---
title: "BannerFlow Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about BannerFlow Software - reviews, pricing plans, popular comparisons to other Graphic Design products and more."
source_url: "https://www.capterra.com/p/161073/Bannerflow/"
page_type: "product"
language: "en"
---

# 

 BannerFlow Software Review 2026: Features, Integrations, Pros & Cons

Last updated on July 20, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

BannerFlow

## What is BannerFlow?

Bannerflow is a Creative Management Platform (CMP) that enables marketing teams to manage the entire campaign lifecycle, from start to finish, across languages, formats, and markets – with full transparency over cost and performance. Bannerflow supports a large range of digital ad formats such as: Display, Social, Video, Mobile, CRM/onsite advertising and DOOH. Creating personalised (DCO) and channel specific campaigns is also easily performed — resulting in higher engagement, greater impact, and increased ROI.

## What is BannerFlow used for?

[Graphic Design](https://www.capterra.com/graphic-design-software/)[Display Advertising](https://www.capterra.com/display-advertising-software/)[Creative Management](https://www.capterra.com/creative-management-software/)

Top alternative

Featured

Overall rating

Based on 16 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

### Starting price

Free trial not available

Capterra Shortlist charts the highest-rated and most popular products...

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Do you work for BannerFlow?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.bannerflow.com/&name=BannerFlow)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### BannerFlow

4.5 (16)

VS.

[4.6 (6,079)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting Price

Contact vendor

Starting Price

$9

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.3 (16)

Ease Of Use

4.5 (183)

Value For Money

4.2 (16)

Value For Money

4.3 (159)

Customer Service

4.9 (16)

Customer Service

4.4 (124)

## BannerFlow alternatives

[4.0 (82)](https://www.capterra.com/p/207701/Hibu/reviews/)

Starting price

$449.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

72%

of reviewers

rated it above 4 stars

[4.4 (3,033)](https://www.capterra.com/p/76113/Wrike/reviews/)

Starting price

$10.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

89%

of reviewers

rated it above 4 stars

[4.6 (2,325)](https://www.capterra.com/p/151962/SEMrush/reviews/)

Starting price

$139.95

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[4.5 (1,144)](https://www.capterra.com/p/148516/Marketing-360/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/161073/Bannerflow/alternatives/)

## FAQs about BannerFlow

Overview

### Which roles and teams benefit most from BannerFlow?

BannerFlow is most used by marketing teams, creative leads, graphic designers, and performance specialists who need to produce, adapt, and optimize digital ads at scale. Marketing operations and studio managers use it to streamline workflows, automate banner production, maintain brand consistency, and support faster campaign launches across channels and regions.

Answer based on 16 reviews

Overview

### What company size and industries is BannerFlow built for?

BannerFlow is built primarily for enterprises, which make up 56% of reviewers, with its strongest industry fit in Gambling & Casinos at 38%. It also serves midsize businesses at 25% and small businesses at 19%, with additional use in Media Production and Hospitality, each representing 12% of reviewers.

Answer based on 16 reviews

Talk to an expert

### More questions?

Ask our experts

Features and Usability

### What are the key features of BannerFlow?

BannerFlow offers banner management, display ad management, and rich media ad serving, along with HTML5 technology and dynamic content for ad creation. It also includes campaign management, scheduling, segmentation, A/B testing, multivariate testing, real-time analytics, audience targeting, and role-based permissions for campaign control.

Getting Started and Support

### What training and onboarding options does BannerFlow offer?

BannerFlow provides in person training, live online sessions, webinars, documentation, and videos to help teams get started. In person and live online training support guided setup, webinars provide group instruction, documentation offers written reference material, and videos allow self-paced learning and review.

Getting Started and Support

### What customer support options does BannerFlow offer?

BannerFlow provides Email/Help Desk, FAQ/Forum, Knowledge Base, Phone Support, and Chat. Support experience details are not reflected in the available review data, so no claims can be made about response speed, helpfulness, or common frustrations.

