# Pushwoosh Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Pushwoosh the right Mobile Marketing solution for you? Explore 20 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/163449/Pushwoosh/reviews

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Pushwoosh

4.4 (20)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of Pushwoosh

Ease of use

4.4

Customer Service

4.7

## Pros and Cons in Reviews

EA

Enrico A

Web & Mobile DeveloperComputer Software, 2 - 10 employeesUsed the software for: More than 2 years.

“Pushwoosh is simply amazing for accomplishing this task because the platform offers a complete user interface that can be used to create, schedule and manage push notifications with a lot of features added, like geo-fencing, rich content push and even setting up an entire customer journey.“

November 5, 2021

AK

Ammar K

Marketing Automation SpecialistInformation Technology and Services, 51 - 200 employeesUsed the software for: 1-2 years.

“Easy user interface and professional customer service, as well as continuous improvement based on user feedback in product development“

September 28, 2021

GR

Guil R

CX and Design LeadBanking, 51 - 200 employeesUsed the software for: More than 2 years.

“Easy to use and engage wity customers via push or in-app.“

October 13, 2021

## Showing most helpful reviews

Showing 1-20 of 20 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

VR

Verified Reviewer  
Chief Technology Officer  
Computer Software  
Used the software for: 2+ years

### "Some features have great quality, others are half baked"

December 3, 2019

4.0

Have been using it for years for clients and own internal projects.

Pros

You can integrate PN to an App in literally minutes. It works great and their API is pretty simple to use.

Cons

The Email sending tool simply doesn't work, and PNs for cases outside the happy path (i.e. Android with the app closed) don't work.

Review Source

Response from Pushwoosh

December 6, 2019

Hi there, and thanks for your honest feedback and kind words! It is your feedback that helps us improve further and enable better communication toolkit for all of our customers. We are very sorry your experience with emails wasn't as smooth as it could be. We are working hard every day to enhance our emails channel released in 2019. E.g., recently, we've introduced a new Customer Journey module that includes improved email functionality and allows building automated communication chains with the combination of push notifications and email messages. We'd be happy to show you around and help with re-inventing emails with Pushwoosh - drop us a note on help@pushwoosh.com!

AA

Avner A.  
Product manager  
Retail  
Used the software for: 2+ years

### "Great tool, easy to use, with more potential to follow"

October 3, 2021

4.0

We are with pushwoosh for over 5 years, and its says a lot! Each app we developed, is the first platform we all agree on. There are more developments to come, but marketing can work with this amazing tool with minor issues.

Pros

UI is very easy to understand, and there is no need to be a technical person for it. The options which are giving in the control panel are easy to use, and designed very well. For dev-wise, the API is great and easy to implement.

Cons

The reports need much more work, and the ability to really analyze and understand the users and the way it's behaving still uck of data and options. Segments are not enabling OR options.

Alternatives considered

[Firebase](https://www.capterra.com/p/160941/Firebase/)

Reason for choosing Pushwoosh

Pushwoosh was easier to use and had much more abilities.

Switched from

[Firebase](https://www.capterra.com/p/160941/Firebase/)

Pushwoosh was easier to use and had much more abilities.

Review Source

Response from Pushwoosh

October 13, 2021

Thank you, Avner! We've always aimed at delivering a tool that non-technical professionals will enjoy using. Happy to hear we've succeeded in it.

GF

Gabriele F.  
Country Manager  
Facilities Services  
Used the software for: 6-12 months

### "Nice tool for Push notification"

February 5, 2024

3.0

Pros

It is really use to set a preset and use it for several Pushes

Cons

Sometime the tool does not load properly.

Review Source

EC

Evgeniy C.  
User Acquisition Manager  
Information Technology and Services  
Used the software for: 1-2 years

### "Excellent service for automated push notifications!"

June 27, 2022

5.0

Pros

The best service's thing is Customer Journey Builder. With the help of it, I managed to increase MAU of GC.SKINS mobile app (B2C) up to 16,62%, and Revenue — up to 4,58% within the 2021 year by creating automated push notifications, based on our CJM.

Cons

Separating actions into tags and events was not an obvious option even for our developers, which required additional time to integrate them.

Switched from

[OneSignal](https://www.capterra.com/p/163452/OneSignal/)

We switched to Pushwoosh as we were looking for the option to automate push notifications and create user path like Customer Journey Builder, and for the opportunity to reduce spending on push-service.

Review Source

CA

Carolina A.  
Associate Community Manager  
Computer Games  
Used the software for: 2+ years

### "A good service. "

November 16, 2021

4.0

It helps me maintain the retention strategies.

