# Apollo.io Pricing 2026 | Capterra > Learn more about Apollo.io pricing plans including starting price, free versions and trials. Source: https://www.capterra.com/p/158696/Apollo/pricing --- # Pricing for Apollo.io [4.5 (393)](https://www.capterra.com/p/158696/Apollo/reviews/) Write a Review! ## [Apollo.io](https://www.capterra.com/p/158696/Apollo/) has **4** pricing plans - Yes, has free trial - Yes, has free version **Credit Card Required:** No **Discount:** Information not available ### Free $0 **Pricing Model:** Per User **Payment Frequency:** Per Month Free plan includes: Not available ### Basic $49 **Pricing Model:** Per User **Payment Frequency:** Per Month Basic plan includes: Not available ### Professional $99 **Pricing Model:** Per User **Payment Frequency:** Per Month Professional plan includes: Not available ### Custom $5000 **Pricing Model:** Per User **Payment Frequency:** Per Year Custom plan includes: Not available ## Popular alternatives to [Apollo.io](https://www.capterra.com/p/158696/Apollo/) Looking to learn more about Sales Engagement Platform software similar to Apollo.io? Check out these popular alternatives that are closest in terms of key features, functionality, and benefits. by Seamless [4.5 (529)](https://www.capterra.com/p/207295/Seamless-AI/reviews/) Starting Price:No pricing found [LEARN MORE](https://www.capterra.com/p/207295/Seamless-AI/) [useArtemis](https://www.capterra.com/p/267486/useArtemis/) by useArtemis [4.7 (171)](https://www.capterra.com/p/267486/useArtemis/reviews/) Starting Price:$29/month [LEARN MORE](https://www.capterra.com/p/267486/useArtemis/) [Dripify](https://www.capterra.com/p/215082/Dripify/) by Dripify [4.7 (476)](https://www.capterra.com/p/215082/Dripify/reviews/) Starting Price:$39/month [LEARN MORE](https://www.capterra.com/p/215082/Dripify/) [Cognism](https://www.capterra.com/p/169083/Cognism/) by Cognism [4.7 (256)](https://www.capterra.com/p/169083/Cognism/reviews/) Starting Price:$1000/month [LEARN MORE](https://www.capterra.com/p/169083/Cognism/) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) by ActiveCampaign [4.6 (2561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) Starting Price:$15/month [LEARN MORE](https://www.capterra.com/p/79367/ActiveCampaign/) [View all alternatives](https://www.capterra.com/p/158696/Apollo/alternatives/) ## What do others say about [Apollo.io](https://www.capterra.com/p/158696/Apollo/) pricing? Pricing RatingN/A Value For Money[4.4(393)](https://www.capterra.com/p/158696/Apollo/reviews/) Pros Cons [Read All 393 Reviews](https://www.capterra.com/p/158696/Apollo/reviews/) Read Full Reviews Below Sanket D. Media Buyer Manager Marketing and Advertising, 51-200 employees Used the software for: 2+ years ** Overall Rating 5.0 ** Ease of Use 5.0 Customer Service 4.0 Features 5.0 Value for Money 5.0 Likelihood to Recommend 100% 10/10 Reviewer Source Source: Capterra April 10, 2026 "Beneficial for prospecting and outreach and b2b data scraping" **Overall:** Overall, my experience with Apollo.io has been positive. It’s a powerful tool for finding leads and managing outreach, and it saves a lot of time once you’re familiar with it. While it takes some effort to learn and set up initially, it becomes very efficient for prospecting and sales workflows after that. **Pros:** Apollo.io is easy to use and gives good contact data, making prospecting and outreach much faster and more efficient. **Cons:** It has a bit of a learning curve at the start, especially with advanced filters and workflows. The UI can feel slightly cluttered, and initial setup takes some time to get right. Rafay A. Research Staffing and Recruiting, 51-200 employees Used the software for: 2+ years ** Overall Rating 1.0 ** Ease of Use 1.0 Customer Service 1.0 Features 1.0 Value for Money 1.0 Likelihood to Recommend 20% 2/10 Reviewer Source Source: Capterra January 8, 2026 "Very disappointed – pricing and credits system feels misleading" **Overall:** Apollo has become very disappointing. Paid plans now give only ~2,500 credits, and even email-only access costs 3–10 credits per contact due to forced waterfall and unlock systems. There is no way to disable this. Email access is slower, more expensive, and unpredictable. The old simple workflow is gone. I’m unsubscribing and would not recommend it anymore. **Pros:** In the past, Apollo offered a simple and efficient way to access business emails with predictable pricing and fast exports. **Cons:** Unclear pricing, forced waterfall verification, slow email access, and excessive credit consumption even for email-only exports. [Read All 393 Reviews](https://www.capterra.com/p/158696/Apollo/reviews/) ## How should I be thinking about software pricing? [ Be an Informed Buyer: Understanding the True Cost of Business Software It's not just you-budgeting for business software is complicated. We're here to break it down. ](https://www.capterra.com/resources/business-software-cost/)