--- title: "ON24 Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about ON24 Software - reviews, pricing plans, popular comparisons to other Webinar products and more." source_url: "https://www.capterra.com/p/158766/ON24/" page_type: "product" language: "en" publication_date: "2026-11-03" --- # ON24 Software Review 2026: Features, Integrations, Pros & Cons Last updated on November 3, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Pros and Cons](#pros-cons)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) ON24 ## What is ON24? ON24 is on a mission to redefine how organizations engage with their audiences, powering interactive, data-rich webinars and content experiences that help people connect on a more human level and make smarter business decisions. Through ON24, marketers can create Live, On Demand and Personalized Engagement, turn it into actionable intelligence and integrate it across their operations. Informed by over a billion engagement minutes, marketers drive more revenue from ON24 than any other channel. ## What is ON24 used for? [Webinar](https://www.capterra.com/webinar-software/)[Virtual Event](https://www.capterra.com/virtual-event-software/)[Community](https://www.capterra.com/community-software/) Top alternative Featured Overall rating Based on 229 user reviews Reviews sentiment Positive 90% Neutral 7% Negative 3% Pros & cons Intuitive platform for all users Extensive branding and customization Frequent technical glitches and delays Starting price $10000 Per Year Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for ON24?[Manage this product listing](https://www.g2.com/products/on24/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### ON24 4.3 (222) VS. [4.5 (1,099)](https://www.capterra.com/p/26318/Cvent-Event-Management/reviews/) Starting Price $10000 Per Year Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.2 (220) Ease Of Use 4.2 (635) Value For Money 4.0 (176) Value For Money 4.2 (565) Customer Service 4.3 (190) Customer Service 4.5 (623) ## ON24 alternatives [4.8 (379)](https://www.capterra.com/p/167140/BigMarker/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [4.7 (164)](https://www.capterra.com/p/144596/Accelevents/reviews/) Starting price $7000.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [4.7 (80)](https://www.capterra.com/p/130158/EventsAIR/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars Highest Rated [vFairs](https://www.capterra.com/p/149104/vFairs/) [4.8 (635)](https://www.capterra.com/p/149104/vFairs/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/149104/vFairs/) [View all alternatives](https://www.capterra.com/p/158766/ON24/alternatives/) ## FAQs about ON24 Overview ### What problems does ON24 solve? ON24 solves the challenge of delivering interactive, branded webinars at scale while capturing actionable attendee behavior. Marketing, demand generation, sales, training, and event teams use it to build registration pages and event consoles, run live or simulive sessions across time zones, engage audiences with polls and Q&A, and pass engagement data into CRM and marketing automation systems. Answer based on 166 reviews Overview ### Which roles and teams benefit most from ON24? ON24 is most used by marketing teams, including marketing managers, specialists, operations staff, and program leaders, who run webinars, manage campaigns, and track audience engagement. Webinar producers and content programming teams use it to deliver virtual events, while directors, executives, and operations leaders review event performance and support thought-leadership programs. Answer based on 222 reviews Overview ### What company size and industries is ON24 built for? ON24 is built for marketers at small, medium, and large businesses, with small businesses representing 40% of reviewers. Enterprise organizations account for 37% and midsize companies 23%. It is most commonly used in Computer Software (19%), Financial Services (8%), and Marketing and Advertising (7%). Answer based on 222 reviews Features and Usability ### What are the key features of ON24? ON24 includes core webinar tools for live, Simu-live, and on-demand webinars, with event registration and customizable branding for tailored audience experiences. Its most-discussed features include the webinar console builder, polls, Q&A management, and audience engagement tracking. Real-time reporting and CRM integrations support lead generation and post-event follow-up. Answer based on 118 reviews Overview ### How well does ON24 work for webinars? ON24 supports live, simulated-live, and on-demand webinars with interactive consoles, flexible recording, and engagement reporting. Marketing teams value slide-by-slide recording, global scheduling, content libraries, and CRM data sharing. Some users report setup rules, audio or browser issues, and limited last-minute changes, so rehearsal and configuration checks matter. Answer based on 118 reviews Overview ### Is ON24 good for virtual events? ON24 helps teams create customizable virtual events with attendee