---
title: "Page 12 | Zoho Social Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Page 12 - Is Zoho Social the right Social Media Marketing solution for you? Explore 3485 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/159351/Zoho-Social/reviews/?page=12"
page_type: "reviews"
language: "en"
publication_date: "2026-10-19"
---

Zoho Social

4.7 (3485)

[View alternatives](https://www.capterra.com/p/159351/Zoho-Social/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated October 19th, 2026

# Page 12 - Reviews of Zoho Social

## Showing most helpful reviews

Showing 276-300 of 3485 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

VR

Verified Reviewer  
Founder  
Education Management  
Used the software for: I used a free trial

### "Best Social Media Autoation App"

March 7, 2024

5.0

My overa ll experience is best as comparing to sitting doing manually and in times we can't do, we can automate, this is best experience.

Pros

All the pros are good, but should be improved a lot comparing the new apps those coming now with AI and stories

Cons

We can't post or automate Instagram stories which is a big draw back. And facebook groups always keep disconnecting every minute.

Switched from

[Metricool](https://www.capterra.com/p/203702/Metricool/)

Metricool has less feature when it comes to automation like zoho. it has it's pros and cons too. I still use metricool for stories and reels automation.

Review Source

MA

Mai A.  
Accounting  
Accounting  
Used the software for: 2+ years

### "Zoho Social is a great social network management and tracking tool."

July 17, 2023

5.0

This is an excellent application of high quality and very good customer service. The presence of very good and beautiful services that facilitate work on it, but the increase in the price is a minor defect, but it remains the best and I recommend it to my friends.

Pros

This product is easy to use and provides a lot of services such as scheduling publishing, automatic publishing, providing reports and analytics, and I recommend it for use because it has a wonderful and easy use point.

Cons

The subscription price increase is late, but it remains the best for its ease of use.

Review Source

CS

Christina S.  
Area Director of Sales  
Hospitality  
Used the software for: 2+ years

### "Zoho Social is a fundamental pillar for excellence in social media marketing."

October 17, 2024

5.0

Our impressive experience with Zoho Social has led us to exploiting our social media platforms for attracting more customers to our hotels. It help us to manage and strategize our marketing on social media platforms which has given impressive results in terms of the leads we capture. With Zoho Social, it has been easy to understand our audience which helped us understand how to engage them effectively.

Pros

Zoho Social has a post scheduling function that enable us to only release our posts when most of our audience are active to ensure the posts reaches a high number of views. There are incredible analytics that provides us with insightful reports about our social media audience helping us understand how to engage them. It provides us with a central place for collaborating when engaging with our customers across all our social media platforms. It help us to monitor how our social media platforms are performing and guide us on how to improve the returns we get from social media marketing.

Cons

Through it all, Zoho Social remained firm in offering top notch services. We have nothing against it so far.

Review Source

Jose J G.  
CTO  
Market Research  
Used the software for: 2+ years

### "A Great Solution to Manage and Keep track of your Social Networks Channels"

October 29, 2022

5.0

Just one word: Wonderful.

Pros

Zoho Social is an extensive platform. It has many features we love and use on a daily basis, like scheduled posts, follow global trends, publish quick content to Twitter, advanced reports and more. We really enjoy using Zoho Social.

Cons

I have been using Zoho Social in my agency for quite a while. I have been noticing that the Zoho Social subscription price increased a lot recently. Anyways, still I believe Zoho Social is the best solution for us after having experience with other platforms that didn't fulfill our expectations.

Alternatives considered

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Zoho Social

I choose Zoho Social for the features included. It was exactly what we were looking for.

Switched from

[Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)

Sprout Social had an overwhelming user interface for our team at the time we switched to Zoho Social.

Review Source

SR

Shivani R.  
Conveyancing Executive  
Legal Services  
Used the software for: I used a free trial

### "Zoho Social - Great product for online marketing for your brand "

August 13, 2022

5.0

I love it. Great and affordable product that has made work for my business wasich easier. I am also using zohos email so I think zoho has made a solid product compared to others. Smart idea and most importantly it's quite affordable.

Pros

Things I liked the most were that I could actually track all my business engagements at 1 place and that zoho social made it way easier for me to posts on my social media pages since I do not have to rewrite the same things on all different social media separately. I like how we can schedule our posts and also the how we could select the option to have our posts published when most audiences are viewing their social media.

