--- title: "Selligent Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Selligent Software - reviews, pricing plans, popular comparisons to other Marketing Automation products and more." source_url: "https://www.capterra.com/p/164255/Selligent/" page_type: "product" language: "en" --- # Selligent Software Review 2026: Features, Integrations, Pros & Cons Last updated on September 15, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Selligent ## What is Selligent? Ready to increase customer lifetime value and boost ROI? Selligent does just that, enabling large, enterprise-level B2C brands to engage consumers across email, mobile, social, web, and print. Built for marketers, our platform is incredibly easy to use for everything from data management to multi-channel communication and behavioral retargeting. Powered by rule-based logic and enhanced with AI/machine learning, we create relevant experiences for individual consumers like never before. ## What is Selligent used for? [Email Marketing](https://www.capterra.com/email-marketing-software/)[All-in-One Marketing Platform](https://www.capterra.com/all-in-one-marketing-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/) Top alternative Featured Overall rating Based on 15 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price €0.01 Per Year Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Selligent 4.6 (15) VS. [4.3 (716)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/) Starting Price €0.01 Per Year Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.3 (15) Ease Of Use 3.8 (32) Value For Money 4.7 (14) Value For Money 3.9 (31) Customer Service 4.5 (15) Customer Service 3.9 (31) ## Selligent alternatives [4.2 (531)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 83% of reviewers rated it above 4 stars Highest Rated [4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/) Starting price $16.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [4.6 (539)](https://www.capterra.com/p/156699/Klaviyo/reviews/) Starting price $20.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [4.5 (6,256)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting price $15.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars ## FAQs about Selligent Overview ### Which roles and teams benefit most from Selligent? Selligent is most used by marketing, CRM, and email teams that run personalized campaigns across channels. Marketing managers, digital marketers, and email specialists use it to automate journeys, segment audiences, and optimize engagement, while product leaders, team leads, and executives rely on it to support customer growth, retention, and performance visibility. Answer based on 15 reviews Overview ### What company size and specific industries is Selligent built for? Selligent is designed for B2C relationship marketers across nearly every industry, with strong use in retail, entertainment, travel and hospitality, publishing, and finance. The product is suited to organizations of varying sizes that need customer-focused marketing tools for consumer-facing businesses. Features and Usability ### What are the key features of Selligent? Selligent offers marketing automation, email marketing, SMS messaging, push notifications, and multi-channel communication across customer touchpoints. It also includes audience targeting, campaign segmentation, journey mapping, personalization, A/B testing, real-time analytics, and CRM tools for contact, lead, and customer data management. Getting Started and Support ### What training and onboarding options does Selligent offer? Selligent provides live online sessions, webinars, documentation, and videos to help teams get started. Live online sessions and webinars support guided learning, while documentation and videos give users self-paced reference material for setup steps and feature review. Getting Started and Support ### What customer support options does Selligent offer? Selligent offers Email/Help Desk, FAQ/Forum, Knowledge Base, Phone Support, and 24/7 Live Rep. Support materials center on self-service guidance and direct contact options, giving users several ways to get help when needed. ## Features AI summary Based on 20,574 Marketing Automation reviews Capterra reviewers point to these as the top priorities when choosing Email Marketing software: - **Email Campaign Management** (**50%** of reviewers rated this feature as critical) - **Campaign Scheduling** (**45%**) - **Contact Management** (**40%**) Selligent supports all three features that buyers rate highest: **Email Campaign Management**, **Campaign Scheduling**, and **Contact Management**. Together, these capabilities help businesses create and manage campaigns, send messages at the right time, and keep contact data organized, allowing teams to run more targeted and efficient email marketing programs. Campaign Scheduling 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Set campaign schedules by selecting start, pause, and end dates Contact Management 4.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Manage, organize, and store contact information List Management 4.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Manage contacts across multiple mailing lists A/B Testing 3.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Campaign Management 4.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Customizable Fields 3.