Average Ratings

72 Reviews
  • 4.5 / 5
    Overall
  • 4.5 / 5
    Ease of Use
  • 4.5 / 5
    Customer Service

Product Details

  • Starting Price
    Not provided by vendor
  • Pricing Details
    from ¿29/mo for startups, from ¿89/mo for businesses
  • Deployment
    Cloud, SaaS, Web
  • Support
    Online

Vendor Details

  • Hotjar
  • www.hotjar.com
  • Malta

About Hotjar

Feedback and analytics tools built to improve your website visitor experience. Provides heatmaps, feedback polls, surveys, and more.


Spotlight_media_placeholder

Hotjar Features

  • Behavioral Mapping
  • Dashboard
  • Dynamic Maps
  • Element Analytics
  • Embeddable Maps
  • For Sales
  • For Science
  • Radial Mapping
  • Territorial Mapping
  • Website Analytics

Hotjar Reviews Recently Reviewed!


Capterra-loader

Great insights for those looking to optimize conversions.

Jun 18, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: I was really surprised by how capable and awesome the free version is. I can't believe it allows people to get as much data for free. By the time you reach traffic that forces you out of a free plan, you don't even hesitate.
It's easy to setup, easy to control and easy to read the data you get with it.
It tracks actions on three types of devices (desktop, mobile and tablet), clicks, mouse movement, and scroll. All of these provide very valuable insights.

Cons: I wouldn't say there are any, and if there are you don't have to worry about it because you'll catch them while using the free version and safely decide whether these cons are a deal-breaker.

Overall: Better conversion on a website and safe website updates by analyzing which parts of website people interact with the most.

Crazy tool

Jun 15, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: I definitely LOVE this software. It can even be scary how accurately we can track our customers behavior on our website. Fantastic

Cons: If you are not so at ease with technology I have to admit it can be a bit tricky to use at the beginning

Capterra-loader

Easy install, Easy to understand, Immediate Value

Jun 14, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: I love being able to watch recordings of our customers in action on the website--it allows me to see problem areas and areas for improvement. I also find it very informative to see how far customers scroll down our home page with the easy-to-understand visuals.

Cons: I've been on the software only a short time, but I'm still trying to gain confidence that what I see is reality. For instance, some of my menu items in the header of my website show they have never been clicked, which I find very hard to believe--but it may just be so.

Capterra-loader

We use Hotjar to track our web traffic

Jun 14, 2018
3/5
Overall
3 / 5
Ease of Use
3 / 5
Features & Functionality
3 / 5
Customer Support
3 / 5
Value for Money

Pros: I love the fact that it can track website clicks and all that stuff to help improve our website traffic and our UX

Cons: I Haven't used it long enough to have any cons just yet, but when I do I'll come back and list them.

Capterra-loader

I can't believe how good it is

Jun 06, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: I'm using free plan which allows me to analyze up to 2,000 visits per day. Which is twice the amount I get.
It's easy to use and that one time I was stuck they had a perfect tutorial just for that.
Heatmaps are very easy to setup and analyze, it's a must-have for anyone with a website of any kind.

Cons: One of my pages is not rendered properly so its heat map is shown on top of raw HTML code, which still makes it readable. It's the only problem I encountered and it's pretty minor.

Overall: Optimized UI and UX on my website, improved conversions and lead nurturing processes.

Capterra-loader

Segmented captures are a good thing

Jun 05, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
Likelihood to Recommend: 7.0/10 Not
Likely
Extremely
Likely

Pros: I've used a number of these products, and what I like about HotJar is the ability to only capture users that meet a certain criteria. In other product I would wade through literally tens of thousands of captures to try and find the one person who clicked a button. With Hotjar, you can easily capture only users that have performed a specific action, and observe their experience.

Cons: I haven't had any other negative experiences, except that if I haven't set up a segment to run, I can't immediately jump in and learn things about my product without a heads up.

Great tool for gaining insight into user behavior

May 31, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: I love Hotjar - I find it easy and straightforward to use, and gives a lot of great information about how your visitors are using the site and areas for improvement. Its best feature is definitely the automatic video recording of user behavior - allows you to easily see what's going on.

