---
title: "Tars Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Tars Software - reviews, pricing plans, popular comparisons to other Appointment Scheduling products and more."
source_url: "https://www.capterra.com/p/163670/Tars/"
page_type: "product"
language: "en"
---

# 

 Tars Software Review 2026: Features, Integrations, Pros & Cons

Last updated on July 20, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Tars

## What is Tars?

Tars is a chatbot platform that allows marketers to build automated conversational workflow to talk to users clicking on your PPC/Paid campaigns. Tars web-based chatbots replace your static landing pages (forms) to give your users a conversational post-click experience and help you get 2x-3x higher conversion rates.

## What is Tars used for?

[Appointment Scheduling](https://www.capterra.com/appointment-scheduling-software/)[Conversational AI Platform](https://www.capterra.com/conversational-ai-platform-software/)[Live Chat](https://www.capterra.com/live-chat-software/)

Top alternative

Featured

Overall rating

Based on 41 user reviews

Reviews sentiment

Positive

98%

Neutral

2%

Negative

0%

Starting price

$99

Per Feature, Per Month

Free trial  
available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Tars?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.hellotars.com&name=Tars)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Tars

4.6 (41)

VS.

[4.7 (24,167)](https://www.capterra.com/p/135003/Slack/reviews/)

Starting Price

$99

Per Feature, Per Month

Starting Price

$8.75

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.6 (41)

Ease Of Use

4.6 (22,722)

Value For Money

4.4 (36)

Value For Money

4.5 (15,286)

Customer Service

4.6 (39)

Customer Service

4.4 (13,546)

## Tars alternatives

Highest Rated

[5.0 (809)](https://www.capterra.com/p/276054/Fathom/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[4.7 (1,787)](https://www.capterra.com/p/102188/LiveAgent/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[4.3 (672)](https://www.capterra.com/p/141842/Weave/reviews/)

Starting price

$199.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

85%

of reviewers

rated it above 4 stars

[4.7 (704)](https://www.capterra.com/p/152997/BirdEye/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

## FAQs about Tars

Overview

### Which roles and teams benefit most from Tars?

Tars is most used by business owners, founders, and executives who want to automate lead capture and customer interactions without heavy development work. Marketing teams use it to build conversational landing pages and qualify prospects, while consultants, administrators, and operations-focused users streamline inquiries, onboarding, and routine support workflows.

Answer based on 41 reviews

Overview

### What company size and specific industries is Tars built for?

Tars is designed for small, mid-market, and enterprise teams that run PPC and paid advertising campaigns. It fits marketing, lead generation, and customer acquisition use cases across industries that rely on paid traffic and conversational workflows to engage visitors and capture responses.

Features and Usability

### What are the key features of Tars?

Tars offers lead nurturing through chatbot workflows, autoresponders, and a pre-configured bot for automated conversations. It also includes live chat, multi-channel communication, and canned responses for support interactions, plus reporting/analytics, website visitor tracking, transcripts/chat history, and third-party integrations for conversation management.

Getting Started and Support

### What training and onboarding options does Tars offer?

Tars provides live online training, webinars, and documentation to help teams get started. Live online sessions support guided setup, webinars cover product topics in a group format, and documentation offers written reference material for self-paced learning and step-by-step review.

Answer based on 4 reviews

Getting Started and Support

### What customer support options does Tars offer?

Tars offers 24/7 live rep support and chat. Users often describe the support team as friendly and quick to respond, and many find help useful. Some users, however, report unresolved issues after contacting support, especially when performance problems need follow-up.

Answer based on 4 reviews

## Features

AI summary

Based on 14,022 Appointment Scheduling reviews

According to Capterra reviewers, these are the features buyers prioritize most when evaluating appointment scheduling software:

-   **Appointment Management** (**58%** of reviewers rated this feature as critical)
-   **Calendar Management** (**54%**)
-   **Online Booking** (**60%**)

Tars focuses on other capabilities that Capterra reviewers also consider important, including **Mobile Access** (**51%**). With mobile access, teams can manage scheduling-related work from anywhere, respond faster while away from a desk, and stay connected to customer activity in real time, helping businesses maintain flexibility and keep daily operations moving.