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Customize data fields to support various needs and use cases Selligent 166 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Activity Tracking: Track and document all activities across devices, networks, and other systems - Ad hoc Reporting: Generate one-off reports that meet information requirements - Adaptive Learning: Intuitive interface and user-friendly design which seamlessly integrate with existing workflows - Advanced Data Filtering: Provides advanced data filtering capabilities to help users drill down, sort, filter, aggregate, and group customer journey data. - AI Copilot: A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Audience Targeting: Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention - Automated Alerts: Provides the ability to setup automated alerts to drive targeted actions and customer experience improvements. - Automated Alerts and Tasks: Create tasks automatically and provide real-time sales alerts over email, RSS or mobile device. - Automated Email Responses: Set up automated nurturing emails based on events, online activities, and lead scores - Automated Scheduling: Automatically create schedules based on business needs or employee availability and qualifications - Autonomous Task Execution: Completes tasks independently without constant human intervention - Autoresponders: Create and automatically send premade copy in response to customer messages - Basic Reporting: Access pre-built and custom reports and dashboards to measure leads by source/campaign/month, email performance, landing page performance, and web and social activity. Create report subscriptions that can automatically send updates to your team and executives. - Behavior Analytics: Track and analyze user behavior within a system or network - Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content - Behavioral Analytics: Track and analyse user behavior within a system or network - Brand Optimization: Provides opportunities for brands and businesses to fix or modify existing or future campaigns via feedback - Breadth of Partner Applications: To what extent are there partner applications readily available for integrating into this product? Partner applications typically provide complementary, best of breed functionality not offered natively in this product. - Budgeting: Manage all aspects of marketing investments, including assigning top-down budgets to various groups and divisions, planning marketing spending across programs, tracking open-to-spend, ensuring budget compliance, coordinating work-flows and permissions, and reconciling plans with actual invoices. - Building and Personalizing Emails: Create and design emails with an editor; manage templates; personalize dynamically - Calendaring: Maintain a marketing calendar across multiple groups. Manage the calendar for the entire marketing department, from promotions to content to PR. - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Insights: Analyzes historical and current marketing campaigns to inform future strategy - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Planning: Plan and strategize marketing campaigns - Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates - Campaign Segmentation: Group campaigns by project, client, or campaign for better management. - Campaign Stickiness: Identifies which marketing campaigns resolved in open or closed opportunities - Campaign Tracking: Track the performance of marketing campaigns across multiple channels. - Channel Management: Manage various distribution channels, build relations with channel partners, and track their performance - Click Tracking: Track the amount of clicks on individual products to measure campaign results - Cohort Analysis: Analytics that breaks the data in a data set into related groups/categories. - Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc. - Contact Management: Manage, organize, and store contact information - Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving - Conversion Rate Optimization: Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases) - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Cross-system Integration: Works across multiple software systems or databases - Customer Activity Tracking: A report showing what actions customers perform - Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc. - Customer Insights: Tracks customer behavior from social media and incomplete sales to inform pricing decisions. - Customer Journey Mapping: Visualize and analyze customer experience across all touchpoints and channels - Customer Profiles: Record customer information, purchase history, and other notes - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customizable Branding: Add customized logos and colors to align with company branding - Customizable CTAs: Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.) - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Forms: Customize contracts and forms to collect specific information - Customizable Reports: Alter the layout and content of reports - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Customization: Create labels for products that contain required information such as colors, sizes, dates, etc. - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Dashboards: An easy to read, often single page, real-time user interface, showing a graphical presentation of the current status and historical trends of an organization's Key Performance Indicators (KPIs) to enable instantaneous and informed decisions to be made at a glance. - Data Collection: Process of gathering, measuring, and analyzing accurate data - Data Enrichment: Combines data from internal sources with disparate data from other internal systems or external sources - Data Import & Export Tools: Ability to input, modify, and extract data from the application in bulk through a structured file. - Data Import/Export: Import and export data to and from software applications - Data Integration: Combining data from different sources and providing a unified view - Data Quality Management: Data quality consists of deduplication, cleansing, and appending your marketing database. - Data Source Connectors: Connect to big data sources - Data Visualization: Graphical representation of data - Decision Making: Makes informed choices based on available data and objectives - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period - Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience - Dynamic Segmentation: Provides users the ability to dynamically segment their users based on varying criteria (i.e. email opens, product features, etc.). - Email Management: Manage, store and organize emails within the system or via third-party apps - Email Marketing: Create and send email blasts/campaigns - Email Templates: Pre-made examples and templates for emails - Email Tracking: Track delivered, received, and opened emails - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Event / Webinar Marketing: Streamline the entire event process, including personalized invitations, registration, reminders, and post-event follow-up. Integrate with online meeting tools like WebEx, Adobe Connect, GoToWebinar. - Event Marketing: Plan marketing campaigns for events - Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events - Expandability: Can be updated to accept new sources and types of data. - GDPR Compliance: Ensure compliance with the General Data Protection Regulation protocols - Generative AI: Use AI to generate content in the form of text, images, videos, etc. - Integrations: Ability for the product to integrate with software to view and utilize contact and account buyer intent data (i.e. CRM software, marketing automation software, account- based marketing software, etc.) - Internationalization: Extend compensation configurations around the globe using flexible location profiles, multiple language options, and automatic currency conversion tools within the system. - Journey Mapping: Ability to create visualizations or maps of past, current, or future customer journeys based on behavioral data. - Journey Optimization: Automates the testing and optimization of customer-facing messaging and campaigns. - Journey Reporting: Ability to uncover and visualize how users move through your website, marketing campaigns, and product(s). - Keyword Tracking: Track and monitor a specific set of keywords - KPI Monitoring: Tracking the status of previously identified performance measurements - Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects - Lead Capture: Automatically identify and save contact information of potential customers - Lead Generation: Manage the process of attracting and converting business prospects into leads - Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process - Lead Nurturing: Engage with a lead throughout the sales process by actively providing information - Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors - Lead Scoring and Grading: Automatically qualify and score leads based on demographics as well as prospect online behaviors, including recency and frequency. Assign your own weights to determine lead scores for prioritization. - List Management: Manage contacts across multiple mailing lists - Live Chat: Ability to chat online in real time - Manage Email Deliverability: Ensure inbox delivery. Includes opt-in management, bounce handling, unsubscribe processing, suppression lists, email preview, spam checking, link validation, and delivery monitoring. - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Marketing Calendar: See past and upcoming campaigns and communications in a calendar view - Marketing Lead Database: A marketing lead database is the system of record for your most important marketing asset: your leads and contacts. Includes a view of all marketing interactions between each prospect and your company, including website visits, email clicks, scoring changes, and data updates/history. - Marketing Metrics: Provides competitive intelligence around marketing strategies, including but not limited to content stratgey, social media strategy, search marketing, etc. - Mass Texting: Send messages to multiple subscribers at the same time - Mobile Access: Access software remotely via mobile devices - Mobile Optimized: Support mobile-optimized emails, online forms, and landing pages. - Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user - Multi-Campaign: Manage multiple campaigns in one system - Multi-Channel Attribution: A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey - Multi-Channel Communication: Allows communication with customers or users via multiple channels such as phone, email, live chat, etc. - Multi-Channel Data Collection: Collect information from multiple sources - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Multi-step Planning: Ability to break down and plan multi-step processes - Multi-User Access: Enables individuals with different roles within the operator’s organization to control the content that is being published on the digital signage network. - Multichannel Tracking: Collects marketing campaign performance data across multiple channels - Multiple Data Sources: Allows users to manage data from a number of sources - Multiple Devices: Can engage with customers across any device with a consistent message. - Multivariate Testing: Create many versions of emails, forms, or actions and gauge which is most effective - Output Document Generation: Allows administrators to create templates that enable users to quickly generate dynamic documents in various formats based on the data stored in the application. - Performance and Reliability: Payment gateway is consistently available (up-time) and allows users to complete tasks quickly because they are not waiting for the gateway to respond to an action they took. System scales with load. - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Personalization: Adjust communications based on previous interactions or personal preferences - Predictive Analytics: Predict future data based on historical data sets - Predictive Modeling: Analyzing historical and current data and generating a model to help predict future outcomes. - Proactive Assistance: Uses webpage, tab, browsing session, or selected