# Bïrch Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Bïrch the right Social Media Marketing solution for you? Explore 73 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/162723/Reveal/reviews --- Bïrch 4.6 (73) [View alternatives](https://www.capterra.com/p/162723/Reveal/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of Bïrch Ease of use 4.4 Customer Service 4.7 ## Pros and Cons in Reviews ¿¿¿¿ Adam Burges - FounderInformation Technology and Services, 2 - 10 employeesUsed the software for: 1-2 years. “I like the automated rules that allow me to not have to log into Facebook ad platform so often... saves a chunk of time.“ July 29, 2021 AL Andrew L DirectorMarketing and Advertising, 2 - 10 employeesUsed the software for: Less than 6 months. “We didn’t like the fact that you couldn’t choose the right times to enter the ad auctions (at a certain cost) and pull out at optimal times per day.“ February 28, 2021 ## Showing most helpful reviews Showing 1-25 of 73 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Mike M. CEO Computer Software Used the software for: 6-12 months ### "Revealbot Automates Your Facebook Ads With Ease" January 29, 2019 4.0 Overall I have been really happy with this unique program. It is a must-have tool for scaling your Facebook ad campaigns, is easy to use, and well worth the money. Helps save time and money immediately. Pros The automated reporting functions of Revealbot are amazing. Managing ads that are performing well and cutting underperforming ads by setting parameters so the program clearly does what you ask you to do is a bonus. Cons It is very time consuming to learn the interface, it isn't really user friendly however customer service really is and they are helpful. Review Source Response from Birch June 12, 2023 Hello Mike! Thanks you so much for your review, we appreciate it a lot. We have added many new features and improved our onboarding flow to address the learning curve. Please feel free to let us know if you need any help going forward, we'll be happy to assist. Mick M. Marketing Manager Information Technology and Services Used the software for: 1-2 years ### "Tool that pays for itself" March 11, 2019 4.0 Keep the ad spend under control 24/7. Pros Easy to manage several Facebook ads campaigns at the same time. Saves a lot of time by performing predefined actions without the need to monitor the dashboard. Turn off non-performing ads before they spend the budget and scale up the profitable ads/adsets. Cons Not possible to: - perform the same action on several campaigns in bulk - copy the rules across ad accounts - create a report for several accounts at once Review Source Response from Birch June 12, 2023 Hello! Thanks a lot for your review. We truly appreciate it. We have now added a possibility to apply the rule to up to 5 ad accounts at once, and regular reports can now contain several ad accounts. Please do not hesitate to reach out to our support team in case of any questions. Have a great day! AL Andrew L. Director Marketing and Advertising Used the software for: Less than 6 months ### "Customer support terrible " February 28, 2021 1.0 Overall, their customer service was poor and weren’t helpful when we tried to speak to them regarding billing issues. I wouldn’t recommend them based on this to anyone and certain features missing from the software. Pros Turning off under performing campaigns that are over cost per lead. Cons We didn’t like the fact that you couldn’t choose the right times to enter the ad auctions (at a certain cost) and pull out at optimal times per day. Overall, their customer service was poor and weren’t helpful when we tried to speak to them regarding billing issues. Review Source Response from Birch June 12, 2023 Hello Andrew! Thanks for your review. We are very sorry that you felt this way about the tool. We have added many new features since 2021 - please feel free to check them out! All the billing policies and term&conditions are presented at signup and posted on our website. Our support team follows these terms to the letter to ensure high quality service for all users. The team will be happy to assist with any questions you might have! Justin A. Digital Strategy, Marketing Automation, Online Marketing, CRO, Branding, Wordpress Development Used the software for: 6-12 months ### "Reveal Saves A Lot of Time for Facebook Ads Management & Research" June 8, 2018 4.0 This platform allowed me to gain insights into competitors social media marketing and presence, both for my own businesses, and clients. It helped me do so in much less time than it would have taken to source it otherwise. Additionally, having automated reporting on key areas made sure that I was always able to get to information I needed for client deliverables. Pros This platform is very easy to set up and use. In fact, at first, you may think you've done something wrong. Overall, it's ease of set up and use is the thing I like the most. That's followed by it's automated reporting functions. Cons I have to say that I don't really care for the user interface very much. To me it seems counterintuitive and like something is missing. Review