# OptimoRoute Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is OptimoRoute the right Route Planning solution for you? Explore 251 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/161579/OptimoRoute/reviews --- OptimoRoute 4.6 (251) [View alternatives](https://www.capterra.com/p/161579/OptimoRoute/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of OptimoRoute Ease of use 4.6 Customer Service 4.6 ## Pros and Cons in Reviews GH Giles H Sales DirectorFood & Beverages, 2 - 10 employeesUsed the software for: 1-2 years. “We can track our drivers, deliveries (the pictures are great and have saved us a number of times) and look back at past trends by delivery date.“ December 29, 2025 AO Alejandra O Project ManagerWholesale, 11 - 50 employeesUsed the software for: 1-2 years. “We can not delete any order on "live" (meaning the routes running in that same day), so we need to contact the driver and ask them to "reject" or "fail" the order, to avoid the cancelled orders to keep showing up in the route (impacting the distance and working hours).“ September 3, 2025 vt vumani t technical support engineerInformation Technology and Services, 51 - 200 employeesUsed the software for: 1-2 years. “It significantly reduces planning time by automatically generating the most efficient routes, which helps save fuel, reduce travel time, and improve overall productivity.“ February 23, 2026 JH Jasmine H Office AssistantUtilities, 2 - 10 employeesUsed the software for: 1-2 years. “The main issues we have is that the drivers do not have to use the program and can turn off the tracker on there side which led us to needing to purchase tracking devices for both our trucks.“ September 11, 2025 LB Levente B webshopRetail, 2 - 10 employeesUsed the software for: Less than 6 months. “However, we would appreciate more flexibility in modifying already planned routes on the fly, and the customer tracking interface could be more user-friendly with added features — such as real-time messaging with the driver or more detailed delivery updates.“ May 21, 2025 DT DJ T owner operatorConstruction, 2 - 10 employeesUsed the software for: More than 2 years. “Lot's of options can make it difficult to learn, some parameters will keep you from being able to route orders with no clear reasoning why.“ February 4, 2026 DT DJ T owner operatorConstruction, 2 - 10 employeesUsed the software for: More than 2 years. “Optimoroute has been my go to service for years now. With lot's of different needs from overnight routing for weeks, across hundreds of locations, to day to day service use.“ February 4, 2026 MJ Miller J CEOMarketing and Advertising, 2 - 10 employeesUsed the software for: 1-2 years. “For large-scale drops with 100+ locations, these inaccuracies add up quickly and impact both time and fuel efficiency.“ December 11, 2025 ## Showing most helpful reviews Showing 1-25 of 251 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Maria Fernanda H. Operations Manager Food & Beverages Used the software for: 1-2 years ### "Excellent for Small business" February 27, 2023 4.0 We are solving the expensive cost of gas because we can optimize the routes and plan better to avoid excess of gas expenses. Pros The OptimoRoute system is suitable for our small company and easy to use. It's a flexibility system with access to a mobile application. The customer service is excellent and since we began using Optimo Route, we have a considerable improvement in our deliveries of product. Cons Some times I can't plan the routes with all my drivers because it takes only 2 of them but is not a big deal. Maybe we have something to change in the profiles of the drivers. Reason for choosing OptimoRoute When I start working here they were using already the product. Review Source Response from OptimoRoute March 21, 2023 Hi Maria - we know how much of an impact gas costs can have on a small business and it's great that OptimoRoute has been of help. Our engineering team works daily on making sure we give our customers the best and shortest routes. There is a way to use both your drivers! Simply select the "Balancing" option under Planning Settings when you click the Plan Routes tab. You can choose the option to "Balance routes and use all drivers", and make other adjustments if you like. If you're still having trouble, write to our support team at support@optimoroute.com and they will take care of everything! LK Leanne K. Owner Consumer Services Used the software for: 2+ years ### "GREAT APP TO USE FOR DELIVERIES/SERVICES" December 20, 2025 4.0 Pros LOVE the tracking and location on it, as I am the owner of a snow clearing company and we use it to show customers who are away that their property is being cleared. The tracking also allows customers to see when you are on the way and exactly where you are. The Data Management is great, because it allows you to go back and see the proof by way of pictures, but also helps when I do the monthly billing. This was also such an easy program to learn so there was no steep learning curve. Great value for your money! Cons Wish it could integrate an