---
title: "Nosto Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Nosto Software - reviews, pricing plans, popular comparisons to other eCommerce products and more."
source_url: "https://www.capterra.com/p/160811/Nosto/"
page_type: "product"
language: "en"
---

# 

 Nosto Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on July 21, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Nosto

## What is Nosto?

The Nosto Commerce Experience Platform makes it easy to quickly deploy fully personalized, integrated commerce experiences with fine-tuned control of merchandising rules across product recommendations, content, triggered overlays and pop-ups, category pages, and more. The result? Better performance and a more consistent brand experience, which means more engagement, conversions, ROAS, and revenue from every new and returning visitor.

## What is Nosto used for?

[eCommerce](https://www.capterra.com/ecommerce-software/)[Personalization](https://www.capterra.com/personalization-software/)[Customer Engagement](https://www.capterra.com/customer-engagement-software/)

Top alternative

Featured

Overall rating

Based on 4 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$0.01

Per User, Per Month

Free trial  
available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Nosto?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.nosto.com&name=Nosto)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Nosto

4.0 (4)

VS.

[4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting Price

$0.01

per user, per month

Starting Price

$16

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.5 (4)

Ease Of Use

4.6 (73)

Value For Money

4.0 (4)

Value For Money

4.5 (59)

Customer Service

4.8 (4)

Customer Service

4.6 (54)

## Nosto alternatives

[Algolia](https://www.capterra.com/p/148915/Algolia-Search/)

[4.7 (74)](https://www.capterra.com/p/148915/Algolia-Search/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/148915/Algolia-Search/)

[Heyday](https://www.capterra.com/p/177804/Heyday-ai/)

[4.6 (17)](https://www.capterra.com/p/177804/Heyday-ai/reviews/)

Starting price

$499.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/177804/Heyday-ai/)

Highest Rated

[Unbxd Site Search](https://www.capterra.com/p/25800/Unbxd-Site-Search/)

[5.0 (1)](https://www.capterra.com/p/25800/Unbxd-Site-Search/#reviews)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/25800/Unbxd-Site-Search/)

[Square Online](https://www.capterra.com/p/275800/Square-Online/)

[4.6 (331)](https://www.capterra.com/p/275800/Square-Online/reviews/)

Starting price

$49.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/275800/Square-Online/)

## FAQs about Nosto

Overview

### What company size and specific industries is Nosto built for?

Nosto is designed for mid-market and enterprise businesses, especially ecommerce companies that want to personalize search, merchandising, product recommendations, content, emails, and pop-ups. The target audience is online retailers and other commerce brands that need customer-specific experiences across digital channels.

Features and Usability

### What are the key features of Nosto?

Nosto offers website personalization, recommendations, behavioral and contextual targeting, and A/B testing for eCommerce experiences. It also includes customer profiles, customer segmentation, campaign segmentation, email marketing, workflow automation, promotions management, catalog management, and real-time reporting for commerce and content operations.

Integrations

### Which third-party tools and platforms does Nosto integrate with?

Nosto integrates with Adobe Commerce, PrestaShop, and Shopify.

Getting Started and Support

### What training and onboarding options does Nosto offer?

Nosto provides live online sessions, webinars, and documentation to help teams get started. Live online sessions and webinars support guided learning and feature walkthroughs, while documentation offers written reference material for self-paced setup and ongoing use.

Getting Started and Support

### What customer support options does Nosto offer?

Nosto provides email/help desk, FAQ/forum, knowledge base, phone support, and chat. No reviewer feedback on support is available here, so support quality, response times, and helpfulness cannot be described from user experience data.

## Features

AI summary

Based on 8,654 eCommerce reviews

Capterra reviewers highlight these as the features buyers focus on most when choosing eCommerce software:

-   **Website Management** (**48%** of reviewers rated this feature as critical)
-   **Data Security** (**55%**)
-   **Order Management** (**47%**)

Nosto supports **Order Management**, which helps businesses track purchases and manage fulfillment activities in one place. However, it does not include **Website Management** or **Data Security**. Instead, it offers **Shopping Cart** (**46%**), a related capability that can support the buying process and reduce friction at checkout, helping businesses improve customer purchasing experiences and manage transactions more efficiently.