Pros

It's easy to implement and to schedule push notifications on it.

Cons

I feel they could improve the way the stats are being shown. Also, the UI isn't friendly (though it improved a lot comparing to 2 years ago).

Alternatives considered

[OneSignal](https://www.capterra.com/p/163452/OneSignal/)

Reason for choosing Pushwoosh

I keep using both products, however I do prefer using One Signal's over Pushwoosh because they have a friendly UI and I prefer the way their stats are shown. The only con about One Signal is their pricing... Pushwoosh beats them at this area.

Review Source

EA

Enrico A.  
Web & Mobile Developer  
Computer Software  
Used the software for: 2+ years

### "All-in-one push notfication platform"

November 5, 2021

4.0

Pushwoosh is part of the integrations that we have been using for 5 years by sending more than 300k notifications per day, now in a more than tested way. The platform has grown significantly and, thanks also to the customer service tech guys, we have managed to make the integration stable and performing.

Pros

We started as a small business five years ago, and we needed a platform that can help us to send push notifications straight out of the box. Pushwoosh is simply amazing for accomplishing this task because the platform offers a complete user interface that can be used to create, schedule and manage push notifications with a lot of features added, like geo-fencing, rich content push and even setting up an entire customer journey. The platform also offers SDKs integration with all major OSes/browsers including Huawei and Amazon.

Cons

For deeper integration with our software, we subsequently opted for integration via API, which is another key feature offered by the platform. That kind of integration wasn't very smooth it's a little bit cumbersome at some points, requiring a lot of testing ​before you can go live.

Alternatives considered

[Firebase](https://www.capterra.com/p/160941/Firebase/)[Airship](https://www.capterra.com/p/163460/Web-Notify/)[OneSignal](https://www.capterra.com/p/163452/OneSignal/)

Review Source

TK

Terry K.  
Senior Drupal Developer  
Higher Education  
Used the software for: 2+ years

### "Pushwoosh has been ideal for our mobile application where others have failed"

August 26, 2021

5.0

Pushwoosh's customer service team has been outstanding to work with, proactively asking if there are more features they can customize for our application, which is not a native Android/iOS application

Pros

Pushwoosh was the ideal solution for our application because of the price point, and its robust features allowed us to replace 2-3 other products, saving our company thousands of dollars. We were able to build custom geofencing solutions for push notifications, creating push notifications in multiple languages and deep-linking to certain parts of our application.

Cons

The user/admin backend interface could use a little cleanup. There are parts that are non-intuitive and involve training from Pushwoosh developers.

Review Source

Response from Pushwoosh

September 13, 2021

Thank you very much, Terry, for pointing out the cost-efficiency of the Pushwoosh solution! Our customer service team is happy to hear your positive feedback too.

AK

Ammar K.  
Marketing Automation Specialist  
Information Technology and Services  
Used the software for: 1-2 years

### "Great performance at a good price"

September 28, 2021

5.0

Pros

Easy user interface and professional customer service, as well as continuous improvement based on user feedback in product development

Cons

There are some technical errors in the BETA versions, but they follow them immediately

Review Source

Response from Pushwoosh

October 13, 2021

Thank you, Ammar! We keep improving to provide you with even better service!

JA

Jose A.  
PM  
Marketing and Advertising  
Used the software for: 2+ years

### "Jose Aboytes / PM"

August 26, 2021

5.0

Great, nothing more to say, the experience has been awesome

Pros

It is really easy to use, there is no need to be a technical person to use this platform

Cons

we haven't had a bad experience with you, maybe the communication when you release new versions but it is not a beg deal

Reason for choosing Pushwoosh

Price and the support that we received

Review Source

Response from Pushwoosh

September 13, 2021

Thank you for the review, Jose! We'll keep doing our best to make your work easier.

JB

Javier B.  
Head of Media&Ecommerce  
Restaurants  
Used the software for: 2+ years

### "Easy-to-use automated messaging that boosts conversions"

July 4, 2023

5.0

Pros

We've been using Pushwoosh for over five years, and it has been great for automating our push notifications. We've seen a real increase in conversions and sales, especially from using geo-targeted pushes! Targeting is precise and effective. And it's as easy as sending broadcast and simple scheduled pushes. All messages came relevant to our international audience

Cons

Some tasks still required our tech team's attention (although I doubt any other customer engagement tool can free your developers up completely).Reasons for choosing Pushwoosh: Pushwoosh were known as leaders in the push notification market, and we didn't regret choosing them.

