---
title: "OptimoRoute Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Is OptimoRoute the right Route Planning solution for you? Explore 268 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/161579/OptimoRoute/reviews/"
page_type: "reviews"
language: "en"
publication_date: "2026-09-28"
---

OptimoRoute

4.6 (268)

[View alternatives](https://www.capterra.com/p/161579/OptimoRoute/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated September 28th, 2026

# Reviews of OptimoRoute

Ease of use

4.6

Customer Service

4.6

## Pros and Cons in Reviews

MR

Matej R

OwnerFarming, 2 - 10 employeesUsed the software for: More than 2 years.

“Tracking and monitoring features give us more control over the delivery day, which is especially important when delivering fresh produce where timing matters.“

May 8, 2026

AO

Alejandra O

Project ManagerWholesale, 11 - 50 employeesUsed the software for: 1-2 years.

“We can not delete any order on "live" (meaning the routes running in that same day), so we need to contact the driver and ask them to "reject" or "fail" the order, to avoid the cancelled orders to keep showing up in the route (impacting the distance and working hours).“

September 3, 2025

PN

Paul N

OwnerUtilities, Self-employedUsed the software for: Less than 6 months.

“I enjoy having the ability to re-order the route based on what I think it should be based on my route standards so having that flexibility is definitely my favorite.“

April 27, 2026

JH

Jasmine H

Office AssistantUtilities, 2 - 10 employeesUsed the software for: 1-2 years.

“The main issues we have is that the drivers do not have to use the program and can turn off the tracker on there side which led us to needing to purchase tracking devices for both our trucks.“

September 11, 2025

GH

Giles H

Sales DirectorFood & Beverages, 2 - 10 employeesUsed the software for: 1-2 years.

“We can track our drivers, deliveries (the pictures are great and have saved us a number of times) and look back at past trends by delivery date.“

December 29, 2025

DT

DJ T

owner operatorConstruction, 2 - 10 employeesUsed the software for: More than 2 years.

“Lot's of options can make it difficult to learn, some parameters will keep you from being able to route orders with no clear reasoning why.“

February 4, 2026

vt

vumani t

technical support engineerInformation Technology and Services, 51 - 200 employeesUsed the software for: 1-2 years.

“It significantly reduces planning time by automatically generating the most efficient routes, which helps save fuel, reduce travel time, and improve overall productivity.“

February 23, 2026

MJ

Miller J

CEOMarketing and Advertising, 2 - 10 employeesUsed the software for: 1-2 years.

“For large-scale drops with 100+ locations, these inaccuracies add up quickly and impact both time and fuel efficiency.“

December 11, 2025

## Showing most helpful reviews

Showing 1-25 of 268 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Maria Fernanda H.  
Operations Manager  
Food & Beverages  
Used the software for: 1-2 years

### "Excellent for Small business"

February 27, 2023

4.0

We are solving the expensive cost of gas because we can optimize the routes and plan better to avoid excess of gas expenses.

Pros

The OptimoRoute system is suitable for our small company and easy to use. It's a flexibility system with access to a mobile application. The customer service is excellent and since we began using Optimo Route, we have a considerable improvement in our deliveries of product.

Cons

Some times I can't plan the routes with all my drivers because it takes only 2 of them but is not a big deal. Maybe we have something to change in the profiles of the drivers.

Reason for choosing OptimoRoute

When I start working here they were using already the product.

Review Source

Response from OptimoRoute

March 21, 2023

Hi Maria - we know how much of an impact gas costs can have on a small business and it's great that OptimoRoute has been of help. Our engineering team works daily on making sure we give our customers the best and shortest routes. There is a way to use both your drivers! Simply select the "Balancing" option under Planning Settings when you click the Plan Routes tab. You can choose the option to "Balance routes and use all drivers", and make other adjustments if you like. If you're still having trouble, write to our support team at support@optimoroute.com and they will take care of everything!

LK

Leanne K.  
Owner  
Consumer Services  
Used the software for: 2+ years

### "GREAT APP TO USE FOR DELIVERIES/SERVICES"

December 20, 2025

4.0

Pros

LOVE the tracking and location on it, as I am the owner of a snow clearing company and we use it to show customers who are away that their property is being cleared. The tracking also allows customers to see when you are on the way and exactly where you are. The Data Management is great, because it allows you to go back and see the proof by way of pictures, but also helps when I do the monthly billing. This was also such an easy program to learn so there was no steep learning curve. Great value for your money!