## Features

AI summary

Based on 10,422 Graphic Design reviews

According to Capterra reviewers, these are the graphic design features buyers prioritize most when evaluating a solution:

-   **Content Import/Export** (**43%** of reviewers rated this feature as critical)
-   **Drag & Drop Editor** (**35%**)
-   **Image Editing** (**41%**)

BannerFlow focuses on other design workflow capabilities rather than these reviewer-prioritized features. Its feature set is geared toward supporting creative production and campaign work in other areas, giving teams a way to manage design tasks and keep content moving across projects and channels.

Campaign Analytics

3.8 (4)

75.00% of 4 reviewers that rated this feature as important or highly important

Track and interpret campaign performance metrics

Customizable Branding

4.3 (3)

100.00% of 3 reviewers that rated this feature as important or highly important

Add customized logos and colors to align with company branding

Customizable CTAs

4.7 (3)

100.00% of 3 reviewers that rated this feature as important or highly important

Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.)

Multi-Campaign

5.0 (3)

100.00% of 3 reviewers that rated this feature as important or highly important

Manage multiple campaigns in one system

Multi-Channel Marketing

4.3 (3)

100.00% of 3 reviewers that rated this feature as important or highly important

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

A/B Testing

3.5 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

BannerFlow 64 features

### All Features
- A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- Ad Inventory Management: Manage advertised inventory that is featured and tracked across marketing campaigns
- Ad Optimization: Perfecting the ads according to audience by adding relevant images, CTA buttons, keywords and more.
- Advertising Management: Manage advertising space and its sales within your network or publication
- Audience Targeting: Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention
- Banner Management: Manage digital banner ads on company websites or affiliate partner websites
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Campaign Planning: Plan and strategize marketing campaigns
- Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates
- Campaign Segmentation: Group campaigns by project, client, or campaign for better management.
- Channel Management: Manage various distribution channels, build relations with channel partners, and track their performance
- Commenting/Notes: Leave comments and notes on documents for others to view
- Content Library: Centralized repository to store content and assets
- Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
- Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Cross Channel Attribution: Track user conversions from all digital sources
- Customizable Branding: Add customized logos and colors to align with company branding
- Customizable CTAs: Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.)
- Customizable Reports: Alter the layout and content of reports
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Data Import/Export: Import and export data to and from software applications
- Display Ad Management: Create, distribute, and/or monitor campaigns that include banners, overlays, rich media, and other display ads.
- Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components
- Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience
- Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product
- Filtering: Find & retrieve relevant data or documents
- Heatmaps: A visual display that uses a color spectrum to show how visitors interact with areas of a web page
- Interactive Content: Allow the audience to interact or engage with the content
- Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects
- Marketing Automation: Automate workflows and trigger campaigns based on customer actions
- Marketing Calendar: See past and upcoming campaigns and communications in a calendar view
- Mobile Ad Serving: Self-serving platform to help advertisers manage their ads on apps or mobile web.
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Multi-Campaign: Manage multiple campaigns in one system
- Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
- Multivariate Testing: Create many versions of emails, forms, or actions and gauge which is most effective
- Native Ad Serving: Ads served to users as part of the flow of their online browsing experience.
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Personalization: Adjust communications based on previous interactions or personal preferences
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Data: Receive data and information in real time
- Real-Time Monitoring: Active monitoring of systems, applications, or networks
- Real-Time Reporting: Active reporting of data and metrics
- Real-Time Updates: Receive system updates as soon as any changes are made
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Rich Media Ad Serving: Type of ad serving that helps add placements and serves ads that contain multiple files like video, audio, or image.
- ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts
- Role-Based Permissions: Set & manage permission levels based on user roles and restrict access to only authorized individuals
- Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria
- Segmentation: Group leads or contacts based on their specific characteristics
- Social Advertising: Create and manage advertising campaigns on social media networks
- Social Marketing: Manage campaigns and track engagement for marketing efforts across social media channels
- Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.
- Tagging: Attach digital tags to documents and assets for identification, search, or monitoring purposes
- Template Management: Create, save, and re-purpose templates for emails, forms, etc.
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Video Ad Serving: Ads displayed directly within a video player
- Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data
- Workflow Management: Create, design and manage workflows for repetitive tasks

