# 6sense Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is 6sense the right Buyer Intent solution for you? Explore 30 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/158720/6sense/reviews --- 6sense 4.6 (30) [View alternatives](https://www.capterra.com/p/158720/6sense/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of 6sense Ease of use 4.3 Customer Service 4.5 ## Pros and Cons in Reviews Almir B SDRComputer Software, 501 - 1,000 employeesUsed the software for: 6-12 months. “The dedication and expertise of the 6Sense support team are truly what make the company stand out as something special.“ June 10, 2023 BF Ben F Account Based Marketing ManagerComputer Software, 1,001 - 5,000 employeesUsed the software for: 6-12 months. “Not related to the product, I have had four customer success managers within the last 1.5 years - which has been difficult.“ December 18, 2023 KG Kiarra G Regional Marketing Manager Information Technology and Services, 10,001+ employeesUsed the software for: 1-2 years. “Easy to use, the data has been helpful in reaching pipe gen goals.“ August 19, 2023 Artem K Head of SalesComputer Software, 11 - 50 employeesUsed the software for: Less than 6 months. “For some reason, they don't let you use their API to enrich data if you don't use one of the CRMs mentioned, which makes no senseTheir UX/UI is likely the worst I've ever seen, somewhere very close to SalesForce.“ January 13, 2023 ## Showing most helpful reviews Showing 1-25 of 30 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Scott B. Head of Sales Banking Used the software for: 2+ years ### "6Sense - the platform that brings sales and marketing together" August 1, 2025 5.0 I had a great experience with 6Sense. They offer a superior product with great customer service. Sales teams are being asked to do more with less - 6Sense offers a consolidated platform that supports the entire sales funnel. Pros 6Sense offers a robust ABM platform that can also pair nicely with software that new business sales people need to identify and pursue new deals. Cons 6Sense has some limitations when it comes to their global/international lead and contact data. In particular, cell phone numbers are limited. Switched from [Terminus](https://www.capterra.com/p/158147/Terminus/)[ZoomInfo Sales](https://www.capterra.com/p/168264/ZoomInfo-sales/) Capabilities and cost. Terminus was limited from an ABM standpoint. Review Source Veronica S. Product Manager and Adoption Specialist Facilities Services Used the software for: 1-2 years ### "Why wasn't this around sooner?!" March 21, 2025 5.0 It has been amazing. Any issues that we have had their support team has been responsive and helpful with clarifying or getting it fixed right away. Pros The reliable, quality and actionable data provided as well as the ease of use of the platform. Cons There are some limitations with the search features and there is no sub-site data. You have to search by location of the contact to find anyone working at a location outside of the HQ. Switched from [ZoomInfo Sales](https://www.capterra.com/p/168264/ZoomInfo-sales/) The reliability and quality of the data that is provided by 6sense. Review Source VR Verified Reviewer Enterprise Account Executive Computer Software Used the software for: Less than 6 months ### "High expectations falling short" April 25, 2025 2.0 Fully reliant on if people are even visiting your website. Not enough detail to make an impact after 3 months of use. Pros Has some helpful insights, but haven't been able to convert any of the folks who are showing up as "warm" so not ROI yet. Cons I found the solution very difficult to learn how to use/navigate, and I don't understand what is different from this and our marketing solutions. Review Source Jaimie B. Senior Manager, Digital Computer Hardware Used the software for: 2+ years ### "The foundation for Account Based Marketing" June 29, 2021 4.0 Amazing company with top notch support to go with it. The CSM feels like an extension of the internal team Pros The 6Sense platform provides a foundation for an account based marketing program and is a perfect platform for sales + marketing ABX/ABM. The ability to prioritize target accounts based on intent signals is key to making your sales and marketing efforts resonate with the right accounts, at the right time. Cons The UI is a bit clunky and SLOW. Sales often complain about the lag in refreshing the data and viewing segments in the platform so many reps do not sign in for that reason Alternatives considered [Priority Engine](https://www.capterra.com/p/206193/Priority-Engine/) Reason for choosing 6sense Leader in intent data and had a much broader depth of tracking intent, plus paired with CRM predictive the data is super powerful. I don't think anybody