Cons

Wish it could integrate an accounting program so it could be automatically set up to generate invoices based on time spent at properties.

Alternatives considered

[Jobber](https://www.capterra.com/p/127994/Jobber/)[Service Autopilot](https://www.capterra.com/p/122075/Service-Autopilot/)

Reason for choosing OptimoRoute

Tracking Links were not provided at the time at the other options

Review Source

Response from OptimoRoute

January 21, 2026

Hi Leanne, We love hearing how you’re using OptimoRoute out in the real world — especially for snow clearing, where timing and visibility matter so much. Being able to show customers their property is cleared, even when they’re away, is huge… and it’s great to know the live tracking gives them peace of mind while keeping your day running smoothly. It’s also great to hear the photos and data are pulling double duty for you, proof of service and easier monthly billing. That’s exactly how those tools are meant to work together. And we’re glad the setup felt intuitive right from the start. No steep learning curve makes a long season a lot easier. We hear you on the accounting integration, too. Automatically turning time-on-site into invoices would be a big win, and feedback like this helps guide where we go next. Thanks again for choosing OptimoRoute and for sharing such a thoughtful review. Best OptimoRoute Team

CS

Clorisa S.  
NOW Program Director  
Food & Beverages  
Used the software for: 2+ years

### "Senior Delivery Program "

March 11, 2025

3.0

Good experience easy to use. Very few complaints, just want to be able to use the plan route feature for large apartment buildings as well.

Pros

Tracking my drivers live time status, knowing immediately if the delivery was successful or not.

Cons

Not able to organize large apartment buildings. The plan route function not being the same each time.

Review Source

Response from OptimoRoute

May 9, 2025

Thank you for your review! We’re glad to hear that live tracking and delivery status updates have been valuable for your Senior Delivery Program and that you’ve had a good overall experience with the platform. We appreciate your feedback about organizing large apartment buildings and the consistency of the plan route function—those are important insights, and we’ll definitely take them into account as we work to improve. Thanks for choosing OptimoRoute!

EC

Eric C.  
Fleet Manager  
Food & Beverages  
Used the software for: 2+ years

### "Woodberry Wine"

August 3, 2026

5.0

It has been great tool in routing for delivering wine and picking up wine. When there is a discrepancy with deliveries the pictures are saved to the date and the location, easy search and find.

Pros

When a driver of a route calls in it is easy to switch it to another driver. I also like the aspect of adding pictures to the deliveries on the app.

Cons

It doesn't adjust to construction on the routes. Some locations don't appear you have to manually put them in.

Review Source

rZ

rasa Z.  
Operations manager  
Transportation/Trucking/Railroad  
Used the software for: 2+ years

### "Powerful Route Planning with Some Real-World Limitations"

December 16, 2025

5.0

Overall, my experience with OptimoRoute has been very positive. It’s a strong planning tool that significantly reduces route-planning time and brings structure and consistency to complex delivery schedules. The optimisation engine is powerful and handles time windows, capacities, and service times well, which makes planning far more efficient than manual methods. That said, it works best when the data and constraints are well set up, and some real-world flexibility and local knowledge still need to be applied by the planner. Once configured properly, though, it’s a reliable system that supports better decision-making, improves visibility, and helps keep operations running smoothly.

Pros

What I liked most about OptimoRoute was how clearly and quickly it turns complex delivery schedules into practical, workable routes. In particular: Smart route optimisation that realistically accounts for time windows, service times, driver hours, and vehicle capacity Easy visibility of routes on the map, making it simple to spot inefficiencies or last-minute changes Reliable ETA calculations that help with planning and customer communication Flexibility to adjust jobs, priorities, or constraints without rebuilding everything from scratch

Cons

What I liked least about OptimoRoute was that, while it’s very powerful, it can sometimes feel too rigid for real-world logistics. In particular: Limited flexibility for on-the-day changes once routes are optimised Doesn’t always reflect local or driver-specific knowledge, which can lead to impractical sequencing Manual tweaking can be time-consuming when handling exceptions or last-minute jobs Learning curve for setting up constraints correctly to get truly accurate results It works best with clean, predictable data, but in fast-moving or highly variable operations it can feel restrictive.