accounting program so it could be automatically set up to generate invoices based on time spent at properties. Alternatives considered [Jobber](https://www.capterra.com/p/127994/Jobber/)[Service Autopilot](https://www.capterra.com/p/122075/Service-Autopilot/) Reason for choosing OptimoRoute Tracking Links were not provided at the time at the other options Review Source Response from OptimoRoute January 21, 2026 Hi Leanne, We love hearing how you’re using OptimoRoute out in the real world — especially for snow clearing, where timing and visibility matter so much. Being able to show customers their property is cleared, even when they’re away, is huge… and it’s great to know the live tracking gives them peace of mind while keeping your day running smoothly. It’s also great to hear the photos and data are pulling double duty for you, proof of service and easier monthly billing. That’s exactly how those tools are meant to work together. And we’re glad the setup felt intuitive right from the start. No steep learning curve makes a long season a lot easier. We hear you on the accounting integration, too. Automatically turning time-on-site into invoices would be a big win, and feedback like this helps guide where we go next. Thanks again for choosing OptimoRoute and for sharing such a thoughtful review. Best OptimoRoute Team JV Juan V. Team Leader Logistics and Supply Chain Used the software for: 2+ years ### "Optimo is the best tool for trucking efficient in the market!" February 23, 2026 5.0 I have used Optimo for 4 years now and it has save my life at work several times, is the best option for me and my drivers and I can not be more happy with it Pros Is the most efficient tool for tracking and location that I have used, it has save our company a lot of money by optimizing everything automatically and securily, the user interface is easy to understand and the customer support is great, we have not encountered any bugs or issues so far. Cons I do not have any bad comments regarding this app, I have use it for over 4 years now and it is as reliable as the first day Review Source MJ Miller J. CEO Marketing and Advertising Used the software for: 1-2 years ### "Good Features, Inconsistent Routing Between Nearby Locations" December 11, 2025 3.0 Experience is 3 stars. It works for what I’m doing, but it could be much more optimized. It often takes me 15–30 minutes to manually adjust a 160-location route because I don’t like my drivers going in circles. I’m sure Optimoroute performs well for trucking, but for neighboring deliveries, it feels mid. Pros I really like the mobile integration feature, the live dashboard, the POD requirements, and the report export tools. These all make it easier to manage large delivery routes and keep my team organized in real time. The exports are helpful, but they would benefit from better photo access and more flexibility. Ideally, I should be able to create custom reports for my clients and adjust exactly what they can or cannot see. This matters because there are times when certain locations shouldn’t be shared, or when specific information needs to remain confidential. Adding that level of control would make the reporting feature significantly stronger. Cons The route optimization between neighboring locations is not very accurate, which creates extra work on my end. When I’m managing dense delivery routes with many stops close together, the system often sequences them out of order or sends drivers back and forth across the same areas. This defeats the purpose of efficient routing and forces me to manually reorganize routes that should already be streamlined. For large-scale drops with 100+ locations, these inaccuracies add up quickly and impact both time and fuel efficiency. The tool has potential, but the optimization for neighboring locations definitely needs improvement. Review Source NH Nancy H. Owner Transportation/Trucking/Railroad Used the software for: 2+ years ### "Loveing OptimoRoute" February 6, 2026 5.0 I love optimoroute. It has made making my route and keeping track of my drivers progress so much easier. It does everything I need it to do. I haven't found another routing service that does a better job than OptimoRoute Pros This app has made my routing so much easier. I like how easy it is to route and how much it saves me time communicating changes to the route with my drivers. I always recomend Optimoroute to other mom&pop trash companies since it is so inexpensive and worth every feature. Cons I would like to see more on demand customer support even if it is an AI chat bot helping me figure out how to fix something. Theres so many features I haven't started working with since I am not 100% sure that I know how it will work. Alternatives considered [Trash Flow](https://www.capterra.com/p/116609/Trash-Flow/) Reason for choosing OptimoRoute Beacuse of the pictures that we can uptraload to the route. THis helps us so much when clients claim something was not done Review Source DJ Darren J. Chief Operating Officer Building Materials Used the software for: 2+ years ### "Powerful