---
title: "Tars Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Tars Software - reviews, pricing plans, popular comparisons to other Appointment Scheduling products and more."
source_url: "https://www.capterra.com/p/163670/Tars/"
page_type: "product"
language: "en"
publication_date: "2026-10-21"
---

# 

 Tars Software Review 2026: Features, Integrations, Pros & Cons

Last updated on October 21, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Tars

## What is Tars?

Tars is a chatbot platform that allows marketers to build automated conversational workflow to talk to users clicking on your PPC/Paid campaigns. Tars web-based chatbots replace your static landing pages (forms) to give your users a conversational post-click experience and help you get 2x-3x higher conversion rates.

## What is Tars used for?

[Appointment Scheduling](https://www.capterra.com/appointment-scheduling-software/)[Live Chat](https://www.capterra.com/live-chat-software/)[Chatbot](https://www.capterra.com/chatbot-software/)

Top alternative

Featured

Overall rating

Based on 41 user reviews

Reviews sentiment

Positive

98%

Neutral

2%

Negative

0%

Starting price

$99

Per Feature, Per Month

Free trial  
available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Tars?[Manage this product listing](https://www.g2.com/products/tars-tars/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Tars

4.6 (41)

VS.

[4.4 (708)](https://www.capterra.com/p/141842/Weave/reviews/)

Starting Price

$99

Per Feature, Per Month

Starting Price

$199

Other, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.6 (41)

Ease Of Use

4.5 (708)

Value For Money

4.4 (36)

Value For Money

4.1 (640)

Customer Service

4.6 (39)

Customer Service

4.0 (668)

## Tars alternatives

Highest Rated

[4.7 (709)](https://www.capterra.com/p/152997/BirdEye/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[4.4 (12)](https://www.capterra.com/p/10004983/SAS-Viya/#reviews)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[4.7 (10)](https://www.capterra.com/p/211547/Social-Intents/reviews/)

Starting price

$49.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[LiveChat](https://www.capterra.com/p/62194/LiveChat/)

[4.6 (1,729)](https://www.capterra.com/p/62194/LiveChat/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/62194/LiveChat/)

## FAQs about Tars

Overview

### Which roles and teams benefit most from Tars?

Tars is most used by business owners, founders, and marketing teams that need conversational landing pages for lead capture and campaign qualification. Online marketers, SEO analysts, and marketing directors use it to convert website traffic, while project, product, and technical leads build guided customer interactions and test inquiry flows.

Answer based on 41 reviews

Overview

### What company size and specific industries is Tars built for?

Tars is designed for small to large businesses that run PPC and paid advertising campaigns and need chatbot workflows to engage ad traffic. It fits marketing teams, lead generation companies, and any organization that wants to capture and guide visitors from paid channels through conversational interactions.

Features and Usability

### What are the key features of Tars?

Tars offers lead nurturing through a chatbot with intent recognition, natural language processing, and a pre-configured bot. It also includes autoresponders, canned responses, live chat, multi-channel communication, website visitor tracking, transcripts and chat history, reporting and analytics, third-party integrations, and code-free development.

Getting Started and Support

### What training and onboarding options does Tars offer?

Tars provides live online sessions, webinars, and documentation to help teams get started. Live online sessions support guided setup and direct instruction, webinars cover product topics in a group format, and documentation offers written reference material for self-paced learning and step-by-step review.

Answer based on 4 reviews

Getting Started and Support

### What customer support options does Tars offer?

Tars provides 24/7 live rep support and chat. Users often describe the support team as friendly and quick to reply, though some report unresolved issues after reaching out. Overall, support is seen as helpful for setup and day-to-day questions, with occasional frustration around longer fixes.

Answer based on 4 reviews

## Features

AI summary

Based on 14,228 Appointment Scheduling reviews

According to Capterra reviewers, these are the features buyers prioritize most when evaluating appointment scheduling software:

-   **Appointment Management** (**58%** of reviewers rated this feature as critical)
-   **Calendar Management** (**54%**)
-   **Online Booking** (**60%**)

Tars focuses on other capabilities that Capterra reviewers also consider important, including **Mobile Access** (**51%**). With mobile access, teams can manage scheduling-related work from anywhere, respond faster while away from a desk, and stay connected to customer interactions throughout the day, helping businesses maintain flexibility and keep service moving efficiently.