Alternatives considered

[MSP Manager](https://www.capterra.com/p/242257/MSP-Manager/)

Reason for choosing OptimoRoute

Price was the key point we were exploring alternative products

Review Source

Response from OptimoRoute

December 22, 2025

Hi Rasa, Thank you for such a thoughtful, real-world review. It clearly comes from someone who’s spent a lot of time planning routes under real pressure, and we truly appreciate that perspective. We’re glad OptimoRoute is helping turn complex schedules with time windows, capacities, and driver hours into clear, workable routes. That visibility on the map and reliable ETAs can make a huge difference when you’re coordinating moving parts and keeping customers informed. You’re absolutely right that setup matters. When constraints are dialed in, OptimoRoute shines, and we’re glad it’s become a reliable planning backbone that saves time and brings structure to complex operations. Thanks again for choosing OptimoRoute. Best OptimoRoute Team

DJ

Darren J.  
Chief Operating Officer  
Building Materials  
Used the software for: 2+ years

### "Powerful Route Optimization Tool That Drives Real Operational Efficiency"

December 17, 2025

4.0

OptimoRoute has been a strong operational tool for scaling delivery and field operations. Once implemented, it consistently delivered measurable improvements in route efficiency, visibility, and accountability. Dispatchers gained better control of daily planning, drivers benefited from clearer routes and expectations, and leadership gained actionable insights through tracking and reporting. It’s a solid solution for organizations serious about operational efficiency and continuous improvement.

Pros

OptimoRoute significantly improved our route planning efficiency and daily execution. The optimization engine produces practical, real-world routes that account for time windows, driver capacity, and service durations. Real-time tracking and ETA updates improved communication with both customers and internal teams. The reporting and data visibility helped us quickly identify inefficiencies and make operational decisions with confidence. Overall, it reduced manual planning time and improved on-time performanc

Cons

There is a learning curve during initial setup, particularly when configuring rules, territories, and exceptions. To get the most value, you need clean data and some upfront time invested in configuration and training. Advanced reporting and integrations can require additional effort depending on your systems

Reason for choosing OptimoRoute

We chose Optimo due to ease of use and ease of implementation.

Review Source

Response from OptimoRoute

December 22, 2025

Hi Darren, It’s clear you’re looking at OptimoRoute not just as software, but as an operational lever — and we’re glad it’s delivered real, measurable gains for your team. Hearing that route efficiency, on-time performance, and day-to-day execution improved once OptimoRoute was in place is exactly what we hope for. You’re also absolutely right about the upfront learning curve. Getting rules, territories, and exceptions dialed in does take some intention and clean data — and that’s exactly where our support team comes in. They work closely with teams during setup to help make sense of those early decisions, so the system is set up to perform consistently once it becomes part of daily operations. It’s great to hear dispatchers, drivers, and leadership are all seeing benefits in different ways. Thanks for choosing OptimoRoute and for trusting us as part of your continuous improvement efforts. Best OptimoRoute Team

JS

Jennifer S.  
Field Agent  
Package/Freight Delivery  
Used the software for: 1-2 years

### "Best routing Service"

April 29, 2026

5.0

I feel it's the best service for routing out there. We have used several and this is the one we like the most

Pros

I have been using Optimo route for over 3 years for our small business. I absolutely love this program! The options for routing and the ability to send to our mobile devices is top notch. The ability to see your route on the mobile app even with no signal is invaluable!! Very worth the money for this service!

Cons

nothing notable. no complaints. It could be a little more affordable but still worth the monthly amount

Switched from

[Route4Me](https://www.capterra.com/p/149633/Route4Me/)

tedious and had to enter all stops individually

Review Source

Response from OptimoRoute

May 22, 2026

Hi Jennifer, Thank you for the amazing review and for being with us for over three years. We’re so glad OptimoRoute has become such an important part of your small business. Being able to send routes directly to mobile devices and still access them without signal can make a huge difference out in the field, so it’s great to hear those features have been so valuable for your team. And hearing that this is the routing service you like most after trying others really means a lot to us. We appreciate your note about pricing as well, and we’re happy to hear the value still feels worth it. Thanks again for the trust and for sharing your experience. Best OptimoRoute Team

MM

Michael M.  
Office Manager  
Electrical/Electronic Manufacturing  
Used the software for: 2+ years

### "OPTIMO MAIN MANG "

May 12, 2026

5.0

overall it works very well - the live updates are not the best because when a driver is working it can change based on his location

Pros

Customer Notifications- Texts & Emails - it is useful to have the customer get a notification that our driver is on the way .

