--- title: "Dynamic Yield Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Dynamic Yield Software - reviews, pricing plans, popular comparisons to other Customer Experience products and more." source_url: "https://www.capterra.com/p/163494/Dynamic-Yield-eCommerce/" page_type: "product" language: "en" --- # Dynamic Yield Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on September 8, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Dynamic Yield ## What is Dynamic Yield? Built for agility, Dynamic Yield allows teams to quickly take experiences from concept to execution, gain operational independence by working with a single platform, influence the entire customer journey through the same unified hub, do more with fewer people – augmented by our team of experts and scalable AI – and see value faster. ## What is Dynamic Yield used for? [Personalization](https://www.capterra.com/personalization-software/)[Customer Experience](https://www.capterra.com/customer-experience-software/) Top alternative Featured Overall rating Based on 6 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $35000 Per Year Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Dynamic Yield?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.mastercard.ca/&name=Dynamic Yield) ## Dynamic Yield Overview Updated September 2026 AI summary Dynamic Yield enables organizations of all sizes to personalize digital experiences through content targeting, A/B testing, and customer segmentation across web-based channels. Positioned within Customer Experience and Personalization categories, it offers real-time analytics, campaign management, and broad third-party integrations. Delivered via cloud, SaaS, and web, it supports data-driven optimization without feedback management or survey tools. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Dynamic Yield 4.0 (6) VS. [4.7 (267)](https://www.capterra.com/p/150695/Lucky-Orange/reviews/) Starting Price $35000 Per Year Starting Price $39 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 3.5 (6) Ease Of Use 4.6 (89) Value For Money 3.0 (4) Value For Money 4.6 (84) Customer Service 3.7 (6) Customer Service 4.7 (85) ## Dynamic Yield alternatives Highest Rated [4.9 (257)](https://www.capterra.com/p/149363/Kangaroo-Rewards/reviews/) Starting price $79.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [4.3 (716)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 87% of reviewers rated it above 4 stars [Experience.com](https://www.capterra.com/p/178112/SocialSurvey/) [4.7 (89)](https://www.capterra.com/p/178112/SocialSurvey/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 91% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/178112/SocialSurvey/) [SurveySparrow](https://www.capterra.com/p/168823/SurveySparrow/) [4.4 (123)](https://www.capterra.com/p/168823/SurveySparrow/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/168823/SurveySparrow/) [View all alternatives](https://www.capterra.com/p/163494/Dynamic-Yield-eCommerce/alternatives/) ## FAQs about Dynamic Yield Overview ### What company size and specific industries is Dynamic Yield built for? Dynamic Yield is designed for mid-market and enterprise companies, especially global brands that run marketing, product, development, and eCommerce teams. It is built for organizations that need experience optimization across digital commerce and customer-facing online operations. Features and Usability ### What are the key features of Dynamic Yield? Dynamic Yield offers website personalization, A/B testing, and behavioral targeting for tailoring content by customer behavior. It includes customer segmentation, campaign management, and multi-channel marketing for coordinating targeted messages, plus real-time analytics, recommendations, and conversion rate optimization to measure and adjust campaigns. Integrations ### Which third-party tools and platforms does Dynamic Yield integrate with? Dynamic Yield integrates with 10 third-party tools across ecommerce, analytics, CRM, and marketing automation, including Adobe Commerce, BigCommerce, Google Ads, Google Analytics 360, HubSpot CRM, Mailchimp, Marketo Engage, Oracle Data Management Platform, Oracle Eloqua Marketing Automation, and Webtrends. Getting Started and Support ### What training and onboarding options does Dynamic Yield offer? Dynamic Yield provides in person training, live online sessions, webinars, and documentation. In person training supports direct instruction, live online sessions allow guided remote learning, webinars cover group presentations and demos, and documentation offers written reference material for self-paced review and setup. Getting Started and Support ### What customer support options does Dynamic Yield offer? Dynamic Yield provides email/help desk, phone support, 24/7 live rep, and chat. Support coverage gives users multiple ways to reach assistance, with live help available around the clock. No reviewer feedback is available here to describe response speed, helpfulness, or common support frustrations. ## Features AI summary Based on 3,742 Customer Experience reviews Capterra reviewers highlight these features as the top priorities when choosing Customer Experience software: - **Feedback Management** (**38%** of reviewers rated this feature as critical) - **Surveys & Feedback** (**46%**) - **Reporting/Analytics** (**43%**) Dynamic Yield includes **Reporting/Analytics**. However, it does not offer **Feedback Management** or **Surveys & Feedback**. Its **Reporting/Analytics** capabilities help businesses track customer behavior, measure experience performance, and identify trends over time, providing teams with clearer insight for data-driven decisions and ongoing experience improvement. Reporting/Analytics 2.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data A/B Testing 5.0 (1) 200.00% of 1 reviewers that rated this feature as important or highly important Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Content Management 3.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Template Management 4.