Order Management

3.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Manage and track customer orders for goods, investments, or any other purchases

Shopping Cart

4.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Checkout of online store

A/B Testing

4.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Email Marketing

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Create and send email blasts/campaigns

Promotions Management

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Design, communicate, and distribute incentives to perform a specific action

Website Personalization

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Customize website features

Nosto 23 features

### All Features
- A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness
- Behavioral Targeting: Display advertising and marketing messages to users based on their browsing history and preferences
- Campaign Segmentation: Group campaigns by project, client, or campaign for better management.
- Catalog Management: Create and manage digital catalog of products/services with their details, specifications, and price
- Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Customer Profiles: Record customer information, purchase history, and other notes
- Customer Segmentation: Process of dividing customers into groups based on common characteristics
- Email Management: Manage, store and organize emails within the system or via third-party apps
- Email Marketing: Create and send email blasts/campaigns
- For eCommerce: Intended to be used by online stores
- Kitting: Group and package individual but related items as one package set
- Machine Learning: Enable businesses to implement machine learning algorithms on business data such as sales and revenue
- Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
- Order Management: Manage and track customer orders for goods, investments, or any other purchases
- Predictive Analytics: Predict future data based on historical data sets
- Promotions Management: Design, communicate, and distribute incentives to perform a specific action
- Real-Time Reporting: Active reporting of data and metrics
- Recommendations: Algorithmically generated suggestions based on user behaviors, preferences, or data patterns to enhance UX, productivity, or engagement
- SEO Management: Optimize and manage the search engine optimization efforts for a website or digital content
- Shopping Cart: Checkout of online store
- Website Personalization: Customize website features
- Workflow Automation: Streamlining repetitive tasks and activities through automated and predefined workflows

---

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Features

4.5 (4)

4.5

Based on 4 reviews

## Pricing

Value for money

4.0 (4)

Free Trial

Free Version

Basic

$0.01

Value for money

4.0 (4)

4.0

Based on 4 reviews

## Integrations

[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

Adobe Commerce](https://www.capterra.com/p/227129/Magento-Commerce/)[

PrestaShop](https://www.capterra.com/p/134005/PrestaShop/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.8 (4)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.8 (4)

4.8

Based on 4 reviews

## User reviews

Overall rating

4.0

Based on 4 reviews

Filter by rating

5(1)

4(2)

3(1)

2(0)

1(0)

Mentioned topic

Sorted by most recent

BM

benjamin M.

Account manager

Marketing and Advertising

### "L'automation à son max"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

June 26, 2024

Pros

Bienvenu dans le futur, je commencerai comme ça. Si vous être sur un shopify, Nosto est la meilleure app à installer sur votre shop. Elle gèrera l'automation et tout ce qui est chronophage pour vous .

Cons

Je ne vois pas d'aspect ou d'inconvénient particulier à utiliser Nosto

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MP

Mario P.

Developer

Telecommunications

### "Good solution, easy to set up"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

September 12, 2022

we wanted it to offer a discount when leaving the store, it worked like a charm

Pros

It offers several functions to customize the store, do A/B testing, abandoned cart, cross-selling, pop ups, etc. at a very reasonable cost.

Cons

The integration with Prestashop gives problems that affect the performance of the store. and in some cases javascript failures

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

September 14, 2022

Appreciate the feedback, Mario! Great to see you getting the most out of the solution. As for the Prestashop integration we are continuously updating the app. Please feel free to flag this to our support or CSM team though. We will have a look right away.

AN

Anonymous User

CMO

Internet

### "Una herramienta necesaria pero ..."

3.0

Overall Rating

3.0

3.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

June 1, 2022

Pros

Ofrece varias funciones para personalizar la tienda, hacer A/B testing, carrito abandonado, crosselling..etc a un coste bastante razonable

Cons

La integración con Prestashop da problemas que afectan el rendimiento de la tienda. Ofrecer posibilidad de envío de newsletter.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AG

Alex G.

Commercial Director

Retail

### "Good value personalisation"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

May 2, 2019

Really slick implementation. Some slowness with technical support in recent years as they have grown. Overall very good.

Pros

Targeted product recommendations. Reduced personalisation manpower requirement.

Cons

Ambitious integrations that don’t always work. Becomes quite expensive. Fee paid for any sale that has a nosto element to it, not always fair as other software could have been the clincher

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

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