# Page 3 | DataFeedWatch Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 3 - Is DataFeedWatch the right Channel Management solution for you? Explore 279 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/160836/DataFeedWatch/reviews

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DataFeedWatch

4.8 (279)

[View alternatives](https://www.capterra.com/p/160836/DataFeedWatch/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 3 - Reviews of DataFeedWatch

## Showing most helpful reviews

Showing 51-75 of 279 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

TMB

Thomas Moe B.  
SEM Specialist  
Marketing and Advertising  
Used the software for: 2+ years

### "Amazing software for PPC Professionals"

June 22, 2021

5.0

My overall experience with Datafeedwatch is overwhelmingly positive. Without much effort i am able to increase clients sales by ~70% after their shopping campaigns have plateaued.

Pros

It enables me to optimise my clients' feed in a very time efficient matter. Results really do show when comparing an optimised feed to the feeds that my clients deliver.

Cons

It Can be a bit rough to map out the feed when my clients deliver garbage feeds. Overall i'm very happy.

Alternatives considered

[Channable](https://www.capterra.com/p/182568/Channable/)

Reason for choosing DataFeedWatch

Reviews from industry professionals.

Review Source

David B.  
CMO  
Marketing and Advertising  
Used the software for: 2+ years

### "Flexible, Smart and Affordable"

July 6, 2021

5.0

Pros

They make it easy to customize your feeds in a variety of ways through an interface that's pretty lightweight and fast compared to others.

Cons

The interface may not be the sexiest looking, but that doesn't really matter tbh.

Review Source

SW

Stuart W.  
Digital Marketing Manager  
Retail  
Used the software for: 1-2 years

### "A flexible feed creator with great functionality"

July 9, 2019

5.0

I can easily create and distribute product feeds now. The copy channel function really speeds up the process launching say a new Google Shopping country and making the edits needed for that region. I highly recommend the software backed up by a knowledgeable support team.

Pros

Ability to segment a feed using IF filters making unique feeds as needed for each Google Shopping country. If you are running a larger team with multiple stores you can add each shop with its own feeds so they are easy to manage and organise instead of lists of feeds to scroll through. Support has been fantastic at helping set-up feeds instead of pushing a sale for them to set them up instead.

Cons

I haven't come across any limitations, but I wish the Google Shopping categories were a bit easier to set-up when mapping in foreign languages. Not being multilingual makes it a time consuming task.

Reason for choosing DataFeedWatch

Price was a factor but there were hiccups with them not integrating with Bigcommerce smoothly I was seeing from other merchants. Datafeedwatch's free trial went smoothly and I saw no reason to not go live after that point.

Review Source

Response from Cart.com

July 25, 2019

Thanks a lot, Stuart! It's awesome to get such feedback :) Glad you found DataFeedWatch helpful in managing feeds for multiple countries! We appreciate the point you made in regard to categorization - our development team will look into how we can enhance this feature to make it more time-efficient.

VR

Verified Reviewer  
Digital Transformation Manager  
Furniture  
Used the software for: 2+ years

### "Great tool"

March 4, 2020

5.0

Great experience!

Pros

Ease of use and great way to save time! This tool really helps me skip all the manual work in data and content management.

Cons

Could have more innovative solutions / specifications for my specific needs

Alternatives considered

[Channable](https://www.capterra.com/p/182568/Channable/)

Reason for choosing DataFeedWatch

Datafeedwatch is more flexibele in custom solutions.

Review Source

LB

Lauge B.  
CEO  
Internet  
Used the software for: 2+ years

### "Simplify your feed processing"

February 22, 2021

5.0

Great company which is just getting better over the years. Keep it up!

Pros

We used to generate a lot of different product feeds for our clients on their servers. It was a mess to maintain and to manage our inventory for the different sales channels as well as inclusion/exclusion of items for certain channels. After we migrated to Datafeedwatch we only need to maintain a single source feed for each country which we split out to our different channels. Saved us a lot maintenance hours and processing time on our servers.

Cons

It does what we need it to do. A few times we had some minor issues with nested arrays in xml etc where the structure seems to get a bit confusing using feed template builder (which btw is really nice for code-illiterate people). But the support is quite fast and really helpful usually everything gets sorted out within less than an hour!

