---
title: "Animoto Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Is Animoto the right Video Making solution for you? Explore 193 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/158773/Animoto/reviews/"
page_type: "reviews"
language: "en"
publication_date: "2026-10-19"
---

Animoto

4.2 (193)

[View alternatives](https://www.capterra.com/p/158773/Animoto/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated October 19th, 2026

# Reviews of Animoto

Ease of use

4.4

Customer Service

3.9

## Pros and Cons in Reviews

ED

Emily D

Client Communications ManagerInsurance, 501 - 1,000 employeesUsed the software for: More than 2 years.

“I can make a video of a super specific topic and know I'm going to be able to find all the images I need.“

January 8, 2025

MS

Melissa S

CEOMarketing and Advertising, Self-employedUsed the software for: More than 2 years.

“Also text editor and logo placement is wonky.“

January 7, 2025

SR

Scott R

PresidentPrinting, 2 - 10 employeesUsed the software for: 6-12 months.

“I appreciate the extensive and diverse collection of images available, offering a wealth of creative and inspiring options.“

January 7, 2025

WH

Warren H

WizardArts and Crafts, Self-employedUsed the software for: 1-2 years.

“Ripped off for a renewal when i haven’t even logged in for ove 10 months.“

February 4, 2025

ED

Emily D

Client Communications ManagerInsurance, 501 - 1,000 employeesUsed the software for: More than 2 years.

“I love having access to thousands of stock photos and videos included in my account.“

January 8, 2025

WH

Warren H

WizardArts and Crafts, Self-employedUsed the software for: 1-2 years.

“They autorenew your account with no warning and will not refund.“

February 4, 2025

EA

Emily A

OwnerPhotography, Self-employedUsed the software for: 1-2 years.

“We’re very prompt and helping me with my problem as I had selected the wrong sunshades my account and fixed the charges.“

May 7, 2025

sh

sam h

presidentNon-Profit Organization Management, 2 - 10 employeesUsed the software for: Less than 6 months.

“The experience was terrible, hard to navigate, and I couldn't produce anything useable, so quickly I asked for a refund and was denied, only told what I paid $180 could be applied to a future year.“

November 27, 2023

## Showing most helpful reviews

Showing 1-25 of 193 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Brittany W.  
Business Development Executive  
Plastics  
Used the software for: Less than 6 months

### "Content Marketing Videos "

December 3, 2020

5.0

Totally positive and will continue to use this for our content creation on linked in, email and you tube.

Pros

Easy drag-drop and play! We use this from time to time to make informational content, video installation, and drip marketing materials for customers. Hundreds of templates to choose from, applicable to almost every platform we use.

Cons

Can be time-consuming if you don't have edited material to upload into this software, blocking out sound adding audio, etc.

Alternatives considered

[Magisto](https://www.capterra.com/p/173381/Magisto/)

Reason for choosing Animoto

I actually use both but for different purposes, animoto is more detailed and involved. Magisto is quick for disruptive content.

Review Source

TF

Tracy F.  
Sales Rep  
Real Estate  
Used the software for: 1-2 years

### "The most user friendly video maker available!"

March 28, 2025

5.0

It's been the best! The customer service is amazing. The people are so helpful and it's very personal service. I never feel like a number! There is always someone to help you, whether it's IT, accounts etc

Pros

The ease of use is the best thing about Animoto with the ready to roll templates and the variety of styles to choose from! The end product is so prefessional looking!

Cons

I prefer the old system where you just load all the photos in and can switch between styles. One other thing is that if you click off "Hide Animoto", it still shows animoto when you post to Facebook etc, so I have to download and upload.

Switched from

[iMovie](https://www.capterra.com/p/207187/iMovie/)[Canva](https://www.capterra.com/p/168956/Canva/)

Animoto is the most user friendly program I've ever used!

Review Source

dM

denise M.  
Owner  
Construction  
Used the software for: 1-2 years

### "Customer service is awful!"

July 28, 2026

2.0

Customer service is nonexistent. Landing page sometimes shows some random page in the video. There is no way to speak to a person about issues and if it is a live person texting responses to questions, they are not trained. I would never recommend this company.

Pros

It was easy to learn, offers decent templates and easy to create your own. Unfortunately, the system has a flaw that can't seem to be rectified.

Cons

Some of my videos download with the wrong landing page and instead pulls one of the first few pages of the video. I have no idea why this happens about 25% of the time but can't get an answer from Animoto. Awful customer service. Pretty sure it's only AI. Never could resolve my issue after weeks of trying and often getting responses unrelated to my question.