tracking, registration pages, and live-event support. Event marketers value quick setup, reusable event formats, audience-facing customization, and reporting across geographically distributed programs. Some organizations find onboarding, presenter training, email personalization, and pricing tiers difficult, while occasional connectivity issues require advance testing. Answer based on 33 reviews Integrations ### Which third-party tools and platforms does ON24 integrate with? ON24 integrates with 8 third-party tools for event management, CRM, marketing automation, and business operations: Cvent Event Management, HubSpot CRM, Marketo Engage, NetSuite, Oracle Eloqua Marketing Automation, Salesforce Marketing Cloud Account Engagement, SugarCRM, and Veeva CRM. These connections support data sharing across connected workflows. Answer based on 13 reviews Getting Started and Support ### What training and onboarding options does ON24 offer? ON24 provides in person training, live online sessions, webinars, documentation, and videos. In person and live online formats support guided setup, webinars can present product walkthroughs, documentation offers written reference material, and videos provide self-paced learning for teams getting started. Answer based on 6 reviews Getting Started and Support ### What customer support options does ON24 offer, and how do users rate the experience? ON24 offers email/help desk, FAQ/forum, knowledge base, phone support, 24/7 live representative, and chat support. Users often report responsive, helpful teams and quick issue resolution, especially for technical questions. However, some describe slow or inconsistent chat responses, confusing handoffs between contacts, and limited help with urgent or complex problems. Answer based on 88 reviews ## Pros and Cons Intuitive platform for all users 95% positive reviews out of 58 Most users report ease of use, with intuitive navigation, helpful tutorials, and quick setup for diverse teams. Frequent technical glitches and delays 73% negative reviews out of 37 Most users comment bugs and issues cause disruptions, including glitches, browser problems, and slow support response. Extensive branding and customization 88% positive reviews out of 34 Most reviewers indicate customization allows branded consoles, tailored experiences, and flexible design for professional events. Comprehensive audience engagement tools 93% positive reviews out of 28 Most reviewers describe audience engagement as strong, citing interactive features, analytics, and on-demand experiences. ## Features AI summary Based on 7,256 Webinar reviews Not all webinar platforms cover every must-have feature. Here is what Capterra reviewers flag as essential when choosing a solution: - **Two-Way Audio & Video** (**63%** of reviewers rated this feature as critical) - **Screen Sharing** (**52%**) - **Meeting Management** (**55%**) ON24 includes **Screen Sharing**, which helps presenters share content clearly during live sessions. However, it does not offer **Two-Way Audio & Video** or **Meeting Management**. Instead, it provides **Presentation Streaming** (**52%**) and **Mobile Access** (**41%**), giving businesses other ways to deliver webinars to broader audiences and let attendees join from different devices, helping teams communicate information efficiently and extend event reach. Mobile Access 3.8 (4) 25.00% of 4 reviewers that rated this feature as important or highly important Access software remotely via mobile devices Customizable Branding 4.4 (5) 40.00% of 5 reviewers that rated this feature as important or highly important Add customized logos and colors to align with company branding Q&A Management 4.4 (5) 60.00% of 5 reviewers that rated this feature as important or highly important Allow users to collaborate and ask questions regarding folders and/or documents within the system Reporting/Analytics 4.0 (5) 100.00% of 5 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Alerts/Notifications 4.3 (4) 25.00% of 4 reviewers that rated this feature as important or highly important Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Event Management 4.3 (4) 25.00% of 4 reviewers that rated this feature as important or highly important Schedule and manage the logistics of activities and other gatherings ON24 30 features ### All Features - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Activity Tracking: Track and document all activities across devices, networks, and other systems - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Attendee Management: Process of managing, tracking, and communicating with individuals who are registered to attend an event - Audience Engagement: Use tools to engage with viewers (e.g., commenting, chat room, polling, and Q&A) - Chat/Messaging: Communicate using direct chat or messages within the system - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customizable Branding: Add customized logos and colors to align with company branding - Event Management: Schedule and manage the logistics of activities and other