# Page 2 | Mouseflow Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 2 - Is Mouseflow the right Heatmap solution for you? Explore 122 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/163517/Mouseflow/reviews

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Mouseflow

4.7 (122)

[View alternatives](https://www.capterra.com/p/163517/Mouseflow/alternatives/)

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Last updated March 13th, 2026

# Page 2 - Reviews of Mouseflow

## Showing most helpful reviews

Showing 26-50 of 122 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

MH

Miles H.  
Product Analyst  
Business Supplies and Equipment  
Used the software for: 2+ years

### "Great tool to know what people are doing."

July 14, 2025

4.0

It made us aware that users weren’t seeing an important feature that was below the fold. After adjusting the layout, engagement picked up in a matter of days.

Pros

I enjoy being easily able to replay sessions to see where the user falls off or notices a hitch in progress. It’s more actionable than simple numbers in Google Analytics.

Cons

Scrolling through recorded history can be a drag. I wish there were smarter ways to surface the ones that truly matter without having to tag everything manually.

Review Source

PJ

Pankaj J.  
Product Manager  
Information Technology and Services  
Used the software for: 1-2 years

### "Pretty easy to use and a very handy tool to have"

November 11, 2025

5.0

Really good overall. used in my last organization. Introduced it to my team in the new organization as well

Pros

Easy of use and availability of numerous features. There are a lot of insights available which are really valuable for PMs

Cons

Session replay accuracy could be better. There are certain recordings which do not have proper videos due to unknown reasons.

Review Source

Crystal I.  
Marketing Content Developer  
Insurance  
Used the software for: 1-2 years

### "Great For Recording Iframes"

April 23, 2018

5.0

Pros

We use Mouseflow primarily for its user recording tool. Originally, we used Hotjar, but a major part of our website is hosted in an iframe, and Hotjar did not have iframe functionality. We reached out to Mouseflow to see if they had iframe recording functionality and they do. The user recording tool is straight forward. There is no learning curve. It allows you to speed up the recording, skip ahead, plus it tracks clicks, taps, dead time (where the user is not actively doing anything on the screen), click rage, etc. One of our favorite features it the auto-tag feature. Recordings are automatically tagged for you with tags like "click rage" or "payment" or "click error". This is helpful for skimming through recordings and only watching the ones that include tags which are important to you. We have reached out to support numerous times. They are always prompt and kind.

Cons

One of our biggest cons is the endless scroll option in the user recording tool. It seems silly, but when you are scrolling and scrolling, the page gets bogged down. It makes sorting through recordings slow and arduous.

Review Source

Response from Mouseflow

July 24, 2020

Hello Crystal, Thank you very much for your review and feedback. We are sorry it took is this long to get back to you. We have made performance improvements when browsing through the recording list since you left your review, and we hope you have stuck around to enjoy these improvements. If not, we'v love to have you back and give it another try :). Thank you again for your feedback and rating. We appreciate your support!

SL

Sonia L.  
Digital marketing manager  
Real Estate  
Used the software for: 2+ years

### "Loyal and happy customer"

March 2, 2022

5.0

I've been using Mouseflow for many years -I moved to a new role in a new company and kept using it. I use it to analyse the customers that make leads within my website and understand what took them to do the spet to leave their data; and also to analyse those who didn't become leads and understand what I could improve within the website so they can become leads in the future.

Pros

Recordings of users interactions and general heatmaps. The first one helps me understand customers individually, while the second helps me understand general beahaviours.

Cons

I overall like everything about Mouseflow.

Review Source

AT

Atour T.  
Analyst  
Research  
Used the software for: 1-2 years

### "Excellent tool for heatmap reporting"

November 2, 2022

5.0

I can easily record website visitors and I can use this data for increasing conversion rate.

Pros

It allows me to track mouse movement, click activity, and scroll behavior on a website when a visitor enters our site. This tool allows me to make wise judgments based on actual activity, just like other heatmap and visitor tracking tools.This application offers heatmaps and visual analytic reports in addition to helping me increase usability and conversion rates. I may learn anything about our website visitors using this application.

Cons

A/B testing feature will be helpful. Overall I found this application useful for website monitoring.

