# Pimberly PIM Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Pimberly PIM the right PIM solution for you? Explore 36 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/164149/Pimberly-PIM/reviews

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Pimberly PIM

4.4 (36)

[View alternatives](https://www.capterra.com/p/164149/Pimberly-PIM/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of Pimberly PIM

Ease of use

4.3

Customer Service

4.4

## Pros and Cons in Reviews

LE

Linda E

Master Data System AnalystBusiness Supplies and Equipment, 1,001 - 5,000 employeesUsed the software for: More than 2 years.

“Updating product information in Pimberly is straightforward and efficient.“

May 31, 2024

PL

Patrick L

E-Commerce ManagerConsumer Goods, 11 - 50 employeesUsed the software for: 1-2 years.

“Our onboarding, which we were told and anticipated to take just a few weeks, stretched to nearly 2 years before being ultimately scrapped, the Pimberly team leaving us high and dry after causing a disaster yet insisting on keeping the majority of our money.“

September 6, 2023

NH

Nick H

Ecommerce ManagerRetail, 501 - 1,000 employeesUsed the software for: More than 2 years.

“Fantastic software that has revolutionised how we manage our product data and integrate with multiple sales channels.“

June 19, 2023

JA

Jose A

Web Development ManagerElectrical/Electronic Manufacturing, 1,001 - 5,000 employeesUsed the software for: More than 2 years.

“What I like most about Pimberly is the ease of integration with other systems.“

June 21, 2024

BT

Bryn T

E-Commerce ManagerWholesale, 51 - 200 employeesUsed the software for: More than 2 years.

“Once up and running the Support Team are fantastic and will rapidly deal with any queries we may have and all stakeholders within the business have access to clean data to generate reports, populate brochures or pass to our customers to populate their websites with our whole product range.“

March 28, 2022

## Showing most helpful reviews

Showing 1-25 of 36 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Jessica B.  
Lead Ecommerce Specialist  
Retail  
Used the software for: 6-12 months

### "Incredible Solution"

June 19, 2023

5.0

Pimberly has increased our speed with updating and managing product data significantly. Their systems response is immediate, as if I'm typing directly into Shopify itself. Their automations and data validations have helped us take processes from hours to minutes, and my teams ability to easily and readily see and change every value for a product internally in the PIM as well as in Shopify has been a huge game changer.

Pros

Pimberly is the solution my company has been looking for for over 5 years. It has fast tracked our ability to maintain product data, and its automations have reduced repetitive tasks from hours to minutes. The team is super responsive with any issues and putting in requests for features.

Cons

Pimberly is still developing important features, connections, and mappings that other services already offer. It is an incredible solution and I look forward to seeing the team continue to build on what it has started.

Reason for choosing Pimberly PIM

Pimberly had a robust automation system, as well as the ability to mass update fields using simple clickable expressions that are friendly to non-coders. Comparative software was significantly more expensive.

Review Source

TM

Tyler M.  
Product Manager  
Computer Hardware  
Used the software for: 1-2 years

### "Pimberly is Extensive, Just not for Our Niche Market"

June 13, 2024

4.0

Pros

We enjoyed the visibility and organization it provided having all of our products in one place. The tools we could utilize were nice as well.

Cons

Being in a Niche market in which our products are refurbished and don't require a complete market rollout, there were aspects of Pimberly that sounded great, but didn't make sense to utilize. Because of this as well, a lot of the heavy lifting had to be done on our end to make the workflows useable. There was also a miscommunication regarding a linear connection between Pimberly and the venues that we believed existed when we signed up and that wasn't the case (at the time).

Review Source

VR

Verified Reviewer  
E-Commerce Manager  
Consumer Goods  
Used the software for: 1-2 years

### "Need a PIM you can trust? Please look elsewhere!"

September 6, 2023

1.0

Pimberly presented themselves as having a stellar PIM and being very well experienced with our online store platform, BigCommerce. None of that was true. We endured roughly two years of near constant bumbling - movement forward was just baby steps, yet we were told breakthroughs were imminent for us to begin fully populating our products into Pimberly and deploying new products to our main website. Some test deployments went well, feeding partial data to the store system, but when they ran a test updating shipping field info Pimberly ended up sending a DELETE command to BigCommerce which wiped all our product categories and their related content (SEO settings, copy, etc.). While initially our primary Pimberly rep was apologetic that this happened, Pimberly management stepped in to then allege the fault was likely with BigCommerce and Pimberly should have no blame. This even though we had never pressured them to hurry their work with the shipping field changes and their staff having full, direct control of how the test was handled. BigCommerce provided a log which clearly showed Pimberly had sent a DELETE command targeting the entirety of our catalog tree in one go, something a smartly designed system simply should not be capable of. After that Pimberly largely refused to communicate with us. No help was offered or provided for getting our website data back to normal.