Route Optimization Tool That Drives Real Operational Efficiency" December 17, 2025 4.0 OptimoRoute has been a strong operational tool for scaling delivery and field operations. Once implemented, it consistently delivered measurable improvements in route efficiency, visibility, and accountability. Dispatchers gained better control of daily planning, drivers benefited from clearer routes and expectations, and leadership gained actionable insights through tracking and reporting. It’s a solid solution for organizations serious about operational efficiency and continuous improvement. Pros OptimoRoute significantly improved our route planning efficiency and daily execution. The optimization engine produces practical, real-world routes that account for time windows, driver capacity, and service durations. Real-time tracking and ETA updates improved communication with both customers and internal teams. The reporting and data visibility helped us quickly identify inefficiencies and make operational decisions with confidence. Overall, it reduced manual planning time and improved on-time performanc Cons There is a learning curve during initial setup, particularly when configuring rules, territories, and exceptions. To get the most value, you need clean data and some upfront time invested in configuration and training. Advanced reporting and integrations can require additional effort depending on your systems Reason for choosing OptimoRoute We chose Optimo due to ease of use and ease of implementation. Review Source Response from OptimoRoute December 22, 2025 Hi Darren, It’s clear you’re looking at OptimoRoute not just as software, but as an operational lever — and we’re glad it’s delivered real, measurable gains for your team. Hearing that route efficiency, on-time performance, and day-to-day execution improved once OptimoRoute was in place is exactly what we hope for. You’re also absolutely right about the upfront learning curve. Getting rules, territories, and exceptions dialed in does take some intention and clean data — and that’s exactly where our support team comes in. They work closely with teams during setup to help make sense of those early decisions, so the system is set up to perform consistently once it becomes part of daily operations. It’s great to hear dispatchers, drivers, and leadership are all seeing benefits in different ways. Thanks for choosing OptimoRoute and for trusting us as part of your continuous improvement efforts. Best OptimoRoute Team rZ rasa Z. Operations manager Transportation/Trucking/Railroad Used the software for: 2+ years ### "Powerful Route Planning with Some Real-World Limitations" December 16, 2025 5.0 Overall, my experience with OptimoRoute has been very positive. It’s a strong planning tool that significantly reduces route-planning time and brings structure and consistency to complex delivery schedules. The optimisation engine is powerful and handles time windows, capacities, and service times well, which makes planning far more efficient than manual methods. That said, it works best when the data and constraints are well set up, and some real-world flexibility and local knowledge still need to be applied by the planner. Once configured properly, though, it’s a reliable system that supports better decision-making, improves visibility, and helps keep operations running smoothly. Pros What I liked most about OptimoRoute was how clearly and quickly it turns complex delivery schedules into practical, workable routes. In particular: Smart route optimisation that realistically accounts for time windows, service times, driver hours, and vehicle capacity Easy visibility of routes on the map, making it simple to spot inefficiencies or last-minute changes Reliable ETA calculations that help with planning and customer communication Flexibility to adjust jobs, priorities, or constraints without rebuilding everything from scratch Cons What I liked least about OptimoRoute was that, while it’s very powerful, it can sometimes feel too rigid for real-world logistics. In particular: Limited flexibility for on-the-day changes once routes are optimised Doesn’t always reflect local or driver-specific knowledge, which can lead to impractical sequencing Manual tweaking can be time-consuming when handling exceptions or last-minute jobs Learning curve for setting up constraints correctly to get truly accurate results It works best with clean, predictable data, but in fast-moving or highly variable operations it can feel restrictive. Alternatives considered [MSP Manager](https://www.capterra.com/p/242257/MSP-Manager/) Reason for choosing OptimoRoute Price was the key point we were exploring alternative products Review Source Response from OptimoRoute December 22, 2025 Hi Rasa, Thank you for such a thoughtful, real-world review. It clearly comes from someone who’s spent a lot of time planning routes under real pressure, and we truly appreciate that perspective. We’re glad OptimoRoute is helping turn complex schedules with time windows, capacities, and driver hours into clear, workable routes. That visibility on