gatherings - File Sharing: Public or private sharing of digital files such as documents, audio/video, images, and more - Lead Generation: Manage the process of attracting and converting business prospects into leads - Live Chat: Ability to chat online in real time - Live Streaming: Live stream to multiple devices simultaneously - Mobile Access: Access software remotely via mobile devices - Multi hosts: Allow multiple participants to present/co-host. - On-Demand Webinars: Allow users to schedule a webinar with registration and record the webinar automatically in the cloud. - Online Registration: Real-time registration over the web - Personalization: Adjust communications based on previous interactions or personal preferences - Polls/Voting: Enable custom polls/voting to facilitate decision-making or increase engagement - Q&A Management: Allow users to collaborate and ask questions regarding folders and/or documents within the system - Real-Time Chat: Engage in direct, instant messaging with customers, users, etc. - Real-Time Reporting: Active reporting of data and metrics - Recording: Record live video calls to play later - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Single Sign On: Allow users to access multiple services after entering their login credentials once - Social Promotion: Market event via social media tools - Survey/Poll Management: Create and administer polls and surveys - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Virtual Lobby: Virtual waiting area for attendees --- Get Advice We can help you find the software with the features you need. Features 4.3 (220) 4.3 Based on 220 reviews ## Pricing Value for money 4.0 (176) Free Trial [View pricing plan details](https://www.capterra.com/p/158766/ON24/pricing/) Basic $10,000 Per Year Value for money 4.0 (176) 4.0 Based on 176 reviews ## Integrations [ HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[ NetSuite](https://www.capterra.com/p/135757/NetSuite/)[ Cvent Event Management](https://www.capterra.com/p/26318/Cvent-Event-Management/)[ Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)[ Veeva CRM](https://www.capterra.com/p/129924/Veeva-CRM/)[ Oracle Eloqua Marketing Automation](https://www.capterra.com/p/64036/Oracle-Eloqua/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.3 (190) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.3 (190) 4.3 Based on 190 reviews ## User reviews Overall rating 4.3 Based on 229 reviews Filter by rating Counts reflect reviews available in this feed. 5(109) 4(98) 3(15) 2(4) 1(3) Mentioned topic Recent reviews first, then most helpful CC Colin C. Lead SHE Advisor Used the software for: 3-5 years ### "Streamlined Safety Orientations with Simple UX and Strong On24 Support" 5.0 October 29, 2026 Tracking completion of our safety orientations for visitors/contractors was overly complex and too hands-on for several of our sites. The On24 system allowed us to simplify the process and help save time for our people and our visitors. Being able to prohibit content skipping and include knowledge checks helps us ensure attendees didn't just skip the process. Pros The platform allows us to manage content delivery in a controlled manner to track completion by external personnel. Specifically, we host safety orientations for visitors or contractors who are coming to our facilities throughout North America, giving them flexibility to complete the orientation prior to arrival, saving our onsite personnel and the visitors' time. We can deliver the invitations/links through several channels, and have integrated the link into our visitor management system for our HQ. The audience user interface is simple and easy to navigate on different platforms. The administrative UI was intimidating when first introduced, but the support provided by On24 made the learning curve short. The system allows for easy cloning of material so we can track completion for each calendar year, and our site administrators are able to quickly confirm visitors and contractors have completed this requirement before they're allowed on site. Cons Accessing the data on attendees should be easier to accomplish - a single-click button would be a time saver. This might be something the integrated AI can accomplish, but I haven't investigated yet. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Dragos G. Project Execution Lead Used the software for: 3-5 years ### "Very Intuitive Platform for Large Events and External Moderators" 5.0 October 29, 2026 Hosting big events and then keeping them on-demand. Pros It's a very intuitive platform, when we have large events with external moderators, it's very simple for them to understand how the platform works. Cons The number of folders you can create is limited on the moderation link and the view does not allow you to create unlimited folders and then scroll without the view breaking (you have limited visibility over the inbox) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer owner Used the software for: 3-5 years ### "The platform for a premium webinar