Autoresponders

Create and automatically send premade copy in response to customer messages

Canned Responses

Shortcuts for inputting frequently used messages

Chatbot

AI-based platform which conducts a conversation via auditory or textual methods

Code-free Development

Assemble applications and bots from pre-made building blocks without having to write software code or knowing a programming language

Contextual Guidance

Interprets what a user is doing based on context and helps guide them through the process.

Customizable Branding

Add customized logos and colors to align with company branding

Tars 19 features

### All Features
- Autoresponders: Create and automatically send premade copy in response to customer messages
- Canned Responses: Shortcuts for inputting frequently used messages
- Chatbot: AI-based platform which conducts a conversation via auditory or textual methods
- Code-free Development: Assemble applications and bots from pre-made building blocks without having to write software code or knowing a programming language
- Contextual Guidance: Interprets what a user is doing based on context and helps guide them through the process.
- Customizable Branding: Add customized logos and colors to align with company branding
- File Sharing: Public or private sharing of digital files such as documents, audio/video, images, and more
- Geotargeting: Geographic location of visitors determines behavior of the software
- Intent Recognition: Helps understand a user's intentions/actions
- Lead Nurturing: Engage with a lead throughout the sales process by actively providing information
- Live Chat: Ability to chat online in real time
- Mobile Access: Access software remotely via mobile devices
- Multi-Channel Communication: Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.
- Multi-Language: Manage and support multiple languages
- Natural Language Processing: Process and analyze human language in text or audio form
- Pre-Configured Bot: Existing bot models for AI-based tools commonly used for auditory and textual conversation methods
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Transcripts/Chat History: View messages sent by both parties during the chat conversation

---

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We can help you find the software with the features you need.

Features

4.4 (41)

4.4

Based on 41 reviews

## Pricing

Value for money

4.4 (36)

Free Trial

Free Version

Basic

$99.00

Per Feature,Per Month

Value for money

4.4 (36)

4.4

Based on 36 reviews

Connect with a Capterra advisor for a free 15-minute consultation

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## Support, customer service and training options

Customer Service

4.6 (39)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.6 (39)

4.6

Based on 39 reviews

## User reviews

Overall rating

4.6

Based on 41 reviews

Filter by rating

5(27)

4(13)

3(1)

2(0)

1(0)

Mentioned topic

Sorted by most recent

CM

Colette M.

ESP Water

Consumer Goods

### "Great Value for Money"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

2.0

2.0

Likelihood to Recommend

7/10

April 21, 2021

We like the program. The support has NOT been great. We bought it early on before pricing went up, so wonder if that's why our requests for support are ignored?

Pros

Tars has been a great chatbot for our site. It's pretty easy to use and set up. We also like that they have continually made improvements to the program. Good optimization for mobile users.

Cons

I wish it had more functionality with customizing the look and feel. I feel like there a lot of things we'd like to do to make it not look cookie cutter, but requires CSS styling to do that.

Alternatives considered

[Zoovu](https://www.capterra.com/p/147536/Zoovu/)

Reasons for choosing Tars

Pricing

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Michael (Mike) H.

Online Marketer

Marketing and Advertising

### "Tars Review chatbot"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 11, 2019

With many alternatives I found Tars FB Group of people willing to share ideas and methods that they are using. Things I never thought of which opened my eyes to the possibles I put into actions.

Pros

Ease of use and ability to jump in and use it.

Cons

Due to time differences the support may take a short wait. Not a deal breaker.

Reasons for choosing Tars

I really liked a group where we can share ideas and see what others are doing.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

MH

Mary H.