---

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Features

4.2 (15)

4.2

Based on 15 reviews

## Pricing

Value for money

4.2 (16)

### Starting price

Free trial not available

Value for money

4.2 (16)

4.2

Based on 16 reviews

Connect with a Capterra advisor for a free 15-minute consultation

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## Support, customer service and training options

Customer Service

4.9 (16)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.9 (16)

4.9

Based on 16 reviews

## User reviews

Overall rating

4.5

Based on 16 reviews

Filter by rating

5(9)

4(6)

3(1)

2(0)

1(0)

Mentioned topic

Sorted by most recent

CH

Chris H.

Studio Manager

Sports

### "Jockey Club / Bannerflow"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

April 9, 2025

Been a brilliant addition to the Studio workflow for efficiency and cross team collaboration.

Pros

\- Ease of use - Ability to update multiple assets simultaneously with an instant 'push live' function. - Being HMTL based it means that our assets always look crisp and the file size stays low. - Quick communication from support if we don't know how to do or use a function.

Cons

\- Social integration had a few issues during the trial period leading us not to upgrade. - Occasional crashes causing work to be lost. - Not able to do simple things (such as gradients) - but these are fixed quickly with the quick communication.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

TE

Trine E.

Graphic designer

Media Production

### "Review Bannerflow"

3.0

Overall Rating

3.0

3.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

April 9, 2025

I would describe Bannerflow as: - Helpful - Knowledgeable - Inspiring Since day one I have been treated well and introduced to the product. Even though we are a customer, you get the chance to contribute with inputs and ideas on improvements and how you would like to work with the product. We always get answers to our questions and feels prioritized. Thanks for that!

Pros

I like Bannerflow because it's easy to create lots of ads in a scalable way. I like the widgets, animations and design tools and find it both easy to learn the product. I think we also get quick and nice response to questions.

Cons

The disadvantages of Bannerflow are that there are some bugs from time to time that takes time to solve. We have had problems lately with our sheet that is linked to the feeds / templates.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

NN

Nicklas N.

Nordic Creative Performance Specialist

Retail

### "Bannerflow: A streamlined solution for digital creative production"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

March 31, 2025

Despite some minor limitations, my experience with Bannerflow has been overwhelmingly positive. The platform has become an integral part of our creative production process, and we’ve built a strong relationship with both our CMS and the support team. One of the things we appreciate most is how receptive they are to feedback—our questions and feature requests are always acknowledged, and we feel that Bannerflow genuinely listens to its users. If they continue to evolve and address some of the missing features and UI refinements, I have no doubt that the platform will become even stronger in the future.

Pros

I really appreciate the simplicity of Bannerflow. We've now built a cloud-based solution for our digital marketing creative production, which has significantly streamlined our workflow. Having everything gathered in one place, rather than sending creatives back and forth via email or chat, has been a game-changer. Additionally, the ability to manage our display campaigns directly within the platform has added great value. A huge plus is Bannerflow’s outstanding support team, who are always quick to assist, as well as their comprehensive support articles, which make troubleshooting and learning the platform much easier.

Cons

While Bannerflow is a great tool, there are still some key features that we feel are missing—especially when comparing it to some of their competitors. One of the most notable is adaptive streaming, which would greatly enhance the efficiency and performance of our digital creatives. Additionally, some aspects of the user interface could be improved. Certain workflows, particularly around asset management, feel somewhat inefficient and could benefit from a more intuitive and user-friendly design. While these aren’t deal-breakers, improvements in these areas would certainly elevate the overall user experience.