the map and reliable ETAs can make a huge difference when you’re coordinating moving parts and keeping customers informed. You’re absolutely right that setup matters. When constraints are dialed in, OptimoRoute shines, and we’re glad it’s become a reliable planning backbone that saves time and brings structure to complex operations. Thanks again for choosing OptimoRoute. Best OptimoRoute Team AO Alejandra O. Project Manager Wholesale Used the software for: 1-2 years ### "A Game-Changer for Our Delivery Operations: over 30% more deliveries thanks to smarter routing." September 3, 2025 5.0 We are a delivery company, and since implementing OptimoRoute, we've seen a significant improvement in our operations. The platform has allowed us to easily schedule routes for our drivers, optimize our fleet, and increase our weekly deliveries by over 30%. Without a doubt, this has been one of the best investments we've made as a company. The ability to track drivers in real time has been incredibly valuable for resolving issues quickly and ensuring smooth operations throughout the day. The reporting features are also very helpful — we regularly monitor distances traveled, working hours, completed calls, and products delivered. Plus, being able to export data enables us to carry out even deeper performance analysis. Both the admin interface and the driver app are very user-friendly and intuitive. Features like drag-and-drop route changes make it easy to adapt on the fly. Overall, OptimoRoute has played a key role in streamlining our logistics and improving efficiency across the board. We highly recommend it to any company looking to optimize their delivery operations. Pros What I appreciate most is the ability to optimize our resources — allowing us to reduce our operational costs, and increase over 30% the number of deliveries with the same fleet. We can plan ahead and allocate our resources more efficiently. Optimo Route provides accurate estimates of total working hours and travel distances, enabling us to calculate costs and test different scenarios to identify the most effective solutions. Cons I only have identified two cons, which are very minimal as we can use other options to make sure to get the functionality: 1. We have to provide the phone / email of the customer, while importing the orders, instead being pulled from the Locations Data Base (already in Optimo Route). That information is used to notify the customers (delivery time notification and proof of delivery). 2. We can not delete any order on "live" (meaning the routes running in that same day), so we need to contact the driver and ask them to "reject" or "fail" the order, to avoid the cancelled orders to keep showing up in the route (impacting the distance and working hours). Alternatives considered [FieldAware](https://www.capterra.com/p/120648/FieldAware/)[Route4Me](https://www.capterra.com/p/149633/Route4Me/)[Onfleet](https://www.capterra.com/p/142633/Onfleet/)[BigChange](https://www.capterra.com/p/149479/JobWatch-powered-by-BigChange/)[OnnaWay](https://www.capterra.com/p/145567/OnnaWay/) Reason for choosing OptimoRoute Overall functions vs. the Company needs. Price vs. Benefits. User friendly, low learning curve, easiness to route (drag and drop). Bar Codes tracking. Intuitive Drivers app, really easy to use. Long days hauls and multi-warehouse Schedule Services, pickup and deliveries Easy to import orders and to download the delivery information Customer Fields Awesome Technical Service (they always responds in the same day of the inquiry). Review Source Response from OptimoRoute November 11, 2025 Thank you for the outstanding and detailed review, Alejandra! We’re thrilled to hear how OptimoRoute has helped your company increase deliveries by over 30% while reducing operational costs — that’s exactly the kind of efficiency and impact we strive to deliver. It’s great to know that route planning, real-time tracking, and reporting have made a meaningful difference in your day-to-day operations. We also appreciate your thoughtful feedback regarding customer contact data imports and deleting live orders. It’s wonderful to know you find both the admin interface and driver app intuitive, and we’re especially happy that our support team has been responsive and helpful whenever you’ve needed assistance. Thank you for recommending OptimoRoute and for trusting us to power your logistics. Best OptimoRoute Team AB Anthony B. Broker Real Estate Used the software for: 2+ years ### "Great Experience" March 5, 2026 5.0 Nothing but great. I have not had any issues at all when using Optimoroute besides some very minor issues. Pros The value for money and customer support is beyond the best in the communication. Anytime I need security, bugs and issues and communication, they always help. User interface is very easy to use. Logistics setup is second to none. Cons None at this time. Everything is working as it should be and there is nothing I have to comment at this time Review Source EM Edvardas M. Cleaning Business Supplies and Equipment Used the software for: 1-2 years ### "Cleaning Company" April 21, 2026 4.0 When you get used to this system everything is ok, it saves a lot of time and also money. Would recommend to others. Pros Clear drivers and routes tracking, easy to work with many orders. Good for time planning. Fair price. Cons When planning routes, there is much things that must be done by my own, not by automated system. Automatic routes planning (more then 1 days) gets messy - most of the time when there a lot of orders and there is 2 orders in one place just different working time it just skips job that takes more time. Review Source JV Jose V. Logistics Manager Food Production Used the software for: 2+ years ### "Easy to use, and easy to keep customers updated" February 17, 2025 4.0 Overall the routing software has been the best ive used. Pros The customer tracking. Makes it easy to deal with any issues that arise. Cons The commercial truck routing isn't included in the custom plans. Switched from [RoadWarrior](https://www.capterra.com/p/167797/Road-Warrior/) I used Optimo in the past, and when I joined the new company i brought my knowledge over with optimo Review Source Response from OptimoRoute March 7, 2025 Thank you for your review, Jose! It’s great to know that our routing software has been the most effective solution for your needs and that customer tracking has helped streamline issue resolution. We appreciate your feedback on commercial truck routing and will keep it in mind for future enhancements. It’s also fantastic that your positive experience led you to bring OptimoRoute into your new company. We appreciate your support and look forward to continuing to assist with your logistics operations! DP Deana P. Transportation Analyst Retail Used the software for: 6-12 months ### "Great Program - Fantastic Team" December 16, 2024 4.0 I love OR! I have considered trying other programs but ultimately my loyalty is to OptimoRoute as they have yet to let me down. Pros I love the team! The OR team has always been more than happy to help me reach my goals. I love the functionality and the roadmap for what lies ahead. Cons I want better analytics. I need to be able to break down our performance by location. I need more elaborate reporting. Switched from [Spoke](https://www.capterra.com/p/210604/Spoke/) Did not have the ability to edit capacity requirements per truck. Review Source Response from OptimoRoute December 24, 2024 Thank you for your review! We’re thrilled to hear how much you value the support and dedication of our team, as well as the functionality and future roadmap of OptimoRoute. Your feedback on enhancing analytics and reporting is greatly appreciated, and we’ll take it into consideration as we continue improving the platform. Your loyalty means a lot to us, and we’re committed to meeting your needs every step of the way. Thank you for choosing OptimoRoute! JG Janalee G. Managment dietitian Food Production Used the software for: 2+ years ### "Management dietitian " October 25, 2024 4.0 OptimoRoute is a great program. I has saved me so much time when creating our delivery routes for our food-prep company. I was spending hours creating routes before finding optimoRoute. After learning the basics I could create route for several of our location fast. We recently moved to shipping in a couple of our locations so we don't utilize it as much as we previously did but continue to use it in our in-person delivery location. It is such a wonderful tool to make our routes simple. Pros I like how fast and easy it is to use. You upload your customer addresses and routes are created within minutes. Cons New addresses can leave you to the wrong house or areas. Alternatives considered [Oneroute](https://www.capterra.com/p/264832/Oneroute/)[Eventbrite](https://www.capterra.com/p/114949/Eventbrite/) Reason for choosing OptimoRoute Cost, and tools meet the needs of what our company needs. Review Source Response from OptimoRoute November 12, 2024 Thank you for your review! We're thrilled to hear how much time OptimoRoute has saved you in planning delivery routes for your food-prep company. It’s wonderful to know that you found the platform fast and easy to use, especially for managing multiple locations. We’re also glad OptimoRoute's features have matched your needs, helping you streamline your in-person deliveries. We appreciate your feedback about address accuracy and will continue working to improve this aspect for an even smoother experience. Thank you for choosing OptimoRoute—we’re honored to be part of your delivery success! JR James R. Head of Logistics Food Production Used the software for: 2+ years ### "Highly reccomend " January 7, 2026 5.0 I am the logistics manager of a medium-sized company. I find the platform really easy to use. It gives clear messages to customers and the GPS works well for the drivers. Pros The platform is really easy to use, especially when setting up the subheaders correctly. We have various amounts of data that our drivers need to use, which fit in seamlessly with the platform. It helps create route efficiency and increases productivity. Cons