Autoresponders

Create and automatically send premade copy in response to customer messages

Canned Responses

Shortcuts for inputting frequently used messages

Chatbot

AI-based platform which conducts a conversation via auditory or textual methods

Code-free Development

Assemble applications and bots from pre-made building blocks without having to write software code or knowing a programming language

Contextual Guidance

Interprets what a user is doing based on context and helps guide them through the process.

Customizable Branding

Add customized logos and colors to align with company branding

Tars 18 features

### All Features
- Autoresponders: Create and automatically send premade copy in response to customer messages
- Canned Responses: Shortcuts for inputting frequently used messages
- Chatbot: AI-based platform which conducts a conversation via auditory or textual methods
- Code-free Development: Assemble applications and bots from pre-made building blocks without having to write software code or knowing a programming language
- Contextual Guidance: Interprets what a user is doing based on context and helps guide them through the process.
- Customizable Branding: Add customized logos and colors to align with company branding
- File Sharing: Public or private sharing of digital files such as documents, audio/video, images, and more
- Geotargeting: Geographic location of visitors determines behavior of the software
- Intent Recognition: Helps understand a user's intentions/actions
- Live Chat: Ability to chat online in real time
- Mobile Access: Access software remotely via mobile devices
- Multi-Channel Communication: Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.
- Multi-Language: Manage and support multiple languages
- Natural Language Processing: Process and analyze human language in text or audio form
- Pre-Configured Bot: Existing bot models for AI-based tools commonly used for auditory and textual conversation methods
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Transcripts/Chat History: View messages sent by both parties during the chat conversation

---

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We can help you find the software with the features you need.

Features

4.4 (41)

4.4

Based on 41 reviews

## Pricing

Value for money

4.4 (36)

Free Trial

Free Version

Basic

$99.00

Per Feature,Per Month

Value for money

4.4 (36)

4.4

Based on 36 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.6 (39)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.6 (39)

4.6

Based on 39 reviews

## User reviews

Overall rating

4.6

Based on 41 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(27)

4(13)

3(1)

2(0)

1(0)

Mentioned topic

Recent reviews first, then most helpful

Nitesh M.

Founder

Used the software for: Less than 1 year

### "The High-speed, most advanced and powerful ( yet old looking ) Chatbot tool."

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

September 30, 2019

I love to build instant high-converting landing page with Tars

Pros

I have used dozens of chatbot tools but TARS surpasses all of them with its feature richness, flexibility and speed. I love to use it as the landing page for ad campaigns. .. and then 400+ chatbot templates is like a ready-made superstore for digital agencies.

Cons

Despite everything, it still looks old in terms of design. The 'branding logo' placement is also weird. I wish if this hyperactive team gets some time to breathe and then look at the UI section of their own chatbot, especially in the form of a widget. They recently the 'Powered by Tars' branding but the old one was still better. frontend UI team needs a new chief I believe. ( The backend and the dashboard is already amazing )

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Owner

Used the software for: 3-5 years

### "Chatbots - because it's better to give than to receive."

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 30, 2019

Forms are entirely passive, requiring a site visitor to take the first step at engaging with the site. Chatbots allow the site to initiate a conversation with a visitor. The simple act of taking the first step has led to substantially increased information collection rates, well above our capture rates using forms.

Pros

TARS made converting our heavily form-reliant inbound marketing system into a more interactive chat-based system quick and easy. The simple and easy-to-figure out software interface allows even those of us with a complete lack of programming skills to develop powerful and engaging chatbots.

Cons

Some design elements offer limited configuration, though it has improved quite a bit on that front over time.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Founder & CEO

Used the software for: Less than 1 year

### "Tars as a tool for growth"

3.0

Overall Rating

3.0

3.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

2.0

2.0

Likelihood to Recommend

3/10

September 30, 2019

Pros

I liked the ease of set up and the customization capability.

Cons

The data collection was a little clunky on the back end and didn't serve what I needed. It didn't turn out to be a tool that helped me easily gather and merge email addresses of new users.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Marius G.