Alternatives considered

[Celtra](https://www.capterra.com/p/168418/Creative-Management-Platform/)

Reasons for choosing BannerFlow

Bannerflows pricing was way more affordable do to buying impressions in bulk/included in the license rather than having a CPM based pricing model.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

ER

Emil R.

Consultant - Production and automation

Media Production

### "BN review - BF"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

March 31, 2025

A very pleasent experience overall, we encounter issues, sure, but we always get help with them, whether its through chat or through our CSM Elin.

Pros

Customer support, product flexibility and will to adapt to needs of their customers, but also the ability, with one supplier, to take us from a campaign order in our system to a completed product in a matter of seconds.

Cons

Missing the API connections, which is absolutely a need when we move towards a automation-first format in the bigger companies.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Erik L.

Creative Lead

Banking

### "Time and brand saver"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 31, 2025

Pros

That it saves me and my team a substantial amount of time in our production flow. It is also a very thankful tool to onboard new designers that are not yet familiar with our brand to easily follow our templates and brand guidelines when it comes to banner design.

Cons

I do not have any particular cons to highlight. I think it is a great tool overall.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

HS

Helena S.

Online Marketing Manager

Financial Services

### "Untuitive use even for Banner beginners"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

March 27, 2025

Pros

The ease of use and how intuitive the functions uses are. How easy it is to transfer one size into all the other needed specs.

Cons

Animations are rather complicated, not self-explanatory.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Xander Cornelius M.

Graphic Designer

Marketing and Advertising

### "It for sure flows with Bannerflow"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 19, 2025

Im very pleased. It is a "simple" tool on certain areas and at times a bit complicated to do simple things, and there are things that is not possible to do - but overall it is an amazing tool!

Pros

Makes the workflow easier overall. You can make several ads in shorter time and you have exciting widgets that makes your ad fun and interactive. The costumer service is 100/10. They deserve all the praise they can get. They reply within minutes and are always kind and helpful!

Cons

There are a few bugs, and quite simple and normal features I feel are missing. Example, stroke on text, superscript (embedded in text tool), eyedropper tool, and adding animation on a group instead of single elements.

Switched from

[Adobe Animate](https://www.capterra.com/p/229311/Adobe-Animate/)

We used an old version of Adobe Edge Animate. The program is old and unreliable and doesnt get updates anymore. The workflow was complicated as well!

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Ioannis P.

Paid Social Lead

Gambling & Casinos

### "Trusted partner delivering results "

5.0

Overall Rating

5.0

5.0

Ease of Use

3.0

3.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

March 10, 2025

We are really happy working with Bannerflow as it really fits our needs and delivering results

Pros

Agility & adaptability to clients' needs

Cons

some processes are a bit complex but they provide trainings when needed

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

GP

Gaelle P.

Marketing Team Lead

Gambling & Casinos

### "Review bannerflow"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 7, 2025

very good, Great support overall, from the sales team to our account manager. The chat is also very useful, and everyone from the team is using it.

Pros

The interface which is very easy, and the possibility to use automated feed

Cons

sometimes buggy, and no way to go back to the folder structure from the creative set, Always need to open in a new tab, then end up having too many

Alternatives considered

[The Brief](https://www.capterra.com/p/161766/Creatopy/)

Reasons for choosing BannerFlow

Mainly the connection to social media and the possibility to have automated ads

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Lorenzo B.

Team Leader Graphic Dedign

Gambling & Casinos

### "Happy days with Bannerflow!"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

March 3, 2025

overall it;s pretty good, It;s improved from legacy to studio

Pros

The flexibility to produce all the banners.

Cons

Nothing so far, I mentioned in the past what wasn't working, like duplicating the sizes, but not it's perfect

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

[View all Reviews](https://www.capterra.com/p/161073/Bannerflow/reviews/)

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