One issue is that it doesn't give to much variety when trying to use different types of vehicles. It would be great if it had a bike or a cargo bike option as they have different rules when comparing to Vans etc Review Source Response from OptimoRoute February 18, 2026 Hi James, Thank you for the recommendation — that means a lot. It’s great to hear the platform fits seamlessly with the data your drivers rely on. When setup is clean and everything flows into the route the way it should, it makes a real difference in productivity. We’re also glad the customer messaging and GPS are working well in the field — that clarity for both drivers and customers is huge in food production logistics. We appreciate your note about vehicle types, too. That’s helpful feedback, especially as fleets become more diverse. Thanks again for sharing your experience and for trusting OptimoRoute with your logistics. Best OptimoRoute Team KT Kristen T. Owner Insurance Used the software for: 2+ years ### "Great Routing Software" December 15, 2025 5.0 It is a good value for my money and I will continue to use the product. I also enjoy the app on my phone. It perfectly shows my route and integrates with GoogleMaps to direct me to each stop. Pros I can simply add addresses and in seconds my day is planned. It saves me time every day from making the route to executing the route. The software is easy to learn and you can be making efficient routes within minutes. I am a single person business owner, so there are probably many great features that I am not using. Cons There are no cons that I have run into. I enjoy using OptimoRoute every day to maximize my time on the job. Review Source Response from OptimoRoute December 22, 2025 Hi Kristen, This is such a great snapshot of a real workday: add the addresses, hit a button, and suddenly the whole day makes sense. That feeling of “okay, I’m set” in just a few seconds is exactly what we hope for, especially when you’re running a business on your own and every minute counts. We love hearing that OptimoRoute saves you time not just planning the route, but actually executing it out in the field. You’re also right about the extra features. They’re there if you ever need them, but there’s nothing wrong with using just what works for you right now. If it’s already making your days easier and giving you good value, that’s a win in our book. Thanks for sharing your experience — we’re really glad OptimoRoute is part of your daily routine. Best OptimoRoute Team DM Desiree M. Office Manager Consumer Services Used the software for: 2+ years ### "Thank you Optimoroute." September 2, 2025 5.0 I have made several suggestions to help with planning and growth for my business, and most have been followed up with and implemented into my routing. I appreciate that they listen and try to come up with solutions that work for my business needs. Security of client information has never been an issue for us. Pros Optimoroute gives me an all-inclusive look into the daily, weekly routes of all of my drivers. I have sight as to location, completion, and accuracy throughout each day. The help desk has been amazing assisting me with functionality and planning for growth. Cons I can't really say there was something I did not like, to start it is a little much to take in. I liked that they came out to the office to help me set up and get the basic functions going. Some things they have to set up on the back end were harder to figure out but we got thru that while their associate was here. Review Source Response from OptimoRoute November 11, 2025 Hi Desiree, We’re thrilled to hear how OptimoRoute has helped you gain full visibility into your drivers’ routes and performance, and it’s great to know our support team has been there to assist you through setup and growth. We really appreciate your kind words about our customer support and your recognition of how we take client feedback seriously. It’s fantastic that the improvements we implemented have made a difference for your business. Thank you for trusting OptimoRoute - we’re proud to be part of your continued success! Best OptimoRoute Team MD Michael D. COO Construction Used the software for: 2+ years ### "Big fan of OptimoRoute" December 8, 2025 5.0 Very happy. It's become a daily used piece of software that replaced an outdated approach and has allowed us to improve operations Pros Ease of integration. We found the software and had it set up within one or two phone calls. Love how easy it is to use Cons Little outdated user interface, however if the cost of updating was passed on through licenses, i would be happy with it how it is Review Source Response from OptimoRoute December 22, 2025 Hi Michael, We love hearing this. Getting up and running in just a call or two, and then actually enjoying using the software day to day, is exactly how it should feel. Especially when you’re trying to improve operations without adding friction. We also really appreciate your honesty about the interface. That kind of feedback matters, and it helps us keep the right balance between improving things