Review Source

PS

Per S.  
CEO  
Consumer Goods  
Used the software for: 6-12 months

### "The MUST-HAVE tool for any serious ecommerce business"

March 6, 2020

5.0

We solve ALL our marketing channel product data with DataFeedWatch and it is just amazing. Robust, super fast and one of the best support organizations I have ever worked with. It will forever be my number one choice of supplier in any future e-commerce company. The must-have tool. I just LOVE it.

Pros

It is a master of product information and channel automation. Intuitive user interface and very powerful tools. You can really tell, but using the tool, that it is created by people that use it themselves. The power of rule-based smart feed combines with ready integrations with most marketing stacks make it just superb.

Cons

Nothing I can think of. Maybe even more marketing channels and more AI solutions, but pretty comfortable they will amaze me with new features making my life as a marketeer, e-commerce owner and entrepreneur much easier.

Alternatives considered

[Funnel](https://www.capterra.com/p/156756/Funnel/)[Treasure Data Suite](https://www.capterra.com/p/173775/Treasure-Data/)

Reason for choosing DataFeedWatch

The price for all that functionality combines with the best support team on the market. They make me feel and look like a superstar and I think they are one.

Review Source

MS

Manó S.  
CEO  
Sporting Goods  
Used the software for: 2+ years

### "Fully customizable marketing tool"

May 4, 2023

5.0

Affordable, professional marketing tool with great customer service!

Pros

Customization of products on the highest level to make the best profit out of your Ads!

Cons

Hopefully they will add more and more integrations.:)

Review Source

ED

Erik D.  
Online marketeer  
Marketing and Advertising  
Used the software for: 2+ years

### "Can't work without DFW anymore"

May 15, 2019

5.0

We use DFW for almost every client. Because we are daily users we now the tricks and can work very quickly. The tool gives us so much efficiency in setting up and improve feeds and also setting up Shopping campaigns as we want.

Pros

DataFeedwatch is a very straightforward and easy to use tool! Everything is easy to understand and by doing it once you understand the functions and also learn directly how you can use some functions in other ways and accounts! Beside that, when you have an problem, the support chat is very helpfull and quick in helping you. They are solving your problems for you.

Cons

It's not particular an Con of DFW itself but more of tools like this. You need to use them to understand them. The first time you use it it can be a bit hard to make the correct optimyzations. But the support is in that case there for you and willing to help!

Review Source

CSS

Christian Sommer S.  
Head Of PPC  
Marketing and Advertising  
Used the software for: 1-2 years

### "DataFeedWatch - Easy and effective"

February 12, 2024

4.0

It's a good tool, with the best support team I have ever experienced

Pros

Easy to use + good support + constant updates

Cons

No referral deals for agencies who are loyal to DFW

Review Source

CG

Christine G.  
Campaign Manager  
Marketing and Advertising  
Used the software for: 2+ years

### "Best Feed Management Solution"

June 25, 2021

5.0

I've used DFW with numerous ecommerce businesses over the last 5 years, from set up to taking over management of existing accounts.

Pros

The ease of set up and using it, simple and well thought out interface, and the overall feature set make DataFeedWatch the best choice for feed management. Managing feeds on spreadsheets for Google Merchant Center and other platforms was such an inefficient waste of time. The features for feed data changes and categorization have been especially helpful in saving time and best optimizing shopping feeds. Using DataFeedWatch saved me time and also led to improved campaign performance.

Cons

My only criticism would be on the feed check process. The tool would be more valuable if it gave suggestions and direct ways to fix errors in the feed instead of just pointing them out.

Review Source

KK

Kaitlyn K.  
Digital Marketing Manager  
Consumer Goods  
Used the software for: 1-2 years

### "Great Software, Great Customer Service & Price"

July 8, 2019

5.0

Pros

Allows me to customize just about everything under the sun in my data feeds. Easy to use and Datafeedwatch has AMAZING customer service that will walk you through any questions you might have. I really love DataFeedWatch!!

Cons

Can be complicated to audit and optimize.

Alternatives considered

[Feedvisor](https://www.capterra.com/p/173811/Feedvisor/)

Reason for choosing DataFeedWatch

Price & support.

Review Source

Response from Cart.com

July 23, 2019

Thank you so much, Kaitlyn! ;) We're very pleased to hear you would describe DataFeedWatch support as amazing, and happy you found all the customization options you needed in our tool! For audit and optimization - please don't hesitate to reach out to us if you would appreciate assistance in that area. We'd love to connect for an online session and go through reviewing and optimizing your feeds together :)

SM

Salvatore M.  
Consulente Performance Marketing  
Marketing and Advertising  
Used the software for: 2+ years

### "Uno strumento indispensabile per chi lavora con ecommerce"

November 2, 2021

5.0

Davvero molto positiva, sia la piattaforma è utilissima nello sviluppo e la gestione di campagne shopping, per ogni evenienza l'assistenza è sempre pronta ad aiutare.

