Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.
Capterra carefully verified over 2 million reviews to bring you authentic software and services experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. Learn more.
Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software and service providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. Learn more.
Pros
Void analysis is fantastic and extremely useful. Custom tools made for our team are extremely valuable and Siteseer's team has done a fantastic job programming those tools.
It's simple to use and creates clear, easy to read reports. Customer service is clearly a huge priority for this company and it has been a joy to work with them.
We thoroughly appreciate Tom and Andy's abilities and willingness to think through ideas with us (and even suggest their own) as we work to enhance our product and, in turn, our business decisions.
Great product, outstanding support and drives informed business decisions.
Cons
The main thing I have disliked about this software is the issues it runs into when trying to import a large data set for a scenario.
Finding accurate traffic counts is hard because I don't know where the data is being pulled from.
The thematic maps in my opinion are virtually useless and in some cases limits the ability to tell a story about a trade area or region.
A few SiteSeer functions seem a bit outdated in terms of usability. For example, the process to save/name a scenario and the inability to drag a scenario to move it to another folder.
Showing Most Helpful
Showing 10 of 10 reviews
"Great customer service, ease of use, and functionality"
Overall: Saved money by cancelling other software subscriptions. Quick reporting. Siteseer's team has created custom reports for our group that meet our specific needs and increase efficiency.
Pros: Universal access from laptop or tablet. Void analysis is fantastic and extremely useful. Custom tools made for our team are extremely valuable and Siteseer's team has done a fantastic job programming those tools.
Cons: Some features we want are not available yet, but their team is working to add those as quickly as possible.
"Positive all around. Great product, outstanding support and drives informed business decisions."
Overall: The SiteSeer platform allows us to make informed decisions based on data and insight that we wouldn't otherwise have. The product has allowed us to customize it by incorporating data specific to our product's demand/supply specifications - and using that nationwide in our site selection process.
Pros: The ability for it to be customized to unique business needs. It seems like any ideas/thoughts we have for improving our SiteSeer platform (as a start-up business, we have MANY ideas). We are always able to improve our internal site selection processes in this way. SiteSeer allows us to put data and science to a process that is normally based on "gut feel". We are smarter and more informed about our real estate today than we have ever been before. Our "real estate guys" no longer have to spend days in a market trying to find the best sites for our product. Using SiteSeer, our team is able to determine the precise areas for focus with adequate demand so they don't waste their time in areas that don't work. Prospective/current franchisees, lenders and brokers are always thoroughly impressed with the platform and our ability to use data to drive site selection decisions. We probably should have a deck of business cards with Tom's contact information on it for how often we recommend it! There are many products that claim to be a cookie-cutter solution to business needs for site selection, but none offer the support and the creativity that the SiteSeer team offers. We thoroughly appreciate Tom and Andy's abilities and willingness to think through ideas with us (and even suggest their own) as we work to enhance our product and, in turn, our business decisions.
Cons: A few SiteSeer functions seem a bit outdated in terms of usability. For example, the process to save/name a scenario and the inability to drag a scenario to move it to another folder. It would be nice if this structure mimicked Windows functionality, but in the grand scheme of things it is not a huge drawback for us. We would also love the ability to upload internal files/reports and customize reports within SiteSeer that refer to these documents as well as SiteSeer info to create overall reporting packages. Our business has a lot of different internal processes and we would like to ultimately be able to accomplish a lot of these items via SiteSeer.
"It has served not only as a useful tool but also very educational as i continue to learn GIS systems"
Pros: Ease of use, adaptiveness to new features, customization, import tool, and availability to view multiple trade areas at the same time.
Cons: I really wish it was more flexible with its layer options and a big pet peave is that i can't filter on layers. Example would be i cant just show areas with a certain threshold of hispanics or college degrees. The thematic maps in my opinion are virtually useless and in some cases limits the ability to tell a story about a trade area or region. Another big issue is that we can't import are own data like shapefiles and zoning data. Last issue would simply be speed but i understand that.
"Great software, easy to use, great customer service."
Overall: Great market data. Great void analysis and Gap analysis. Is there a feasibility study available?
Pros: Easy to use. Helpful videos that show how to work everything involved with the software. Out of all of the different types of software we have SiteSeer is the only one that we have not had one problem with.
Cons: Finding accurate traffic counts is hard because I don't know where the data is being pulled from. I'm sure this is due to the type of package that we have a subscription for. I wasnt sure if an upgrade would give us better numbers.
"Great for demographics"
Overall: Demographic information, void analysis, and heat maps
Pros: Running demographic reports is easy. The void analysis tool is also super helpful. Lastly, the heat maps are a great tool.
Cons: The site is not intuitive for people who are not as tech-savvy. I would also like to see traffic counts more integrated into the system.
"This has been a great tool in helping us map out areas for our clients."
Overall: Helps us save time and money by narrowing our search areas.
Pros: The Scorecard - easy to quickly determine if an area had the right demographics / criteria for a client.
Cons: Not being able to layer different demographics (map layer and themes) along with the traffic counts for areas.
"Nice demographic mapping"
Pros: I like the various layers one can use on the map while also retaining the key information easily available.
Cons: The main thing I have disliked about this software is the issues it runs into when trying to import a large data set for a scenario.
Vendor Response
"Very easy to use. We are still in the trial stages and continue to learn more about the product"
Overall: We've had the ability to screen sites and are in the stages of learning more about the software.
Pros: ease of use and speed and the ability to get an answer or direction quickly on a particular site. We are still in the learning stages and enhancements will most likely be necessary based on the feed back from the work group. Ease of use and speed
Vendor Response
"Its been great. The product is good, and the customer service has been great. "
Overall: Helps us make informed decisions for our clients and our company.
Pros: The fact that it is customizable and user friendly. We deal with a lot of businesses that need to study traffic counts, so this service is important to us.
Cons: I feel that it needs to be easier to research individual markets and industries. This would help us understand local competition.
"For years we struggled to find the right demographic service and were thrilled to discover Siteseer!"
Pros: It's simple to use and creates clear, easy to read reports. Customer service is clearly a huge priority for this company and it has been a joy to work with them.
Cons: The only thing I can think of is that we are mac based and find it works well with Chrome. We normally use Safari, so this was a small and simple shift to make.