Alternatives considered

[FigPii](https://www.capterra.com/p/199975/FigPii/)

Switched from

[Hotjar](https://www.capterra.com/p/163516/Hotjar/)

Excellent heatmap features

Review Source

VR

Verified Reviewer  
Social Media Manager  
Public Relations and Communications  
Used the software for: 1-2 years

### "Sehr starkes Analyse-Tool"

June 6, 2024

5.0

Pros

Gibt neben den klassischen Tracking-Methoden nochmal einen echten Mehrwert.

Cons

User interface ist manchmal nicht ganz übersichtlich bzw. verständlich.

Review Source

VR

Verified Reviewer  
Senior Digital Strategist  
Hospital & Health Care  
Used the software for: Less than 6 months

### "If you're looking for a way to understand what users are doing on your website, look no further!"

January 20, 2021

5.0

Pros

Often times in marketing, it is often difficult to understand how users are using your website. And most of the time, it becomes a guessing game. Most tools provide heatmaps on regions most clicked by users, but with Mouseflow, you will be able to study the complete users journey. (It is literally one of the best asset that you have for your digital marketing!)

Cons

Which that downloading the recordings would be much easier.

Reason for choosing Mouseflow

The thing about builder website is always speed of building and the flexibility in terms of customising platforms for mobile-devices. And the biggest headache that marketers would often have is why is my page not converting? > And having mouseflow is like having the biggest key to understand behavior of users on your page.

Review Source

Response from Mouseflow

January 26, 2021

Hello there! Thank you very much for sharing your experience with Mouseflow on Capterra. We are glad you are finding our product useful. One useful feature on Mouseflow for Digital Marketers is the ability to segment your data by UTM parameters. If you are using them on your campaign, Mouseflow will automatically pick them and make them available as part of the variables filter ;). If you ever need some help, please fire up a chat inside the app and we'll be right with you! See you around :).

PH

Paul H.  
Directory  
E-Learning  
Used the software for: Less than 6 months

### "Best user recordings available"

February 19, 2021

5.0

Pros

The recordings are incredible. One example - I received an email from a user who experienced an issue on the site, but didn't provide any details. I was able to locate his recording and see the exact error who receive - then fix the issue without having to ask the user for more information. I also love how all the pages they visit are organized into one recording so you can quickly skip between the pages they visit. MouseFlow also does a great job at ensuring end user privacy by automatically blocking users sensitive data, and allowing you to add additional CSS selectors to things you don't want to track that might not be ignored by their software. You can auto opt out of recording GDPR users and much more. We have tried others and this is the best product on the market!

Cons

I wish it was a little easier to modify the heatmaps. Sometimes we have a popup that will be on top of the heatmap or animated elements don't appear because the animations have not completed when the page snapshot was taken. In my experience a quick message to their support will fix the issue.

Review Source

Response from Mouseflow

February 25, 2021

Hello Paul, Thank you for such an awesome review. We love that you got to locate the issue and solve it through our session replay. I can see that your problems with the popup overlays in heatmaps have been solved. Anytime you run into any issues, don't hesitate to contact our support staff :). Talk to you soon!

PE

Paul E.  
guitar teacher  
Music  
Used the software for: 2+ years

### "mouseflow is integral to my business as a sole proprietor who manages their own website."

January 26, 2021

5.0

I use mouseflow every day! as a sole proprietor whos website is my primary way of reaching new customers, being able to see exactly how the site is being used is incredibly valuable to me! I can check commonly visited pages, looking for errors and based on the users activity, I can make changes aimed at streamlining their interactions. I highly recommend this product!!!

Pros

This is very easy to use but any time I have had a problem the support has been just excellent.

Cons

really the only thing I would say is that for the free trial if you have a site that gets a ton of traffic, you can go through your credits pretty quickly. and in some cases the throttled results might not be particularly useful.

Review Source

Response from Mouseflow

February 3, 2021

Hello Paul, Thank you so much for taking the time to review us. We are glad to be of support for you and your business. Keep rocking! Let us know if you need anything in the future.

