# Synthesio Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Synthesio Software - reviews, pricing plans, popular comparisons to other Social Media Monitoring products and more. Source: https://www.capterra.com/p/160240/Synthesio --- # Synthesio Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on November 12, 2025 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. 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[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Synthesio ## What is Synthesio? Synthesio, an Ipsos company, is a global leader in AI-enabled Consumer Intelligence. Our hybrid offering provides companies, brands, and agencies with the most complete, accurate, and predictive picture of their markets and buyers. Our AICI platform, powered by the most advanced natural language understanding and AI algorithms, supports the broadest set of online and offline data sources and fully leverages Ipsos’ award-winning analytical frameworks. ## What is Synthesio used for? [Social Media Monitoring](https://www.capterra.com/social-media-monitoring-software/)[Social Media Analytics Tools](https://www.capterra.com/social-media-analytics-tools-software/)[Market Research](https://www.capterra.com/market-research-software/) Top alternative Featured Overall rating Based on 5 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $0.01 Per User, Per Year Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Synthesio?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.synthesio.com/&name=Synthesio) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Synthesio 4.6 (5) VS. [4.2 (250)](https://www.capterra.com/p/277011/Brandwatch/reviews/) Starting Price $0.01 Per User, Per Year Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.0 (5) Ease Of Use 4.1 (247) Value For Money 4.3 (4) Value For Money 3.8 (182) Customer Service 5.0 (5) Customer Service 4.4 (214) ## Synthesio alternatives [4.6 (6,020)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars Highest Rated [4.9 (159)](https://www.capterra.com/p/166130/Cloud-Campaign/reviews/) Starting price $49.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [4.7 (254)](https://www.capterra.com/p/149054/Brand24/reviews/) Starting price $199.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Sprinklr](https://www.capterra.com/p/131274/Sprinklr-Platform/) [4.3 (90)](https://www.capterra.com/p/131274/Sprinklr-Platform/reviews/) Starting price $249.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 84% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/131274/Sprinklr-Platform/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Sentiment Analysis 4.0 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral Social Listening 4.5 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Monitor social media sites for specific keywords Competitive Analysis 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Evaluating strengths and weaknesses of companies with the same target audience Dashboard 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Assembly of graphs and charts for visualizing and tracking statistics/metrics Trend Analysis 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Review data from past periods to reveal recurring tendencies and predict future performance API Application programming interface that allows for integration with other systems/databases Synthesio 16 features An @mention is a way to tag or notify a specific person about a message/post Application programming interface that allows for integration with other systems/databases Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention Evaluating strengths and weaknesses of companies with the same target audience Process of dividing customers into groups based on common characteristics Assembly of graphs and charts for visualizing and tracking statistics/metrics Use AI to generate content in the form of text, images, videos, etc. Identify and track activity, including generated revenue, of prominent social media personalities that have sway over public opinion Monitor and collect information from social media based on specific keywords Observe and track the demand, usage, progress or quality of a system, product, or user Manage and post content across multiple social media accounts and platforms simultaneously View and track pertinent metrics to find patterns and gain insights from data Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral Monitor social media sites for specific keywords Track activity on sites such as Facebook, Twitter, Instagram, etc. Review data from past periods to reveal recurring tendencies and predict future performance Get Advice We can help you find the software with the features you need. Features 4.6 (5) 4.6 Based on 5 reviews ## Pricing Value for money 4.3 (4) Free Trial Basic $0.01 Per User,Per Year Value for money 4.3 (4) 4.3 Based on 4 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 5.0 (5) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (5) 5.0 Based on 5 reviews ## User reviews Overall rating 4.6 Based on 5 reviews Filter by rating 5(3) 4(2) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent MD Melissa D. Senior Manager, Global Insights Excellence Consumer Goods ### "Advanced social listening platform with great customer support" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 9, 2022 Synthesio's attention to research-based uses of social listening is unmatched in the industry. Our customer success team at Synthesio acts as a true extension of our in-house team, and I feel comfortable having Synthesio work directly with my internal stakeholders across the business. Pros Synthesio offers an easy-to-understand user interface that has been accessible even for our new/novice users. Don't be fooled by the manageable front end - Synthesio also offers powerful AI/text analytics and a huge variety of data visualizations that meet the needs of advanced users. Cons Social listening sentiment has always been a challenge and although Synthesio has taken steps to address this issue through more advanced text analytics, sentiment accuracy could still be improved. Switched from [Talkwalker](https://www.capterra.com/p/161487/Talkwalker/) Alternatives considered [Sprinklr](https://www.capterra.com/p/131274/Sprinklr-Platform/) [Brandwatch](https://www.capterra.com/p/277011/Brandwatch/) Reasons for choosing Synthesio We selected Synthesio over other social listening platforms because we believed it brought the best combination of tool/technological capability and customer support with a global footprint. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Saffron V. Analyst Marketing and Advertising ### "It’s a compromise " 4.0 Overall Rating 4.0 4.0 Ease of Use 2.0 2.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 1/10 July 27, 2021 The overall experience is fine but it’s not a key player in any area. Pros Quick flashdash feature doesn’t use mention limit, good coverage, great customer support. Insightful widgets Cons You have to constantly reapply the filters when ever you double click on a widget or change the view. You automatically see all the query’s at once so can’t share a view with clients. You have to clean the dashboard when it reaches a limit. Can’t just keep for on going tracking. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Andrey R. Marketing Business Development Manager Marketing and Advertising ### "Wonderful tool for following social mentions" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 November 29, 2019 Our team is using it to improve our social listening and social presence. Pros I like how complex is the reporting after the new feature BI-style reporting because this helps me when I meet and explain to the management board. There are many customization options which is something important for me. It helped me to figure out which verbal and visual messages appeal to our consumers. Cons Currently I don't dislike anything about this product because it has the all functionality I was looking for. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. ES Eli S. Senior Communications Associate Public Relations and Communications ### "Synthesio — Great monitoring tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 26, 2019 Great product that always keeps us ahead of the curve. Pros Always provides alerts before any other system, easy to use functionality Cons Display is a bit rudimentary and could use some better design on reporting Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User Sr. Specialist, Digital Marketing Financial Services ### "Wonderful experience" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 24, 2018 social media customer service process, brand insights, campaign measurement, sentiment analysis and MORE! Pros The filtering options and ad-hoc searching feature are great. The customer support is really what stands out to me, as it is so much better than what I have ever gotten with any other social media tool. Cons It's a complex tool, so adoption can take time. It's not as intuitive and easy to learn as some of the other social listening tools I have used in the past. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)