# SMARTLY.IO Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about SMARTLY.IO Software - reviews, pricing plans, popular comparisons to other Social Media Marketing products and more. Source: https://www.capterra.com/p/160821/Jira-Service-Management --- # SMARTLY.IO Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) SMARTLY.IO ## What is SMARTLY.IO? Smartly.io automates every step of social advertising to unlock greater performance and creativity. With over $2B annual ad spend, we partner with the world’s leading brands to drive greater performance. We enable Creative, Media and Data teams to collaborate, produce, test and launch the best performing ads. With Smartly.io you can close the loop between planning, creating, launching and learning. With Smartly.io you can manage and run your social advertising in one central hub. ## What is SMARTLY.IO used for? [Social Media Marketing](https://www.capterra.com/social-media-marketing-software/)[Advertising Agency](https://www.capterra.com/advertising-agency-software/)[AI Marketing Tools](https://www.capterra.com/ai-marketing-tools-software/) Overall rating Based on 13 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Contact vendor for pricing Free trial not available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for SMARTLY.IO?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.smartly.io&name=SMARTLY.IO) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### SMARTLY.IO 4.5 (13) VS. [4.6 (2,315)](https://www.capterra.com/p/151962/SEMrush/reviews/) Starting Price Contact vendor Starting Price $139.95 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.0 (13) Ease Of Use 4.3 (714) Value For Money 4.1 (10) Value For Money 4.2 (697) Customer Service 4.7 (12) Customer Service 4.4 (635) ## SMARTLY.IO alternatives Highest Rated [Blaze](https://www.capterra.com/p/10013921/Blaze/) [4.8 (714)](https://www.capterra.com/p/10013921/Blaze/reviews/) Starting price $39.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10013921/Blaze/) [Marky](https://www.capterra.com/p/10021719/Marky/) [4.5 (99)](https://www.capterra.com/p/10021719/Marky/reviews/) Starting price $39.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 91% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10021719/Marky/) [Quickads](https://www.capterra.com/p/10012037/Quickads/) [4.6 (31)](https://www.capterra.com/p/10012037/Quickads/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10012037/Quickads/) [Simplified](https://www.capterra.com/p/237334/Simplified/) [4.7 (303)](https://www.capterra.com/p/237334/Simplified/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/237334/Simplified/) [View all alternatives](https://www.capterra.com/p/160821/Smartly/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Multi-Account Management 4.4 (5) 60.00% of 5 reviewers that rated this feature as important or highly important Manage and post content across multiple social media accounts and platforms simultaneously Reporting/Analytics 4.4 (5) 100.00% of 5 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Conversion Tracking 4.5 (4) 75.00% of 4 reviewers that rated this feature as important or highly important Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Automated Publishing 5.0 (3) 100.00% of 3 reviewers that rated this feature as important or highly important Establish rules for automatic propagation of social media posts across one or more channels Content Management 4.7 (3) 100.00% of 3 reviewers that rated this feature as important or highly important Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Customer Segmentation 4.0 (3) 66.67% of 3 reviewers that rated this feature as important or highly important Process of dividing customers into groups based on common characteristics SMARTLY.IO 41 features Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Perfecting the ads according to audience by adding relevant images, CTA buttons, keywords and more. Software program that continuously adjusts its behavior based on observed data Establish rules for automatic propagation of social media posts across one or more channels Automatically create schedules based on business needs or employee availability and qualifications Track and interpret campaign performance metrics Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Plan and strategize marketing campaigns Track the amount of clicks on individual products to measure campaign results Provides a channel for team members to share media files, communicate, and work together Centralized repository to store content and assets Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Process of dividing customers into groups based on common characteristics Add customized logos and colors to align with company branding Alter the layout and content of reports Pre-designed layouts that can be customized to match preferences and requirements Import and export data to and from software applications Graphical representation of data Tracks metrics that provide insight into how a user interacts with any interface or product Used by marketers and advertisers Store and manage images Monitor and collect information from social media based on specific keywords Plan, track, and evaluate marketing activities including promotions, customer outreach, and branding Manage and post content across multiple social media accounts and platforms simultaneously Manage multiple campaigns in one system Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels Coordinate marketing efforts across channels (email, landing pages, social media, etc.) A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Adjust communications based on previous interactions or personal preferences Schedules specific times for content to appear on social media platforms, blogs, websites etc. Receive data and information in real time Collection, analysis, and representation of numerical data and generation of reports to understand various patterns View and track pertinent metrics to find patterns and gain insights from data Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Track activity on sites such as Facebook, Twitter, Instagram, etc. Market event via social media tools Attach digital tags to documents and assets for identification, search, or monitoring purposes Create, save, and re-purpose templates for emails, forms, etc. Set up connections to third-party platforms to improve business processes Create, design and manage workflows for repetitive tasks Get Advice We can help you find the software with the features you need. Features 4.5 (13) 4.5 Based on 13 reviews ## Pricing Value for money 4.1 (10) ### Starting price Contact vendor for pricing Free trial not available Value for money 4.1 (10) 4.1 Based on 10 reviews ## Integrations [ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ Instagram](https://www.capterra.com/p/210721/Instagram/)[ Meta for Business](https://www.capterra.com/p/213257/Facebook/)[ Snapchat for Business](https://www.capterra.com/p/210733/Snapchat/)[ Branch](https://www.capterra.com/p/162029/Branch/)[ AppsFlyer](https://www.capterra.com/p/156811/AppsFlyer/)[ Singular](https://www.capterra.com/p/153688/Unified-Marketing-Platform/)[ Adjust](https://www.capterra.com/p/156559/Adjust/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.7 (12) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.7 (12) 4.7 Based on 12 reviews ## User reviews Overall rating 4.5 Based on 13 reviews Filter by rating 5(7) 4(5) 3(1) 2(0) 1(0) Mentioned topic Sorted by most recent SB Samukele B. Sales representative Apparel & Fashion ### "Prevents frustration from happening and brings all assets and information needed." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 29, 2023 An excellent choice for managing all performances and innovativeness within one platform.It is highly recommend able. Pros Makes it easy to manage all performances Cons An increase on its previous price which was quite attractive. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AU Anonymous User designer Design ### "My experience with Smartly.io" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 October 14, 2022 I was satisfied. Pros Being able to automatically share a post or content is a useful feature. Cons In my opinion, there can be more tips and tutorials for beginners in social media. Switched from [Slack](https://www.capterra.com/p/135003/Slack/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. CK Chris K. Paid Ads Specialist Internet ### "An indispensable tool for social marketers" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 13, 2021 Pros We use Smartly to serve highly relevant content to our most valuable audiences. Smartly helps us extract the most performance possible from our campaigns. It is an indispensable tool for media buying, reporting, and automation. By far the best thing about the platform is the unparalleled level of support we receive both from our customer success managers and Smartly's real time support. Cons The platform's pricing model is based on % of total media spend for any connected ad accounts. This can pose a barrier for advertisers who have a high level of spend , but are only prepared to start off using a limited number of features. In these cases it would be great to have different tiers of service that would allow advertisers to get started on the platform at a lower price point. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. JE John E. Marketing Manager Real Estate ### "Flyhomes" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 December 7, 2021 Positive experience and support is very nice and helpful. Pros The ability to publish simultaneous ads from one digital format Cons Thin line to get campaigns started. I have to contact support at least once a week to understand why my ads were disapproved. Reasons for choosing SMARTLY.IO Experience with smartly Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. KW Kevin W. Marketing Technology Manager Transportation/Trucking/Railroad ### "Excellent performance marketing tool" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 December 6, 2021 Pros Smartly is critical to our success as a performance marketing advertiser. Its multi-platform, creative, reporting and automation capabilities are key to achieving our business and marketing goals. Cons I think the learning curve is a bit steep. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AW Allison W. Senior Manager, Paid Social Health, Wellness and Fitness ### "Smartly drives efficiency through scaled creative capabilities and easy reporting visualizations" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 December 6, 2021 Smartly allows our small but mighty team to act double the size by creating a space that allows us to manage, execute, report, and scale creative. It takes our team of 3 working at the level of a team of 10. The creative features are the most valuable. Pros Smartly is extremely valuable for teams that are strapped for time when producing paid social ads at scale by giving the ad buyers to create copy variations at scale. The reporting visualization capabilities save hours of time daily. Using Smartly is a no-brainer for global brands. Cons Ad scheduling is a huge pain point. Creating rules does not always seem reliable. The ability to very clearly schedule ads at the ad level even within feeds and within campaign management views would greatly benefit client brands. Reasons for choosing SMARTLY.IO Kenshoo is not a paid social first platform and does not have as many features as Smartly. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. EC Eric C. Sr. Specialist DM Retail ### "Eric" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 8/10 December 6, 2021 Pros Easy to use. I can do everything on it that i need to. Cons Wish there was an easier way to set budgets for the next day. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AG Adelyn G. Senior Paid Social Analyst Retail ### "Best Ad Management Tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 30, 2021 Pros Smartly is super easy to navigate across multiple accounts and platforms. It's nice to have everything housed under one interface where most features are transferrable across different channels. The best part about Smartly is the Ad Automation and additional optimization features like Budget Pools, PBA, and ad rotation. This in conjunction with what the individual platforms offer help get us the best performance! Cons The only cons are that some tools available on the FB/IG side are not yet available on other platforms. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. CW Caroline W. Founder Marketing and Advertising ### "Powerful Product Potential" 3.0 Overall Rating 3.0 3.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 2.0 2.0 Likelihood to Recommend 5/10 November 30, 2021 Great potential, great UI, but chat line help is terrible. Any time saved in using Smartly is quickly wasted on untrained help in the chat. I can not complain about this enough. The first year of support on the platform needs to get a whole lot better Pros Smartly has powerful potential to serve as a single UI for all social media. The UI is very intuitive and user friendly Cons The chat help feature is just 100% awful. Too time consuming, many times the person on the chat line knows less than I do. I have been on the chat for hours only to realize they did not pay attention to the campaign and placement I was referring to. It is a very huge negative when thinking about using or renewing the software. The first year of support on the platform needs to be vastly improved and the chat line professionals need much better training. I would say this is the single reason I would not recommend the product. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. DF David F. Marketer Financial Services ### "Best on-top Platform Tool" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 November 30, 2021 Excellent sales staff, excellent CSMs, excellent overall customer service experiences. Frustrations with bugs is overwhelmed by the time saved using Smartly. Pros Ad Rotations Predictive Budget Allocation Creation flow UI allows for faster campaign creation than Native Tools Best overall UI as compared to competitors and native platform Customer Service Cons Can be buggy Reverting to different accounts/ time periods when switching through reports, libraries, etc. Alternatives considered [Nanigans](https://www.capterra.com/p/168372/Nanigans/) [Skai](https://www.capterra.com/p/138608/Kenshoo-Search/) Reasons for choosing SMARTLY.IO UI, Features, Sales relationship and service. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/160821/Smartly/reviews/) Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)