Review Source

MS

Melissa S.  
CEO  
Marketing and Advertising  
Used the software for: 2+ years

### "Great for simple video editing"

January 7, 2025

5.0

Pros

I can edit videos for marketing quickly and professionally

Cons

The limited size of video you can upload to edit. Also text editor and logo placement is wonky. Not a one size fits all

Switched from

[Adobe Photoshop](https://www.capterra.com/p/229092/Adobe-Photoshop/)

Easier to use and more features, more professional

Review Source

FSS

Fahim Shahriar S.  
Digital Marketing Manager  
Marketing and Advertising  
Used the software for: 2+ years

### "Branding Made Easy!"

July 15, 2022

4.0

It enables users to upgrade their branding with ease. Almost anyone can create contents with it. I loved the user friendly interface. Ideal for small businesses. One of the best options available. A powerful tool but it certainly needs to add more features.

Pros

It is very user friendly. Almost anyone can create amazing video content with it. The large template library makes it even easier for users. Creating videos takes a very little time and adding effects, transitions and text overlay is relatively very simple.

Cons

The templates can sometimes be very restrictive. If a user has a proper idea about how the video should be then it is not for him.

Switched from

[Powtoon](https://www.capterra.com/p/140321/PowToon/)

It was more suited with the projects I usually work in.

Review Source

Jared D.  
Customer Success Manager  
Computer Software  
Used the software for: Less than 6 months

### "Very Basic Video Editing/Animation"

January 11, 2020

2.0

If I had known how dated the templates would look at the lack of functionality and customization, I wouldn't have bothered testing it out.

Pros

Animoto provides an easy to use platform to upload your videos and edit them together using various templates they have. The platform is very user-friendly and they have a decent amount of templates and animations to choose from.

Cons

The overall app seems a bit expensive for what you get. The templates themselves appear very dated and there isn't a ton of flexibility with the templates. You kind of get what you see. I wasn't very impressed when comparing this to other tools like Promo.com

Switched from

[Promo.com](https://www.capterra.com/p/223748/Promocom/)

Promo.com is much more modern and has more options when it comes to adjusting animations, fonts, and templates you can choose from.

Review Source

DA

Diana A.  
Technology Teacher  
Primary/Secondary Education  
Used the software for: 2+ years

### "Teacher Who Loves Animoto!"

April 17, 2025

5.0

I have used it for over 10 years to create my end of year slideshows! I hope that the Memories format doesn't go away because I find it unique and no other product has what Animoto has! It has always been way ahead of its time!

Pros

As a teacher, it is so easy to use! The ability to pace itself to the music saves me so much time, and the uploading of my own music is great!

Cons

The promo codes are great, but I would like more promo codes for monthly pricing and not just annual.

Alternatives considered

[Canva](https://www.capterra.com/p/168956/Canva/)

Reason for choosing Animoto

The automation in Animoto and ease of use.

Review Source

TL

Ty L.  
Owner  
Real Estate  
Used the software for: 1-2 years

### "Review of Animoto"

April 1, 2025

5.0

I am very pleased with everything so far!

Pros

The support is excellent and the product is easy to use.

Cons

I have not found anything yet to complain about!

Review Source

EA

Emily A.  
Owner  
Photography  
Used the software for: 1-2 years

### "Support help "

May 7, 2025

5.0

Pros

We’re very prompt and helping me with my problem as I had selected the wrong sunshades my account and fixed the charges.

Cons

The inly thing I can think of is I was wanting ti make a slideshow longer than 20 min

Review Source

JM

Jim M.  
self  
Media Production  
Used the software for: Less than 6 months

### "Deceptive double payment subscription renewal practice "

March 13, 2025

1.0

Ended very badly. Once they auto-renew, it's a nightmare to get it reversed.

Pros

It was OK. But considering the head aches experienced with their deceptive subscription renewal practice, there are better alternatives

Cons

Deceptive double payment subscription renewal practice of auto-renewing and charging your credit card again.

Review Source

Response from Animoto

September 30, 2025

Hey Jim, Thanks for sharing your experience with Animoto. It sounds like you may have already worked with our team on this, but if there's anything outstanding we're always just a message away! You can reach the Customer Team via help@animoto.com who can help look into next steps for you.