Cons: The paid version is quite a step up from the free version - it would be nice to have an intermediate option. However, I have no doubt it would be worth it for a lot of people.

Find out what your customers really desire for

May 21, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: Getting the information about your clients actions can make a significant impact on your company way of development. Because that data which Hotjar can gather for your company related to all the actions that your customers are doing on your website, where do they click and after what they close your website. So when you have such info you can concentrate on doing and improving that parts of your website that needed instead of wasting the time on working with the projects which are not interesting for your audience.

Cons: However, there is no perfect product in this world and even this excellent system has some weaknesses, like overloaded with the amount of data and increased time for loading the page that you need and some other things connected with this problem, but, totally we more than happy with this product.

We collect user feedback with Hotjar, it does the job

May 19, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
Likelihood to Recommend: 5.0/10 Not
Likely
Extremely
Likely

Pros: There is a heat-map of website visitors behaviour, but this feature did not give any new information to us, so we only use the feedback feature, but we use it with delight.

Cons: Maybe more configuration options of the user feedback box would be nice, but we are 80% okay with the current ones also.

Essential analytical app to measure users' behavior

May 17, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Pros: Easy visitors' recording Heatmaps Possibility to install feedback window Easy integration with Google Tag Manager

Cons: Could be user-based rather then session-based Nothing more, the software does its job really great.

Takes away the pain of guessing

May 17, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Value for Money

Pros: Gives me easy access into the customer data I need at a moments notice. I can also catch behavior changes easier too.

Cons: It continues to improve and the audience of users is growing too so some of the features it's missing I assume will be coming sooner rather than later.

Capterra-loader

Hotjar is a heatmap and feedback tool which any developer should use to engage with their visitors

May 15, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: Hotjar is a great tool to see how your pages are performing and how your audience is interacting with every element on it. It will show you heatmap, tracking, you can create polls, feedback forms, and also record video for every person that navigate to your site!

Cons: Maybe the cons will be the pricing option which is kind of expensive, but this is a must-have tool for every developer, you can use it with your client's sites before launching a final website.

Understand your visitors in depth

May 15, 2018
5/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Pros: Website visitor behavior tracking is easy and straightforward with hotjar and their reporting tools are very comprehensive.

Cons: The click mapping feature is a bit outdated and needs a fresh rework to match today's modern day requirements.

Go To For Conversion Optimization

May 09, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: If you are looking to for conversion optimization this is your go to tool. Easily set up and simple to use. Find out where you are losing customers and leads fast.

Cons: The recording can't capture everything and you might have to sift through a lot of recordings as there are no flags to find problem areas fast.

Super helpful tool for heatmaps that you need!

May 07, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: Hotjar is a super helpful tool that helps you understand your website visitors and their behavior. With Hotjar you can set up and track heatmaps, clickmaps and scroll maps of any page of your website. Furthermore, you can set up funnels and see where visitors leave your website and identify problems. But the best and for me the most useful feature is visitor recording - Hotjar records the behavior of your website visitors and lets you watch it as videos. This is just BRILLIANT! I cannot imagine my work without this tool. It also has a nice free version so you don't need to pay for it to get results.

Cons: The price of paid accounts is quite significant but you can do wonderfully with the free version. There is nothing I would criticize here honestly.

Tools that are designed to improve the performance of your website

May 06, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: The program was very visual and gives you different options for viewing your visitors and how they view the page. Easy to use interface and very affordable for the functions that you get. Visitor entries and heat maps are excellent tools for monitoring user behavior and interactions. I use this platform to help my clients diagnose problems on their website that interfere with conversions. Now we get a complete picture of our customers and their motivation to participate in our website. Helping us fine-tune our experiments and speed up the survey process so that we can get more experiments.

Cons: Hotjar seems to capture a lot of "fake" users and does not capture real users I know, because the fact visited the page. It would be much more useful if I could see the entire web page by looking at heat maps and scrolling maps.

