# Selligent Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Selligent Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more.

Source: https://www.capterra.com/p/164255/selligent

---

# 

 Selligent Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Selligent

## What is Selligent?

Ready to increase customer lifetime value and boost ROI? Selligent does just that, enabling large, enterprise-level B2C brands to engage consumers across email, mobile, social, web, and print. Built for marketers, our platform is incredibly easy to use for everything from data management to multi-channel communication and behavioral retargeting. Powered by rule-based logic and enhanced with AI/machine learning, we create relevant experiences for individual consumers like never before.

## What is Selligent used for?

[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Email Marketing](https://www.capterra.com/email-marketing-software/)[All-in-One Marketing Platform](https://www.capterra.com/all-in-one-marketing-software/)

Overall rating

Based on 15 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

€0.01

Per Year

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

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Do you work for Selligent?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.zetainteractive.com&name=Selligent)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Selligent

4.6 (15)

VS.

[4.5 (6,219)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting Price

€0.01

Per Year

Starting Price

$15

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.3 (15)

Ease Of Use

4.3 (2,126)

Value For Money

4.7 (14)

Value For Money

4.2 (2,022)

Customer Service

4.5 (15)

Customer Service

4.4 (2,070)

## Selligent alternatives

Highest Rated

[4.7 (907)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

Starting price

$14.99

Per User, Per Month

[4.3 (710)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Starting price

Contact vendor for pricing

[4.3 (2,912)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

Starting price

$12.00

Per User, Per Month

[4.6 (3,407)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting price

$9.00

Per User, Per Month

[View all alternatives](https://www.capterra.com/p/164255/Selligent/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Email Campaign Management

5.0 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Plan, execute, and analyze email marketing campaigns

Mobile Optimization

5.0 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Optimize content to ensure it is easily accessible for mobile users

A/B Testing

3.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Campaign Management

4.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Campaign Scheduling

5.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Set campaign schedules by selecting start, pause, and end dates

CAN-SPAM Compliance

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act

Selligent 123 features

Send and receive text messages to communicate with clients or prospects in real-time

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Define levels of authorization for access to specific files or systems

Detailed plan including steps, milestones, assignments, and timeline needed to complete a project, strategy or goal

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

Software program that continuously adjusts its behavior based on observed data

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

Set-up notifications and alerts for mobile apps.

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Automatic reply functionality for incoming messages

Automatically create schedules based on business needs or employee availability and qualifications

Create and automatically send premade copy in response to customer messages

Track and analyze user behavior within a system or network

Track visitors'/audience's responses across web pages and other optimized content

Track and analyse user behavior within a system or network

Display advertising and marketing messages to users based on their browsing history and preferences

Track and interpret campaign performance metrics

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Plan and strategize marketing campaigns

Set campaign schedules by selecting start, pause, and end dates

Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act

Track the amount of clicks on individual products to measure campaign results

Manage and track all internal and external communication conducted via calls, email, text, or chat

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Manage, organize, and store contact information

The ability to create unique content

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Ability to communicate to customers through at least one channel such as email, live chat, phone, or social media.

Searchable repository of information about clients

A collection of customer information such as contact details, demographics, previous interactions, etc.

Initiate interactions with customers by proactively starting conversations or providing informational content

Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement.

Visualize and analyze customer experience across all touchpoints and channels

Record customer information, purchase history, and other notes

Process of dividing customers into groups based on common characteristics

Tool to send questionnaires to customers to gauge feedback

Identify specific interactions between customers and brands

Add customized logos and colors to align with company branding

Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.)

Customize data fields to support various needs and use cases

Customize contracts and forms to collect specific information

Alter the layout and content of reports

Pre-designed layouts that can be customized to match preferences and requirements

Import and export data to and from software applications

Assemble applications and processes by dragging over and arranging pre-built components

Send automated marketing emails based on user actions over a predetermined period

Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience

Plan, execute, and analyze email marketing campaigns

Manage, store and organize emails within the system or via third-party apps

Create and send email blasts/campaigns

Ability to oversee and optimize the operations of a mail server

Reminders sent via email

Pre-made examples and templates for emails

Track delivered, received, and opened emails

Tracks metrics that provide insight into how a user interacts with any interface or product

Predefined actions automatically performed on the occurance of specific events

Adds a customizable form to the landing page, usually for the purposes of lead generation

Ensure compliance with the General Data Protection Regulation protocols

Use AI to generate content in the form of text, images, videos, etc.