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Create, save, and re-purpose templates for emails, forms, etc. Website Personalization 4.0 (1) 200.00% of 1 reviewers that rated this feature as important or highly important Customize website features Abandoned Cart Saver Built-in tool that sends an email invitation to customers who have added an item to their cart but left before completing checkout Dynamic Yield 31 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - Abandoned Cart Saver: Built-in tool that sends an email invitation to customers who have added an item to their cart but left before completing checkout - Account Based Marketing: Provide personalized marketing content - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content - Behavioral Targeting: Display advertising and marketing messages to users based on their browsing history and preferences - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Segmentation: Group campaigns by project, client, or campaign for better management. - Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customer Profiles: Record customer information, purchase history, and other notes - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customizable Branding: Add customized logos and colors to align with company branding - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Email Marketing: Create and send email blasts/campaigns - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Multi-Campaign: Manage multiple campaigns in one system - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs - Real-Time Reporting: Active reporting of data and metrics - Recommendations: Algorithmically generated suggestions based on user behaviors, preferences, or data patterns to enhance UX, productivity, or engagement - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Template Management: Create, save, and re-purpose templates for emails, forms, etc. - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Website Analytics: Track and analyze information regarding website visitors - Website Personalization: Customize website features - WYSIWYG Editor: What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface --- Get Advice We can help you find the software with the features you need. Features 4.3 (6) 4.3 Based on 6 reviews ## Pricing Value for money 3.0 (4) Basic $35,000 Per Year Value for money 3.0 (4) 3.0 Based on 4 reviews ## Integrations [ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[ Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[ Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)[ Adobe Commerce](https://www.capterra.com/p/227129/Magento-Commerce/)[ BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)[ Oracle Eloqua Marketing Automation](https://www.capterra.com/p/64036/Oracle-Eloqua/)[ Webtrends](https://www.capterra.com/p/32608/Webtrends/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 3.7 (6) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 3.7 (6) 3.7 Based on 6 reviews ## User reviews Overall rating 4.0 Based on 6 reviews Filter by rating 5(2) 4(2) 3(2) 2(0) 1(0) Mentioned topic Sorted by most recent LM Lluc M. Marketing Technology Team Leader Entertainment ### "Dynamic Yield" 3.0 Overall Rating 3.0 3.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 1.0 1.0 Likelihood to Recommend 4/10 March 21, 2024 Pros The machine learning A/B tests were pretty cool and helpful to not set any bias input. Cons It was not a perfect product. It had many issues and customer service was pretty poor when those occurred. Content and templates that would disappear from the listed scope, poor or non-existent implementation for native apps content. Difficult to use and learn... Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. CC Charles C. Web Developer Business Supplies and Equipment ### "Feature heavy, limited testing" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 7/10 April 10, 2023 Pros Easy to learn and understand.Variables in templates make it easy to reuse and have other users who don't know code easily modify values themselves. Cons It feels like there was limited options available to do various tests with our campaigns. That is the main feature I would say that is missing. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. JR Joao R. Software engineer Information Technology and Services ### "Good A/B Testing And Personalization Tool" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 February 13, 2023 We are using Dynamic Yield A/B testing and personalization on our site to test new functionalities and features to prove out concepts. Pros Powerful recommendation engine.Good customer care experience, we had some issues to use some of their widgets and their teams worked closely with us to solve this problems and manage a solution! Cons Poor documentation. We need to rely a lot on costumer service to set up our recommendations and campaigns when we started. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. CP Ciprian P. Senior PHP Developer Consumer Services ### "Too complex, too slow, too finicky" 3.0 Overall Rating 3.0 3.0 Ease of Use 2.0 2.0 Features 5.0 5.0 Customer Service 3.0 3.0 Likelihood to Recommend 0/10 January 5, 2020 Pros I have used this app for a long time and, while the reporting the features are great, the rest lacks in finishing touches. Cons This software looks like a startup app, with some great potential, but bad implementation, no documentation and astronomical pricing. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Luis Daniel R. Consultor en Tecnologías de Marketing Digital Marketing and Advertising ### "Complete control of testing and audience optimization" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 August 2, 2019 Pros I like that you can build templates in HTML, CSS and Javascript. It's also useful to have a very robust audience manager. Cons I don't like that you can't pause an experience, the only option is to archive the experience instead of pausing it. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. ID Itay D. CEO Retail ### "The Best Product For Personalizing Your Website" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 28, 2018 We achieved 3X ROI in less than 60 days of deployment. Pros We've been using Dynamic Yield for about a year - one person on our team primarily manages the account and it has been a breeze! Dynamic Yield makes it very easy for us to deploy personalization throughout our entire website. We use it to serve highly targeted messages to boost engagement across our website, and it allows us to run A/B tests while we sit back, relax and allow machines to allocate traffic to the best performing variations. Cons Some of the features provided in the platform user interface occasionally could be a little easier to understand. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. 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