Cons

Updating the route during the workday - resetting the whole route- Also having to replan the route - to get adjusted times -

Alternatives considered

[Circuit](https://www.capterra.com/p/239911/Circuit/)

Reason for choosing OptimoRoute

fleet management multi driver management vs single driver

Review Source

AO

Alejandra O.  
Project Manager  
Wholesale  
Used the software for: 1-2 years

### "A Game-Changer for Our Delivery Operations: over 30% more deliveries thanks to smarter routing."

September 3, 2025

5.0

We are a delivery company, and since implementing OptimoRoute, we've seen a significant improvement in our operations. The platform has allowed us to easily schedule routes for our drivers, optimize our fleet, and increase our weekly deliveries by over 30%. Without a doubt, this has been one of the best investments we've made as a company. The ability to track drivers in real time has been incredibly valuable for resolving issues quickly and ensuring smooth operations throughout the day. The reporting features are also very helpful — we regularly monitor distances traveled, working hours, completed calls, and products delivered. Plus, being able to export data enables us to carry out even deeper performance analysis. Both the admin interface and the driver app are very user-friendly and intuitive. Features like drag-and-drop route changes make it easy to adapt on the fly. Overall, OptimoRoute has played a key role in streamlining our logistics and improving efficiency across the board. We highly recommend it to any company looking to optimize their delivery operations.

Pros

What I appreciate most is the ability to optimize our resources — allowing us to reduce our operational costs, and increase over 30% the number of deliveries with the same fleet. We can plan ahead and allocate our resources more efficiently. Optimo Route provides accurate estimates of total working hours and travel distances, enabling us to calculate costs and test different scenarios to identify the most effective solutions.

Cons

I only have identified two cons, which are very minimal as we can use other options to make sure to get the functionality: 1. We have to provide the phone / email of the customer, while importing the orders, instead being pulled from the Locations Data Base (already in Optimo Route). That information is used to notify the customers (delivery time notification and proof of delivery). 2. We can not delete any order on "live" (meaning the routes running in that same day), so we need to contact the driver and ask them to "reject" or "fail" the order, to avoid the cancelled orders to keep showing up in the route (impacting the distance and working hours).

Alternatives considered

[FieldAware](https://www.capterra.com/p/120648/FieldAware/)[Route4Me](https://www.capterra.com/p/149633/Route4Me/)[Onfleet](https://www.capterra.com/p/142633/Onfleet/)[BigChange](https://www.capterra.com/p/149479/JobWatch-powered-by-BigChange/)[OnnaWay](https://www.capterra.com/p/145567/OnnaWay/)

Reason for choosing OptimoRoute

Overall functions vs. the Company needs. Price vs. Benefits. User friendly, low learning curve, easiness to route (drag and drop). Bar Codes tracking. Intuitive Drivers app, really easy to use. Long days hauls and multi-warehouse Schedule Services, pickup and deliveries Easy to import orders and to download the delivery information Customer Fields Awesome Technical Service (they always responds in the same day of the inquiry).

Review Source

Response from OptimoRoute

November 11, 2025

Thank you for the outstanding and detailed review, Alejandra! We’re thrilled to hear how OptimoRoute has helped your company increase deliveries by over 30% while reducing operational costs — that’s exactly the kind of efficiency and impact we strive to deliver. It’s great to know that route planning, real-time tracking, and reporting have made a meaningful difference in your day-to-day operations. We also appreciate your thoughtful feedback regarding customer contact data imports and deleting live orders. It’s wonderful to know you find both the admin interface and driver app intuitive, and we’re especially happy that our support team has been responsive and helpful whenever you’ve needed assistance. Thank you for recommending OptimoRoute and for trusting us to power your logistics. Best OptimoRoute Team

DH

David H.  
Owner Administrator  
Environmental Services  
Used the software for: 1-2 years

### "Happy Dispatcher!"

September 1, 2025

5.0

Both the program and the app are easy to use - the app has few screens to deal with and the options for navigation are great!

Pros

Easy to navigate and a good visual interface! The map viewable while scheduling makes it very easy to see who is going where, and if drivers may be intersecting to allow restructuring of routes.

Cons

Sometimes transferring routes to other drivers was a little confusing, but once I understood the process it was intuitive and easy.