Source Response from Birch June 12, 2023 Hello Justin! Thanks so much for your review, we appreciate it! We'd be glad to connect to chat about missing features and interface overall, please shoot us a message at support@revealbot.com if you are interested. Thanks in advance! Tobey F. Digital Marketing Consultant Used the software for: Less than 6 months ### "Revealbot allowed me to automate my Facebook campaigns in a way that no other tool can accomplish." June 5, 2018 5.0 I was able to satisfy unique, daily volume and pricing requirements for a lead-gen client's Facebook campaign. Pros The options and parameters for creating conditional rules make for creative, automatic campaign management. Every business is different and automation tools cannot be "one size fits all." Revealbot is sophisticated enough to satisfy very unique business use cases. Cons The pricing structure is "anti-agency." Graduated price tiers are old thinking. 14-day trials are rarely long enough to realize the full potential and benefits of a tool like this. Review Source Response from Birch June 12, 2023 Hello Tobey! Thanks a lot for your feedback - we really appreciate it. We have now introduced some changes into our billing system to accommodate the needs of agencies, and we are happy to extend the free trial at request if more time is needed to get things going with Revealbot. As always, our support team remains available if you have any questions! Have a nice day. Tomasz B. Owner Used the software for: Less than 6 months ### "Awesome tool to automate Facebook Ads management" June 6, 2018 5.0 I have more free time so I can focus on more interesting things than manually going through accounts and killing ads / decreasing or increasing budgets. Pros The best thing about RevealBot is that once you identify the patterns you follow to make decisions when managing an account, you can set up rules and have Reveal do everything for you. It frees up a lot of time, gives you more resources (you can't check an account every 15 minutes 24/7, can you?), you don't have to do the manual stuff yourself, what else would you want? Cons I'd love to be able to export rules from one Reveal account and import them to another. Also, a great feature would be "apply this rule in accounts X, Y, Z" so that I could save myself duplicating them each time. Other than that, I think it's great! Review Source Response from Birch June 12, 2023 Hello Tomasz! Thanks a lot for your review, we appreciate it. Alan Y. Internet Marketer Marketing and Advertising Used the software for: Less than 6 months ### "Great tool to automate your Facebook ads" October 24, 2018 5.0 Overall I'm really happy and would highly recommend to people who are running ads on Facebook. Pros This tool actually saved me money as it cut underperforming ads before I normally would. Especially through the night whilst sleeping this tool would make sure it would stop ads that were performing poorly and it would even increase the budgets for the ad sets doing really well. It's great because you can set up your own custom rules so it only does what you ask it too. Cons To be honest not much I didn't like. The only thing is the initial learning curve but it wasn't too complitacted. Review Source Response from Birch June 12, 2023 Hello Alan! Thanks so much for your feedback, we appreciate it a lot. As always, our support team remains available in case you have any questions. Have a nice day! Kenn C. Owner and Lead Consultant Used the software for: Less than 6 months ### "Best Ads Automation Software" March 28, 2018 5.0 Pros This extends the existing automation functionality of Facebook and AdWords. We routinely optimize ads at certain times in the day and this tool does this for us and more. Cons It can get very expensive if you have a large ad spend. The price would be worth it if it also has tools for creating campaigns. Right now, I'm thinking of using the tool only for a select few clients. Review Source Response from Birch June 12, 2023 Hello Kenn! Thanks a lot for your review - we truly appreciate it! We have now updated our pricing to allow for more flexibility, and added plenty of new features. Please feel free to check them out and let our support team know in case of questions. Have a lovely day :) Kosta T. CMO Marketing and Advertising Used the software for: Less than 6 months ### "Saved my agency" November 2, 2018 5.0 Time efficient Helps to save money (lots of money) Filters out the bad ads allows you to scale better Pros it is very easy to use and the support staff is really amazing, they answer every question and help you figure out how to perform every rule you have in mind Cons it took me a few days to understand how to wrap my head around this. but eventually, it was well worth it. Review Source Response from Birch June 12, 2023 Hi Kosta! We really appreciate your feedback - thank you! We have improved our onboarding flow and added many new features, please feel free to check them out and let our support team know if you have any questions! Have a nice day! Gary O. Growth Marketer Used the software for: 6-12 months ### "Automate Paid Social Advetising" April 5, 2018 