Growth Hacker

Used the software for: 1-3 years

### "Great chatbots for lead generation"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

June 18, 2019

The learning curve might seem a bit steep at first, but Tars' support is fantastic. They have helped me with all of my questions and provided explicit instructions on how to customize the chatbots to fit my needs. They really go the extra mile to help you build the chatbot your company needs.

Pros

The chatbots built by HelloTars seem to be built specfically for lead generation. It really improves the conversion rate when you are collecting/requesting data through a chatbot than with a form. Also their plans include one (or more, depending on the plan) chatbots built by the them for you. If you only need one bot, then you don't even have to learn the platform at all. Last, but not least, I love how easy it is to track Goals in Google Analytics (so you can see exactly how many people get to each step, if you want this) and to add retargeting pixel.

Cons

The UX of the chat builder is a bit dated, in my opinion. However, once you get the hang of it, making new chatbots is a breeze. I would also love being able to remove the branding, or at least to be able to add my own affiliate link in the branding.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Leonardo W.

Founder

Used the software for: 1-3 years

### "Boost your PPC Campaigns"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 25, 2019

I am very happy with the app. Is useful and help us to boost our conversions.

Pros

I love TARS, and I'm a long time user. There are a lot of bots out there, the difference of TARS is the focus on PPC campaigns and optimisation. They offer a lot of templates that you can use to jumpstart your campaign, without the need to keep researching. Conversational bots provide a way more enjoyable experience for the end user than static landing pages, therefore, conversions will increase. Just grab a template, adapt to your vertical and you are ready to go. For sure TARS worth the investment. You will also a weekly newsletter, that is very funny and embedded with a lot of useful information.

Cons

The only thing I miss is the fact that they don't have a 2 way integration with Google Calendar, they need to work on that.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Drew H.

Website Development & Marketing Manager

Used the software for: 1-3 years

### "Tars is an almost-perfect chatbot platform"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

June 18, 2019

Tars is a fantastic tool for building website and landing page chatbots, I have no complaints and have been able to build a lot of chatbots in no time (though I do wish we could remove branding and use with Facebook Messenger). Plus the founder and support team are super friendly and fast to respond when support is needed.

Pros

With Tars it's super simple to build and deploy chatbots for any niche or market. It's super flexible and there are a ton of chat options and integrations.

Cons

I don't like that you can't remove Tars branding, and I wish it had Facebook Messenger bot support. With those two things it would be perfect.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

NaveenKumar N.

Performance Test Lead

Used the software for: 3-5 years

### "Bots-ize your website"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

June 27, 2019

I implemented couple bots which helped my visitors to answer few questions. Techies can easily identify that it works on If condition. But it is an excellent tool to implement for small/medium scale online businesses.

Pros

Very easy to implement, simple learning curve, automated tasks, a great web conversion tool, comes with affordable price tag.

Cons

It would excellent if it learns and excels further when more number of users interacts with the bots.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

CEO

Used the software for: 3-5 years

### "Easy to use "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 25, 2019

Pros

The TARS Bots solution is very easy to use, you can start collecting data from your users almost immediately, the interfaces that customers see is easy to use. In addition, the management and capture of files from the user interface is very convenient.

Cons

The integration with other solutions such as CRM or databases would be the things that should be improved.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Verified Reviewer

Head of Creative & Design

Used the software for: 1-3 years

### "Multi functions chatbot"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

September 30, 2019

Pros

• Can create multiple chat bots • Can modify from template • UI is simple and easy to use

Cons

Unlike Intercom or FB chatbot, can’t add live chat element into the chatbot

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

VR

Verified Reviewer

Manager

Used the software for: Less than 1 year

### "Good product but has performance issues"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

3.0

3.0

Likelihood to Recommend

7/10

June 19, 2019

Pros

It has many good features. Very easy to use chatbot flow editor with many options (different types of queries, branching, redirects, etc.). Data capture and ability to analyze it is good.

Cons

Have temporarily stopped using it because of performance issues. Doing a website speed test with third party tools like Pingdom showed that it nearly doubled the page load time. This is a big issue since page load time has become a major SEO ranking factor. Reported it to Tars support but have not received a resolution yet.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/163670/Tars/reviews/)

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