text context to generate responses and suggestions - Program Management: Process of managing several related projects or business activities to achieve organizational goals - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Data: Receive data and information in real time - Real-Time Reporting: Active reporting of data and metrics - Recommendations: Algorithmically generated suggestions based on user behaviors, preferences, or data patterns to enhance UX, productivity, or engagement - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Revenue Analytics: Analyze how leads flow through the funnel by measuring stage to stage conversion rates and velocity. Allocate pipeline and revenue credit among all the marketing activities that have successfully touched an opportunity as it moves through the pipeline. - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Sales Analytics: Track in detail how users interact with your campaigns and pages (scrolling, button interactions, etc.) - Sandbox / Test Environments: Allows administrators to easily develop and test changes to the CRM deployment. After changes are made admins can easily migrate the changes into the "live" or "production" environment. - Search Marketing: Track visibility and traffic from search engines - Search Tracking and Optimization: Track performance of keywords and links in major search engines. Measure search rankings and performance. Improve page-level SEO with tools to diagnose and improve page performance. Integrate with Google AdWords. - Segmentation: Group leads or contacts based on their specific characteristics - Sending Outbound Emails: Supports the ability to send outbound email campaigns to external recipients. - SEO Management: Optimize and manage the search engine optimization efforts for a website or digital content - SMS Marketing: Send promotional campaigns or transactional messages via text messages - Social Campaigns: Schedule automated posts to one or more social accounts; use or integrate with URL shortening services; and measure likes, comments, replies, and retweets. - Social Listening: Monitor social media sites for specific keywords - Social Marketing: Manage campaigns and track engagement for marketing efforts across social media channels - Social Media Advertising: Amplify brand and community stories; Reach customers by social profile and activity; Optimize social ad campaigns in real-time - Social Media Engagement: Social apps including polls, sweepstakes, and referral programs can enhance audience engagement. Include these on your website, landing pages, Facebook pages, and emails. - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Social Media Monitoring: Track activity on sites such as Facebook, Twitter, Instagram, etc. - Social Promotion: Market event via social media tools - Social Sharing: Allows businesses to share their videos on social media. - Spend Management: Track the amount of money spent on a certain product or with a certain supplier - Surveys & Feedback: Gauge satisfaction and receive information for improvement and success - Tag Management: Generate or append custom campaign parameters to URLs - Tagging: Attach digital tags to documents and assets for identification, search, or monitoring purposes - Template Management: Create, save, and re-purpose templates for emails, forms, etc. - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Trends Reporting: Ability to measure product usage by feature, campaign performance by source, and other trending metrics. - User, Role, and Access Management: Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. to both internal and external users. - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data - Web Analytics: Track which pages prospects and customers visit and how often they come back. Capture the history in database for lead scoring and sales intelligence. Use anonymous company look-up to identify anonymous visitors. Send alerts to sales reps of which of their prospects and customers web activity. - Web Forms: Web form that allows users to enter data that is sent and processed for different reasons - Website Analytics: Track and analyze information regarding website visitors - Website Visitor Tracking: Monitor activity of individuals who visit your website using cookies - White Label: Ability that lets users rebrand the software to make it look like their own - Workflow Capability: Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action. - Workflow Management: Create, design and manage workflows for repetitive tasks --- Get Advice We can help you find the software with the features you need. Features 4.7 (15) 4.7 Based on 15 reviews ## Pricing Value for money 4.7 (14) Basic €0.01 Per Year Value for money 4.7 (14) 4.7 Based on 14 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.5 (15) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.5 (15) 4.5 Based on 15 reviews ## User reviews Overall rating 4.6 Based on 15 reviews Filter by rating 5(10) 4(4) 3(1) 2(0) 1(0) Mentioned topic Sorted by most recent OA Othuke A. Digital Marketer Security and Investigations ### "Efficient Solution for Email Support " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 May 2, 2024 Pros The program makes email communication and marketing efficient and manageable Cons The speed the software has in making marketing is solid and has no wrong functionality Switched from [Emailable](https://www.capterra.com/p/176754/Emailable/) [eMaint CMMS](https://www.capterra.com/p/100468/eMaint-CMMS/) [CodeTwo Email Signatures 365](https://www.capterra.com/p/171491/Email-Signatures-for-Office-365/) [Reoon Email Verifier](https://www.capterra.com/p/265161/Reoon-Email-Verifier/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AN Anonymous User Team Lead Marketing and Advertising ### "Great Software" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 August 23, 2022 Pros The best thing about selligent is that I have had the best open rate in email campaigns if I compare with the rest of the tools I have tried. Cons To mention something that I liked less I would say than the usability of some part of the interface, but overall it is good. Switched from [infunnel](https://www.capterra.com/p/255495/InConcert-Marketing-Automation-CRM/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Jonny D. Head of marketing Financial Services ### "Data modelling is amazing" 3.0 Overall Rating 3.0 3.0 Ease of Use 3.0 3.