Review Source

Response from OptimoRoute

September 12, 2025

Hi David, Thank you for the great review! We're happy to hear that OptimoRoute has made your dispatching easier and more efficient, especially with the visual map interface that helps you quickly assess and adjust routes. It's great to know that both the web platform and the driver app have been user-friendly and streamlined for your needs. We appreciate your note about transferring routes - there can be a small learning curve at first, but we’re glad to hear it quickly became intuitive. Thanks for being a happy dispatcher and for choosing OptimoRoute! OptimoRoute Team

TD

Tony D.  
Owner Operator  
Environmental Services  
Used the software for: 2+ years

### "A definite Five Star routing system"

May 8, 2026

5.0

Definitely a 5 star routing system. I have enjoyed how easy it is for me to use to plan the day for my employees. I love being able to track my employees throughout the work day and know when they should be expected back

Pros

The website is easy to use. I am able to complete a daily schedule for my employees in a matter of minutes. I am also able to track their progress easily throughout the day which is helpful in planning.

Cons

Haven't really had an issues and I have been using it for over 3 years now. The system works as designed.

Review Source

Response from OptimoRoute

May 22, 2026

Hi Tony, We’re really glad OptimoRoute helps you plan your team’s day so quickly and keeps everything easy to track as work progresses. Having that visibility throughout the day can make planning and coordination so much smoother. And hearing that the system has simply worked as expected all these years is one of the best compliments we could ask for. Thanks again for the five stars and for trusting OptimoRoute with your operation. Best OptimoRoute Team

DV

Daniel V.  
Director  
Automotive  
Used the software for: 2+ years

### "The Gamechanger we longed for"

January 12, 2026

5.0

In the many years that we have used optimoroute, we have gained more trust with our clients, by communicating when they will be recieving their packages, verbally, creating an increase in sales to our company.

Pros

The ability to set up and track deliveries in reat time. This has helped us to communicate with our clients and make quick decisions when new orders are added to a delivery run.

Cons

\- That you can't unschedule deliveries, once driver has looked at their assigned run - Real time ETA's are inaccurate, it would benefit to link real time traffic with Waze or Google maps - The inabillity to share an individual delivery with ETA to a Customer

Review Source

Response from OptimoRoute

February 18, 2026

Hi Daniel, Thank you for such a strong review — and for being with us for so many years. That long-term trust means a lot. It’s great to hear real-time tracking has helped you communicate better with clients and make quick decisions when new orders come in. That kind of visibility builds confidence — and the fact that it’s contributed to increased sales says everything. When customers know when to expect their parts, trust grows naturally. We appreciate you outlining the limitations you’ve run into. That’s helpful feedback, and we understand how those areas could impact day-to-day flexibility. Thanks again for sharing your experience and for continuing to rely on OptimoRoute. Best OptimoRoute Team

BR

Briana R.  
Loss Confrol  
Insurance  
Used the software for: 2+ years

### "Game changer for multi stop routing"

December 27, 2025

5.0

It saves me hours of time every week and makes creating routes almost fun. It quickly became a necessity in our loss control inspection business.

Pros

The ability to import orders in a spreadsheet format and have them populate so I can have a clear picture of how to separate orders into daily routes. Being able to add and remove stops in real time for my driver.

Cons

The price hike. Long-time customers should have been grandfathered in to the price we agreed to. I also wish there was integration with Tesla navigation.

Review Source

Response from OptimoRoute

January 21, 2026

Hi Briana, “Game changer” is one of those phrases that really sticks with us — especially knowing OptimoRoute saves you hours every week and has become a must-have for your loss control inspections. Turning multi-stop routing into something clear (and even a little fun) is exactly what we hope for. We’re glad the spreadsheet imports and real-time stop changes are helping you stay flexible with your drivers. That ability to see the whole day at once can make a huge difference when plans shift. We also hear you on the pricing. Changes like that can feel especially frustrating when you’ve been with a tool for a long time, and it’s fair to want consistency and clarity there. If you ever want to walk through your plan or talk about options, our team is always happy to have that conversation and help make sure you’re getting the value you expect. Thanks again for sharing your experience and for trusting OptimoRoute with such an important part of your work. Best OptimoRoute Team

SK

Sam K.  
Projects Manager  
Food & Beverages  
Used the software for: 2+ years

### "Simple but effective"

December 28, 2025

5.0

We have used it since the Covid pandemic and have not looked into other software which performs this same job. We have looked into alternate software in most other parts of the business so this is high praise.

Pros

It is easy to use and simple to teach others. It has had improvements since I first started using it. It has allowed us to know how many drivers a day we should be using and due to this has saved the company money.

Cons

After a while you get used to what it should do/ what your routes generally look like however If you have inputted data incorrectly it is hard to pinpoint what is throwing it off. I do not know how this could be improved though.