in the intent space is doing this like 6Sense. Review Source VR Verified Reviewer Growth Marketing Financial Services Used the software for: Less than 6 months ### "Evaluated 3 ABM Products and Picked 6Sense" September 23, 2021 5.0 The sales team and onboarding team have been the greatest. The product has lived up to expectations and I would choose it over Demandbase and Terminus. Pros What really sold me on this product was the ease of building different segments. You have so many inputs that can be mixed to create really powerful audiences that others platforms can't provide. The predictive analytics are going to be a game changer for us and I'm excited to use that feature. Cons Their Salesforce user model is poor. If you have a large sales team you're going to need a lot of licenses if you want everyone to be able to see the data in the Salesforce iframe. Alternatives considered [Terminus](https://www.capterra.com/p/158147/Terminus/)[Demandbase One](https://www.capterra.com/p/171314/Demandbase-ABM-Platform/) Reason for choosing 6sense 6Sense was the goldilocks of products. Terminus is too clunky with not enough features and Demandbase is high prices with a lot of features that I didn't find a lot fo value in. 6Sense sat right in between and provide us with a great base set of features at an awesome price. Switched from [Terminus](https://www.capterra.com/p/158147/Terminus/) I used Terminus at a previous company and when I started in my new role with the opportunity to pick any ABM software I wanted I knew that I didn't want to repurchase Terminus. Review Source SU Stephanie U. Sr. Account Based Marketing Specialist Computer & Network Security Used the software for: 2+ years ### "6Sense Is the Way to Go" January 31, 2025 5.0 6Sense has changed how we do work. We focus on targeting the right people in their respective buyers journey. This allows us to see who is ready to buy rather than focusing on people who aren't necessarily ready. Pros I enjoy getting important information that helps our business target the right people in the correct buying stage. Cons The only con I have is that I don't like posting LinkedIn ads through 6Sense or at all really. Review Source VR Verified Reviewer VP of Data Information Technology and Services Used the software for: 1-2 years ### "6sense - Solid but pricey" January 24, 2025 4.0 Overall, I think 6sense is a great tool if you're serious about account-based marketing and want to be more data-driven in your approach. It’s not perfect, but it has definitely helped us prioritize better and align sales and marketing efforts. Just be ready for the price tag, it's pricey. Pros 6sense does a excellent job of showing which companies may be in the market for our company's services. It provides clearer picture of who we should focus on, which is super helpful for prioritization. The intent data is surprisingly accurate. Cons Honestly, 6sense isn’t cheap. For smaller companies, the cost might be a bit hard to justify unless you’re really going to leverage all the features. Review Source NS Natalie S. Senior immigration Advisor International Trade and Development Used the software for: 6-12 months ### "6sense review 2025" April 13, 2025 4.0 Pros 6sense provides guides on digital Marketing and advertising and also integrates with multiple Partners which ease campaign tracking and successful market research and analysis. Cons Ability to provide solution and resolution makes it a better platform. Therefore no dislike Review Source VR Verified Reviewer Director of Demand Generation Programs Computer & Network Security Used the software for: 2+ years ### "The Key Piece of our ABX Engine" July 11, 2024 5.0 Pros I love working with 6sense. They are a true partner in our business. We use 6sense for our ABX strategy and they are integral to how we work with our sales team. We have a robust product portfolio, so the ability to understand what our target accounts are researching helps our sales team know which conversations to have when. We've started using Sales Intelligence for contact acquisition and insights which has been an amazing resource for the team and helps them move faster and smarter. Cons 6sense is a great partner. Their products continue to evolve and get better. Sometimes there are features that launch that aren't quite there but there's always a fast follow-up that gets the products where they need to be. Review Source Almir B. SDR Computer Software Used the software for: 6-12 months ### "Amazing Platform from Sales Teams" June 10, 2023 5.0 Pros The insights provided by 6Sense have been incredibly valuable in uncovering new leads and active contacts for our sales team to engage with. However, what truly sets 6Sense apart is its exceptional support team. I cannot emphasize enough