!

BW

Brian W.

President

Human Resources

### "Nice tool for supplemental recruitment advertising"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

January 12, 2023

Pros

Appcast is a good supplement to our strategy and helps with our job distribution system.

Cons

The reporting and candidate management could be improved to make it easier to use.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

January 25, 2023

Hi Brian - Thank you for leaving us a review! We look forward to our continued partnership.

ES

Emily S.

Systems Analyst - Talent Acquisition Innovation Partner

Hospital & Health Care

### "Appcast"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 10, 2023

Pros

I really like the easy use of the software to change campaign filters and budgets - Great customer service, though with the quality of the program's UI, I rarely need assistance from our account representatives.

Cons

Meeting cadence - with the ease of the software, I think we can move to monthly or quarterly meetings instead of bi-weekly

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

January 25, 2023

Thank you for the great review, Emily! We look forward to our continued partnership.

AS

Ashley S.

Recruiting Manager

Real Estate

### "Increased candidate flow"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

January 10, 2023

Overall it has increased candidate flow for hard to fill jobs by reaching candidates through job boards other than indeed for us.

Pros

Great customer support through our account manager. They were able to piggy back off the same Indeed hashtags we're already using in our job descriptions which makes it easy to sponsor posts for hard to fill requisitions.

Cons

It's hard to control spending when you have a high volume of reqs. Some jobs may take up a big portion of your budget and rack up a lot of your budgeted dollars just to one req.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

January 25, 2023

Hi Ashley - Thank you for the review! We're happy to hear you're receiving great support from your Appcast customer success team. We look forward to our continued partnership.

VS

Virginia S.

Head of Recruitment

Mining & Metals

### "Programmatic Recruiting is the future "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 9, 2023

Great tool to help us market and manage our candidate flow. Programmatic recruitment has turned traditional recruiting on its head! Best thing to happen to recruiting since the internet!

Pros

Great for giving my team the time and resources to do active recruiting instead of spending their time monitoring and managing job postings. Takes away the need to manage our stats and evaluate our progress. This does it all for us while giving us the reach necessary to find candidates for our difficult to fill positions.

Cons

Not sure that I have anything that I like least.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

January 23, 2023

Hi Virginia - Thank you for the thoughtful review! We look forward to our continued partnership.

[View all Reviews](https://www.capterra.com/p/158109/Appcast/reviews/)

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