Cons

Something that I didn't like was that we can only post 1 picture on Instagram and cannot write long posts on twitter. However I do not mind this because there are sp many other good features that overshadows this cons.

Review Source

PD

Pamela D.  
Owner  
Professional Training & Coaching  
Used the software for: I used a free trial

### "I've kicked the tires on several programs and decided to go with Zoho"

November 29, 2021

5.0

I've been kicking the tires of Zoho Social for the past 14 days. I have dived into its many features and compared it to other platforms that I have also been testing out. First, let me say that there are some extremely good platforms out there, but I've chosen to go with Zoho Social for a few reasons. I don't want to make this too long, so I'll just mention the features that won me over: I can grab photo and video content directly from not only Canva, but also Dropbox. As I build up my content library, I will need to store all of this content somewhere, and I already had a Dropbox account so decided to use it for that purpose. Out of the platforms I tested (which was by no means all of them) I found Dropbox integration missing, but Zoho has it. For some reason on other platforms, when I post video content to LinkedIn, a viewer of my post has to click over to the 3rd party platform to watch the video, rather than watching it natively on LI. This issue didn't happen on Facebook, only LI -- but it is not an issue at all with Zoho. Not sure why this happens, but that was not a good feature IMO and was one of the reasons I went with Zoho over another platform. Zoho's UI could be a wee bit better architected - again my opinion - but it is lightyears ahead of another platform that I had been using and came to dislike because it is just too kludgey. In comparison, Zoho's UI is lightyears better -- and it has the advantage that you can keep multiple brands separate from each other

Pros

Dropbox and Canva integration, Multiple brands managed separately, analytics on my dashboard, the ability to customize posts per-platform, excellent customer service

Cons

The only thing I would improve a bit is the UI/menu options. I found Buffer's UI more intuitive and clear, but Zoho's brand management and scheduling options won out over Buffer

Reason for choosing Zoho Social

Zoho has the best combination of features I want and usability and is competitive on price

Switched from

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

The Hoosuite UI is just kludgey and confusing, and is outdated

Review Source

S.M. N.  
Digital Marketer  
Real Estate  
Used the software for: 2+ years

### "ZOHO SOCIAL IS THE BEST SOCIAL MEDIA MANAGEMENT TOOL"

November 15, 2023

5.0

Zoho Social has revolutionized my social media management experience, proving to be an exceptional tool for both managing brands and personal accounts. Over the years, I've witnessed the remarkable growth and effectiveness of this platform. I strongly encourage you to give Zoho Social a try and discover its transformative power for yourself.

Pros

Zoho Social is by far the best Social Media management application I have ever used. Been using it for year to manage brands and now managing personal brand and I can see the growth. Y'all try it out and let me know what y'all think.

Cons

Nothing Really, I have used this platform for so long I have found it very easy to use.

Switched from

[Buffer](https://www.capterra.com/p/143492/Buffer/)

Zoho gives me a better option for a suitable amount

Review Source

VR

Verified Reviewer  
pharmacist  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "optimizing social media performance with Zoho Social's comprehensive metrics and analytics"

February 28, 2023

4.0

I have had positive experiences using Zoho Social to manage my social media marketing efforts. Some of the business problems that Zoho Social helps to solve include:Time management: Zoho Social's automated publishing and scheduling features help me to save time by allowing me to plan and schedule social media posts in advance.Multichannel management: Zoho Social allows me to manage multiple social media channels from a single platform, streamlining the social media management process and helping to ensure consistent messaging across channels.Performance tracking: Zoho Social provides comprehensive analytics and performance metrics, allowing me to measure the effectiveness of my social media marketing efforts and make data-driven decisions.Overall, my use of Zoho Socia have positive experiences and significant benefits, particularly in the areas of time management, multichannel management, and performance tracking

Pros

the most impactful features of Zoho Social are its automated publishing and multi-account management features which help businesses to manage their social media accounts more efficiently and effectively.Zoho Social is easy to use and navigate, with an intuitive interface and helpful customer support. integration with other Zoho products such as Zoho CRM, which is seamless and straightforward.