5.0 Peace of mind knowing that my paid social campaigns will stay within defined limits, also being able to run a small team knowing that automation reduces the need for additional team members. Pros Being able to automate paid social advertising is crucial for me, it allows me to run many campaigns all at once and know that each one of them will stay within my defined parameters. My favorite feature is the ability to automate FB page post boosting, this is pretty unique and very useful. Cons I rate this 5/5 but I do feel it is slightly limited when compared to market leaders such as Ad Expresso. It is true they are not in exactly the same space but it would be good to see more similiar features! Review Source Response from Birch June 12, 2023 Hello Gary! Thank you so much for your feedback - we really appreciate it. We have added many new features, please feel free to check them out and let our support team know if you have any questions. Have a great day! AI Anna I. Marketer Information Technology and Services Used the software for: 6-12 months ### "Impressive solution for creative analysis" June 20, 2024 5.0 Pros It really helps make smart decisions by giving the detailed analysis of Meta and TikTok creatives. Comparing my creatives, I can improve my ads and stay ahead of the competition. The reports are sharable which is pretty handy in terms of team discussions and collaboration. Cons creatives analysis is not yet available for Google and Snapchat Review Source Response from Birch September 5, 2024 Thank you so much for your review, Anna! We truly value your feedback VR Verified Reviewer Marketing Consultant, Owner and Chief Struggle Officer Used the software for: Less than 6 months ### "I bought this during a promotion and it is a solid product for monitoring social media campaigns" June 11, 2018 4.0 Pros I test a lot of social media account management tools since I work heavily with my clients community outreach work. Reveal was great to summarize campaigns by company and emailed a summary report to glance over to make sure my other analytics were lining up Cons It did not have full integration for the main social media platforms however since I began using it, they have been diligent with their roadmap and constantly adding the features as the api's become open source Review Source MJ Matt J. Performance Media Buyer Used the software for: Less than 6 months ### "Overall I enjoyed my experience. There's an infinite amount of rules you can setup." June 5, 2018 4.0 Pros I like that it's very intuitive to use. It's fast and simple in how it's laid out. The customer support was incredible. They reached out to help give value and give tips. Cons Based on my business model, it was quite expensive. Also it's tough when your revenue isn't going through Facebook to adjust, because I had to adjust the rules once a day at least. Also needed to create a LOT of rules to do what I needed to made it hard to maintain. Review Source Response from Birch June 13, 2023 Hello Matt! Thanks a lot for your review - we truly appreciate it! We have now updated our pricing to allow for more flexibility, and added plenty of new features. Please feel free to check them out and let our support team know in case of questions. Have a lovely day! SQ Syed Q. Digital Marketing Manager Utilities Used the software for: Less than 6 months ### "Easy to use, full of features" June 5, 2018 5.0 Can save time in managing Facebook ads by using the automated rules and Slack reporting. Pros It is very easy to use and manage all the automated rules that I have set up. There are a lot of rules that are not available from the Facebook business manager that are available in Reveal Bot. Cons Does not have the ability to start/pause ad-sets based on time e.g. turn on ad-set at 1pm. This feature will be very useful. Review Source Response from Birch June 13, 2023 Hi Syed! We really appreciate your feedback - thank you! Time-based rules are now available. We have added many new features, please feel free to check them out and let our support team know if you have any questions! Have a nice day! GK Geoff K. Owner Internet Used the software for: Less than 6 months ### "The integration with Slack makes this easy to use" October 31, 2017 4.0 Automation helps me do stuff. Pros Simple to set up and enables me to stay in control of my advertising budget. Nothing worse than looking at the Ad Manager and finding your CPC is excessive. Cons Full functionality still in the pipeline re messenger and Twitter ads. Hopefully the console will turn into a fully functioning multi-platform ads manager. Review Source VR Verified Reviewer Digital Marketing Manager, SOCOM Used the software for: Less than 6 months ### "Easy-to-use, beefy tool " June 5, 2018 5.0 Pros Easy to use, CSRs are available most of the time, rules are easy to set and you notice just how much time you have open to do other stuff. Cons Honestly the only real con I can see is the cos t, it does get pretty costly when you start spending a lot. Review Source VR Verified Reviewer Director of Marketing Used the software for: Less than 6 months ### "Super easy onboarding experience" June 