Pros

Il software è facile da utilizzare, da la possibilità, in pochi clic, di collegare qualsiasi piattaforma ecommerce ed importare i prodotti all'interno della piattaforma dove è creare e rivedere i feed per le diverse piattaforme sulle quali fare advertising. Inoltre, è possibile creare delle campagne sulla Rete di Ricerca con degli annunci dinamici basati sui dati del feed.

Cons

Il software si collega facilmente, tramite app, a Shopify, per collegarlo a Wordpress o PrestaShop e necessario caricare un file bridge sul proprio spazio web. Nel caso in cui non si avesse familiarità con tale operazione si può contare su un'assistenza a 5 stelle!

Review Source

DS

Dmitry S.  
Marketing Director  
Sporting Goods  
Used the software for: 2+ years

### "Knowledgeable Customer Support "

May 16, 2024

5.0

Pros

Easy to control products. Great customer support.

Cons

Can be a bit complicated, but after you learn more about the tool it's pretty straight forward.

Review Source

PZ

Pierrot Z.  
Digital Marketing Consultant - Webmaster  
Market Research  
Used the software for: 1-2 years

### "Excellent tool, very complete and a very responsive and impeccable customer support"

June 3, 2021

5.0

overall I am satisfied with the software: the value for money, the handling, all the options, and the customer service. which is really wonderful what sometimes when we can not do a thing and when we are stuck on it there is an agent who does everything for us

Pros

did I like with the software it's all very very complete functionality yes it is possible to do whatever you want to do with full management of all channels

Cons

it would be difficult to find drawbacks to the software fact that until now everything I want to do is achievable it only happens sometimes that you want to do something and then you don't know how to do it and that's it that customer service intervenes quickly

Review Source

AB

Andreas B.  
SEM Specialist  
Marketing and Advertising  
Used the software for: 1-2 years

### "It does the work necessary for success"

June 26, 2023

5.0

Overall, I'm really happy with Datafeedwatch. It's a bit heavy to get started using, but it offers so many possibilities to improve the feed that I would say it's indispensable today.

Pros

I often use Datafeedwatch to create better product categories and brand recognition. In addition, I also make sure that Google's categories are improved

Cons

I would like to be able to select better in relation to errors. For example, if we have 50% of the products with errors in GTIn numbers. I would like to be able to exclude these so that I can run a feed with only the products where these are correct.

Review Source

JK

Justyna K.  
Product Data Specialist  
Furniture  
Used the software for: 6-12 months

### "Best customer support I have ever experienced"

June 16, 2023

4.0

Perfect!

Pros

The chat with the support is very helpful. They help you set up rules or check where all the issues come from. Especially \[sensitive content hidden\] , she was like an angel with her patience to me.Overall, the tool is very import in our company and I think it's very intuitive.

Cons

Sometimes some rules may be difficult to set up by yourself.

Review Source

FC

Filippo C.  
Google Ads Director  
Marketing and Advertising  
Used the software for: 2+ years

### "Best Money for Value for Product Feeds Management"

February 25, 2022

5.0

5 starts +

Pros

Best Product Data Mapping (intuitive rules + endless possibilities), unbelievable live Customer support (real Feed wizards, you ask them what you'd like to get - they make their magic and you find it in your account!). I had to write a review after the last one, that was really though, I thought impossible... done in 5 min. Saved thousands in dev work.

Cons

If you don't use marketplaces, you should go for it hands down. If you need marketplaces or complex integration, check first with the extensive Free Trial (totally worth the try).

Switched from

[Lengow](https://www.capterra.com/p/162794/Lengow/)[Channable](https://www.capterra.com/p/182568/Channable/)

Better money for value.

Review Source

Erik V.  
Online Marketeer  
Internet  
Used the software for: 2+ years

### "Daily user to make fast en great feedimprovements!"

January 17, 2018

4.0

We can save time for us and the customer, due to large bulk changes in the feed

Pros

With so many possibilities to make adjustments quickly and easily, we can effectively implement large quality improvements

Cons

The software does not offer automatic improvements to the feed of our clients. Would be nice to get some suggestion

Review Source

JF

Joel F.  
Advisor  
Marketing and Advertising  
Used the software for: 2+ years

### "Great customer service"

May 23, 2023

5.0

I have been using datafeedwatch for +5 years and it is a very important part of my work. I have also worked in a variety of other feed management platforms, including productsup, channable etc - but DFW is my favourite - especially thanks to the professional and FAST customer service.