Pros

It was clear that development work was continuing, adding new features like AI text generation. New UI was an improvement on the old one, but just incrementally so.

Cons

Our onboarding, which we were told and anticipated to take just a few weeks, stretched to nearly 2 years before being ultimately scrapped, the Pimberly team leaving us high and dry after causing a disaster yet insisting on keeping the majority of our money. Bug fixes and upcoming features we hoped to make use of were \*always\* delayed by months. Repeatedly we were told that they were working on linking with other popular technology integrations we use, but for example after a year and a half of onboarding I was informed they had only the last week purchased a license for the most critical integration to do that work and testing.

Reason for choosing Pimberly PIM

Bald faced lies by the Pimberly sales staff, marketing materials, and limited tech documentation.

Review Source

VR

Verified Reviewer  
Image Editor  
Business Supplies and Equipment  
Used the software for: 1-2 years

### "Pimb Review from an Image Editor at Evo Group"

June 6, 2024

4.0

Overall, I think it has been a good experience.

Pros

As I primarily use the DAM, I really love that with the naming convention and the Bulk Uploader tool, I can just load all the images and PDF's I need too and it will auto assign to the correct product with little problem. It makes it very convenient for me and means I can spend more time editing images or working on something else. And it means the products can go live quicker.

Cons

There's nothing I would say I fully dislike. However I think some changes could help. 1 being I think the multi search function in the products section could benefit with me being able to search more than just Primary ID. It would save me having to convert everything before I search, for example if I just had OEM. I also think Pimb Indigo is just a bit slower than the original Pimb e.g. an image has been uploaded for a product but it displays no image there, I have to reload a few times for it to appear. I also believe a function to download assets attached to a product/s within Pimb would be really good. I currently use Python to download images through channels in Pimb, that does the job, but I think cutting that step and allowing me to do it in Pimb would just make it a more streamlined process all round.

Review Source

LE

Linda E.  
Master Data System Analyst  
Business Supplies and Equipment  
Used the software for: 2+ years

### "Pimberly has been a game-changer for our organisation."

May 31, 2024

5.0

Pros

Our organisation has experienced significant improvements in data management since adopting Pimberly, and it has transformed our operations considerably. One of the standout benefits of Pimberly is how it has expedited our ability to get product information out to customers. With Pimberly, this process has become significantly faster and more reliable, enhancing our responsiveness and customer satisfaction. Pimberly has completely revolutionised our data management processes. The platform offers a level of automation that we never had before, streamlining our operations and reducing the manual effort required. The automated workflows features ensure that our product information is accurate and consistent across all channels. Updating product information in Pimberly is straightforward and efficient. The user-friendly interface allows our team to make changes quickly without needing extensive technical knowledge. Pimberly’s flexibility in integrating with external systems has been another significant advantage. Whether it's our websites or ERP systems, Pimberly ensures seamless data flow. This integration capability has simplified our IT landscape and reduced the complexity of maintaining multiple data sources. Workflow management is another area where Pimberly excels. The system’s workflow capabilities allow us to define, monitor, and optimise our processes effectively. This has led to more efficient operations, as numerous tasks are now automatically assigned. The support provided by Pimberly has been exceptional. From the initial setup through to ongoing use, their support team has been responsive and helpful. They have promptly addressed any issues we’ve encountered and provided guidance on best practices, ensuring that we get the most out of the system.

Cons

While the system generally performs well with individual tasks, its efficiency diminishes when processing large bulk updates. Despite a few bugs which can be expected with an in-depth system as Pimberly, one of the redeeming aspects is its support team. Whenever issues arise, the support team is known for their quick and effective response. They are diligent in addressing and resolving problems.

Review Source

JA

Jose A.  
Web Development Manager  
Electrical/Electronic Manufacturing  
Used the software for: 2+ years

### "PIM with the best value for money without any doubt"

June 21, 2024

5.0

My experience with Pimberly is very good. From day one everything has been easy and their support team is one of the best I've seen.

Pros

What I like most about Pimberly is the ease of integration with other systems. Its interface to create APIs and map attributes is absolutely great.