Determines the location of a device using GPS or an IP address

Geographic location of visitors determines behavior of the software

Add, edit, and manipulate HTML code directly

Store and manage images

Track interaction history by documenting conversations for contacts

Create landing pages or online forms designed to capture new leads and prospects

Automatically identify and save contact information of potential customers

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Score a lead on their quality or likelihood to buy based on certain behaviors

Manage contacts across multiple mailing lists

Automate workflows and trigger campaigns based on customer actions

Send messages to multiple subscribers at the same time

Personalize text messages using templates and custom fields

Communicate using messages within the system

Access software remotely via mobile devices

Optimize content to ensure it is easily accessible for mobile users

Observe and track the demand, usage, progress or quality of a system, product, or user

Manage multiple campaigns in one system

Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Manage and support multiple languages

Create many versions of emails, forms, or actions and gauge which is most effective

Track the number of open emails, messages, and texts for any campaign

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Adjust communications based on previous interactions or personal preferences

Predict future data based on historical data sets

Preview materials before finalizing projects

Trigger clickable pop-up messages

Analyze and gain insights into data in real-time

Receive data and information in real time

Notifications that are delivered to users as soon as an event occurs

Active reporting of data and metrics

Algorithmically generated suggestions based on user behaviors, preferences, or data patterns to enhance UX, productivity, or engagement

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Plan availability and assign specific time slots for tasks and resources

Track visibility and traffic from search engines

Group leads or contacts based on their specific characteristics

Short phone numbers that used to opt-in to SMS campaigns

Internet standard communication protocol to transmit electronic mails

Send promotional campaigns or transactional messages via text messages

Send messages via SMS

Set-up SMS-based notifications and alerts for mobile devices.

Manage campaigns and track engagement for marketing efforts across social media channels

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Market event via social media tools

Add or remove subscribers from mailing lists

Process of managing customer subscription lifecycle for a recurring service or a product

Create, save, and re-purpose templates for emails, forms, etc.

Set up connections to third-party platforms to improve business processes

Interact with data visualization elements, such as charts and graphs, to drill down into data

Create, design, and visually represent processes within the software

Web form that allows users to enter data that is sent and processed for different reasons

Set-up notifications and alerts for web browsers and apps.

Track and analyze information regarding website visitors

Customize website features

Monitor activity of individuals who visit your website using cookies

Create, design and manage workflows for repetitive tasks

What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

Get Advice

We can help you find the software with the features you need.

Features

4.7 (15)

4.7

Based on 15 reviews

## Pricing

Value for money

4.7 (14)

Basic

€0.01

Per Year

Value for money

4.7 (14)

4.7

Based on 14 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.5 (15)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.5 (15)

4.5

Based on 15 reviews

## User reviews

Overall rating

4.6

Based on 15 reviews

Filter by rating

5(10)

4(4)

3(1)

2(0)

1(0)

Mentioned topic

Sorted by most recent

OA

Othuke A.

Digital Marketer

Security and Investigations

### "Efficient Solution for Email Support "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

May 2, 2024

Pros

The program makes email communication and marketing efficient and manageable

Cons

The speed the software has in making marketing is solid and has no wrong functionality

Switched from

[Emailable](https://www.capterra.com/p/176754/Emailable/)

[eMaint CMMS](https://www.capterra.com/p/100468/eMaint-CMMS/)

[CodeTwo Email Signatures 365](https://www.capterra.com/p/171491/Email-Signatures-for-Office-365/)

[Reoon Email Verifier](https://www.capterra.com/p/265161/Reoon-Email-Verifier/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Team Lead

Marketing and Advertising

### "Great Software"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

August 23, 2022

Pros

The best thing about selligent is that I have had the best open rate in email campaigns if I compare with the rest of the tools I have tried.

Cons

To mention something that I liked less I would say than the usability of some part of the interface, but overall it is good.