Incredibly revealing heatmaps and screen recordings

Apr 30, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality

Pros: Hotjar gives me an insight into the mind of my blog reader. It gives me the power to A/B test just about anything. It's very interesting to see how hotjar heatmaps can reveal not just where users click, but also where they move their mouse. Very revealing, and sometimes disappointing!

Cons: What I least like about hotjar is that sometimes it can be too complicated. I find it hard to find help from time to time, but the livechat is quite good.

Very cool way to gauge your website's user experience

Apr 24, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
Likely
Extremely
Likely

Pros: Hotjar's heatmap functionality is an awesome way to test web pages out to see how far visitors are scrolling and what buttons are being clicked, etc.

Cons: It can be a bit hard to analyze the data correctly and make sure its tracking the right traffic (based on our experience).

Capterra-loader

Gain actionable user insights

Apr 23, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Pros: Easy to track and view visitor behavior to a website, see movement action on a particular page, and what portion of a page visitors view. Seeing things as a heatmap makes it very easy to get a visceral sense of what is working and not working on a page.

Cons: Occasionally, floating menus or other items which are not permanently displayed can skew or give misleading results since clicks or engagement may appear to come in random sections of a page.

Overall: Heat map reports, page scroll and mouse movement reports, and an easy way to see how visitors engage with your website.

Capterra-loader

The User Recording Tool Everyone Talks About

Apr 23, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Everyone is talking about Hotjar. I have taken many online courses and classes for marketing, conversion rate optimization, etc, and Hotjar is always the holy grail for seeing what your users are doing and how they are interacting with your site. We used Hotjar for many years before we had to switch to a new product which could cater to our site better.

Hotjar is the easiest to use and has the best pricing.

Cons: Hotjar does not have the ability to record content or interactions that happen inside an iframe, even if you own the iframe and it is your domain. Our entire shopping cart experience is in an iframe, so we really wanted to be able to see what users were doing. Since Hotjar does not support this, we had to switch services.

This is a good software to identify patterns in our application

Apr 16, 2018
4/5
Overall
4 / 5
Ease of Use
3 / 5
Features & Functionality
3 / 5
Customer Support
3 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
Likely
Extremely
Likely

Pros: With Hotjar we can easily record a session on someone session and identify patterns in all the application that some users are doing and could be improved.

Cons: We had some issues trying to do the integration with our existing system and it was hard to load the CSS on hotjar save issue.

Overall: Our design team is now capable of understanding everything that our customers are doing and improve their usability.

Easy To Implement, Powerful Insights

Apr 12, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: It's incredibly easy to add to a site and to start running experiments. The user videos have been incredibly helpful to us.

Cons: The user survey box is incredibly ugly, and branded heavily with HotJar info. Could really use an update there.

Hotjar was great for our company and Website developer to learn the patterns of our customers.

Apr 09, 2018
5/5
Overall
5 / 5
Ease of Use
3 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: Hotjar allowed us to really see the functionality of our website form a customers view and potential weak points of our website that we'rent getting much traffic and ended up being a waste of time and overall more confusing for our customers.

Cons: The only thing that our developers didn't like about it was the amount of functionality they got for what they paid for because they wanted a few more insights than it was able to provide.

Overall: The ability to see what a customer is doing on our website and where are some spots that need to be either removed or improved because they do not get a lot of traffic in comparison to other spots.

Capterra-loader

Hotjar works right out of the box, is easy to understand and provide insights with value

Apr 05, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
Likely
Extremely
Likely

Pros: That it is so easy to use. It is really intuitive and offer many valuables features that deliver insight into our customers

Cons: I am not so happy about their paid plans that but must say that they offer nice options for small companies

Great analytical tool for reviewing site behavior.

Apr 04, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: Hotjar provides excellent insight into aggregate behavior on your site, as well as individual behavior. You can figure out where site visitors stumble and where they abandon.

Cons: Honestly there is nothing I dislike about Hotjar. They even have a free version. Great tool for anyone who is looking to optimize their site.

Hotjar is among No. 1 options I consider for web analysis

Apr 04, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Many free-charge-features except heatmaps:

- records
- funnel analysis
- form analysis
- polls and surveys
- I do love incoming feedback

Cons: I don't like the limits in free version (which is obvious) but I don't like the way sometimes heatmaps are created - the screenshot is not very precise.