Review Source

Response from OptimoRoute

February 18, 2026

Hi Sam, “Simple but effective” is actually one of the best compliments we could get. When something’s easy to teach, easy to use, and quietly saving the company money in the background… that’s a win. It’s great to hear it’s helped you figure out the right number of drivers each day. That kind of visibility can really change the math of an operation, especially in food and beverage where margins matter. And the fact that you’ve stuck with us since the Covid days — while reviewing other tools across the business — honestly means a lot. You also raise a very real point about data inputs. When something small is off, it can be frustrating to track down what’s causing the route to look “wrong.” If you ever want a second set of eyes on a route that seems off, our support team is always happy to help dig in. Sometimes it’s just one tiny field causing a ripple effect. Thanks again for the trust — and for the high praise. We don’t take that lightly. Best OptimoRoute Team

AB

Anthony B.  
Broker  
Real Estate  
Used the software for: 2+ years

### "Great Experience"

March 5, 2026

5.0

Nothing but great. I have not had any issues at all when using Optimoroute besides some very minor issues.

Pros

The value for money and customer support is beyond the best in the communication. Anytime I need security, bugs and issues and communication, they always help. User interface is very easy to use. Logistics setup is second to none.

Cons

None at this time. Everything is working as it should be and there is nothing I have to comment at this time

Review Source

Response from OptimoRoute

April 27, 2026

Hi Anthony, Thank you for such a great review. This really means a lot. We’re especially glad to hear the value and support stand out to you. Knowing you can rely on quick help when something comes up, even small things, makes a big difference day to day. It’s also great to hear the interface and logistics setup feel easy and smooth to work with. “Nothing but great” is exactly what we hope for. Thanks again for sharing your experience and for trusting OptimoRoute. Best OptimoRoute Team

HD

Henri D.  
owner  
Wholesale  
Used the software for: 2+ years

### "The best routeplanner for our deliveries"

May 26, 2026

5.0

Our overall experience with OptimoRoute has been very positive. The system is easy to use, helps us plan routes more accurately, and supports our team in managing multiple drivers and deliveries in a more structured way.

Pros

Perfect fit for what we need: multiple drivers, accurate planning, and a clear overview of our daily routes. It saves us time, reduces manual planning work, and helps us organize deliveries more efficiently.

Cons

If we want to change one stop in the route, the complete route sometimes changes, which can be confusing. It would be helpful if small manual adjustments could be made without affecting the entire planning too much.

Review Source

DM

Desiree M.  
Office Manager  
Consumer Services  
Used the software for: 2+ years

### "Thank you Optimoroute."

September 2, 2025

5.0

I have made several suggestions to help with planning and growth for my business, and most have been followed up with and implemented into my routing. I appreciate that they listen and try to come up with solutions that work for my business needs. Security of client information has never been an issue for us.

Pros

Optimoroute gives me an all-inclusive look into the daily, weekly routes of all of my drivers. I have sight as to location, completion, and accuracy throughout each day. The help desk has been amazing assisting me with functionality and planning for growth.

Cons

I can't really say there was something I did not like, to start it is a little much to take in. I liked that they came out to the office to help me set up and get the basic functions going. Some things they have to set up on the back end were harder to figure out but we got thru that while their associate was here.

Review Source

Response from OptimoRoute

November 11, 2025

Hi Desiree, We’re thrilled to hear how OptimoRoute has helped you gain full visibility into your drivers’ routes and performance, and it’s great to know our support team has been there to assist you through setup and growth. We really appreciate your kind words about our customer support and your recognition of how we take client feedback seriously. It’s fantastic that the improvements we implemented have made a difference for your business. Thank you for trusting OptimoRoute - we’re proud to be part of your continued success! Best OptimoRoute Team

NC

Nathali C.  
Operations Specialist  
Logistics and Supply Chain  
Used the software for: 2+ years

### "Plan smart, not hard"

February 11, 2026

4.0

I use it on a daily basis to plan the routes for my drivers according to the area and times. It's really useful, more than other apps.

Pros

The fact that I can see where all my orders are located so I can plan my drivers accordingly and efficiently.

Cons

We handle returns as well and I would like to tag them, or find a way to differentiate from deliveries.

Review Source

Response from OptimoRoute

March 5, 2026

Hi Nathali, we love your review! As for the returns, you can absolutely differentiate them from the deliveries, so it’s clear to drivers, customers, dispatch, by using the order type Pick up. You can also add a custom field. Reach out to Support and we'll walk you through the easiest and best way to set it up for your needs! Best OptimoRoute Team

JH

Jasmine H.  
Office Assistant  
Utilities  
Used the software for: 1-2 years

### "Easy to use worth the money"

September 11, 2025

5.0

I think the company is great and we have been able to keep this going for a while now on our side. Easy enough to set up to where we do not need to call customer service.

