# Audiense Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Audiense Software - reviews, pricing plans, popular comparisons to other Social Media Analytics Tools products and more.

Source: https://www.capterra.com/p/162154/Audiense-Connection-Platform/alternatives

---

# 

 Audiense Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Audiense

## What is Audiense?

Audiense identifies and understands any audience, no matter how specific or unique it is. Effortlessly create reports using filter options such as user profiles, affinities, demographics and job roles, creating highly personalised audience segments. What are we trying to solve? - Time-consuming, static & expensive traditional consumer research - Social data to become a part of the strategy - Brand strategy & personalisation have become very tactical at the expense of performance marketing

## What is Audiense used for?

[Social Media Analytics Tools](https://www.capterra.com/social-media-analytics-tools-software/)[Social Media Marketing](https://www.capterra.com/social-media-marketing-software/)[Marketing Planning](https://www.capterra.com/marketing-planning-software/)

Top alternative

Featured

Overall rating

Based on 9 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$79

Other, Per Month

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Audiense?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://audiense.com&name=Audiense)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Audiense

4.2 (9)

VS.

[4.7 (254)](https://www.capterra.com/p/149054/Brand24/reviews/)

Starting Price

$79

Other, Per Month

Starting Price

$199

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.3 (9)

Ease Of Use

4.7 (238)

Value For Money

4.0 (7)

Value For Money

4.5 (223)

Customer Service

3.9 (7)

Customer Service

4.8 (214)

## Audiense alternatives

[4.6 (5,732)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[Quid](https://www.capterra.com/p/144336/NetBase-Social-Web-Platform/)

[4.6 (43)](https://www.capterra.com/p/144336/NetBase-Social-Web-Platform/reviews/)

Starting price

$23000.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/144336/NetBase-Social-Web-Platform/)

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

[4.4 (3,795)](https://www.capterra.com/p/121701/HootSuite/reviews/)

Starting price

$399.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

88%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/121701/HootSuite/)

[Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)

[4.4 (606)](https://www.capterra.com/p/121447/Sprout-Social/reviews/)

Starting price

$199.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

89%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/121447/Sprout-Social/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Customer Segmentation

3.0 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Process of dividing customers into groups based on common characteristics

Engagement Tracking

4.3 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Tracks metrics that provide insight into how a user interacts with any interface or product

Customizable Reports

4.0 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Alter the layout and content of reports

Dashboard

5.0 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Data Visualization

4.0 (2)

0.00% of 2 reviewers that rated this feature as important or highly important

Graphical representation of data

Reporting/Analytics

5.0 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

View and track pertinent metrics to find patterns and gain insights from data

Audiense 45 features

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

Generate one-off reports that meet information requirements

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

Track visitors'/audience's responses across web pages and other optimized content

Compare key metrics for the business against prominent players in the industry

Organize and group data or items based on various criteria

Manage patient documentation describing all clinical interactions, diagnoses, procedures, medications, etc.

Track activity of your competitors

Process of dividing customers into groups based on common characteristics

Add customized logos and colors to align with company branding

Alter the layout and content of reports

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Creation and customization of dashboards

Import and export data to and from software applications

Connect to big data sources

Graphical representation of data

Tracks metrics that provide insight into how a user interacts with any interface or product

Find & retrieve relevant data or documents

Provide tools to search for and vet influencers within an influencer network, search engine, database, or across social networks

Identify and track activity, including generated revenue, of prominent social media personalities that have sway over public opinion

Monitor and collect information from social media based on specific keywords

Track and monitor a specific set of keywords

Identify advertising and promotional sources to be used in marketing efforts

Observe and track the demand, usage, progress or quality of a system, product, or user

Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Analyze and gain insights into data in real-time

Receive data and information in real time

Active monitoring of systems, applications, or networks

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Search and filter data across systems to locate required information by entering keywords or certain criteria

Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral

Create and manage advertising campaigns on social media networks

Monitor social media sites for specific keywords

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Track activity on sites such as Facebook, Twitter, Instagram, etc.

Market event via social media tools

Attach digital tags to documents and assets for identification, search, or monitoring purposes

Set up connections to third-party platforms to improve business processes

Review data from past periods to reveal recurring tendencies and predict future performance

Interact with data visualization elements, such as charts and graphs, to drill down into data

Get Advice

We can help you find the software with the features you need.