Capterra-loader

Hotjar encompasses the best user experience and usability that a SaaS can provide.

Apr 04, 2018
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
3 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: Using hotjar has allowed me to radically optimize my digital assets more efficiently, this has allowed us to reduce costs in improving the product and therefore allows us to exponentially increase the ROI

Cons: I do not think there is anything negative about hotjar, maybe the only thing is the fact that the software is designed for users who know terms of user experience, usability and optimization.

Overall: The implementation of hotjar in the websites and applications in which we work has been very simple, the new users that need to collect data, do it in a simple way thanks to the beautiful user interface that the software has. (Psss, the free version allows you to do many incredible things)

Capterra-loader

This probably is a must-have for every business out there!

Mar 31, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: I've been using HotJar for about 2-3 weeks and I can't believe how much we have learned from our customers already. The list on things we should improve is increasing and we're very happy and grateful for that. Would have taken us months to receive feedback like this one in any other way

Cons: To be honest, I have nothing negative to say about HotJar at the moment. The onboarding process has been spot on, the tool is incredibly easy to use and their customer service is wonderful. Well done guys!

Overall: Everyone should give HotJar a go. I'm amazed at how much I've already learned about the way people use my service. Really helpful! There's a really good Free Trial so nothing to loose here really... no brainer!

I have used this software as a trial to keep tracking of our user experience on our site

Mar 26, 2018
3/5
Overall
2 / 5
Ease of Use
3 / 5
Features & Functionality
3 / 5
Customer Support
2 / 5
Value for Money

Pros: Overall features of the trial that I had the opportunity to test was good. Although we did not manage to integrate it with the technology that we use to develop on our company.

Cons: Unfortunately as I have said before we did not manage to check for the fulll capabilities of the software because it does not manage to get the CSS of our application so we have decided to choose another software that did the same thing.

Capterra-loader

Easy to implement, informative and quite intuitive

Mar 25, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: I find HotJar simple to integrate with. The data it provides is very useful. The plans are very reasonable and provide good value.

Cons: I feel that the user experience could be improved upon. It's not a challenge to use, but I could see how it might be daunting to users who aren't too familiar with these types of analytical tools.

Overall: HotJar has helped myself and clients gather powerful insights into user's experiences, allowing us to create and optimize digital experiences that are enjoyable

Capterra-loader

Great conversion optimization tool!

Mar 16, 2018
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Pros: I love Hotjar for the heatmaps, user session recordings, conversion funnels analysis, and the detailed analytics. This is a great tool to help make the analytical data come to life with visuals. You can record sessions and analyze them to them make adjustments for future visitors. Can't beat the great data that you get from this tool!

Overall: It isn't free, but at the same time, it is worth the money. Easy to implement and the value is there for the cost.

Favorite CRO software

Mar 15, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Value for Money

Pros: I like that it combines all different kinds of tools and analytics mechanisms (heatmaps, clickmaps, etc.) to collect data from a website regarding users' behavior, and also to gather feedback with specific widgets.

Cons: I'd like the feedback widget to be a bit more customizable in terms of appearance and functionality.

Capterra-loader

Simply awesome!

Mar 13, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Pros: Hotjar will let you know how your users use your site in detail , this will allow you to make business decisions.

Cons: The free plan is not what I expected, I would like to have access to more features so I can decide what I need.

Recordings and heatmaps made GREAT!

Mar 10, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: HotJar was easy to integrate with our site and app - was done via GTM. Configuration took only few minutes and TA-DA we have working heat maps and live recordings of what our users do. We did a few more things and a little tweaking and we manage to add tags with emails to all recordings so we could make our product greater for our customers.

Even the free account is superb for website insights

Mar 09, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Pros: Traditional heatmaps are out the window, I love Hotjar. It's great being able to actually watch visitors on your site and moving their mouse around etc.

Cons: I don't know how their technology works, but sometimes the videos do not show renderings of the page accurately. Also, javascript built pages are pretty much a no-go for Hotjar videos.