Switched from

[infunnel](https://www.capterra.com/p/255495/InConcert-Marketing-Automation-CRM/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Jonny D.

Head of marketing

Financial Services

### "Data modelling is amazing"

3.0

Overall Rating

3.0

3.0

Ease of Use

3.0

3.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

5/10

October 23, 2019

Smart!

Pros

We selected selligent because we wanted to use our own data! Selligent has the best data management and construction in the market. It has enabled us to do truely unique and advanced things.

Cons

It’s a desktop windows only application. It’s miles behind where it needs to be on web and in browser. Could be great but let down by slow development. They understand data and the future but need to catch up and fast!

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Enterprise advanced features

Alternatives considered

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)

Reasons for choosing Selligent

Data structure

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Product Manager (Growth, Operations, Risk)

Computer Software

### "Automation is magical"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

0/10

January 26, 2018

Pros

Really helped me streamline my automated marketing emails that I sent to clients. It's streamlined so much

Cons

Not as easy to setup as I would have liked. A bit clunky to be honest. Their support team is A+ though

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

SA

Stephanie A.

business women

### "great so far "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

0/10

January 19, 2018

Pros

Salesforce is the major benefit over other marketing automation platforms. Engage is a great feature and the engagement studio is useful to visualize campaigns.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

FP

Frederic P.

Head of Digital Publishing

### "Comprehensive Email Marketing software"

5.0

Overall Rating

5.0

5.0

Ease of Use

3.0

3.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

November 15, 2017

Pros

Selligent offers a wide range of tools for managing email campaigns and offers an advanced statistics table, gathering all the indicators I need, including the rate of opening and click-throughs, but also deliverability.

Cons

Selligent has the flaw of his qualities. This tool is rich and powerful and not easily mastered. Technical expertise is required for implementation, training and follow-up. But once tamed, the software develops its full potential.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JL

Jennifer L.

Manager

Marketing and Advertising

### "This year, customer support seems much improved over previous years. "

5.0

Overall Rating

5.0

5.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

August 31, 2017

Pros

The strongview software allows us greater control over our sending infrastructure (we can utilize our own sending servers/IPs).

Cons

The addition of a drag & drop editor would be helpful - one that automates the process of creating responsive and/or mobile optimized templates.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AT

Angel T.

Email Developer

Online Media

### "Message Studio is easy to use for templates and optimization"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

August 31, 2017

Pros

I like the token syntax and ability for dynamic content and personalization. Reusable templates are easy to create.

Cons

Reporting could be more user-friendly. For a new user, reporting is difficult to navigate. Also ability to pre-target in more than 1hr increments would be useful.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JB

Jan B.

CEO

### "Flexible data model + open API can handle even the craziest campaign scenarios"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

0/10

August 28, 2017

Pros

\- intuitive GUI that is easy to handle by marketing people - powerful A/B/C/D ... testing - great concept of Action List that trigger and control complicated scenarios - flexible data model and powerful rest api for data integration - SQL console for those whose who want to understand what happens under the bonnet - email delivery speed on GRID infrastructure

Cons

\- not that friendly for MAC users. Requires a tiny exec component installed on PC to run Campaign environment. - very detailed privilege tree, requires some time to master

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AS

Anja S.

Team Lead CRM & Email Marketing

### "It is a very powerful tool with numerous features"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

3.0

3.0

Likelihood to Recommend

0/10

August 16, 2017

Pros

It is a very powerful tool with countless features ( of course it requires thorough implementation to be able to use it to the full extent). Implementation and configuration require some expertise, but once the system is set up properly, usability is quite good: - Setting up email & omni channel journeys is fairly easy using the journey map: components can easily be added by drag and drop and modified afterwards. - A/B tests can easily be set up. - Setting up and targeting user segments is also quite straight forward. - We set up & now use the SMS interface which also works without any issues. - We're quite happy with our Account/partner management they are really up to speed, are very responsive and committed to their clients success.

Cons

We feel that the reporting feature requires a lot of clicks and is not really clear & easy to read at one glance. We also see some room for improvement in the field of customer support regarding speed/responsiveness and thoroughness.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/164255/Selligent/reviews/)

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)