Cons

here are some of the aspects of Zoho Social that I found less satisfactory:the user interface can be confusing or difficult to navigate at times, particularly for new users who are unfamiliar with the platform. the challenges with customer support include slow response times and difficulty reaching a live representative.Limited features for some social media platforms: While Zoho Social supports multiple social media platforms, I found that certain features are limited or missing for certain platforms.Limited customization options: I have noticed that Zoho Social has limited customization options, particularly when it comes to branding and design.

Reason for choosing Zoho Social

several reasons make me use Zoho Social for example its price, Zoho social offers a range of pricing plans to suit businesses of different sizes and needs, ease of use, as Zoho social is relatively easy to use and navigate, particularly compared to some other social media management tools that may have more complex user interfaces range of features provided by Zoho social, including scheduling, publishing, engagement tracking, and performance analytics.

Review Source

JM

Joseph M.  
Managing Director  
Information Technology and Services  
Used the software for: 2+ years

### "DIY Campaign Management"

July 30, 2021

5.0

Absolutely on Cloud 9 with Zoho Social! This application has helped me learn new things and has made me get a better brand presence using this application.

Pros

The ease of setting up multiple accounts and channels for ad posting. Scheduling the campaigns for a reasonable time period of up to 3 months in advance. Confirmation of publishing status via email each time a scheduled post is published. Mobile access and management of campaigns on mobile has helped me a lot to do many things on the go.

Cons

Hmm...Nothing that I could think of...:) I had a small disappointment when the post scheduling was limited to 3 months. Then later I realized it was not needed to have more than 3 months as you may want to change your campaign artwork for seasonal changes.

Reason for choosing Zoho Social

Cost, ease of publishing, availability of analytics and status of each campaign through an easy interface.

Review Source

VR

Verified Reviewer  
Designer  
Arts and Crafts  
Used the software for: 1-2 years

### "Un grand merci à Zoho"

August 26, 2024

5.0

Mon expérience avec Zoho Social a été globalement très positive. La plateforme est intuitive et offre une gamme complète d'outils pour gérer efficacement mes réseaux sociaux. La planification des publications est simple, et le monitoring m'a permis de suivre l'engagement en temps réel, ce qui a considérablement amélioré ma stratégie de contenu. Bien que le coût puisse être un peu élevé pour les petites structures, les fonctionnalités avancées et l'efficacité du service en valent la peine. Zoho Social a véritablement optimisé ma gestion des réseaux sociaux.

Pros

Je peux organiser mes contenus de manière fluide et efficace. Le monitoring intégré m'a permis de suivre l'engagement et les performances de mes publications en temps réel

Cons

je dois admettre que son coût est un peu élevé par rapport à mes moyens actuels. Bien que les fonctionnalités offertes soient de grande qualité et très utiles, le prix reste un obstacle pour les petites entreprises ou les indépendants comme moi qui doivent gérer leur budget avec soin.

Reason for choosing Zoho Social

Zoho est une solution complete pour moi

Switched from

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

son coût est un peu élevé par rapport à mes moyens de budget dédier

Review Source

HM

Hajira M.  
Digital marketing  
Graphic Design  
Used the software for: I used a free trial

### ""Efficient Social Media Management Made Easy with Zoho Social: A Comprehensive Review""

July 2, 2023

4.0

Managing multiple social media accounts across different platforms can be time-consuming and challenging. It enables businesses to schedule and automate their social media posts, ensuring a regular and timely flow of content. Understanding the effectiveness of social media campaigns is essential for optimizing strategies and maximizing ROI. Zoho Social enables businesses to monitor competitors' social media activities, track their performance metrics, and analyze their strategies.

Pros

In my personal experience, Zoho Social's ability to centralize and streamline social media management tasks is often seen as highly impactful. The post-scheduling and automation features in Zoho Social have a significant impact on users' social media workflows. Comprehensive Analytics and Reporting made possible by Zoho Social's that robust analytics and reporting capabilities provide users with valuable insights into the performance of their social media campaigns. The collaboration and team management features in Zoho Social have a positive impact on users working in teams or agencies. Zoho Social's social media listening and monitoring capabilities play a significant role in helping users stay informed about their brand's online presence.

Cons

Zoho Social's comprehensive feature set can lead to a slightly steeper learning curve for users who are new to the platform. The interface and functionality may take some time to get accustomed to, particularly for individuals with limited experience in social media management or those transitioning from other tools.