Features

4.6 (9)

4.6

Based on 9 reviews

## Pricing

Value for money

4.0 (7)

Free Version

Basic

$79.00

Other,Per Month

Value for money

4.0 (7)

4.0

Based on 7 reviews

## Integrations

[

Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[

Buffer](https://www.capterra.com/p/143492/Buffer/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

3.9 (7)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

3.9 (7)

3.9

Based on 7 reviews

## User reviews

Overall rating

4.2

Based on 9 reviews

Filter by rating

5(5)

4(3)

3(0)

2(0)

1(1)

Mentioned topic

Sorted by most recent

Laureine Claire N.

Manager

Farming

### "Audiense est le meilleur logiciel de gestion des réseaux sociaux "

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

September 12, 2023

Pros

C'est un logiciel qui facilite le suivi de l'engagement pourquoi mon équipe

Cons

Le tableau de bord d'activité de Audiense n'est pas très efficace

Switched from

[TaxDome](https://www.capterra.com/p/186749/TaxDome/)

[UpKeep](https://www.capterra.com/p/145635/UpKeep/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

October 3, 2023

Thank you for taking the time to review Audiense. We really appreciate it! We'd like to know more about your experience with the activity dashboard to truly understand what you mean. Whether this is where you see the amount of reports used etc.. We have a product portal that is available via the Audiense platform top menu - where you can see contact us, there is one area just below called Product Feedback This will take you to our roadmap/product portal, where we have planned, under consideration, beta and launched features, and always invite our highly esteemed users to submit ideas or vote on features that matter to them most. Please feel free to share your thoughts as we will be able to make the necessary adjustments to improve our dashboard further. Best wishes, The Audiense Team

AU

Anonymous User

Developer

Information Technology and Services

### "A Comprehensive Social Media Analytics and Audience Intelligence Platform"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

January 3, 2023

Pros

Audience is a game-changer. It is the only platform that I found that offers it all. From analytics to sentiment analysis, Audience will provide you with insights on your social media presence that you never had before! I can't recommend it enough!

Cons

So far, I have not encountered any drawbacks or negative aspects of this tool.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

March 21, 2023

Thank you so much for your review! ���� We are delighted that you are enjoying Audiense and the value you get out of it. ���� You can keep up-to-date with our product roadmap, vote for specific features or submit an idea if you would like to see any improvements on our newly launched Product Portal here: https://portal.productboard.com/audiense/4-product-portal-roadmap/tabs/6-planned ���� If you enjoy to keep up with trends, how-to's and other useful content our blog may be useful if you don't have access already: https://resources.audiense.com/blog Best wishes, The Audiense team

KR

Kushal R.

Researcher, MS Student

Education Management

### "Audiense is a powerful social media platform that helped us to better understand our audiences."

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

December 27, 2022

Overall, Audiense is one of the nice platforms to manage social media marketing. The platform's influencer management features make it easy to identify and connect with potential ambassadors for my brand.

Pros

I love the social media monitoring and analytics that Audiense provides. It helps me keep track of my influencer marketing campaigns and identify new opportunities for growth. Additionally, the platform is extremely user-friendly and provides great insights into the social media landscape. It also provides valuable insights into my audience's demographics and interests, which helps me to create more targeted and effective content.

Cons

The only thing I don't like about it is its price. $79.00 /month is too expensive for small businesses. Otherwise, The features are great to grow marketing.

Switched from

[Lyfpit](https://www.capterra.com/p/228116/Lyfpit/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

March 21, 2023

Thank you for your Audiense review. We are super happy that you are enjoying your experience and value the platform's influencer & brands feature, amongst other insights. I have shared your pricing feedback with the team so they are aware. We are always aiming to improve Audiense and its value further, so thought you might like to access our roadmap via our Product Portal, where you can see planned, beta, under consideration and launched features. Within the product portal and inside the updates, you can vote for features that are most important to you, or simply submit ideas you'd like to see become part of Audiense's functionality. Link: https://portal.productboard.com/audiense/4-product-portal-roadmap/tabs/6-planned Hope this is useful! Best wishes, The Audiense Team

JC

Jonathan C.

founder

Internet

### "Great software for consumer segmentation"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 30, 2022

Pros

Audiense UX is great , and the software is easy to use with quite straight forward use case . Use it mostly to understand our audience , define persona and relevant segmentation

Cons

would love to have the same quality of data across all social network( obviously not all platforms as the same policy as twitter...)

Alternatives considered

[NOW Affinio](https://www.capterra.com/p/170004/NOW-Affinio/)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

September 27, 2022

Wow, thank-you for your review Jonathan! Segmentation and developing personas is the real deal Broader data sources (at the same level!) is recurrent feedback for us, and whilst we aim to remain compliant, we have resources on our stance and how can use Audiense to its max for understanding other platforms. Reach out to us at productrequest@audiense.com if you would like to learn more.