how fabulous they have been to work with. I have never encountered a team that I did not like, as they consistently go above and beyond to ensure that we are fully supported and utilizing the tool to its maximum capabilities. They are always ready to assist us with any outside-the-box requests and provide guidance in making the most of the platform. The dedication and expertise of the 6Sense support team are truly what make the company stand out as something special. Cons While using 6Sense, I have occasionally faced challenges in having all the required criteria before adding accounts. It would be beneficial to have a more streamlined process, such as the ability to add accounts simply by entering the Account Name. Alternatively, an AI-powered feature that assists in generating relevant information automatically would greatly reduce the manual effort involved. Review Source NW Neville W. Digital Marketing Strategist Information Technology and Services Used the software for: 2+ years ### "Easy flow and great integrations. " January 7, 2025 5.0 Pros 6sense provides great information for your marketing efforts, tools integrate to our current stack and the reps and support are quick to respond and resolve any questions. Cons Wish we could do more in advertising, video ads would be a nice touch. Review Source SS Sam S. Product Manager Telecommunications Used the software for: 1-2 years ### "6sense works" March 24, 2025 5.0 Pros It's very good for tracking the information that we need to make good choices. Cons I wish more users could have access to the software without upcharges. Review Source jH jonathan H. SBGC Information Technology and Services Used the software for: 6-12 months ### "Great tool for pulling large filtered lists of contacts" December 16, 2024 4.0 Ive been using it for 1 year. I cant complain too much, but I do see a lack a quality in phone numbers. Pros Intent, list filters are in depth and have many options Cons You get a ton of numbers that are for the wrong person with the same name. Review Source HL Heidi L. Head of Demand Generation Computer Software Used the software for: 1-2 years ### "Driving Results and Efficiency with 6sense: A Game-Changer in B2B Marketing" December 20, 2023 5.0 6sense hit ever metric of an amazing innovative company. Best customer team, best product, best product team, and an amazing customer community. Pros The team at 6sense are some of the best people I have ever worked with. Their customer service and support is top notch! The product is the most impressive and useful tools I have ever used. It helps connect sales and marketing into one revenue team like never before. Cons I have no complaints. Cost might be a barrier to some. Alternatives considered [Demandbase One](https://www.capterra.com/p/171314/Demandbase-ABM-Platform/) Review Source VR Verified Reviewer Head of Sales Computer Software Used the software for: Less than 6 months ### "The UX/UI is extremely bad, the worst" January 13, 2023 4.0 Terrible experience Pros The data is really good. We compared it to Clearbit and 6sense outperformed it Cons If you don't use Salesforce, Hubspot, or Salesloft, you would have to do a lot of things manually. For some reason, they don't let you use their API to enrich data if you don't use one of the CRMs mentioned, which makes no senseTheir UX/UI is likely the worst I've ever seen, somewhere very close to SalesForce. A lot of things don't make any sense and those that do, still work unexpectedly sometimes. Like if you decide to upload a list of companies, you would have to specify which countries they operate in (no idea why), however, if you do this using they interface, you don't have to specify the countries lol. All they do to help with this is provide an Excel file with Macros that do some matching of countries to company name and websites and output a huge list that you'll have to break up into pieces, because 6sense won't let you upload more than 25k linesThis is likely the main reason they don't let you use the product prior to signing the contract. Terrible experience Alternatives considered [Breeze](https://www.capterra.com/p/156024/Clearbit/) Reason for choosing 6sense Better data Review Source LB Laura B. Senior Sales Enablement Business Partner Telecommunications Used the software for: 2+ years ### "6Sense is a sales game changer" December 18, 2023 5.0 Amazing! The team is top notch and provides the resource and expertise to make your company successful! Pros 6Sense brings together CRM data, marketing engagement data, website activity and third party intent so sellers and marketers can understand the full picture of account engagement Cons email notifications could be improved by coming threads that are sent on the same day. Review Source BF Ben F. Account