Overall: Possibly the best insights you can achieve when looking for how users use your website.

Capterra-loader

One of the best analytics tools

Mar 07, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Hotjar enables us to better understand user behavior inside our web sites and applications, so we can use heatmaps (clicks) and pointer interactions (it records mouse and touch positions and scrolls).

Cons: Maybe it's user interface could be simples, sometimes it get's confusing when you need to analyse video recordings, but nothing major.

Capterra-loader

Your on-page tracking to get to know more about your business and the people you attract

Feb 15, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: It's not enough to measure the traffic that you attract to your website. You have to know what they do on your site so you can better serve them. This tool just does that. Best part is it's free!

Cons: I'd like to see more improvement on the customer service side even for the free users.

We use hotjar to understand how customers interact with our website. They have been great.

Feb 08, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: HotJar's on-site video recording is by far their best feature for us. We have used it various times to help make decisions on our UI. We watch the videos they create of our customers and see how people engage with our site - what's working and what isn't.

Cons: I don't like the fact that I have to split up recordings into 100 videos "snapshots". I'd rather just have the option to do the maximum amount and not have to turn it on after every 100.

Capterra-loader

A must have tool for UX and conversion optimization

Feb 07, 2018
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Pros: Its a full functional tool that is very inexpensive compared to the competitors out there. I love showing clients the heatmaps and recordings of visitors to their site.

Cons: It auto stops the snapshots about 1-2k visits, and you have to manually start them again. It would be nice if it automatically did this.

Capterra-loader

This is a great way to interact with potential customers

Jan 24, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: I like the polls feature and the heat maps the most. It provides such valuable data about our customers' behavior and helps us make decisions about design and layout of the website. We also are able to easily gather survey data to help us understand our buyer personas and develop content to specifically target those individuals. We've even transitioned from gathering data to trying to nudge customers to other pages using the polling feature. It's been very successful and we've only begun to tap into this potential.

Cons: I feel like some of the features are limited in a sense. For instance, I would love the polling feature to allow us to put links or buttons within the poll. Then we could push the customers to the exact pages we want them to go to after they respond to the survey.

Overall: Easily obtain information from your customers automatically.

Very useful marketing software

Jan 23, 2018
5/5
Overall
3 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
Likely
Extremely
Likely

Pros: Provides heatmaps of your website pages visits, records videos of user activity on your website, which has been a great insight.

Cons: I think this software can evolve a lot and have more features. Obviously, it's not a flaw, just an observation.

Hotjar is an easy and affordable user feedback tool that helps us tailor user experience.

Jan 18, 2018
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: Using hotjar is like being able to stand next to your users and watch them use your site. This gives you actionable insight that many times numbers alone may not be able to tell you. And if you are someone who isn't comfortable sifting through analytics, it makes it extremely simple to identify potential problem areas in the user experience that you, being familiar with the site, might miss. The features are all sufficiently developed to be able to handle most straightforward tasks. Also, Hotjar is (at the time of this writing) very affordable for what you get out of it. My primary site is a local home goods retailer. We mostly use the session recording and heatmapping features, in addition to the poll feature. There are other features, such as the conversion funnel tracking, survey feature, and others. Although we don't use those much, the solution more than worth it for the recording and heatmapping. Their support is also fast and helpful.

Cons: There aren't many things to not like about Hotjar. I suppose one of the issues I have run into is that the conversion funnel tracking tool doesn't seem to accurately report metrics for us. I've never bothered to try and get this fixed since we use other methods to evaluate conversion funnels anyway. Otherwise, I haven't encountered any notable issues.

Overall: We've used hotjar to identify navigational, organizational, and functional issues on our website that crop up in actual use, issues that may not appear in our daily use or testing. It allows us to see how users are interacting with our site and collect user feedback, and that lets us find ways to improve the experience

Amazing, Great Data, Simple

Jan 16, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
Likely
Extremely
Likely

Pros: I can see exactly how my customers and site visitors interact with my copy & advertising. Data collection is a breeze.