Review Source

Camilo Andrés L.  
Analista de Fidelización y Medios Digitales  
Food & Beverages  
Used the software for: 2+ years

### "Una gran herramienta"

December 13, 2022

4.0

Gracias a la plataforma, pudimos desarrollar diferentes estrategias de marketing. Estas permitieron incrementar nuestras ventas y generar una mayor fidelización con nuestros clientes.

Pros

La plataforma y sus diferentes herramientas son muy fáciles de utilizar. Es intuitiva y permite ajustarla a las necesidades del negocio.

Cons

Hace falta poder tener un soporte en español para potencializar las herramientas.

Review Source

RT

Ramses T.  
Digital Marketing Analyst  
Airlines/Aviation  
Used the software for: 2+ years

### "Recommended platform "

August 26, 2021

4.0

I have had a good experience using the software, we've been using it for more than 3 years without any major problem

Pros

PushWoosh is a very user friendly software, with all features that you would expect from a Push Notifications platform

Cons

Some functions like adding images with different languages ​​in the same push

Reason for choosing Pushwoosh

Because of features and price

Review Source

Response from Pushwoosh

September 13, 2021

Thank you for your review, Ramses! We're working to make the user experience even better for you!

TM

Tarek M.  
CEO  
Computer Software  
Used the software for: 2+ years

### "Pushwoosh the best push service for your mobile Apps"

September 6, 2021

5.0

Pros

Pushwoosh is very fast, we use it to push new messages and that's allot of messages, What I also like about Pushwoosh is the send limit so we don't get hummerd by so many users

Cons

if you have so many users Pushwoosh and you use it only for push it could be expensive and you can find less cost services

Review Source

Response from Pushwoosh

September 13, 2021

Thanks for writing a review, Tarek! We're proud of Pushwoosh's speed and capacity glad you've mentioned them as our top pros!

RB

Rrezart B.  
Webmaster  
Newspapers  
Used the software for: 2+ years

### "Push notifications "

September 6, 2021

4.0

Good

Pros

Wp plugin to sent directly from wp panel.

Cons

Sometimes does not deliver, or deliver with latency

Alternatives considered

[Firebase](https://www.capterra.com/p/160941/Firebase/)

Review Source

Response from Pushwoosh

September 13, 2021

Thanks for the positive review, Brezart! We're working on getting even better for you!

MF

Martin F.  
Team lead  
Airlines/Aviation  
Used the software for: 2+ years

### "Awesome"

October 14, 2021

5.0

Sending push notifications

Pros

Price, ease of use, platform supported, api

Cons

Faster support with intercom. You guys only use email support but that feels a bit outdated. Maybe setup a slack message group and invite all your customers?

Reason for choosing Pushwoosh

Price

Review Source

MH

Mohammad H.  
Internet Channels Engine  
Banking  
Used the software for: 2+ years

### "Excellent push notification service"

October 5, 2021

5.0

Pros

we used to use pushwoosh as a service to deliver pushnotifications to all platforms

Cons

adding pushnotifications delivery report will be great

Review Source

Response from Pushwoosh

October 13, 2021

Thanks a lot for your feedback, Mohammad! We appreciate it!

GR

Guil R.  
CX and Design Lead  
Banking  
Used the software for: 2+ years

### "Easy to use and great value of money "

October 13, 2021

4.0

Pros

Easy to use and engage wity customers via push or in-app. What I like the most is the ability to have html/css/js on the in-app so I have freedom to create content without deploying a new version of the app

Cons

I would like to have better reports about uninstall/opt out of pushes.

Review Source

SN

Sanjay N.  
CIO  
Media Production  
Used the software for: 6-12 months

### "Pushwoosh"

October 13, 2021

4.0

Very Good

Pros

Support and response time was an issue.

Cons

Advancement of features looking from more customer engagement and experience point of view.

Reason for choosing Pushwoosh

More commitment from your Sales and Pre-sales team.

Review Source

PS

Peter S.  
Director of Solutions  
Computer Software  
Used the software for: 2+ years

### "Recommended"

September 11, 2023

5.0

Pros

Ability to integrate with various mobile platforms and support

Cons

Portal UI is rather complicated and could be confusing

Review Source

ZJ

Zaid J.  
CTO  
Food & Beverages  
Used the software for: Less than 6 months

### "PushWoosh"

September 19, 2019

4.0

Pros

Flexibility and customer support is great, and we were able to migrate our users from the previous platform.

Cons

There were some minor issues initially while we were setting up, but it was resolved later with their dev team.

Review Source

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