Based Marketing Manager Computer Software Used the software for: 6-12 months ### "Great platform for marketing and sales. " December 18, 2023 5.0 Pros The predictive scoring is what I like the most about 6sense. It gives me the tools to deliver the right message to the right account, at the perfect time. My sales team also uses scoring and Slack alerts to prioritize accounts with surging intent. Cons I could see if you don't have a robust tech stack, i.e. Marketo, Slack, Salesforce, that the ease of use would not be great. Not related to the product, I have had four customer success managers within the last 1.5 years - which has been difficult. Review Source VR Verified Reviewer Marketing Manager Computer Software Used the software for: 1-2 years ### "Robust Intent and Digital Advertising Platform" December 1, 2022 5.0 Pros Amazing team - from set up to our CSM, 6sense always supports us in a quick and comprehensive manner. Cons Set up can be slow, in order to get things launched properly. It can be a struggle if you are looking for an immediate ROI. Alternatives considered [Terminus](https://www.capterra.com/p/158147/Terminus/) Review Source VR Verified Reviewer Marketing Ops Computer Software Used the software for: 1-2 years ### "The best buyer intent tool in the market" September 27, 2022 5.0 Pros 6Sense it's easily the best buyer intent tool out there, it's simple to use and it give you so much data! Cons It can be a little hard to use the notifications. Review Source SC Shera C. Marketing Operations Specialist Telecommunications Used the software for: 1-2 years ### "6sense Review" December 18, 2023 5.0 Pros The intent data is so fascinating. We are also diving deeper into orchestrations and CE which have helped level up our pipeline build and acceleration. Cons The reporting is very in-depth, but confusing because there is so much to look at. Review Source KG Kaitlyn G. Senior SDR Information Technology and Services Used the software for: 1-2 years ### "Your Sixth Sales Sense is 6Sense" July 12, 2022 5.0 Pros I use 6sense daily and see keyword searches that are performed by such company, web engagement, lead scoring based on web activity, etc. Cons Sometimes the alerts via Slack are not as accurate as the 6sense alerts via Salesforce but overall I love the software Review Source KK Ken K. Account Manager Computer Hardware Used the software for: 6-12 months ### "6Sense gives me relevant buyer intent data" October 25, 2021 4.0 Overall, it has become a productive part of my tech stack. I wish that I fully understand how it intent data works. Pros Two things: 1) The email notifications - I get notification when one of my target accounts has entered into a consideration+ stage. This way I don't have to always keep tabs on what my accounts are doing, but rather I can focus on my accounts and then when something pops up, I can address it. 2) Integrations - it integrates with the tools that I use daily (Drift & Salesforce). That has allowed me to have confidence in the solution. Cons I don't always understand how the data is segmented or sorted, so I don't really know where it is coming from at times. Review Source VR Verified Reviewer Chief Growth Officer Internet Used the software for: Less than 6 months ### "Focusses our sales teams on the right opportunities" July 20, 2022 5.0 Pros 6sense is one tool we are using to focus our sales teams on the right opportunities by enriching leads with buyer intent data. It is pretty core to our ABM approach. We especially liked the different audiences we can set up to segment the different verticals of companies we are addressing. The product overall kept its promises (cons below) and onboarding and customer support were great in easing the setup. Cons 6sense can have some lags causing long loading times. Moreover, our sales team is partially complaining about the UX - which is certainly better than Salesforce UX but could be more intuitive. Review Source VR Verified Reviewer Salesforce Administrator Telecommunications Used the software for: 1-2 years ### "Excellent Sales enablement tool" July 24, 2020 4.0 Good tool for effective Sales analystics. Pros Provides guidance for Sales effectiveness and enables Sales. Provides Account, Lead and Contact Score for Sales rep to focus on effective records. Cons Sometimes cause performance issues and locks records as it runs in batches. Review Source VR Verified Reviewer MOPS Marketing and Advertising Used the software for: I used a free trial ### "Great tool for marketing" January 19, 2022 5.0 Pros 6Sense has helped us so much with ABM, it is so cool to see buyer intent and keywords that people are searching for Cons There is nothing that I have found that I do not like yet Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.