Review Source

VR

Verified Reviewer  
Digital Media Specialist  
Oil & Energy  
Used the software for: I used a free trial

### "Review of ZOHO Social"

April 6, 2023

5.0

It was a good experience.

Pros

I have been using Zoho Social for a few weeks now and I am thoroughly impressed with the platform. As a small business owner, managing multiple social media accounts can be a challenge, but Zoho Social has made the process much easier.One of the things I like most about Zoho Social is the user-friendly interface. It's easy to navigate and I was able to start using it right away without any issues. I also appreciate the customizable dashboards, which allow me to see the metrics and data that are most important to my business.The post scheduling feature has also been a game-changer for me. I can now schedule posts in advance and ensure that my content is published at the optimal time for maximum engagement. This has saved me a lot of time and made my social media presence more consistent.The automation features, such as the ability to automatically publish posts from RSS feeds and set up automated responses to customer inquiries, have also been very helpful. It's great to have these tasks taken care of automatically, so I can focus on other aspects of my business.Zoho Social's monitoring tools are also impressive, as they allow me to track brand mentions, engage with customers, and monitor competitor activity. The detailed analytics and reporting features have also provided me with valuable insights into social media performance.

Cons

One potential downside of Zoho Social is the pricing. While the platform offers many features that can be helpful for businesses of all sizes, the higher-tier plans can be quite expensive. This may not be feasible for small businesses with limited budgets, so it's important to carefully consider the pricing options before committing to the platform.Lastly, while Zoho Social does offer support options like email and phone support, I've found that the response times can be slow at times, and it can be difficult to get issues resolved in a timely manner.

Review Source

LW

Lars W.  
Sales and Strategic Partnership VP  
Transportation/Trucking/Railroad  
Used the software for: 2+ years

### "Zoho Social is a turbo for boosting marketing on social media."

August 1, 2024

5.0

Zoho Social is enabling us to getting the best from from our social media platforms. It has helped us to strategically publish marketing posts on our pages when the number of audiences is high to help us attract more attention. Zoho Social makes it easy to control our posts and help analyze their performance to determine ways to optimize their productivity.

Pros

Zoho Social has a very accurate reporting function that assist us to analyze the performance of our social posts and learn ways optimize them. The post scheduling function help us to only publish our posts when our social platforms have large number of audiences. Zoho Social interface is well organized and very intuitive making it easy to surf through it.

Cons

We have had no problems with any aspect of Zoho Social. There has been nothing to like least.

Review Source

SG

Swapnil G.  
Head Business Development  
Information Technology and Services  
Used the software for: 2+ years

### "Power of Marketing Automation through Zoho Social"

July 29, 2021

5.0

I am avid user of Zoho Social and I have been using this for my office work almost on a weekly basis for weekly post scheduling and publishing. This has benefited me greatly and has helped scale up my organisation social media followers and engagement.

Pros

1) Automated scheduling and publishing 2) Easy to learn and easy to use 3) Multi channel social media monitoring and engagement 4) Dashboard and reporting analytics 5) Multi account functionality 6) Capture Facebook ads through Zoho social 7) Product features are getting upgraded periodically

Cons

1) Could be aggressive in adding more emoticons in the library, I think they must be updating this periodically.

Review Source

MD

Michael D.  
Marketing Specialist  
Telecommunications  
Used the software for: 1-2 years

### "A Decent Option for the Beginning to Intermediate Business"

August 7, 2024

3.0

It's a B- overall. It offers everything a beginning to intermediate user needs to handle the automation of social posts. There are extras and add-ins that make it more confusing than it needs to be.

Pros

Zoho Social is a fairly straightforward program that allows for automated posting of your content for social channels. It's easy to understand and use.

Cons

It is just fairly vanilla. The interface is simple, but not always informative in the way that you need. There are extras and add-ins that make it more confusing than it needs to be. Selections should be grayed out if they require additional credits. Additionally, why charge for AI Assist when it can be found for free in many other places? It makes it not worth using for the additional hassle.

Alternatives considered

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Zoho Social

The CRM had elements that we needed, and that weighted our decision.

Review Source

Mehandi I.  
Sales & Marketing Automation Specialist  
Marketing and Advertising  
Used the software for: 1-2 years

### "Zoho Social Review"

May 18, 2022

5.0

Problems which I am solving using Zoho Social are as such:- 1) Post Scheduling and engaging with each users from one central place. 2) Managing multiple social media accounts from one central dashaboard of Zoho Social. 3) Reporting and analytics of the performance of social media is super amazing.