JO

JAYNE O.  
Digital communications technology specialist  
Higher Education  
Used the software for: 1-2 years

### "Create with confidence with Animoto"

January 6, 2025

4.0

Everyone should try it and experiment with friends, family, co-workers...

Pros

It is so much fun to create using Animoto. My staff and I are always experimenting with different messaging and find it's so easy to use and allow others the opportunity to create with confidence.

Cons

Editing music and timing is a challenge. Also accessing the workspace to review the other projects is not as easy to find.

Review Source

VR

Verified Reviewer  
Principal Manager - Marketing & Communications  
Oil & Energy  
Used the software for: 6-12 months

### "The best Video Maker for Modern Marketers"

December 25, 2022

5.0

Extremely good experience, I have already made more than 100 short videos through this Tool

Pros

\- Very easy as simple as Drag & Drop-Does not require technical background- Great choice of Templates- Pocket-friendly

Cons

\- No challenges as such- More Templates may be added to widen the choice for Marketers & Brand Managers

Review Source

NS

Nirav S.  
Manager  
Automotive  
Used the software for: 1-2 years

### "Multi-feature video creation platform"

May 12, 2022

4.0

Animoto does not have a complex editor like other platforms and thus video creation becomes seamless. It has unique features that are not available on other platforms. For example: 1. You can add your own fonts. 2. Easily share videos created on social media

Pros

1\. You can easily add a watermark to the videos 2. It has an option to add intuitive backgrounds and animations 3. You can easily add any filters to enhance the video 4. You can easily undo or redo changes to a video 5. It has Getty image library integration

Cons

It is relatively expensive as compared to other tools.

Switched from

[Lumen5](https://www.capterra.com/p/167719/Lumen5/)[Promo.com](https://www.capterra.com/p/223748/Promocom/)

Templates are much better on Animoto.

Review Source

VR

Verified Reviewer  
Founder and President  
Sports  
Used the software for: 2+ years

### "Produces great slideshows and videos - overpriced"

October 15, 2018

4.0

Pros

Easy to drop in video clips and photos to make really cool promo videos! We've used this for years - but only because they give us a discount on the pricing. We do love the software and the quality of videos produced. Can use their library of music or import your own. Best part is that they automatically sync to the rhythm and speed of your music so your photo transitions attractively flow with the background.

Cons

It's overpriced. They used to do a non-profit pricing package at discount, now we have to apply for that every year.....with more competition in the market, I don't know if we will continue to be willing to pay this or not to be honest.

Review Source

Sorin A.  
Marketer  
Marketing and Advertising  
Used the software for: 1-2 years

### "Quickly create cool marketing videos"

May 31, 2019

4.0

I've used Animoto for marketing videos over the years. The render time is fast, the templates are ok and the interface is probably the best I've ever used.

Pros

I enjoyed the clean and easy to understand interface. Without it, I would've abanded it a long time ago. The timeline feels snappy. The elements don't get in your way. And each template video is split into sections, which makes it easy to only edit what you need.

Cons

The templates are probably the weakest part of the tool. While it shows that they put in the effort, the overall result is beneath Canva templates, for example. Some work well, others are way too generic to be used as is. And it would take a long time to change most of it to make it usable.

Review Source

BH

Bruce H.  
MD  
Photography  
Used the software for: 6-12 months

### "Take care with the auto-renewal! "

June 27, 2024

3.0

The option to turn off auto-renewal is hidden away. You may struggle to get a refund after the auto renewal has gone through. So be careful.

Pros

It works for what it is designed for. I used it a couple of times in 12 months to put together slideshow previews of photoshoots for clients. You can add music and it's not difficult to use. They have lots of YouTube videos on how to use it.

Cons

The option to turn off auto-renewal is hidden away. Initially, they refused to give a refund after my auto-renewal had gone through. However, I wrote another polite email pointing out that the option to turn this off was not easy to find. They gave me 50% of my new one year subscription back. Not great, but better than nothing and lesson learned about auto-renewals. Interestingly, there is a Government review going on in the UK about subscription auto-renewals and it will (hopefully!) result in companies having to give you notice before a subscription auto-renews

Review Source

JH

Jacob H.  
Marketing Specialist  
Building Materials  
Used the software for: 1-2 years

### "Quick and Easy Videos in a Flash!"

July 22, 2021

5.0

Animoto has been a great resource for making quick videos to help you get more engagement on social media posts, web traffic and much more. I am thankful for the ease of use for Animoto and look forward to using it in the future!