and keeping OptimoRoute accessible and affordable. Sometimes “not flashy, but it works” is the right tradeoff… especially when it’s doing the job every single day. Most of all, we’re glad OptimoRoute has replaced an old, clunky process and become part of your daily rhythm. Thanks for the trust and for being such a big fan. Best OptimoRoute Team JM Jason M. Founder Food & Beverages Used the software for: 2+ years ### "Time Saving and Professional Routing Solution" September 1, 2025 5.0 Overall, my experience with OptimoRoute has been excellent. It’s streamlined our logistics, improved efficiency, and enhanced the customer experience. Aside from wanting more flexibility with a mobile admin app, the platform has been reliable, easy to use, and a great value to our business. Pros What I like most about OptimoRoute is that it saves us a lot of time when planning our delivery routes. It makes scheduling far more efficient and gives our customers a smooth, professional experience when receiving their orders. Cons The one thing I wish OptimoRoute had is a dedicated mobile app for administrators. It would be very helpful to track drivers and monitor operations on the go, without needing to be at a computer. Review Source Response from OptimoRoute September 12, 2025 Hi Jason, Thank you for the excellent review! We're thrilled to hear that OptimoRoute has helped you save time, streamline your delivery scheduling, and deliver a more professional experience to your customers. It's always great to know the platform is making a real impact on both operations and customer satisfaction. We appreciate your suggestion for a dedicated mobile app for administrators—that's a valuable idea, and we understand how helpful it would be for managing operations on the go. Your feedback is noted as we continue to enhance the platform. Thanks again for choosing OptimoRoute and for being a part of our growing community! OptimoRoute Team nA neil A. Director Individual & Family Services Used the software for: 2+ years ### "Great overall user friendly and great optimization " February 4, 2026 5.0 Pros Easy of input and great route calculations for lawn care treatments routes. Hopefully as business expands it will become more useful Cons The price is a little too high for a single user and jumped considerably a couple of years back. Would be better to have a lower tier single user with maybe less features that are not required. Review Source Response from OptimoRoute February 18, 2026 Hi Neil, Thank you — we’re really glad OptimoRoute is helping with your lawn care routes. When input is simple and the route calculations just work, it takes a lot of stress out of planning the day. And as you grow, having that solid foundation in place can make expansion feel a lot more manageable. We also appreciate you sharing your thoughts on pricing. Thanks again for taking the time to share your experience — we’re glad to be part of your growth. Best OptimoRoute Team GS Gary S. Director Import and Export Used the software for: 1-2 years ### "awesome routing product for \[sensitive content hidden\]" December 26, 2025 5.0 great product Pros we have been using for last 5-7 years on a daily basis to grocery delivery routing and it has never been down and worked flawlessly for us Cons direct intergration with shopify great product Review Source Response from OptimoRoute January 21, 2026 Hi Gary, Thanks for the kind words and for sticking with us for so many years. Using OptimoRoute daily for grocery deliveries and having it run reliably without downtime is exactly what we aim for. When things are moving fast, “it just works” really matters. We also appreciate the note about Shopify integration. That’s helpful feedback, and it’s always good to know what would make an already solid setup even better for you. Thanks again for the trust and for sharing your experience. Best OptimoRoute Team RS Ryan S. Operation manager Consumer Goods Used the software for: 2+ years ### "Brillant Planning 5\* Service" May 9, 2025 5.0 Overall, the experience is Brilliant could not a fault. With lots of updates and always new features being added. Pros Absolutely brilliant! This route planning software is incredibly user-friendly and efficient. It simplifies travel planning with intuitive features and accurate directions. Highly recommend it for anyone looking to streamline their route Planning effortlessly! Cons This route planning software is fantastic and user-friendly. However, it would be even better with a dedicated app for on-the-go access for the route planners. An app would enhance convenience and usability, making route planning seamless and efficient. Review Source Response from OptimoRoute August 14, 2025 Hi Ryan, Thank you for the fantastic review! We're thrilled to hear that OptimoRoute has been such a user-friendly and efficient solution for your route planning needs. It’s great to know the intuitive features and accuracy have helped simplify your travel planning. We really appreciate your suggestion for a dedicated app for route planners—we agree that it would enhance on-the-go