Project Manager

Information Technology and Services

### "Great system for chatbot!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

October 9, 2019

Pros

\- Really good support! - A lot of possibilities (available templates, etc.)! - It is easy to deploy! - Good price! I love TARS! :)

Cons

\- Before getting comfortable with the technology, it can takes few hours (learning curve) but the support is really good when we need some help!

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Daniel L.

Consultant

Marketing and Advertising

### "Easily usable software for creating a bot for a web site"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

October 9, 2019

Overall, Tars has been useful and has led to some leads for my business.

Pros

If you can create a flowchart, you can create a bot using Tars. It's easy and mostly intuitive. Support is responsive and helpful.

Cons

I don't like to pay for things and still have SaaS branding on them. At any level.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Ari Eko P.

CTO/CO-Founder

Information Technology and Services

### "Simple and just works"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 7, 2019

Pros

its simple and just works for their main function, i like to use tars to subtitute old traditional form

Cons

i dont like their branding on my chat widget

Alternatives considered

[Google Forms](https://www.capterra.com/p/176571/Google-Forms/)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

RC

Ranjit C.

Director

Machinery

### "Tars - One of the First to Market in Chatbots, Continuing to be awesome (but a tad expensive)"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

5/10

October 4, 2019

Pros

Ease of Use Reliability The Appsumo deal (not available now :( )

Cons

Integration is mainly via Zapier only Price

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

ES

Ewerton S.

SEO Analyst

Computer Software

### "Tars x Drift"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

October 2, 2019

Use the tool to develop chatbots faster for one of our websites, but other website was already using Drift, that was our final choice.

Pros

Very easy to set up the accound and build the playbooks

Cons

The chat needs to use Tars image and doesnt have advanded functions like Drift

Switched from

[Drift](https://www.capterra.com/p/227417/Drift/)

More complete, personal and easy to integrate to our marketing tool

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

OJ

Oliver J.

Marketing Director

Online Media

### "Great chat bot"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 1, 2019

Pros

Easy to Use Modern Design Responsive Design Great Company

Cons

I haven't had any issues using tars chat bot.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Aaron R.

Owner

Leisure, Travel & Tourism

### "Chatbots - because it's better to give than to receive."

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 27, 2019

Forms are entirely passive, requiring a site visitor to take the first step at engaging with the site. Chatbots allow the site to initiate a conversation with a visitor. The simple act of taking the first step has led to substantially increased information collection rates, well above our capture rates using forms.

Pros

TARS made converting our heavily form-reliant inbound marketing system into a more interactive chat-based system quick and easy. The simple and easy-to-figure out software interface allows even those of us with a complete lack of programming skills to develop powerful and engaging chatbots.

Cons

Some design elements offer limited configuration, though it has improved quite a bit on that front over time.

Reasons for choosing Tars

Before TARS, the prospect of converting our form-driven site over to chatbots was too intimidating - both from a cost and skill perspective - to even consider. TARS made it all possible.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

LR

Lisandro R.

Marketing supervisor

E-Learning

### "TARS is super easy to use!"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

September 27, 2019

In spite of the lack of features TARS is awesome. We have created many great bots with it (some of them have even been featured in TARS emails). We also had the pleasure to meet the guys behind it. They are amazing. Their costumer service is outstanding.

Pros

How easy it is to use. Before TARS we were using ManyChat services to create our bots but it was complicated and could only be used through Facebook Messenger. In the other hand, TARS is really simple to use (user friendly; being the bot builder wayy simpler to use) and the bot can be deployed practically anywhere.

Cons

The lack of features: even though it has a good amount of user input options (buttons, custom text, etc) it lacks some features we miss from ManyChat like direct integration with an email service provider (ConvertKit, MailChimp). Imagine being able to send the emails directly to one of our MailChimp email list and set a campaign! We had to look for a workaround.

Reasons for choosing Tars

No other product was put into consideration. When we quit ManyChat we knew we had to use TARS.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/163670/Tars/reviews/)

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