VR

Verified Reviewer  
Technical Recruiter  
Staffing and Recruiting  
Used the software for: 6-12 months

### "Mouseflow Review"

April 22, 2022

5.0

Pros

Mouseflow is the most commonly used tool by website owners to check the mouse activities on their websites. It can track the mouse activity of the user who is on web pages like session replay/recordings, heatmaps, forms, etc. it helps in knowing that what our user wants.

Cons

Mouseflow is a pretty good tool. I like it very much it gives us analytics of users. Nothing to dislike about it.

Review Source

AS

Ankur S.  
Sr.Manager  
Hospitality  
Used the software for: Less than 6 months

### "Good for the website if you want to track performace"

October 5, 2022

5.0

We have been using mouseflow from last 1 month and so far we are able to take some big business decisions becuase of the data we have received from mouse flow

Pros

Screen recordings are the icing on the cake when it comes to analyse the performace of the website

Cons

Little complicated to understand all the features. It can be more user friendly

Review Source

Robert S.  
Contemporary Artist  
Arts and Crafts  
Used the software for: Less than 6 months

### "Mouseflow: You're Missing Out If You're Not Using It!"

January 31, 2021

5.0

Easy set up. Easy integration. Easy to use. Great reports. It's just great.

Pros

I have a successful e commerce business selling my original works of art and printed editions. Mouseflow enables me to "see" what users are doing in both recordings and real-time. Its critical in optimizing my site to make sure collectors can locate and purchase what they are looking for. This is the most important analytical tool I have implemented and can't see having a successful online presence without it.

Cons

Features seem complete. The Friction score is confusing as is the form Interact tag... perhaps I need to read the documentation. I'd also like to have the entry level plan allow 2 websites.

Reason for choosing Mouseflow

Easy set up. Easy integration. Easy to use. It's just great.

Review Source

Response from Mouseflow

February 3, 2021

Hello Robert, Thank you for taking the time to review us. We appreciate your feedback too. If you run into any issues, please fire up a chat inside the app and support will be right with you to guide you. See you around!

JA

Juan A.  
CEO  
Sports  
Used the software for: 6-12 months

### "I have used other apps to track users, but Mouseflow worked out of the box in the best possible way"

August 13, 2021

5.0

I'm using it every day. Many times a day.

Pros

The possibility to see exactly our customers behaviour.

Cons

Nothing to say. Once I've submitted a review directly to the \[SENSITIVE CONTENT HIDDEN\] , and they applied our recommendations. Great idea to let us communicate and submit our demands.

Review Source

Response from Mouseflow

August 31, 2021

Hello Juan, Thank you so much for taking the time to review us, and for providing us with feedback to improve our product. Please let us know if you need anything else. See you around.

VE

Vilius E.  
CRO Manager  
Retail  
Used the software for: Less than 6 months

### "Very useful product, great customer service"

May 5, 2021

5.0

We are constantly changing our user interfce according to the findings from this tool, and our conversion rates are growing. I used a lot of similar tools in the past (e.g. HotJar, VWO Insights, Freshmarketer and other toools), but nothing comes close to what Mouseflow can offer. We are very happy with the tool and couldn't recommend it more.

Pros

It's easy to use. It has the whole package of user flow. The thing that I like most is funnels. It's great that you can create them and watch videos retrospectively. You cannot get that from the other products. The thing that it records sessions and creates hetmaps automatically is gold worth.

Cons

It would be great if this tool was "jack-of-all-trades" and you could do a/b testing with it too, but it would be too much to ask for 41 tool to do everything right. But I assume, that if this team will think of doing that, they'd do a great job on that too.

Alternatives considered

[Hotjar](https://www.capterra.com/p/163516/Hotjar/)

Reason for choosing Mouseflow

They idnt have proper working funnels and retrospective recordings, which was a must for us.

Switched from

[Hotjar](https://www.capterra.com/p/163516/Hotjar/)

They idnt have proper working funnels and retrospective recordings, which was a must for us.

Review Source

Response from Mouseflow

May 24, 2021

Hi Vilius, Thank you for sharing your review and feedback with us. We are pleased to have you! We have passed along your request to the product team, and we'll be sure to shoot you an update if things move in that direction :). See you around!