convenience, and it's something we're actively exploring. Thanks again for your kind words and continued support—we're glad to have you with us as we keep improving and adding new features! OptimoRoute Team ZG Zachary G. Owner Consumer Services Used the software for: 2+ years ### "Solid Routing Software A+" January 6, 2026 5.0 I've been using it for a number of years and I've appreciated how dedicated they are to adding new features and making the UX better. Pros Its easy to use and constantly getting better. Seems like they are making big updates very often, which is nice. Cons Price tiers can be a little much for use. I only use the software 3-4 days a month and it would be nice to be able to upgrade to the better features based on use. Review Source Response from OptimoRoute February 18, 2026 Hi Zachary, A+ — we’ll take that all day. Thank you. It’s great to hear you’ve noticed the steady improvements over the years. We really are committed to continually refining the product and rolling out meaningful updates, so knowing that comes through on your end means a lot. And the fact that you’ve been with us for years says even more. We also understand your point about pricing tiers, especially with lighter monthly usage. That’s fair feedback, and we appreciate you sharing it. Thanks again for sticking with us and for recognizing the work that goes into making the platform better. Best OptimoRoute Team HB HOLLIE B. Office manager Logistics and Supply Chain Used the software for: 2+ years ### "Fantastic route planner" May 10, 2025 5.0 Fantastic route planner and Fantastic customer service, always get prompt replies Pros It is flawless, the text message system which texts customer for you is fabulous Cons I sometimes find it difficult to track previous routes from days or weeks before Review Source Response from OptimoRoute August 14, 2025 Hi Hollie, Thank you for the wonderful review! We're glad to hear you're enjoying the text message feature—it's great to know it's helping keep your customers informed effortlessly. We appreciate your feedback on tracking past routes and will keep that in mind as we continue to improve the platform. It's also fantastic to hear our customer service has been prompt and helpful—your support means a lot to us! OptimoRoute Team JB Joel B. IT Manager Construction Used the software for: 2+ years ### "Love getting quick route responses" November 25, 2024 4.0 I've used support a couple of times with reasonable results. The API documentation was pretty clear and thorough. The front end can be quite overwhelming, and the training/learning curve is a little high, but we built our own UI and just leverage the api at this point. Pros I like the it has an API and uses convenient endpoints to be able to quickly route a bunch of stops continually throughout the day. Cons That it doesn't allow license changes via the API. Review Source Response from OptimoRoute December 24, 2024 Thank you for your review! We’re glad to hear that the API has been a valuable tool for quickly routing stops throughout the day and that the documentation has been clear and thorough. Your feedback about license changes via the API is appreciated, and we’ll consider this as we work to enhance functionality. While we understand the front-end learning curve can feel overwhelming, it’s great to know you’ve successfully built your own UI and effectively leveraged the API. Thank you for sharing your experience and for choosing OptimoRoute to support your operations! KA Kim A. Systems Architect Retail Used the software for: 2+ years ### "Easy to use, flexible, good value for money" October 31, 2024 4.0 We have been very happy with optimoroute it has performed well without any issues in the 4 years or so we've used it. Users as well as the drivers have been pretty pleased with the ease of administration and the simplicity of the app. Pros The user interface is nice, clean and fast, options for routing are pretty flexible, being able to setup a pickup before a delivery has been very useful for us. The Api is also quite good and simple to use. Cons The biggest issue we've had has been a lack of logging, with multiple users changing things around it can be a bit tricky to find out who did what. Their support is very helpful in these situations but it would be nice with an audit log or similar functionality in the customer frontend. Review Source Response from OptimoRoute November 13, 2024 Thank you for your feedback and for being a valued user of OptimoRoute for over four years! We're delighted that the clean, fast user interface and flexible routing options have been so beneficial, and it’s great to know that both users and drivers find the app easy to use. We appreciate your suggestion regarding audit logging to better track user changes—this is valuable input as we continue to improve our platform’s functionality and transparency. It’s wonderful to hear that our support team has been helpful when needed. Thank you again for sharing your experience and for choosing OptimoRoute! 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