# Annex Cloud Loyalty Experience Platform Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Annex Cloud Loyalty Experience Platform Software - reviews, pricing plans, popular comparisons to other Customer Loyalty products and more. Source: https://www.capterra.com/p/164609/Customer-Loyalty-Cloud --- # Annex Cloud Loyalty Experience Platform Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. 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[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Annex Cloud Loyalty Experience Platform ## What is Annex Cloud Loyalty Experience Platform? Customers are the bedrock of your business. For 11+ years, Annex Cloud has been the leader in customer loyalty technology and service solutions. Our customer loyalty solutions transform the customer experience for enterprises across many industries, extending valued customer engagements and accelerating growth. Leveraging our scalable solutions, our customers deliver personalized experiences across the customer journey from awareness to purchase to retention, loyalty, and advocacy. ## What is Annex Cloud Loyalty Experience Platform used for? [Customer Loyalty](https://www.capterra.com/customer-loyalty-software/)[Customer Advocacy](https://www.capterra.com/customer-advocacy-software/)[Customer Engagement](https://www.capterra.com/customer-engagement-software/) Top alternative Featured Overall rating Based on 39 user reviews Reviews sentiment Positive 85% Neutral 15% Negative 0% Starting price $15000 Per Feature, Per Year Free trial not available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Annex Cloud Loyalty Experience Platform?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.annexcloud.com&name=Annex Cloud Loyalty Experience Platform) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Annex Cloud Loyalty Experience Platform 4.2 (39) VS. [4.7 (24,057)](https://www.capterra.com/p/135003/Slack/reviews/) Starting Price $15000 Per Feature, Per Year Starting Price $8.75 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.2 (39) Ease Of Use 4.6 (4,058) Value For Money 4.1 (33) Value For Money 4.5 (2,860) Customer Service 4.7 (39) Customer Service 4.4 (2,792) ## Annex Cloud Loyalty Experience Platform alternatives [4.8 (461)](https://www.capterra.com/p/197141/Tremendous-Rewards/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars Highest Rated [4.9 (250)](https://www.capterra.com/p/149363/Kangaroo-Rewards/reviews/) Starting price $79.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [4.3 (6,966)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/) Starting price $14.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 85% of reviewers rated it above 4 stars [4.7 (15)](https://www.capterra.com/p/212226/White-Label-Loyalty-Platform/reviews/) Starting price $1999.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/164609/Customer-Loyalty-Cloud/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Activity Tracking 5.0 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Track and document all activities across devices, networks, and other systems Loyalty Program 4.5 (2) 0.00% of 2 reviewers that rated this feature as important or highly important Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases Rewards Management 5.0 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Strategize and implement rewards for returning customers, employees and other members Advocate Management 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Track and manage advocate communication, engagement, and performance Gift Card Management 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Reward loyal customers with gift cards which they can redeem for special offers and loyalty bonus Loyalty Cards 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Manage loyalty cards that hold rewards and promotions to incentivize customers to return Annex Cloud Loyalty Experience Platform 33 features Dashboard to view the status of ongoing processes, identify current incidents and track past activities Track and document all activities across devices, networks, and other systems Track and manage advocate communication, engagement, and performance Application programming interface that allows for integration with other systems/databases Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Identify customers at risk of migration and activate strategies to retain them The ability to create unique content Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Initiate interactions with customers by proactively starting conversations or providing informational content Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement. Process of dividing customers into groups based on common characteristics Track products that are for sale at a reduced price or part of coupon promotions Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products Manage, store and organize emails within the system or via third-party apps Tracks metrics that provide insight into how a user interacts with any interface or product Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service Games or game-like elements to track progress and reward accomplishments Reward loyal customers with gift cards which they can redeem for special offers and loyalty bonus Manage loyalty cards that hold rewards and promotions to incentivize customers to return Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases Online gateway through which members can access/update personal information Database of members to track personal information of individuals and families Observe and track the demand, usage, progress or quality of a system, product, or user Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Accept and process customer payments for products or services using hardware and software Design, communicate, and distribute incentives to perform a specific action Log and store the source of contacts/leads View and track pertinent metrics to find patterns and gain insights from data Strategize and implement rewards for returning customers, employees and other members Point or incentive based programs loyalty programs designed to increase customer engagement Process of communicating with an online community and measuring the effectiveness of activity Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Create and administer polls and surveys Get Advice We can help you find the software with the features you need. Features 4.1 (39) 4.1 Based on 39 reviews ## Pricing Value for money 4.1 (33) Basic $15,000 Per Feature,Per Year Value for money 4.1 (33) 4.1 Based on 33 reviews ## Integrations [ PayPal](https://www.capterra.com/p/207944/PayPal/)[ WhatsApp](https://www.capterra.com/p/180345/WhatsApp/)[ Shopify](https://www.capterra.com/p/83891/Shopify/)[ HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[ Instagram](https://www.capterra.com/p/210721/Instagram/)[ Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)[ Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[ Twitter/X](https://www.capterra.com/p/214056/Twitter/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.7 (39) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.7 (39) 4.7 Based on 39 reviews ## User reviews Overall rating 4.2 Based on 39 reviews Filter by rating 5(14) 4(19) 3(6) 2(0) 1(0) Mentioned topic Sorted by most recent MS Melissa S. Owner Retail ### "Good Customer service all around " 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 6/10 July 27, 2022 Pros providing a database for customers to visit on the regular and engage with their account Cons some limited functionality for unique business operations Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. CK Christina K. Creative Director Retail ### "Amazing Service!