Cons: I wish the funnel setup were better optimized for Shopify. Because URL's are randomized, it is near impossible to set up some funnels.

Capterra-loader

It's good for a small firm or someone who is just a beginner.

Jan 16, 2018
3/5
Overall
3 / 5
Ease of Use
3 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money

Pros: It allows one to create polls. So, instead of using two tools, I can make use of this inbuilt feature to collect qualitative data.

Cons: Even after implementing tracking code, one need to manually add pages for Heatmaps. Also, the filtering is restrictive so, there is a lot of limitation in terms of data gathering. For small firms, it is good tool but for a big firm, one need to look for an alternative.

Just great!

Dec 21, 2017
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
3 / 5
Value for Money

Pros: I have been using Hotjar for the past few months. It has opened another perspective that currently wasn't possible with Google Analytics, like creating heatmaps. It gave me deeper insight in what visitors do, click on and interact with. Based with this information, we have been able to refine our site.

The process was easy to setup and the system is (once learned) easy to use.

Cons: Price. The personal plans (up to 20.000 pageviews/day) are great for smaller companies. But once you go over that, you'll have to pay hundreds of dollars a month. For that price, I'd like to see more functionality (like Google Analytics has (e.g. demographically interests, e-commerce tracking)).

we love it, and our clients are always impressed by the results when we show them

Dec 14, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: easy to read and interpret reporting, offers great analytics on how well our client work is performing (and our clients are always really impressed by that)

Excellent product

Dec 14, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: I love how they are able to simplify things that would be very complex to implement, from tracking opinions about specific pages, heatmaps to watching the visitor's interaction with multiple pages. Excellent tool for feedback.

Cons: No cons. Maybe could have better consolidated reporting, a summary of all insights during a specific period.

Overall: Several tools to track down website quality and visitor's experience, in one place. Easy to use.

Hotjar let you track the real behavior on your website

Dec 12, 2017
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
3 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Pros: Hotjar let you track the real behavior on your website - recording, heatmap, clickmap, survey tools, which you normally won't see on regular tracking like Google Analytics. It gives us a lot more insights about our visitors and helps with user experience design.

Cons: We're happy with what Hotjar offers. We haven't done integration so can't speak that part. maybe we can use a bit more customization on the survey tools.

It's been a great resource for us to see the behavior of new prospects on our platform.

Nov 17, 2017
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Pros: We've never had the insight that HotJar provides about what our users are doing when they sign up for our software. We would have low conversion rates of people signing up and not completing the onboarding process, or signing up and then never coming back. Now we can see how they navigate, what they get frustrated with (multiple clicks on something not clickable) and see trends of what we may need to tweak. Additionally we can reach out to the prospect knowing what may have kept them from logging back in.

Cons: There may be a setting for this, but the software provides the lines so you can see navigation of what the users doing. If the recording is over a 5 minutes, those lines can almost block our ability to see the platform. Imagine a child drawing with a crayon over your favorite picture.

Overall: Valuable insight that has helped us increase our conversion rate of people who sign up, who continue to use it through the trial and onto our premium plans.

Easy way to get heat maps and collect feedback

Nov 09, 2017
4/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
Likely
Extremely
Likely

Pros: Initially the best feature for me was the ability to learn exactly what website visitors are drawn to on web pages via heat maps. We recently started using visitor feedback features to replace a more expensive solution and have found Hotjar also gives us everything we need in this respect.

Cons: No particular issues. It can sometimes take a while to collect enough data to create a heat map on pages that don't attract a high volume of traffic, but that's just my impatience and not a product issue. :)

Overall: It has enabled us to better understand what appeals to visitors on our web pages, how far they are prepared to scroll, and other useful information that has helped guide optimization work which has generally created better performing pages and page elements.

Analysis so Good, It's Scary!

Nov 01, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money

Pros: Hotjar's video recording sessions are amazing as you get to see how visitors to your website respond on the page, by seeing where they've moved the cursor and what links they've clicked. It's terrifying to see that much information but very handy.

Cons: There needs to be a cleaner interface as it looks muddled on there currently, making it difficult to want to use the website often.