Pros

Easy to use for drivers and office. The app is simple and does not have a learning curve so anyone can use it. The tracking is useful for the office to keep up with customers. The GPS coordinates are great for rural areas where maps are not always correct. This cut down on our training time of drivers more than half. The cost is reasonable considering the amount of data you have to keep your business in order. The original setup took time but it helped our business to grow and maintain our customers.

Cons

The main issues we have is that the drivers do not have to use the program and can turn off the tracker on there side which led us to needing to purchase tracking devices for both our trucks.

Review Source

Response from OptimoRoute

November 11, 2025

Hi Jasmine, We're so glad to hear that OptimoRoute has been easy to use for both your office team and drivers, and that it’s helped streamline operations and reduce driver training time. It’s great to know the GPS accuracy has been especially useful for rural areas and that the system has supported your business growth over time. We appreciate your feedback about driver tracking — we’ll share this with our team as we continue exploring ways to make tracking even more reliable. It’s fantastic to hear that setup was straightforward and that you’ve been able to manage things smoothly without needing much support. Best OptimoRoute Team

JM

Jason M.  
Founder  
Food & Beverages  
Used the software for: 2+ years

### "Time Saving and Professional Routing Solution"

September 1, 2025

5.0

Overall, my experience with OptimoRoute has been excellent. It’s streamlined our logistics, improved efficiency, and enhanced the customer experience. Aside from wanting more flexibility with a mobile admin app, the platform has been reliable, easy to use, and a great value to our business.

Pros

What I like most about OptimoRoute is that it saves us a lot of time when planning our delivery routes. It makes scheduling far more efficient and gives our customers a smooth, professional experience when receiving their orders.

Cons

The one thing I wish OptimoRoute had is a dedicated mobile app for administrators. It would be very helpful to track drivers and monitor operations on the go, without needing to be at a computer.

Review Source

Response from OptimoRoute

September 12, 2025

Hi Jason, Thank you for the excellent review! We're thrilled to hear that OptimoRoute has helped you save time, streamline your delivery scheduling, and deliver a more professional experience to your customers. It's always great to know the platform is making a real impact on both operations and customer satisfaction. We appreciate your suggestion for a dedicated mobile app for administrators—that's a valuable idea, and we understand how helpful it would be for managing operations on the go. Your feedback is noted as we continue to enhance the platform. Thanks again for choosing OptimoRoute and for being a part of our growing community! OptimoRoute Team

RM

Ryan M.  
Field service rep  
Telecommunications  
Used the software for: 1-2 years

### "Long time user satisfied user."

April 24, 2026

5.0

The route planning feature is very user friendly. It helps streamline schedules and makes planning much easier.

Pros

Super easy to use from start to finish. Everything was clear, smooth, and saved a lot of time throughout the process when I first started.

Cons

I mainly use the route planning, but I’m still charged for features I don’t use, which feels unnecessary. Despite putting in the coordinates, sometime routes are not mapped correctly.

Review Source

Response from OptimoRoute

May 22, 2026

Hi Ryan, Thank you for being a long time user and for sharing your experience. We’re really glad the route planning has been easy to use from the start and has helped simplify your scheduling. When a tool saves time without adding complexity, that’s exactly how it should feel. We also appreciate your honest feedback about pricing and route mapping. Thanks again for sticking with us over the years and for taking the time to leave a review. Best OptimoRoute Team

JP

JAMES P.  
parts manger  
Construction  
Used the software for: 2+ years

### "WALDORF / ALEX PARTS MANGER "

September 12, 2025

5.0

ITS BEEN GREAT WE STARTED WITH 2 DRIVERS A FEW YEARS BACK AND NOW HAVE IT RUNNING ON 7 STORES. WE LOOK FORWARD TO SPREADING THIS TO ALL 60 STORES OVER TIME

Pros

HOW GREAT IT IS ON WHEN IT COMES TO THE ROUTING AND MAPS. IT DOES GREAT WHEN FIXING THE RIGHT ROUTE AROUND THE CITY

Cons

WHEN ASSINGING DRIVERS THEN RUNNING ROUTES, IT SOMETIMES UN CHECKS THE DRIVER WE PUT IN. WE CAN MANUAL OVER RIDE IT SO THIS MIGHT BE SOMEHTING WE ARE DOING WRONG AND NOT PROGRAM