Pros

Most impactful features of Zoho Social are as such:- 1) Multip-account management from one place. 2) Automated scheduling. 3) Real-time analyics Zoho Social is very easy to use. Integrating Zoho Social with our existing business's social media account was easy.

Cons

Improvements which Zoho Social can make into their platforms are as such:- 1) Overall speed of the app at which it loads. 2) UI is little obsolete, they need to revamp it. Every aspect of Zoho Social was not difficult to use also the intergration was very easy with out existing business.

Alternatives considered

[Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)[Buffer](https://www.capterra.com/p/143492/Buffer/)[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Zoho Social

Because Zoho social was inexpensive and has all the features which I was looking in a social media scheduling application

Review Source

Franklin D R.  
Founder/CEO  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Almost Perfect"

October 1, 2016

4.0

I have tried a lot of social media management platforms and never really considered Zoho Social. I thought of them as mostly a CRM platform, but when I saw their CRM Plus which included CRM Social and many other platforms, I decided to give it a try. I have to say that I have been very pleased with the ease of use, the browser integrations and the reporting. When you log in to your account, you can immediately see how your brand is performing via the Brand Health Dashboard. At a quick glance I can see which platforms and types of posts are getting the greatest engagement. Everything is so darn easy. The performance, the posts and the live stream are easily accessible on the Brand Health Page. Another nice feature is the Smart Q, which will automatically suggest and schedule posting times based on the percentage of top engagers that will see it. If there is not an optimal time on that day, the Smart Q will suggest the next best time. Nice! Another great feature is the monitoring, which allows you to specifically listen for keywords, brands, mentions, users, lists and more for your social profiles. The streams are arranged similar to Hootsuite feeds which can be arranged. The reports features are very nice as well. You can use standard reports for Facebook, Twitter and Instagram or create a custom report which can be sent at predetermined intervals to you, your clients or both. The reports are pretty robust (especially for FB) and at the price point of Zoho Social, you get all of the reports. There is no nickel and diming for more in-depth reports like some other platforms. Their connections tab will let you know who recently engaged with you, as well as who is the most engaged. This way, you never miss an opportunity to engage and build a good audience for your brand. Additionally, the collaborate tab allows you to have discussions with those who are engaging with you brand which can be helpful in broadcast messages or brand loyalty. Zoho Social has so any features that it is hard to believe that you get all of this at such a reasonable price point. If you add on the ability to integrate your social with their project planning, crm, sales IQ, and campaign platforms, the capabilities are ridiculous (in a great way). Zoho Social deserves a serious look from new social media marketers as well as established digital marketing firms.

Pros

\-Rich Feature at a very reasonable price point -Great analytics and custom reports and scheduling -Brand Health at a glance-No deep digging needed for analysis -Ability to collaborate with those who engage and team members. -Browser posting plugin -Smart Q for suggested best times based on engagement -Easily switch between brands -Integration with other valuable Zoho platforms -Android and Iphone mobile app

Cons

\-if you have a client that needs to approve the content, then they have to be added as a user at an additional cost -Smart Q will sometimes only have one optimal time for a day, or possibly push your post out a few days for maximum engagement.

Review Source

AR

Amit R.  
Digital Marketer  
Marketing and Advertising  
Used the software for: 2+ years

### "Excellent and best platform for managing social networks, All in one social media scheduling tool"

December 3, 2022

5.0

It's easy to use and it keeps all my social media organized and updated. I have been using Zoho Social for about two years now and I absolutely love it! It has made managing my social media accounts so much easier and more efficient. Overall, my experience with Zoho Social has been great!

Pros

I love this tool. There are many similar tools out there, but this is the best one I have come across. I use it for managing all my social media posts, especially scheduling. It has a great calendar management tool, as well as an easy-to-use interface. The ability to schedule all my posts at once, on all platforms is a huge time saver. I also love that I can review reports for each platform and see which posts are performing well.

Cons

Tagging people on WhatsApp Business is a pain because there is no integration for it. This is a big issue for me since WhatsApp is the main form of communication where I live.