Great way to see what users are doing on your website

Oct 06, 2017
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money

Pros: We use this product for both recording website sessions and what people are doing in our app.
This tool has allowed us to see what has confused people about our app. What they click on etc
So it's a great tool to understand customers and fix issues.
In app surveys are also good.

Cons: -some sessions were not recorded properly so we couldn't figure out if it depends on the browsers the end user has or some other issues; Overall a great tool.

Hotjar a great tool to conduct primary research, especially if conducted on a website

Oct 03, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Pros: This is fantastic when conducting primary research using your website, with toaster polls or surveys. It's also great when sending out your survey by email.

Cons: There are definitely some issues in creating longer surveys. I wish there was an ability to break up a survey onto multiple pages rather than holding all questions on a single page.

Amazing product, solves a real problem that business owners do not ever realize exits!

Aug 18, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
Likely
Extremely
Likely

Pros: Hotjar gives eye opening insights into customer behavior. A few features that we extensively use include:

1. Recordings: This truly helps in understand how customer behaves and how cart drop rates can be minimized.
2. Heatmaps: Over a period of time heatmaps give you a great detail about general pattern of visitors which has helped us take some big decisions in UI/UX.

Cons: Not a lot of cons, the software does as value to the business. Just one would be that the video player can be improved as it sometimes makes the browser slow.

Overall: - Getting insights into user behavior
- Making some great UI/UX changes to optimize the website using Hotjar's results
- Insight into consumer psychology

Wow, What a Product!

Aug 08, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Pros: What DON'T I like about this software is more like it. I'm blown away that there's not more reviews for HotJar and am very happy to have spotted this opportunity to give them some love.

HotJar is easily the best value-to-price behavior mapping software of its kind, and I've used and shopped for several of them. That pretty much sums it up. From heat mapping to visitor recordings to polling functionality, I simply haven't had to look for another solution since I found it, and it is much more cost-effective than its competitors. Its integrations that we have implemented have worked splendidly, as well. 5 stars, hands down.

Cons: I'm only listing "cons" because I have to to submit this review. Some of its user interface wasn't completely intuitive to me at first but I overcame it quickly and don't think it's fair to expect every software program to not come with a little bit of a learning curve. Within a couple of days I was navigating it fluidly.

Overall: Within an hour of integrating it into our site and CRM (which took only minutes), we were getting recordings of user visits and heat maps, greatly increasing our ability to quickly improve the performance of our website and marketing campaigns.

Easy but lazy

Jun 23, 2017
3/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
3 / 5
Customer Support
2 / 5
Value for Money
Likelihood to Recommend: 6.0/10 Not
Likely
Extremely
Likely

Pros: Hotjar is an intuitive and easy-to-use tool. Feedback section is an added value comparison to most usability tools.

Cons: It's a very basic tool, with no chance to segment the traffic to analyze heatmaps. The absence of a possible automatic reactivation of the reports, once the set threshold is reached, makes the use of the tool quite frustrating.

Robust Analytics & Feedback platform

Jun 16, 2017
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
Likely
Extremely
Likely

Pros: It has a complete set of tools to optimize the conversions/goals you have on the website.
From visitor session recordings to form tracking and polls.
Thr user interface is also very friendly, even for a beginner.

Cons: There is no way to tie user feedback to an individual user and cross-reference that data with other marketing automation platforms for 360degree insights and real-time interaction.

Overall liked the software

Jun 11, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money

Pros: Like that it gives an idea of what people are viewing and going for on our website. We also love the ability to attach polls.

Cons: Aside from a few glitches and recordings that weren't being captured we have no complaints. It does what it's supposed to do.

Cheap and easy to use. Ideal for small medium business

Jun 08, 2017
3/5
Overall
5 / 5
Ease of Use
2 / 5
Features & Functionality
3 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 7.0/10 Not
Likely
Extremely
Likely

Pros: easy to implement. very intuitive in setting up. Cheap. Very useful for the feedback module. Constantly evolving

Cons: Lack of integrations with other tools. Needs daily maintenance in case of huge traffic. The different modules seems not to be so connected each other.