11, 2018 5.0 Automations within slack are quite convenient, especially if Slack is part of your day-to-day workflow. Pros Settings things up in Reveal is very easy. There are a number of popular integrations and connecting them is as easy as clicking on some buttons and switches. Once everything is connected the examples they provide are quite helpful, as is the slack tour walkthru. Cons The automations can be a little intimidating if you aren't that familiar with Facebook ads. It's always a little scary when there are real dollar bills on the line. Review Source RT Rickie T. Media Buyer Used the software for: Less than 6 months ### "I have been using Reveal to manage my Facebook ad accounts for the last few months." June 5, 2018 5.0 Pros Reveal has saved me a lot of time and money, by watching my ads while I am away. I find it has many parameters that can be used to define rules. Cons I wish there were other notifications beside only Slack. Also I wish it were easier to bulk edit rules, rather than having to dupe many, in and out of folders. Review Source DK David K. Owner Used the software for: Less than 6 months ### "Easy to setup and use" June 5, 2018 5.0 Pros Easier to configure for my ad sets than what Facebook has to offers. Also... I can run my rules every 15 minutes versus Facebook's 30 minute limit. Cons Too expensive for the amount of Ad Spend that I do monthly. For that cost, I rather put up with Facebook's limitations... or checkout TrustAds. Review Source JG Jake G. Owner Used the software for: Less than 6 months ### "Very easy to use" June 11, 2018 5.0 Pros I liked that we were able to set up our campaigns to basically run by themselves so that we could sleep well at night. This allowed us more time freedom without worrying about Facebook spending all of our budget and not bringing in any sales. Cons I didn't like that it was kind of difficult to use. There wasn't really a good solid training for our team to go through. Review Source Response from Birch June 13, 2023 Hello Jake! Thanks you so much for your review, we appreciate it a lot. We have added many new features and improved our onboarding flow to address the learning curve. Please feel free to let us know if you need any help going forward, we'll be happy to assist. CC Camille C. Brand Manager Furniture Used the software for: Less than 6 months ### "We've been using reveal to set rules for our FB ads which saves us a lot of time in the long run! " June 5, 2018 5.0 Pros I like how automated everything is and how you can get reports delivered straight to your inbox. That saves us the time of not having to dig into to our analytics page every time we want to see stats. Cons It's not a super intuitive interface so it could take some time to get the hang of it. You may want to reach out for help identifying rules to set up. Review Source ES Estevan S. Founder Used the software for: Less than 6 months ### "My team has been more productive overall." June 5, 2018 5.0 Pros What I appreciate the most about this software is that there are so many good people available to support us whenever we have any issues or questions. Cons My least favorite thing about this software, the only downside, is that I didn't have access to it five years ago. Review Source WL William L. Owner Used the software for: Less than 6 months ### "I didn't realize how much time I was spending on tweaking ads until I discovered this app." June 8, 2018 5.0 Pros I love how it saves so much time, and how much it can do. I feel like there much more I can potentially do. Cons More preset rules would be great. The cost seems a bit high. Nothing else to complain about, everything else is great. Review Source SD Sean D. marketer Used the software for: ### "The support staff is amazing. " April 2, 2018 5.0 Pros the support staff is very helpful and explains everything in detail. Thank you to iskander and artur Cons the rules are a bit complicated to set up, but support helps a lot. if the automation rule was simpler it would be amazing. Review Source VR Verified Reviewer Junior Facebook Media Buyer Apparel & Fashion Used the software for: 6-12 months ### "A very good tool to automate social campaigns " January 16, 2019 5.0 I've used Reveal bot daily for content programming and management issues on our facebook accounts. Pros I have used Reveal Bot on a daily basis for over 6 months. It was very helpful to manage content on our social media account (Facebook, mostly). It is capable to program and automates management actions, such as programming and starting campaigns. Cons The interface is not very friendly. It is not possible to select campaigns in bulk and those actions take a lot of time. I suggest to redesign and make it easier to perform bulk actions when selecting campaigns​/accounts to connect to reveal bot. Review Source Response from Birch June 12, 2023 Hello! Thanks a lot for your review, we really appreciate it. We have now added some bulk edit options across the tool, please feel free to check them out and do not hesitate to reach out to the support team in case of any questions. Have a nice day! Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.