Review Source

Response from OptimoRoute

November 11, 2025

Thank you, James, for the fantastic review! We're thrilled to hear how well OptimoRoute has been working for your routing and mapping needs, and it’s great to see how your use of the platform has grown from just two drivers to seven stores — that’s amazing progress! We appreciate you pointing out the driver assignment issue. It does sound like something our team can help you fine-tune, and we’d be happy to take a closer look to make sure everything runs smoothly as you continue expanding to more locations. It’s exciting to hear your plans to roll out OptimoRoute across all 60 stores — we’re proud to be part of your growth journey and look forward to supporting you every step of the way! Best OptimoRoute Team

ZG

Zachary G.  
Owner  
Consumer Services  
Used the software for: 2+ years

### "Solid Routing Software A+"

January 6, 2026

5.0

I've been using it for a number of years and I've appreciated how dedicated they are to adding new features and making the UX better.

Pros

Its easy to use and constantly getting better. Seems like they are making big updates very often, which is nice.

Cons

Price tiers can be a little much for use. I only use the software 3-4 days a month and it would be nice to be able to upgrade to the better features based on use.

Review Source

Response from OptimoRoute

February 18, 2026

Hi Zachary, A+ — we’ll take that all day. Thank you. It’s great to hear you’ve noticed the steady improvements over the years. We really are committed to continually refining the product and rolling out meaningful updates, so knowing that comes through on your end means a lot. And the fact that you’ve been with us for years says even more. We also understand your point about pricing tiers, especially with lighter monthly usage. That’s fair feedback, and we appreciate you sharing it. Thanks again for sticking with us and for recognizing the work that goes into making the platform better. Best OptimoRoute Team

LB

Levente B.  
webshop  
Retail  
Used the software for: Less than 6 months

### "Very useful, but customer experience could improve"

May 21, 2025

4.0

We truly enjoy using OptimoRoute — it has significantly improved our delivery planning with its efficient route optimization, time-saving features, and easy-to-use interface. The real-time driver tracking and flexible scheduling tools are particularly valuable for our daily operations. However, we would appreciate more flexibility in modifying already planned routes on the fly, and the customer tracking interface could be more user-friendly with added features — such as real-time messaging with the driver or more detailed delivery updates. Still, overall, it’s a fantastic platform that supports our business very well.

Pros

We love using OptimoRoute because it’s incredibly efficient, user-friendly, and reliable. It saves us hours of manual planning each week and helps us optimize delivery routes with precision. The real-time tracking, flexible scheduling, and intuitive interface make it a must-have tool for our operations. Support is responsive, updates are frequent, and overall, it has made our logistics smoother and more professional. Highly recommended!

Review Source

Response from OptimoRoute

September 12, 2025

Hi Levente, Thank you for the fantastic and detailed review! We're thrilled to hear how much OptimoRoute has helped streamline your delivery planning and made your logistics more efficient and professional. It's great to know that features like real-time tracking, flexible scheduling, and our responsive support have been valuable to your operations. We also truly appreciate your suggestions around on-the-fly route modifications and enhancing the customer tracking interface. Thanks again for your recommendation and for being a valued part of the OptimoRoute community! OptimoRoute Team

NM

Nikita M.  
Sr. Mgr.  
Food & Beverages  
Used the software for: 2+ years

### "Great tracking software, easy to use for both us, driver and customers"

March 25, 2025

5.0

Detailed delivery tracking software, we run a cloud kitchen and Optimoroute helps us and driver to prepare cost efficient routes, and ease of use for our customers to track and leave feedback

Pros

Super easy to use software, and addresses majority of our business cases related to delivery notifications and tracking.

Cons

There are instances where we need to run additional drivers on certain days and the system currently does not support to add ad-hoc drivers, you need to purchase min. a full month of membership for the same.

Review Source

Response from OptimoRoute

May 9, 2025

We're glad to hear that OptimoRoute has been a great fit for your cloud kitchen operations, helping create cost-efficient routes and delivering a smooth experience for both your team and your customers. It’s great to know the tracking and delivery notifications are addressing your business needs. We appreciate your feedback on adding ad-hoc drivers—we understand how important flexibility is for dynamic operations, and we'll take this into consideration as we explore ways to make the platform even more adaptable. Thanks for choosing OptimoRoute and for sharing your experience!

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