Crystal I.  
Marketing Content Developer  
Insurance  
Used the software for: Less than 6 months

### "Pricier Than Some, But Still A Good Asset"

May 31, 2017

4.0

Pros

We've only just started using Mouseflow. Originally we were using a different option, but chose to move to Mouseflow because they were able to support iframe session recordings. So far, pros include: -Being able to record (and SEE) what users are doing in an iframe -Lots of features (we probably are not using Mouseflow to its full potential) -Easy to set up

Cons

I don't like the fact that you can't add notes to recordings for other people on your team to see/read later. I also am not a huge fan of the layout. There's a lot going on with Mouseflow, which is great, but there's definitely a learning curve. Also kind of a bummer that with the iframe recording, you pay for 2x the recordings. (1 recording is what is outside the iframe, 1 recording is the actual iframe.) So for us, this meant we had to go into the next pricing plan. Not super happy about that, but that's what it takes.

Review Source

Response from Mouseflow

January 29, 2020

Dear Crystal Thanks so much for taking the time to review Mouseflow. We are happy to read that you're getting a great value from our tool. Today, Mouseflow will allow you to add notes to recordings just fine. With the Mouseflow Live Heatmaps you are able to keep your iFrames visible during overlay of our heatmaps.

Bart D.  
Owner View 360 Marketing  
Marketing and Advertising  
Used the software for: 1-2 years

### "Great Product with easy to use dashboard"

May 29, 2022

5.0

Love the software and it's really helped us scale.

Pros

Heat maps is one of my favorites. Easy to set up and use.

Cons

There really is not anything i dislike about this product.

Review Source

Aaron C.  
Web Developer  
  
Used the software for: 6-12 months

### "Great software for making your site better"

July 23, 2018

5.0

Pros

It is one of my best software in my toolkit. It helps me make the website attractive and has a great price. The few functions that it has: heatmap, funnels and recordings are all that I need to understand the users behaviour on the website.

Cons

Some of the futures need to be polished, live recordings, something you just get a blank page that is not loading, or it skips pages.

Review Source

Response from Mouseflow

July 24, 2020

Hello Aaron, Thank you so much for your review and feedback. It is encouraging to read that our customers are finding Mouseflow useful. We are striving to make each of our features frictionless, and since you left your review we;ve made quite a few changes in the platform. We hope that you have kept supporting us since then and have noticed the changes, if not, we'd love to have you back and let us know how we are doing. Thank you!

MB

Mira B.  
Chief Experience Officer  
Wine and Spirits  
Used the software for: 2+ years

### "Great product that helps you troubleshoot!"

April 28, 2021

5.0

Mouseflow helps us achieve 10-30x the industry average conversion rates on our various pages.

Pros

Mouseflow is great to not only help you understand how your customers are interacting with your site, but also to track metrics and understand how to increase conversions.

Cons

I haven't found any challenges with the software at this point.

Review Source

Response from Mouseflow

May 5, 2021

Hi Mira, Thank you for continuing to support Mouseflow! We love having you around. Let us know if you need anything by firing up a chat inside the app. See you around!

PP

Periklis P.  
Analyst  
Professional Training & Coaching  
Used the software for: 6-12 months

### "The questions you are missing in your CRO research"

August 20, 2021

5.0

Apart from using it for my own properties, it's the tool I ask my client to purchase and work with. Although there are free alternatives, Mouseflow evolved & endured the challenge for remaininng a paid service

Pros

The tool is been active in the market enough time to have reached a maturity level that allows to offer what is essential and mission critical. Avoiding smokes & mirrors in features allows focusing on spot&solve

Cons

I would refresh a bit the look & feel. Flattening things a bit would further enhance focus

Reason for choosing Mouseflow

For being Lean

Review Source

Response from Mouseflow

August 31, 2021

Hello Periklis, Thank you for being a valued customer. Make sure you login to the app next week. Something cool is coming your way ;)

MT

Mark T.  
CEO  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Game Changing Software"

August 11, 2020

5.0

Very good, support was excellent and the product works very well

Pros

Mouseflow is superb when it comes to seeing how people progress through your site. We've been able to make many changes that all helped increase sales

Cons

Initially navigation was a bit weird but soon got the hang of it

Alternatives considered

[Hotjar](https://www.capterra.com/p/163516/Hotjar/)[Zoho PageSense](https://www.capterra.com/p/172116/PageSense/)