Alternatives considered

[Buffer](https://www.capterra.com/p/143492/Buffer/)[SocialBee](https://www.capterra.com/p/210359/SocialBee/)[PromoRepublic](https://www.capterra.com/p/150513/PromoRepublic/)[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Zoho Social

Zoho Social offers a number of features that are very useful for managing social media accounts, such as the ability to schedule posts, track analytics, and more. I also appreciate that the interface is very user-friendly and easy to navigate. Overall, I believe that Zoho Social is the best social media management product on the market.

Review Source

Jesús G.  
CEO  
Management Consulting  
Used the software for: 2+ years

### "Zoho Social herramienta indispensable para gestión de redes sociales"

December 11, 2022

5.0

Toda mi compañía se gestiona con Zoho Social

Pros

Me encanta la integración con Zoho CRM ya que me permite tener todos los datos de redes sociales orientados a la venta. Es muy importante que un experto, trabaje con la herramienta, para sacarle partido en zoho hay partners premium que te ayudan con esto.

Cons

Lo que menos me gusta es la parte de las historias de instagram, que llevan más trabajo que una publicación normal.

Alternatives considered

[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)

Reason for choosing Zoho Social

Por su integración con Zoho CRM

Switched from

[HotSuite](https://www.capterra.com/p/232337/HotSuite/)

Mejor precio, mismas funcionalizades, y la ventaja es la integración con Zoho CRM

Review Source

Marie Jeanne E.  
CEO  
Internet  
Used the software for: 6-12 months

### "Zoho social is the best social media tool"

August 29, 2022

4.0

Zoho social allowed me to be more present on social networks and to increase my clientele.

Pros

What I liked the most about this software is its application which allows me to work wherever I am and to communicate better with social networks...

Cons

What I liked least here is that its interface is translated into French.

Review Source

Nikita V.  
Marketing Manager CRM  
Machinery  
Used the software for: 2+ years

### "Global and Functional Social Tool"

July 23, 2024

4.0

Pros

It has a lot of capability and functionalities upon initial setup. It is easy to separate brands, and manage lead capture for each salesperson. All integrations into existing social medias are in Zoho Social at a glance, features are on the same level as of other social tool providers. Interface and workflow management are a piece of cake. Easy to navigate through many layers of data and communication points.

Cons

It is similar to Zoho tools in existing integrations and usual necessity to tweak things internally and upkeep the system. Due to our internal customization of CRM, it was harder to integrate Zoho Social seamlessly. It is hard to manage several languages under one roof, only limited amount of brands can be created. Automation and default pages are barely customizable.

Alternatives considered

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Review Source

VR

Verified Reviewer  
Digital Marketing Manager  
Computer Software  
Used the software for: 2+ years

### "Good and Getting Better"

September 22, 2022

4.0

Zoho products usually drive me nuts but Zoho Social is pretty good - to the point I’ve jumped with excitement as a new feature was added and actually took the time to write them and thank them. In the last, I’ve used SproutSocial, HootSuite, and some others. This is pretty close but way more affordable. The downside is that we have Zoho One and I can only run one brand. I have to pay to add a second and that’s a bummer.

Pros

It was pretty stripped down when I started using it, but they’ve been adding lots of features, like the ability to set up a post and then customize it by network and being able to add network-specific mentions in one post. The calendar tool is also quite helpful, though I wish I could look at historical posts the same way. I don’t think I’ve ever had a post fail either. It’s a pretty smooth experience.

Cons

The reports page is a little funky. Even when you customize, you still can’t create a single display of your chosen metrics for all networks in one place. They also have a feature that shows you if you’re scheduling at the right time. It says something like “this post is likely to reach 70% of your most engaged followers.” The platform I used before would suggest times and tell you when to post - you don’t get that here - only a notice if you guess it right. It can also be a bit glitchy. For example, if you add an emoji or link (I don’t recall which), it’ll jump the cursor around while you type. It doesn’t always play nice with Grammarly. Sometimes I catch my spelling errors after I’ve scheduled something and then have to go edit each post individually instead of fixing them all in one place when it’s being written. It also doesn’t have all available emojis. I usually look up emojis elsewhere and then copy/paste. These things don’t really distract from usability though… you just learn to work with the quirks.

Review Source

BK

Binita K.  
Founding President  
Education Management  
Used the software for: Less than 6 months

### "Ease of Social Media Management"

February 20, 2023

5.0

Amazing Experience, using this platform to schedule our social media posts and tracking the responses. Overall a great tool!