Pros

Easy to use and set up, bit of a learning curve but still easier than competitors

Cons

Not optimal for enterprise level (multi-brand, multi-market) use - it is better suited for small to mid-size companies operating on a few markets or sectors.

Alternatives considered

[Channable](https://www.capterra.com/p/182568/Channable/)[Productsup](https://www.capterra.com/p/173330/Productsup/)

Reason for choosing DataFeedWatch

Customer Service

Review Source

JF

Jesper F.  
E Commerce Manager  
Retail  
Used the software for: 2+ years

### "Great to work with!"

May 17, 2023

5.0

Great support to fix your more advanced requirements. Everything seems possible. If you have an idea it possible to do it the one way or other. Support is fast and really helpful!

Pros

Easy implementation og easy to tweak data to the requirement for Google and Facebook Ads and easy to makes rules for product structure of Google and Facebook shopping campaign.

Cons

Nothing much really! If things gets to advanced it can be a problem. But the problem is solved by the online support.

Review Source

LE

Lars E.  
Head of Search  
Marketing and Advertising  
Used the software for: 2+ years

### "Easy and problem solving feed management"

August 6, 2019

5.0

Usually our clients source feeds have at least a couple problems (example, required fields are missing). Then we can simply add them in DFW. By importing the feeds to DFW we are able to ensure the fees don't have any issues.

Pros

I like this software mainly because it's easy to use, but it's also very powerful. You can use regex if you need to, but in most cases this is not required. It's also easy to copy a feed or a set of rules so you don't need to spend extra time if you have several feeds using a similar setup.

Cons

The only issue I had with DFW was if the character encoding of the source feed was not UTF-8 I had to contact support to have them change the settings. This is however quick because they usually answer within a couple of minutes.

Review Source

DR

David R.  
Ads Client Lead  
Marketing and Advertising  
Used the software for: 1-2 years

### "Excellent customer service"

January 12, 2023

5.0

Pros

Very user-friendly interface with great UX and customer support (chat answers within seconds). Great features for the price and everything you need for feed optimization and much more.

Cons

Not much to dislike to be honest. It's got everything I need. I'd love to copy/paste channels from one shop to another, which has to be requested via support at the moment.

Review Source

HK

Harish K.  
Marketing Manager  
Furniture  
Used the software for: 2+ years

### "Amazing Service & support Team"

December 8, 2021

5.0

Pros

Datafeedwatch is an amazing solution for our furniture business. There are lots of automation is available in this tool which can make thing easy & fast.

Cons

I didn't find any, this tool is the all-in-one solution for your catalog management

Review Source

MS

Max S.  
Marketing Manager  
Sporting Goods  
Used the software for: 2+ years

### "Great all around"

September 2, 2021

5.0

We use datafeedwatch to channel our feed in 5 different ways to 5 different receivers. If anything goes wrong, DFW is never the problem and more often than not a great tool when troubleshooting.

Pros

The product does exactly everything you want it to and does it with ease of use and with great customer support. If problems or questions arise, the team is always ready to help within a short amount of time.

Cons

Nothing. I'm pleased with everything and couldn't ask for more.

Review Source

Elizabeth G.  
Managing Director  
Marketing and Advertising  
Used the software for: 1-2 years

### "DataFeedWatch is the best tool I've tried"

July 9, 2019

5.0

DataFeedWatch has allowed me to create and edit data feeds without a ton of technical skill. I currently manage 12 different stores without any issues. I've been using the software for 2 years and have only received one download error for one store the entire time.

Pros

For the price, Datafeedwatch allows you to create and edit data feeds with the same complexity and execution as tools that cost hundreds of dollars per month more. The biggest plus is their customer service, they are super fast and go way above and beyond to help you.

Cons

I don't have any complaints, I like the software as is.

Review Source

Response from Cart.com

July 24, 2019

Elizabeth - thank you! :) We're excited to hear you find DataFeedWatch an excellent and affordable feed solution. We count ourselves lucky to have Customers like you, and we're looking forward to continuing our successful cooperation for years to come!

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