Cons

There is really nothing I don't like about Pimberly, and the features that I think could be improved are already being improved periodically.

Review Source

VR

Verified Reviewer  
Ecommerce and Digital Marketing Executive  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Great software for Ecommerce platforms!"

June 24, 2024

4.0

Pros

As we have over 600 products listed on our website which is split over 5 regions around the world the use of PIMS has now been what we call our 'source of truth' meaning when something doesn't align on Shopify we know that all our stored data product information on PIMS is accurate and is something we heavily rely on as we encounter issues daily on our websites.

Cons

At first I found PIMS quite confusing to navigate around and I don't think its something you could teach yourself you actually need constant training because there are always roadblocks and some can be quite difficult to figure out on your own.

Review Source

EM

Emma M.  
ERP Data Editor  
Consumer Goods  
Used the software for: 2+ years

### "PIM for Data"

June 19, 2024

4.0

Pros

As a data editor I am always using PIM to import/export data so this feature is what I like the most in PIM. I can import/export the fields of data that I require to see and analyze.

Cons

When there are a lot of users in PIM at once it can be slow in importing or exporting data.

Review Source

LV

Lisa V.  
Systems analyst  
Retail  
Used the software for: 6-12 months

### "User friendly "

July 15, 2024

5.0

Pros

\-simple user experience -great data accessibility and reliability -continuous feedback

Cons

I couldn't find PIMBERLY features that I dislike.

Review Source

SLF

Sarah Louise F.  
Data Integrity Manger  
Wholesale  
Used the software for: 2+ years

### "Pimberly User Review"

June 19, 2024

4.0

It's been a good experience overall and I think it is a good system

Pros

Its easy to use and self explanatory for my team to use. We use this daily to update products within our systems.

Cons

Sometimes it can be slow for imports and exports

Review Source

KW

Kayla W.  
Marketing Manager  
Furniture  
Used the software for: 6-12 months

### "Helps us expand our product ranges and make amendments"

April 27, 2021

5.0

The team have been really lovely and friendly throughout the whole process. They're really engaged with their customers and wants to involve them in their development process and marketing campaigns. There's lots of opportunities to be involved and work with them.

Pros

We've expanded our product range hugely over the last 6 months which a lot more growth planned. Pimberly has made the process of adding new products across multiple selling channels quicker and more efficient. We could be adding hundreds (even thousands) of SKUs at one time across lots of marketplaces (Amazon, eBay, Wayfair, Mano Mano, OnBuy) plus our own website. This drastically reduces the work of creating multiple different import sheets. It also makes it easier to make amendments to a product. If we change the dimensions of a dining chair then that meant thousands of bundles need individually updating too. Now we can just edit the original product in Pimberly and the others can be easily updated to match.

Cons

From a marketing perspective I use this for getting product descriptions and features added and optimising our listings. I've not come across anything not to like in this area.

Review Source

DV

Delaney V.  
Sr. Product Coord  
Program Development  
Used the software for: 1-2 years

### "Greatly Appreciate!! "

April 22, 2021

5.0

Could not be more appreciative for the team that has worked on our project this far. So patient & great to work with!

Pros

Love the reporting features & auto generation of item #s.

Cons

There are some complexities but it is still new to us so we'll get there.

Review Source

JP

Jodie P.  
Analyst  
Retail  
Used the software for: 2+ years

### "Simple and easy to use"

June 4, 2024

5.0

My experience with pimberly is positive.

Pros

Pimberly is very easy to use with numerous features.

Cons

Sometimes Pimberly can be a little bit slow.

Review Source

SK

Shannon K.  
ERP Data Editor Code creation  
Retail  
Used the software for: 2+ years

### "The insite of pim"

June 6, 2024

5.0

I am extremely happy with the use and availability within pimberly.

Pros

I like the functionality of the system and the usage it allows you to do, the role of applying data sets and channels to ease workflow within the business.

Cons

The challenges i usually face within pimberly relate to the updating of code within a group but coalited to different points of data.

Review Source

SB

Simon B.  
Product Category Manager  
Electrical/Electronic Manufacturing  
Used the software for: 1-2 years

### "Fantastic PIM system offering flexibility, value for money and excellent support"

August 22, 2023

5.0

The experience with Pimberly has been fantastic, from pre-sales to onboarding to launch. Each person who has represented the company has been polite, attentive, and informed. We have been regularly updated on new releases and their team have reached out many times to invite us to socials also. Aside from great software, they're a bunch of great people.