Pros

Zoho Social gives us the flexibility of scheduling social media posts on leading social platforms, thus helping us build the brand image and also get new business leads. Additional features like link shortening are very helpful. Each post has it analysis at our fingertips, thus helping us plan our posts accordingly.

Cons

Cost was initially a factor that stretched us, however considering other platforms, Zoho Social is still priced better, though as a user, we would prefer a lower cost.

Reason for choosing Zoho Social

Cost and Support. Wanted a vendor from India.

Review Source

Shayne H.  
Director of Sales  
Internet  
Used the software for: Less than 6 months

### "Maintain your online reputation and enhance your online presence!"

April 25, 2019

4.0

I stumbled upon Zoho Social about a year ago when a friend of mine (who works at a Digital Marketing Agency) suggested it to me. It took me a while to consider it, but when I started using the software, it certainly made things a whole lot easier. It enabled me to cut short my social media management tasks in half and focus on other important aspects. NOTE: Since I'm also into e-commerce apart from my full-time job, I found that Zoho doesn't do well in this aspect. I have various reasons for this. The most annoying one is when you have to add shoppable items individually and the whole thing becomes a mess. However, I have tried out a few of Zoho's alternatives and they seem to be doing fine only in this aspect. So, bottom line, if you are planning to use Zoho for e-commerce, I strongly advise against it.

Pros

1) Adaptability: Zoho is very easy to configure and it can be easily customized to suit your business process. 2) Schedule Posts: This should be the main reason why I chose to use Zoho in the first place. At the beginning of every week, I normally create a road map or a content calendar with different kinds of posts that I want to post during the week. Zoho allows me to schedule these posts individually or collectively throughout many social media platforms. 3) Crucial Data: Zoho churns out relevant data that is easy to understand and can help you make informed decisions. It can even tell you what the most convenient time would be to post something on a particular platform - based on the maximum user engagement at a particular time in the geography that you are dealing with. 4) Dependability: So far, I've not witnessed any of my posts fail with Zoho. There have been a few instances like these that occurred when I had used other alternatives. So, I guess it's safe to say that Zoho is reliable - and this is important for digital marketing agencies where clients can get real cranky at times (I've freelanced with a few of them, so I know how risky a failed post could be) 5) Android App: Zoho has an android app that surprisingly notifies me way before an actual social media application does! However, though the app has a lot of powerful features, there's still a lot of scope for improvement.

Cons

1) Platform Integration Range: Though Zoho caters to the most prominent Social Media platforms, it has still left out a few less common ones. However, people still used these platforms and have their own reasons for doing so. So if Zoho can integrate with these platforms, it would be great! 2) Media Sharing: I found that when it comes to sharing pictures or videos, the user interface suddenly becomes a bit cluttered and hard to navigate through. Still not a deal breaker for me, however, If you're new to social media marketing and if you haven't tried out any alternatives previously, it's going to be a tough process until you get the hang of things.

Review Source

JD

Joy D.  
Owner  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Like it, not sure if it is worth the cost though"

September 10, 2021

5.0

I really like it. It is user-friendly and has a lot of nice features. I have done the free trial and have added on my top 5 clients to use. I am nervous what the cost is going to be once the free trial is over. That will be the deciding factor if I continue with it.

Pros

I like that I can automate my posts for my clients and I don't have to check on them daily. I also like the SmartQ feature that tells you the best time to post for each brand.

Cons

Having to pay for each additional brand and/or each additional client to have access. Also, I have two clients that have products to tag on their posts and there is no option for that. So this account is pretty much useless for those clients and they are two of my biggest ones. In addition, you can't schedule or post Stories to FB & IG. That isn't as big of deal but would be really nice if that was a feature.

Alternatives considered

[Buffer](https://www.capterra.com/p/143492/Buffer/)[Loomly](https://www.capterra.com/p/166498/Loomly/)[CoSchedule](https://www.capterra.com/p/158290/CoSchedule/)

Reason for choosing Zoho Social

I chose Zoho because I had used it previously with another client that came with their own account. I liked its features and thought that would be the easiest transition from Hootsuite at the time.

Switched from

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Hootsuite stopped having the free accounts for each client and their prices went up. Everyone I know that works in this industry jumped ship.

Review Source

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