--- title: "Apollo.io Pricing 2026 | Capterra" description: "Learn more about Apollo.io pricing plans including starting price, free versions and trials." source_url: "https://www.capterra.com/p/158696/Apollo/pricing/" page_type: "pricing" language: "en" --- # Apollo.io Pricing - Overall rating: 4.5 out of 5 from [398 reviews](https://www.capterra.com/p/158696/Apollo/reviews/) - Starting at $49.00 per month - Free trial: Available - Free version: Available - Credit card required: No --- ## How much does Apollo.io cost? Apollo.io has **4 different plans**. The pricing **starts at $49 per user per month** with a free plan available. ### Free - Price: $0.00 - Billing: Per User, Per Month ### Basic - Price: $49.00 - Billing: Per User, Per Month ### Professional - Price: $99.00 - Billing: Per User, Per Month ### Custom - Price: $5000.00 - Billing: Per User, Per Year --- ## Is Apollo.io worth the price? ### Value for Money - Overall rating: 4.4 out of 5 - Good or excellent value for money: 100% AI summary based on 59 value-for-money rating reviews: Most users consider Apollo.io to offer great value for money, appreciating its competitive pricing and extensive features. They say the software provides unlimited email credits for lead generation on paid plans, which they find cost-effective compared to other platforms. However, some reviewers feel that the pricing structure can be confusing and expensive, especially when features are removed or limits are imposed without prior notice. #### Rating breakdown - Ease of use: 4.5 - Customer service: 4.2 - Features: 4.5 - Ease of deployment: 4.5 - Likelihood to recommend: 84% Based on 398 total Apollo.io reviews. --- ## How does Apollo.io compare to other alternatives? Apollo.io starts at $49 per user per month. Explore how its pricing and plan options compare with top alternatives below. Apollo.io pricing comparison | Product | Plans | Starting price | Free version | Free trial | Value for Money | | --- | --- | --- | --- | --- | --- | | Apollo.io — 4.5 out of 5 ([398 reviews](https://www.capterra.com/p/158696/Apollo/reviews/)) | 4 plans | $49.00 /user/mo | Available | Available | 4.4 | | [Seamless](https://www.capterra.com/p/207295/Seamless-AI/) — 4.5 out of 5 ([576 reviews](https://www.capterra.com/p/207295/Seamless-AI/reviews/)) | 4 plans | Not available | Available | Available | 4.3 | | [useArtemis](https://www.capterra.com/p/267486/useArtemis/) — 4.7 out of 5 ([171 reviews](https://www.capterra.com/p/267486/useArtemis/reviews/)) | 1 plan | $29.00 /mo | Not available | Available | 4.9 | | [Dripify](https://www.capterra.com/p/215082/Dripify/) — 4.7 out of 5 ([477 reviews](https://www.capterra.com/p/215082/Dripify/reviews/)) | 1 plan | $39.00 /mo | Not available | Available | 4.3 | | [Cognism](https://www.capterra.com/p/169083/Cognism/) — 4.7 out of 5 ([263 reviews](https://www.capterra.com/p/169083/Cognism/reviews/)) | 1 plan | $1000.00 /feature/mo | Not available | Not available | 4.5 | --- ## What reviewers say about Apollo.io's pricing ### What they like - **Apollo.io to offer great value for money** Appreciating its competitive pricing and extensive features. They say the software provides unlimited email credits for lead generation on paid plans, which they find cost-effective compared to other platforms. - **The seamless integration with LinkedIn and the robust contact database** Which they find valuable for prospecting without high costs. Users also mention that the free plan offers substantial value, making it an excellent way to test the product before committing to a paid plan. - **The pricing reasonable and beneficial for small sales teams with limited budgets** ### What holds them back - **The pricing structure can be confusing and expensive** Especially when features are removed or limits are imposed without prior notice. They report issues with transparency regarding price hikes and refunds, which leaves them feeling cheated. - **The software can be costly compared to other options and that the quality of data can sometimes be an issue** Making email campaigns more expensive. ## Price & value in reviewers' words * * * 4 out of 5 stars > "So far, my experience is very positive. If budget weren't a consideration, this would definitely be a tool I wouldn't mind paying for. " Reviewer: Alessandro M. Role: Consultant * * * 4 out of 5 stars > "When all other platforms were only interested in getting paid, Apollo delivered a seamless integration free of charge, and that earns our trust and our business." Reviewer: Hamid F. Role: Director * * * 1 out of 5 stars > "Unclear pricing, forced waterfall verification, slow email access, and excessive credit consumption even for email-only exports." Reviewer: Rafay A. Role: Research * * * 5 out of 5 stars > "Apollo.io uses a credit-based system can be a bit tricky to manage at first." Reviewer: Jordan V. Role: Sales Specialist [Check all reviews](https://www.capterra.com/p/158696/Apollo/reviews/)