Pros

The system's flexibility. Almost anything is possible with its out-of-the-box automation features given as standard. The onboarding team was really informative, allowing us to transform our data and save man-hours to reduce monotonous tasks to workflows.

Cons

Some elements of the system are still a work in progress but having visibility of their product roadmap really helps to ensure that we're kept in the loop on the upcoming work. More "out-of-the-box" connectors for the larger sales channels would be desirable to allow for the user to interact with a GUI and receive logs on statuses per connector. If you have in-house developers this is certainly not an issue.

Alternatives considered

[Akeneo Product Cloud](https://www.capterra.com/p/151863/Akeneo-PIM/)[DataProcessor TJ](https://www.capterra.com/p/228685/DataProcessor-TJ/)

Reason for choosing Pimberly PIM

The price of Pimberly was a compelling offering compared with the others, Pimberly also offered a better onboarding support package. We were

Switched from

[Akeneo PIM Connector for Shopify](https://www.capterra.com/p/266894/Akeneo-PIM-Connector-for-Shopify/)[Akeneo Product Cloud](https://www.capterra.com/p/151863/Akeneo-PIM/)

We wanted to move to a company who also valued us, especially as we had limited development experience in house.

Review Source

GC

Gemma C.  
ERP Data Editor  
Wholesale  
Used the software for: 2+ years

### "Pimberly Review"

June 6, 2024

4.0

Pros

Clear and user friendly interface. Ability to personalise views. Automisation of reports.

Cons

On rare occasions it can run a little slow or you have to execute tasks more than once in order to push through.

Review Source

RS

Ruth S.  
NPAB Team Leader  
Business Supplies and Equipment  
Used the software for: 2+ years

### "Almost perfect"

May 31, 2024

4.0

As I use Pimberly all day in my role I have grown use to the issues/glitches with the speed/bulk data. I understand how to use the system well enough to get my tasks completed efficiently.

Pros

Easy to understand the user interface Design and layout help to avoid confusion unlike other systems Moldable to suit the business

Cons

Pimberly struggles to cope with large numbers of data being imported/exported. Sometimes lags

Review Source

HB

Harrison B.  
CEO  
Wholesale  
Used the software for: 1-2 years

### "Horrible software, even worse support"

August 5, 2023

1.0

Our experience was horrible and I don't wish this upon any other ecommerce owner. I highly recommend you stay far away from PIMberly. Seems good during the demo, but full of bugs and horrible support.

Pros

Honestly nothing - our entire experience with PIMberly was a nightmare. From being lied to during onboarding, to "onboarding" taking over a year, when they finally tested the last feature, the PIMberly team wiped out all our category data and had no idea. They never helped fix anything or offered any support.

Cons

\- There is little to no documentation- They advertise as a self-serve tool, but many things require them to implement- They are always on vacation and unresponsive- Leadership team and management are rude and unresponsive- PIMberly is full of bugs- Very prone to deleting your data

Alternatives considered

[MJ Platform](https://www.capterra.com/p/212477/MJ-Platform/)

Reason for choosing Pimberly PIM

The demo seemed great, but the software never worked and was full of issues.

Review Source

DM

David M.  
Marketplace Manager  
Textiles  
Used the software for: 1-2 years

### "The Best SaaS Platform"

June 20, 2023

5.0

For us it's having all our data and images in one place and that it is correct. Also getting products to market fast is another really good feature that Pim gives us.

Pros

All the features in Pim that I use on a daily basis really help me. The ease of getting data in and out of Pim is really fast once you master the feeds and channels. If I need to add or enrich any products manually and add images it only takes minutes to do. We sell on lots of different platforms and can get all the product data ready for release in no time at all.

Cons

There are always improvements that can be made i.e. Duplicate channels.

Review Source

AW

Alan W.  
Managing Director  
Electrical/Electronic Manufacturing  
Used the software for: 2+ years