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 5/10 October 23, 2019 Smart! Pros We selected selligent because we wanted to use our own data! Selligent has the best data management and construction in the market. It has enabled us to do truely unique and advanced things. Cons It’s a desktop windows only application. It’s miles behind where it needs to be on web and in browser. Could be great but let down by slow development. They understand data and the future but need to catch up and fast! Alternatives considered [Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/) Reasons for choosing Selligent Data structure Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AN Anonymous User Product Manager (Growth, Operations, Risk) Computer Software ### "Automation is magical" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 0/10 January 26, 2018 Pros Really helped me streamline my automated marketing emails that I sent to clients. It's streamlined so much Cons Not as easy to setup as I would have liked. A bit clunky to be honest. Their support team is A+ though Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. SA Stephanie A. business women ### "great so far " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 0/10 January 19, 2018 Pros Salesforce is the major benefit over other marketing automation platforms. Engage is a great feature and the engagement studio is useful to visualize campaigns. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. FP Frederic P. Head of Digital Publishing ### "Comprehensive Email Marketing software" 5.0 Overall Rating 5.0 5.0 Ease of Use 3.0 3.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 November 15, 2017 Pros Selligent offers a wide range of tools for managing email campaigns and offers an advanced statistics table, gathering all the indicators I need, including the rate of opening and click-throughs, but also deliverability. Cons Selligent has the flaw of his qualities. This tool is rich and powerful and not easily mastered. Technical expertise is required for implementation, training and follow-up. But once tamed, the software develops its full potential. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. JL Jennifer L. Manager Marketing and Advertising ### "This year, customer support seems much improved over previous years. " 5.0 Overall Rating 5.0 5.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 August 31, 2017 Pros The strongview software allows us greater control over our sending infrastructure (we can utilize our own sending servers/IPs). Cons The addition of a drag & drop editor would be helpful - one that automates the process of creating responsive and/or mobile optimized templates. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AT Angel T. Email Developer Online Media ### "Message Studio is easy to use for templates and optimization" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 August 31, 2017 Pros I like the token syntax and ability for dynamic content and personalization. Reusable templates are easy to create. Cons Reporting could be more user-friendly. For a new user, reporting is difficult to navigate. Also ability to pre-target in more than 1hr increments would be useful. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. JB Jan B. CEO ### "Flexible data model + open API can handle even the craziest campaign scenarios" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 0/10 August 28, 2017 Pros \- intuitive GUI that is easy to handle by marketing people - powerful A/B/C/D ... testing - great concept of Action List that trigger and control complicated scenarios - flexible data model and powerful rest api for data integration - SQL console for those whose who want to understand what happens under the bonnet - email delivery speed on GRID infrastructure Cons \- not that friendly for MAC users. Requires a tiny exec component installed on PC to run Campaign environment. - very detailed privilege tree, requires some time to master Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AS Anja S. Team Lead CRM & Email Marketing ### "It is a very powerful tool with numerous features" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 3.0 3.0 Likelihood to Recommend 0/10 August 16, 2017 Pros It is a very powerful tool with countless features ( of course it requires thorough implementation to be able to use it to the full extent). Implementation and configuration require some expertise, but once the system is set up properly, usability is quite good: - Setting up email & omni channel journeys is fairly easy using the journey map: components can easily be added by drag and drop and modified afterwards. - A/B tests can easily be set up. - Setting up and targeting user segments is also quite straight forward. - We set up & now use the SMS interface which also works without any issues. - We're quite happy with our Account/partner management they are really up to speed, are very responsive and committed to their clients success. Cons We feel that the reporting feature requires a lot of clicks and is not really clear & easy to read at one glance. We also see some room for improvement in the field of customer support regarding speed/responsiveness and thoroughness. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/164255/Selligent/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.