Beaton M.

Community Hub Manager

E-Learning

### "Social Media monitoring and marketing "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

5/10

April 6, 2022

Pros

It gives a one-stop dashboard for analytics and audience of Twitter accounts with a bonus of being able to follow or unfollow one's audience

Cons

The platform is packed with lots of features but it is not intuitive to use and navigating the dashboard can be a bit tricky from moving between the home screen to finding the various metrics and options available

Switched from

[Statusbrew](https://www.capterra.com/p/155456/Statusbrew/)

The pricing package gave Audiense a competitive edge

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

September 27, 2022

Woohoo! Thank-you for your review Beaton! Within the parameters of what Twitter allows, we love the follow/unfollow capabilities We're passing your feedback regarding navigating, and learning features to the team. This is something we're continuing to work on. If you have any specific suggestions, please email productrequest@audiense.com

MV

Mercedes V.

Licenciada

Events Services

### "Audiense Insights and Audiense Connect represent the best strengths of Audience connect"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 19, 2019

Audience connect represents the best platform to track the community on twitter, it helps to analyze the commitment in social networks. It has two strengths Audiense Insights and Audiense Connect.

Pros

The possibility of knowing best time to tweet, and the users that are granted in real time, as well as other characteristics of these users to increase engagement

Cons

Segmentation of reports. They must incorporate other KPIs. KPIs related to thematic and not with like or comments

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

September 27, 2022

Thank-you for your review Mercedes! Audiense offers segmented reports with two methods of segmentation: interconnectivity and affinity. These reports can be created on audiences using multiple filters with Boolean Logic. This allows for both simple and complex audiences to be segmented. We love to see your use of Audiense Connect to increase engagement. We hope to see you in Audiense again!

DH

Darren H.

Owner of Think Twice Marketing. Challenging the way you do marketing

Marketing and Advertising

### ""

1.0

Overall Rating

1.0

1.0

Ease of Use

2.0

2.0

Features

2.0

2.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

March 12, 2018

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

September 27, 2022

Hi Darren, We're sorry to see that you rated Audiense with low scores, if you would like to provide us more feedback of how we can improve, please do!

JM

Jamie M.

Head Of Marketing

Information Technology and Services

### "A great Twitter listening tool - but limited features for lower tier users"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

6/10

February 13, 2018

Pros

There are some brilliant social listening features that help you to understand what an audience is doing on Twitter. The advanced reporting (that costs extra per 'pack' of mentions/Tweets) is really useful for doing reports on events, hashtags or industry reports. You can monitor specific lists, including Twitter users, email lists (successfully matched to Twitter users) and more. And, you can create Twitter advertising lists from these internal lists.

Cons

Their entry-level pricing is very reasonable but the features are limited and seemingly have become more limited over the years. Some key listening features, such as listening to keywords within Tweets is a premium feature - I've tried reaching out to them multiple times to find out how much this costs but have never heard back. It's a good tool to have and explore, but some key features are missing with the 'cheap' version and it's yet another tool to manage in my marketing stack but it can only do a fairly limited spectrum of tasks.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

September 27, 2022

Thank-you for your review Jamie! Our Twitter Marketing plan offers all features within it now, whereas more data can come via add-ons. We love to hear that you used the lists for Twitter Ads! Our Twitter Marketing plan can be used for basic level social listening capabilities, but you might find Social Listening specific platforms such as Pulsar, Meltwater, amongst others to give you the depth you're looking for. We're sorry a team member didn't get back to you, please reach out to help@audiense.com if you have any questions. We hope to see you in Audiense again!

AD

Alan D.

Landlord

Marketing and Advertising

### "Socialbro"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 12, 2017

Overall the software is still worth it but you have to have a bigger budget now and working for a larger corporation.

Pros

Social bro was a great tool in being able to understand your audiences and being able to understand your audiences and cater to them is important because you want to be more targeted.

Cons

Social bro seems to have become more expensive once it was acquired by audisense. The cost factor is important because, the returns may not always be there.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

September 27, 2022

Thank-you for your review Alan! We take onboard your feedback. Whilst our product is priced for the value we believe it delivers, we still have free access to both sides of the platform, and trials are available. We hope to work with you again in the future!

[View all Reviews](https://www.capterra.com/p/162154/Audiense-Connection-Platform/reviews/)

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)