Reason for choosing Mouseflow

Ease of use, support and overall peformance

Switched from

[Zoho PageSense](https://www.capterra.com/p/172116/PageSense/)

We tested both side by side and Mouseflow despite being more expensive was a much easier product to use

Review Source

Response from Mouseflow

August 17, 2020

Hello there, Mark! Thank you very much for sharing your rating and feedback. We continue to make improvements on our onboarding flow to make it easier for people to take advantage of Mouseflow quickly. We appreciate your feedback on this. Thank you for choosing Mouseflow and for continuing to support our growth. See you around!

DW

Daniel W.  
Sales Representative  
Wholesale  
Used the software for: 2+ years

### "Mouseflow is a very useful tool for online shops"

January 18, 2021

5.0

Pros

It was fairly easy to implement in our existing webshop. I like that you really can see how long customers are on webpage and what they. You also see very easily what you can improve in your shop. I like the fact that it is quite cheap compared to the high outcome you have.

Cons

Honestly, there is nothing I can add on that. It is very customer friendly to use.

Review Source

Response from Mouseflow

January 22, 2021

Hi Daniel, Thank you for sharing your experience with Mouseflow. See you around!

AP

Andrew P.  
Head Of Marketing  
Telecommunications  
Used the software for: 1-2 years

### "Essential to see whats going on"

March 15, 2021

5.0

We use Mouseflow daily and find it good value for money and offer most of the features we would like.

Pros

Mouseflow is a critical tool for us, we need to see what is happening when we deploy new payment options or when we make changes and Mouseflow has helped us spot issues and has been invaluable.

Cons

I would like more filtering options ie visitor has been to page X but not Y

Review Source

Response from Mouseflow

March 22, 2021

Hello Andrew, Thank you very much for your feedback and review. I have shared your feature request to the product team. We are going to be making a lot of improvements this year to our filtering options, so make sure you log into the app regularly to check it out. See you around!

Youssef H.  
CTO  
Financial Services  
Used the software for: Less than 6 months

### "Mouseflow help you to enhance your product "

April 26, 2021

4.0

Pros

I can say that this tool will let you know where is the customer pain from the UI and UX and it's easy to see the actual behaviour of your users easily

Cons

The only cons I can see is the price and number of credits you get in your plan

Review Source

Response from Mouseflow

May 5, 2021

Hello Youssef, Thank you very much for reviewing Mouseflow. We are glad to have you! We have some very cool pricing packages available, yet we know that sometimes they might not be what you need for your project. Perhaps we can chat about it in the app? Talk to you soon!

IN

Igor N.  
CEO  
Internet  
Used the software for: I used a free trial

### "Only a fool can go without MouseFlow, is a must for any web business!"

February 20, 2021

5.0

I was used to other similar softwares, and yesterday I decided to look for a better one. Once I saw how much more I could have learnt from this app, I decided to install it immediately. I run a WordPress ecommerce and the installation was pretty much instantaneous: copy and paste, and you're done! The data immediately started to flow in and it was SO interesting!

Pros

You can really see the user behavior with 100% accuracy and fix your website mistakes based on the intel. It's incredibly precise and display the information with different scales of measurement at once. Is not only intuitive to use but also very precise. When you do a website, knowing the user behavior is crucial: people never act as you would have expected. This can cost a company MILLIONS. Only this tool can make the difference from wasting money and earning them.

Cons

Can't imagine anything I didn't like. If I really nee to say something, sometimes the site doesn't load correctly in the iframe, but a refresh fixes.

Review Source

Response from Mouseflow

February 25, 2021

Hi Igor, Thank you so much for your review. We love having you on the platform. See you around!

MJ

Mante J.  
Consultant analytics  
Marketing and Advertising  
Used the software for: 2+ years

### "Excellent outil UX et de suivi de navigation utilisateur"

February 6, 2023

5.0

Pros

Une interface simple et épurée, la facilité de mise en place (5 minutes avec un outil de tag management), le prix

Cons

Un peu limité comparé à certains concurrents du marché en termes de fonctionnalités

Review Source

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