Pros

The ability to compile videos with premade templates allows making videos to be a breeze. Have a video you make often? Copy the template and update the photos. A wide variety of music and sharing options are available as well.

Cons

There's minimal flexibility when it comes to scaling photos, but you can use many different sized templates to fit your needs.

Review Source

VR

Verified Reviewer  
Instructional Coach (Instructional Design Team)  
Higher Education  
Used the software for: 2+ years

### "Animated slideshows that feel like music videos"

February 12, 2019

4.0

Pros

I first saw an Animoto at a friend's wedding over 10 years ago. It was pretty amazing. I turned into a fan and made a few 30 second trailers out of photos for friends of mine who ran small businesses locally. It was easy to make and the templates and music choices were pretty awesome.

Cons

I didn't like that the free version came out so grainy and lo-resolution, but I get it. How else are you going to pay for a product like Animoto? Premium subscriptions!

Review Source

VR

Verified Reviewer  
CEO  
Marketing and Advertising  
Used the software for: 2+ years

### "Animoto Review"

March 26, 2019

5.0

Great software recommended for anyone wanting to make animated videos with ease.

Pros

Animoto is an EASY to use video maker software. Anyone can use it right out of the box to make great sliding presentations or other types of videos.

Cons

Subscription based, and without paying you will have the watermark from them in your videos. Would be great if they lowered the cost as there are other options out there as well, and some have a set price.

Review Source

EW

Elizabeth W.  
Communications Director  
Civic & Social Organization  
Used the software for: 2+ years

### "Easy video creation tool for nonprofits and small companies"

August 26, 2021

5.0

Very good. It has made our social media and fundraising strategies much more strategic, engaging and successful.

Pros

Super easy to create professional polished videos for social media, marketing, advertising, fundraising, events and more. The drag and drop interface is easy for anyone to use.

Cons

I'm disappointed that they made the video clip library only available under the Pro+ plan when it used to be available under the Pro plan. I also wish the new "branding" option didn't put your logo in the corner throughout your video, or that that option was editable.

Review Source

Roxana C.  
Account Manager  
Marketing and Advertising  
Used the software for: 6-12 months

### "Easy video-making tool for beginers "

December 30, 2020

5.0

Animoto made it very easy to effectively produce videos with a short turn around time. This was specially useful for after events.

Pros

You can create professional and creative videos in a very easy manner thanks to their template. The movement and music options really give it that "professional" look without having to be a professional video editor. Being able to add your brand logo and text is great.

Cons

I didn't like that you couldn't add multiple audios or play with the volume of the audios to lower the music at certain parts of the video.

Review Source

David J.  
Owner  
Arts and Crafts  
Used the software for: 2+ years

### "slideshows that match the beat of your music"

December 21, 2018

5.0

Pros

I love Animoto, used it since the beginning, it has made me so much marketing material to show off my photography work.

Cons

I would love the option to do instagram stories format video.

Review Source

VR

Verified Reviewer  
Principal  
Marketing and Advertising  
Used the software for: 2+ years

### "Best starter video creation tool going"

July 29, 2019

4.0

Animoto has remained a basic tool in my video software arsenal. I know what I can accomplish quite quickly with it, so I can identify and schedule certain projects for completion in a short amount of time.

Pros

The best thing about Animoto is the ease of use for anyone, not just video editors, to create professional-looking videos. Easy-to-use means that you'll create more content in less time which is half the battle in content creation.

Cons

There are limitations to what can be customized in this video software, but it still covers all the basics pretty well.

Review Source

AR

Andre R.  
PM  
Computer Software  
Used the software for: 2+ years

### "Unresponsive customer support, not honest or ethical"

February 6, 2021

1.0

Terrible - I don't recommend it and will not use it again

Pros

Quick to make presentations and easy to upload pictures

Cons

Be aware of the price and terms and conditions Hard to use Unresponsive customer support

Review Source

VR

Verified Reviewer  
Software Development Engineer  
Internet  
Used the software for: 6-12 months

### "Amazing video making product, helps us create good content at a great speed"

April 30, 2018

4.0

Pros

Animoto makes the process of building amazing presentation and videos easy. We create a lot of videos for our social media campaigns and with the help of animoto the process is super simple and fast. Lots of fonts, music/soundtracks, colors, styling etc are the major points that keeps us on the platform.

Cons

No cons as such, but they put a very big watermark even during the trail period. Apart from that i just love this product.

Review Source

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