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 14, 2022 All of our designated representatives were stellar. We worked with Jake and Garret and they were both very helpful and informative. 10/10 Pros The software is very user-friendly and provided our entire team with education. Cons All features were very extremely useful. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. BD Brandon D. CRM Manager Consumer Goods ### "Leader in Loyalty" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 June 6, 2022 Our site with Annex Cloud and our Loyalty Program; the insights shared by the AC team ahead of launch along with the program itself, set our team and site up for success at the start. Pros From day-one the product preformed how we expected. Seamless integration and ease of use for our customers made Annex Cloud the best decision when launching our site. Cons Analytics has come along way since we launched; ease of reporting and data could have been better at the start but the AC team prioritized this and adjusted our dashboard. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. CW Cody W. Director of CX Health, Wellness and Fitness ### "A Great Partner" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 September 18, 2020 Annex Cloud was has been a great partner. I haven't had any surprises and love that I have confidence in them. Pros We use Annex Cloud to administrate the points awarded from our loyalty reward program. We designed the program and the front end but Annex Cloud has supported the administration of our tiers and rewards. Annex Cloud has been nothing but professional, prompt and committed. They have completed all development on time and launches have gone well despite lots of change requests on timelines on our end. They always help when requested and seem to have a "client first" mentality. Cons I would like to see improved flexibility of points promotions and easier access to data dashboards. Reasons for choosing Annex Cloud Loyalty Experience Platform Worked with others in our industry and had capability to support our referral program needs as well as loyalty program needs. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AR Anne R. Solutions Engineer II Cosmetics ### "Annex Customer Service" 3.0 Overall Rating 3.0 3.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 September 17, 2020 I have experienced great customer service with Annex Cloud. I rarely have to wait for a response when I send in a question. Pros The software is easy to understand and use Cons I would appreciate if I could build reporting with multiple values. One master report with all the smaller reports together Reasons for choosing Annex Cloud Loyalty Experience Platform NA Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Kyle B. Product Owner Consumer Goods ### "A great partner and Loyalty expert" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 September 11, 2020 I have definitely had a positive experience with Annex Cloud overall. I led the discovery and vendor selection phases of the development process as well as the implementation and Annex was straightforward and accurate at each phase of the process. Pros Annex Cloud has been extremely flexible and responsive to our Loyalty Software needs. As we've implemented complex and customized programs globally, we have developed strong partnerships with our Annex Representatives and they have been amazing to work with. They have vastly exceeded expectations as we've shifted to meet changing needs during the Covid-19 pandemic and the success of our programs have reflected their hard work and professionalism. We went through an extensive vendor selection process and went with Annex because of their robust feature offering and strong underlying technology stack. We have not been disappointed. As a younger company there are some minor areas, mostly around country specific rules, that they are still working to close the gaps on but they have been very open to roadmap input and communicate well on when specific features will be available. I've loved working with Annex Cloud and would recommend evaluating them to any colleague in need of a Loyalty Partner. Cons We have identified several gaps that are necessary for our business that respond to specific regulations in the global markets. Our reps \[SENSITIVE CONTENT HIDDEN\] have been very responsive and reasonable in balancing those requests with our other requirements and working with us to create delivery plans that work for both sides. Reasons for choosing Annex Cloud Loyalty Experience Platform Annex had the best feature offering at competitive pricing for our industry and most closely matched out technology requirements with cloud based and flexible software. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. JK John K. Salesforce Commerce Cloud Developer Computer Software ### "Responsive Support" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 June 26, 2020 Pros Customer Service is responsive and the company has been flexible in tailoring their service to support our multi-region loyalty programs, each with differing rules for points earned and loyalty tiers reached. While we are on an older version of their API, the newer version looks like an improvement in the right direction, taking things from good to great. Cons The UI for the dashboard used by admins needs polish, as some of the data collected are not always accessible where you would first think to look. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. SJ Stephanie J. Business Solutions Manager Sporting Goods ### "Great Support!" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 May 21, 2020 A+ on the ongoing support we have been receiving Pros The ongoing support we have received from the Annex Cloud team has been great. We are continually rolling out new regions and new features with the help from annex and their experience around best practices and strategy that have worked for their other clients. Cons We weren't able to implement using the cartridge which required a lot of customization on our side. I would imagine using the cartridge would make things much easier. There have been some limitations around functionality we have wanted, but the Annex team has been great in helping us get to where we want to be. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. BM Brandon M. Manager, Digital Optimization, Retention & Analytics Sporting Goods ### "Solid loyalty tool with great customer support" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 May 19, 2020 Pros Annex has been very flexible in helping us develop full-featured loyalty programs across several regions with different point earning and spending ratios. Their customer success team has also been very helpful setting up custom reports and data exports, providing best-in-class examples when continuing to optimize our program and much more. Cons Not much to dislike other than we had bumps in the road during implementation. The UI and dashboards are also in desperate need of an update. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. GG Giancarlo G. Marketing Manager Biotechnology ### "Excellent Customer Service" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 6/10 January 3, 2020 My experience working with Annex Cloud has been fantastic. The level of support I received was excellent, and they were always willing to work with us to accomplish our requests. The customer support is excellent! Pros The software seems to be fairly intuitive and easy to navigate and use. Cons Some basic reporting was missing as default reports. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/164609/Customer-Loyalty-Cloud/reviews/) Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)