### "A customer for 4 years and biterly disapointed at the lack of developments that was 'sold' to us as."

June 25, 2023

1.0

Pros

Strong workflow tools

Cons

Where do I start, After extensive research of PIM’s we choose Pimberly not because it was the best on the market at the time, but because of their vision, roadmap and that we would be supporting a British company. 4 years later, I am disappointed to say that they fell way short of that sold vision and roadmap, with development dates continually extended until they then finally removed deployment/live dates. Features that were eventually deployed fell way short of what was 'sold'. The last straw was the 'quarterly' account review our account manager created a list of action points of their own accord, 6+ months later once again nothing actioned. They time and time again set themselves up to fail, this is not just seen at account manager level, it has been witnessed by us at Director level - it starts at the top.Despite their marketing slogan "The most powerful Product Information platform on the planet", the system runs INCREDIBLY slow and having spoken to other Pimberly customers we are very much not isolated to us or alone on this. If you can accept Pimberly for what it is and all its shortfalls (of which it has many!), then I am sure you will find Pimberly an acceptable PIM, But I would suggest too be wary on their promises/dates of future changes and features, as like us I fear you will be bitterly disappointed. After revisiting and reevaluating other PIM's we have seen how much others moved/developed, leaving Pimberly way behind.

Review Source

MP

Megan P.  
Digital Product Manager  
Food & Beverages  
Used the software for: 6-12 months

### "Efficient Automations for Data Enrichment"

May 3, 2024

4.0

Pros

I felt very supported throughout the entire implementation process, both for our initial launch as well as our launch of the product data sheet module. The delivery team is highly skilled, incredibly knowledgeable, and very responsive. They took the time to fully understand our use cases and brought creative solutions to the table.

Cons

I find that some processes within the interface are rather manual, such as enabling new attributes in the taxonomy or creating complex decision tables. I believe there is opportunity here for automation within the user experience itself, not just for product data enrichment/cleanup.

Review Source

Katie T.  
Director, Digital Product  
Food & Beverages  
Used the software for: 6-12 months

### "Great Product to Meet Our Needs"

May 1, 2024

5.0

Pros

The Pimberly software is extremely intuitive to use. The basics plus the add-ons enable the product to meet more business needs than we expected during our initial engagement. Since we feel comfortable and confident with the initial product suite we are even more excited about other ways we can leverage this software.

Cons

There could have been a little more flexibility with the preproduction and production set ups. We have different ERPS which have different business rules that manage the basic product data. Due to this we needed a bit more flexibility than we received with the tool. However, we were able to identify negotiables and non-negotiables and make this work to meet our needs.

Review Source

AM

Adam M.  
PIM Manager  
Building Materials  
Used the software for: 1-2 years

### "Pimberly makes PIM easy"

January 20, 2023

5.0

PIM has helped us create a clear shared working area for our team and helps keep product information consistent between our multiple platforms. We couldn't be happier with the support we have been given from the very start plus it feels both easier to use and more practical for our needs as time goes on.

Pros

Ease of use and adaptability, convenient searching and display tools go above and beyond. If something isn't already apparent, it is findable in the extensive knowledgebase-when further explanation is required, the support team are fantastic and reliable, always providing solutions.

Cons

We'd have liked a mass-change feature for amending the taxonomy, i.e. assigning attributes to product types within the taxonomy en masse. There have been a number of new attributes created which needed to be wired up on the taxonomy for all nodes, however this a minor inconvenience in the 'schema' of things.

Review Source

Response from Pimberly

January 23, 2023

Hi Adam Thanks for leaving us a review - We really appreciate it! Best, The Pimberly Team

NH

Nick H.  
Ecommerce Manager  
Retail  
Used the software for: 2+ years

### "Fantastic software that has supported our growth over the past 5 years"

June 19, 2023

5.0

First class.

Pros

Fantastic software that has revolutionised how we manage our product data and integrate with multiple sales channels. First class support and account management. Highly recommended.

Cons

Better management of deltas exported on a channel.

Review Source

BT

Bryn T.  
E-Commerce Manager  
Wholesale  
Used the software for: 2+ years

### "Great for Business As Usual"

March 28, 2022

5.0

We used PIMberly as a service on the side of our product data previously (to provide API data to our customers) however a couple of years ago we put it at the heart of our data and it is performing well; automating many of the logic based manual processes that people shouldn't have to do. Once up and running the Support Team are fantastic and will rapidly deal with any queries we may have and all stakeholders within the business have access to clean data to generate reports, populate brochures or pass to our customers to populate their websites with our whole product range.

Pros

Once up and running, the PIM is very robust and happily plods away in the background automating many processes and populating data based upon criteria thus removing the need for manual intervention in most cases. It also has a great channel creator, allowing you to create customised outputs in many formats from APIs to CSVs.

Cons

The parent record cannot be updated based upon fields within the child record without SQL (and vice versa) however this is something PIMberly are working on currently.

Review Source

Response from Pimberly

March 29, 2022

Thank you very much for your review Bryn! We appreciate your feedback.

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