experiemce" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 January 9, 2026 On24 is the coolest webinar platform I have had the pleasure of using. the ability to customize your forms, landing pages, and in-event experiences makes it an incredibly professional but stylish tool. Pros On24 makes it easy to quickly get in and spin up an event, no matter how much prior experience you may have had in similar platforms; however, the customization options for events, landing pages, and forms makes it not just professional, but - dare I say - cool. Integrates well with Marketo and HubSpot, i imagine it works well elsewhere. Cons On24 licensing tiers can be confusing and pricey, depending on how many seats you are filling. larger events can cost a pretty penny, but that's par for the course with these products. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Greg P. Account Director Used the software for: 1-3 years 4.5 October 30, 2026 AI summary based on a full review The quick response time from support enhances the overall experience, making it easier to manage webinars. However, the user interface may take some time to get used to due to its less modern appearance. Log in to unlock the full review, detailed ratings, and pros & cons Matt W. Senior Licence Analyst Used the software for: Less than 1 year 4.5 October 30, 2026 AI summary based on a full review This tool delivers great value for its enterprise cost, offering high functionality and effective onboarding support. A limitation is that the account view can seem basic, but this can be adjusted when adding new accounts. Log in to unlock the full review, detailed ratings, and pros & cons Alex L. Presales consultant Used the software for: Less than 1 year 4.5 October 30, 2026 AI summary based on a full review This cloud-based solution eliminates the need for installations, providing a smooth user experience. The complexity of its configuration options may pose a learning curve for new users. Log in to unlock the full review, detailed ratings, and pros & cons Ryan S. Senior Corporate Events Marketing Specialist Used the software for: 1-3 years 4.0 October 27, 2026 AI summary based on a full review This software enables the delivery of diverse learning experiences without the need for multiple platforms, effectively consolidating resources. Yet, the basic design of attendee emails and the viewing interface may detract from a premium experience. Log in to unlock the full review, detailed ratings, and pros & cons Graeme J. CPD and Product Support Lead Used the software for: 5+ years 4.0 October 27, 2026 AI summary based on a full review This platform effectively supports the delivery of CPD webinars, providing a straightforward and stable experience for users. A drawback is the absence of options to resend emails or handle payments for paid content. Log in to unlock the full review, detailed ratings, and pros & cons Nick A. Senior Designer- Marketing Used the software for: 3-5 years ### "The best and only way to do Simulive Webinars " 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 October 7, 2019 I have been using on24 for over 3 years. First as a powerpoint designer and now I run it end-to-end. I find the software intuitive​ and after a bit of training easy to use. Pros We use On24 in our marketing department to attract new leads for our sales team. We use On24's Simulive feature. This allows us to pre-record our speaker and slides. Then the day of the live webinar the attendees watch the edited video then our speakers are pushed into a live conversation to take questions that have came in. On24 is maybe the only webinar platform that can do this. All others are more of a screenshare system. Simulive gives us the most flexiblity to have a seamless webinar​ without any sound or speaker problems. Cons On24 audience console allows us to put up different resources, surveys and links, but it is limited in its customizability​. I'd like to see more console customization when it comes to menu format and colors. Also being able to upload your branded font would be great too. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Liz K. Marketing Stategist Used the software for: 1-3 years ### "trash" 2.0 Overall Rating 2.0 2.0 Ease of Use 1.0 1.0 Features 2.0 2.0 Customer Service 1.0 1.0 Likelihood to Recommend 1/10 October 1, 2019 Seriously terrible Pros simu-live and on-demand options allow us to mitigate the risks involved with live presenting on this platform. Cons the "best practices" where presenters need a wired internet connection, clear cookies, restart the computer and have no other apps going--are you kidding me? What year is it? The customer service is poor, not for lack of CSM's trying, but because there is no follow through from the product team, and CSM's often don't have access to the latest information, leaving them set up for failure. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/158766/ON24/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. 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