Very user friendly

Jun 07, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Pros: It's easy and simple to setup. You can create heatmaps within a matter of clicks. Being able to view records of where people click around on your website is extremely helpful.

Cons: It would be nice if Hotjar could show how content within iframes are used. Although this is more of a limitation with iframes and cross domain tracking if the iframes are not on the same domain.

Watch, Change, Improve, Repeat

May 31, 2017
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Pros: Stumbled across Hotjar after paying way too much with another company. Hotjar is the best thing on the market for price, hands-down. It is easy to use, easy to set up, and you can be recording users, generating heat maps, and collecting polls from day one. We used Hotjar primarily for recordings and polls. Recordings are crisp, easy to watch, and I love that you can add notes to the video WHILE you are watching. And then save those notes for other people on your team to see later. The polls feature is great. Many options for when the poll launches. Hotjar makes it easy to analyze your data, or export it and analyze it on your own.

Cons: The only downside is that Hotjar cannot record what happens inside an iframe. Such a bummer if you really need to see how your users interact.

All in one conversion optimization tool

Feb 28, 2017
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Comments: When your work as Ux / UI designer Hotjar is a great tool to understand and improve how the user interacts with your product, heatmaps, session recordings and Analytics will help you to improve content creation, lead attraction and conversion, reducing friction points within the user and the content.

Pros: - Heatmaps - user session recordings - conversion funnels - Analytics

Cons: - Not a single thing

Recommendations to other buyers: Is the best tool for conversion and optimisation along with Crazy Egg.

A must have for New Age Marketers. Period.

Sep 28, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Comments: No need to waste your money for various tools to ace conversion optimization for your site. Hotjar is one of the main tools of my marketing toolkit. It is pretty awesome. The kind of insights and analytics it provides it gold. Combining the insights of all the tools it provides, it gives you a bigger picture about your website performance and gaps. Start using it today to take your website performance to the next level

Pros: 1) All in one tool - Heatmaps, Website Surveys, Website Visitors Recording, Feedback Polls 2) Economical 3) Easy to use

Cons: I personally love this tool and use this for 3 different sites. The money I pay to them is the best investment I do for marketing.

Recommendations to other buyers: If you are looking for an economical tool to take your website conversions to the next level, then you should start using Hotjar Now.

Great all round tool for analytics

Aug 29, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
Likely

Comments: Hotjar is great for all forms of analytics. That's what makes it great. The recordings are especially awesome to get a 'real' feel of what visitors are doing.

Pros: Pricing All round anayltics tool

Recommendations to other buyers: You're losing out to competition if you're not using Hotjar!

The best conversion rate optimization tool

Mar 24, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: Useful and amazing tool. I highly recommended to all. By combining analysis and feedback, Hotjar lets you review a bigger picture than other analytics tools, at a more affordable price

Worth 100x more than what they charge!

Aug 26, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: A friend recommended this app while they were still in beta. I signed up and fell in love. The heat maps, the user session recordings, the funnels, the surveys and polls. I could go on and on... This is by far one of the most useful and essential apps for any startup and small business. With the session recording you will get to see exactly what each user did on your website, you'll be able to watch exactly as if you were looking over their shoulder as they visit your site AWESOME! This helped me discover a massive problem with my site which I immediately was able to fix. HotJar is without a doubt a day 1 an ESSENTIAL MUST HAVE app.

Pros: Every single thing they offer! Heatmaps, user session recordings, conversion funnels, forms, polls, surveys, etc. etc. etc. AND the customer service is damn good!

Cons: I honestly can't think of a single thing. Not one. But I would say that I think it might be TOO cheap and for what HotJar does, they could easily charge way more!

Jun 20, 2018
4/5
Overall

May 18, 2018
5/5
Overall
4 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend: 9.0/10 Not
Likely
Extremely
Likely

Mar 22, 2018
5/5
Overall

Nov 28, 2017
4/5
Overall

May 26, 2017
4/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
4 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
Likely
Extremely
Likely

Dec 27, 2016
4/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Value for Money
Likelihood to Recommend: 8.0/10 Not
Likely
Extremely
Likely