# SalesWings Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about SalesWings Software - reviews, pricing plans, popular comparisons to other Sales Force Automation products and more. Source: https://www.capterra.com/p/159605/SalesWings --- # SalesWings Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. 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[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) SalesWings ## What is SalesWings? SalesWings provides sales and marketing operations with detailed lead and account insights and data points to optimize the entire revenue funnel. Native integrations with Salesforce Marketing Cloud, Sales Cloud, Braze, Segment.com and many more. Leverage intent, interest and likeliness to buy data for behavioral targeting and segmentation, to maximize campaign engagement and increase ROI. Gain sales efficiency with AI based predictive lead scoring and enterprise grade multiple lead scoring for leads, contacts, accounts and opportunities. Automate hand-off and optimize the views where your sales reps prioritize their next best action day in day out. Empower sales with deep insights into the needs and interests of leads, contacts, buyer groups within accounts, to grow deal value and engage prospects in the perfect manner with the right talk track. Report on behavior, interests, engagement and marketing touchpoints, with Sales Cloud native marketing attribution reporting. ## What is SalesWings used for? [Predictive Lead Scoring](https://www.capterra.com/predictive-lead-scoring-software/)[Lead Management](https://www.capterra.com/lead-management-software/)[Sales Force Automation](https://www.capterra.com/sales-force-automation-software/) Top alternative Featured Overall rating Based on 19 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $7499 Usage Based, Per Year Free trial not available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for SalesWings?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.saleswingsapp.com/&name=SalesWings) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### SalesWings 4.8 (19) VS. [4.5 (4,458)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/) Starting Price $7499 Usage Based, Per Year Starting Price $20 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.8 (19) Ease Of Use 4.4 (4,359) Value For Money 4.9 (16) Value For Money 4.3 (3,493) Customer Service 4.9 (19) Customer Service 4.4 (3,502) ## SalesWings alternatives [4.3 (710)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 87% of reviewers rated it above 4 stars [4.4 (18,781)](https://www.capterra.com/p/61368/Salesforce/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [4.5 (519)](https://www.capterra.com/p/207295/Seamless-AI/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [4.5 (243)](https://www.capterra.com/p/123868/Claritysoft-CRM/reviews/) Starting price $49.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/159605/SalesWings/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Customizable Scoring 5.0 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Adjust the weighting of various scoring criteria to control how scores are calculated Prioritization 4.5 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Arrange tasks based on the level of priority or urgency AI/Machine Learning 4.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Software program that continuously adjusts its behavior based on observed data Alerts/Notifications 4.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Lead Distribution 4.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Route and distribute your leads to third party buyers Multiple Scoring Models 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Create multiple models or equations for generating scores SalesWings 49 features Dashboard to view the status of ongoing processes, identify current incidents and track past activities Track and document all activities across devices, networks, and other systems Software program that continuously adjusts its behavior based on observed data Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Application programming interface that allows for integration with other systems/databases Manage, organize, and store contact information Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Process of dividing customers into groups based on common characteristics Customize data fields to support various needs and use cases Adjust the weighting of various scoring criteria to control how scores are calculated Combines data from internal sources with disparate data from other internal systems or external sources Defines specific deal parameters to negotiate and secure deals Track delivered, received, and opened emails Predefined actions automatically performed on the occurance of specific events Manage or track sales completed by field teams/employees Caters to sales teams Track interaction history by documenting conversations for contacts Manually or automatically assign leads to sales reps Automatically identify and save contact information of potential customers Route and distribute your leads to third party buyers Manage the process of attracting and converting business prospects into leads Store information about leads or contacts and track, manage and nurture them throughout the sales process Engage with a lead throughout the sales process by actively providing information Score a lead on their quality or likelihood to buy based on certain behaviors Divide leads into buckets based on predefined criteria and routing rules Observe and track the demand, usage, progress or quality of a system, product, or user Create multiple models or equations for generating scores Track all opportunities for potential sales and convert them into recurring revenue A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc. Predict future data based on historical data sets Arrange tasks based on the level of priority or urgency Streamlining repetitive tasks and activities through automated and predefined workflows Tools designed to streamline the process of lead generation and management for sales teams Receive data and information in real time Notifications that are delivered to users as soon as an event occurs Active reporting of data and metrics Log and store the source of contacts/leads Timed notification for any upcoming task, deadline, appointment, or activity Collection, analysis, and representation of numerical data and generation of reports to understand various patterns View and track pertinent metrics to find patterns and gain insights from data Define, track, and/or automate sales activities and sales processes Reports specific to sales analysis for trends and strategies Analyze the current state of sales data to accurately understand trends and forecast future sales numbers. Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Create, manage and track all task activities and progression Set up connections to third-party platforms to improve business processes Web form that allows users to enter data that is sent and processed for different reasons Create, design and manage workflows for repetitive tasks Get Advice We can help you find the software with the features you need. Features 4.5 (19) 4.5 Based on 19 reviews ## Pricing Value for money 4.9 (16) Custom Pricing $7,499 Usage Based,Per Year It includes: - Predictive Lead and Account Scoring - Customer journey tracking - Lead and account scoring - Fit scoring - Lead and account grading - AI based sales insights - Account based insights - Sales insights - Salesforce integration - Salesforce Marketing Cloud integration - Slack integration - Gmail integration - Outlook integration - Behavioral segmentation - Intent based segmentation - Personalization - AI Account Assistant - Lead profiling - Account profiling - Multiple lead scoring - Braze integration - Zapier integration - Event streaming - Custom attributes - CRM integration - Dynamics integration - Sales cockpit - Real-time sales alerts Value for money 4.9 (16) 4.9 Based on 16 reviews ## Integrations [ Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[ Gmail](https://www.capterra.com/p/202338/Gmail/)[ Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/)[ Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[ Unbounce](https://www.capterra.com/p/145639/Unbounce/)[ Braze](https://www.capterra.com/p/155423/Appboy/)[ Salesforce Customer360](https://www.capterra.com/p/10017314/Salesforce-Customer360/)[ Google Tag Manager 360](https://www.capterra.com/p/245657/Google-Tag-Manager/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.9 (19) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.9 (19) 4.9 Based on 19 reviews ## User reviews Overall rating 4.8 Based on 19 reviews Filter by rating 5(15) 4(4) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent MS Mark S. Director, Marketing Operations Computer Software ### "Saleswings Makes Lead Scoring Easy and Scalable" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 12, 2024 Saleswings has been an excellent addition to our sales toolkit. It’s remarkably easy to use and impressively robust, making lead scoring both straightforward and effective. The platform’s simplicity belies its power, allowing us to set up a scalable lead scoring model that drives real results. What really stands out is the exceptional support network—responsive, knowledgeable, and proactive, they make sure any question or issue is addressed promptly. If you’re looking to streamline your lead scoring with confidence, Saleswings is a great choice Pros Simple to use Powerful and scalable Visible indicators make it easy for Sales to see most engaged leads CSM has been an incredible resource Cons Offline scoring runs only occur every hour, I'd like to be able to increase that frequency. Switched from [Mautic](https://www.capterra.com/p/209783/Mautic/) Changed MAP so needed a lead scoring tool to work alongside Salesforce Marketing Cloud Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. DW Danny W. Revenue Operations and CRM Product Owner Retail ### "Easy to use and helpful understanding your customers sales journey " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 December 13, 2022 Pros Implementation is relatively straight forward, and even when its not the support SalesWings offers is exceptional. You get assigned a direct support contact so anything you need during and post implementation is taken care of really quickly and efficiently. In terms of a business tool, its extremely useful. Its allowed us to take learnings away from information we've always needed and make positive changes to our CRM as well as our sales process. Would recommend for sure. Cons Currently they use day/date timestamps on activity tracking. It would be really useful to add in time of the day too. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SW Shannon W. CRM & Marketing Automation Consultant Financial Services ### "Excellent tool to help lead management" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 September 26, 2022 We have been very pleased with our SalesWings implementation. It has brought visibility to our lead visitor interactions and helped us define and implement new lead management processes. Lead scoring is a fantastic tool for our business. The customer service from the team at SalesWings has been second-to-none. If ever we have encountered an issue, they have been at the ready to support us and always with a professional and friendly demeanour. Pros We have been able to make use of our CRM data and visitor activities together to streamline our lead prioritisation. The toolbox is highly customisable and has been further enhanced since we began working with the SalesWings platform giving us the tools we need to categorise our leads significantly better. The visitor interaction recording is good and we are able to allocate points and tags intuitively which is essential in a dynamic environment. Cons The Toolbox is powerful but has needed a few improvements to make it really work for us. SalesWings have been fantastic at taking feedback on board and enhancing the product even in the short time we have been working together. If you have particularly complex needs, you are better served using SOQL but this is not a requirement for every business. There are a few fields I would like to have passed through as standard rather that having to define these via SQL in SFMC, but I know the SW team are looking at these too. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. TG Tamara G. CMO Information Technology and Services ### "SalesWings - Tracking" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 May 20, 2022 Pros It is really easy to use and implement. Tracking is working really well. We gather more info trough Saleswings than other tools (for example gclid or utm data) we use. And the integration to Salesforce is really helpful. Cons Lead search in cockpit could be improved. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JC Josh C. Digital Marketing Manager Real Estate ### "Thank you" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 May 17, 2022 Excellent. In Saleswings we have a pro-active partner, who goes above and beyond to help our business. The people at Saleswings are brilliant. Pros The tagging feature is really helpful and the integration with Salesforce Marketing Cloud has enabled us to improve our automated lead nurturing. New custom attributes have taken this tool to the next level and the support provided by Pauline, Margarita and Salah has been first class. Cons Integration with Salesforce was technical and required support, not a negative as the Saleswings team went out of their way to help. We are yet to utilise email alerts to staff members, it would be interesting to hear more about what is possible with this. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. LJ Lisa J. Marketing Consultant Marketing and Advertising ### "Provides great insights. Awesome team. " 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 May 12, 2022 Pros The insights SalesWings provided once set up were extremely valuable. While there was a bit of a learning curve at the beginning, once we had wrapped our heads around it, SalesWings was easy to use. The SalesWings team were awesome to work with. Cons We did have an issue at some point were we couldn't delete or merge leads in Salesforce. The error message indicated the problem had something to do with the SalesWings integration. Once we installed the new version of SalesWings, the problem was fixed. Reasons for choosing SalesWings We chose Salesforce and Marketing Cloud. We were looking for a tool that could do lead scoring and provide insights into lead behaviour. SalesWings was recommended to us by Salesforce. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. DK Duane K. Online Marketing Specialist Construction ### "Easy Set Up, Great Support" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 June 19, 2020 We transitioned from Marketo to Marketing Cloud about 6 months back. Marketing Cloud is great but has some strange shortcomings that Marketo offers out of the box like activity tracking and lead scoring. SalesWings was really the only viable solution to fill the gap and it performs the job perfectly.We also have multiple sites and a big selling point for us was the fact that we could deploy it to all of our sites without incurring additional costs unlike Marketo. Setup was really easy. Just drop the code on your pages and SalesWings starts collecting data. We had a couple of glitches but \[SENSITIVE CONTENT HIDDEN\] and his team addressed them quickly and to our satisfaction. Pros Easy setup (like really easy) and you can see data right away. I like the tagging which we use to create a holistic view of all the touch points of a customer. Integration with Salesforce is seamless and has some great pre-built reports. Looking forward to working with their fit scoring feature. Cons Lead scoring is not as flexible as I would like (compared to Marketo) and I have not had a chance to dive into the newly released fit scoring so perhaps that will get me over the hump there. The UI needs some tweaks like a search function and tag/segment/lead scoring grouping options to make it tidy and organized but at the rate they seem to push out features and fixes, I'm sure it will be addressed. So really, I'm just nitpicking. There is nothing I would really say that I "dislike". Switched from [Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/) We wanted a tighter integration with Salesforce so we switched to Marketing Cloud. Saleswings fills some shortcoming in Marketing Cloud. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AH Alice H. CEO Management Consulting ### "Leads" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 2, 2020 We don't use a CRM so for us, having saleswings allows us to track the messages we send, the links that are clicked but more importantly how often someone is visiting our website and what they are looking at. Pros It's very easy to use. I know instantly when someone is on my site and I know what they are looking at. Cons Nothing, it's perfect for us. I do wish it could interface with LinkedIn like it used to. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Rob R. Project Manager Financial Services ### "Saleswings" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 9, 2018 It changed the way we use marketing material. Sending links to our website gives incredible feedback. Pros Realtime insights work beautifully with the Salesforce integration. Very easy to use and a breeze to set up. Cons When i first installed the Salewings integration with Saleforce, the leadscore was part of a visualforce page only and as such meant that i could not write reports on the data. However a quick call to support had the issue resolved fast. Very happy. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor October 10, 2018 Thanks Rob. We'll soon launch another update to the integration bringing additional reporting on leads per lead intent segment! JD Jessica D. Managing Director ### "Very pleased with this software" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 0/10 May 3, 2018 Pros The interface is very easy to use and quick to set up. the team at Saleswings are very helpful and always on hand if you need them. This product is great for our sales leads! Cons i cant really say there is anything i dislike about the software. its a simple piece of kit to use and it simply works... Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor May 7, 2018 Thanks for this and thanks as well for the different inputs from the past, it's a pleasure to work together. [View all Reviews](https://www.capterra.com/p/159605/SalesWings/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)