---
title: "Plivo Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Plivo Software - reviews, pricing plans, popular comparisons to other SMS Marketing products and more."
source_url: "https://www.capterra.com/p/164618/Plivo/"
page_type: "product"
language: "en"
publication_date: "2026-09-28"
---

# 

 Plivo Software Review 2026: Features, Integrations, Pros & Cons

Last updated on September 28, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Plivo

## What is Plivo?

Improve the efficiency and quality of your customer experience with SMS. From automating delivery notifications to introducing two-factor authentication to enabling two-way SMS between two parties, SMS is a powerful way to keep your customers informed, satisfied and loyal. Thousands of companies rely on Plivo's pay-as-you-go pricing, intuitive APIs and consultative approach to help them optimize their customer communications.

## What is Plivo used for?

[SMS Marketing](https://www.capterra.com/sms-marketing-software/)[Cloud Communication Platform](https://www.capterra.com/cloud-communication-platform-software/)[Multi-Factor Authentication](https://www.capterra.com/multi-factor-authentication-software/)

Top alternative

Featured

Overall rating

Based on 84 user reviews

Reviews sentiment

Positive

90%

Neutral

2%

Negative

7%

Starting price

$0.01

Per User, Per Month

Free trial  
available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Plivo?[Manage this product listing](https://www.g2.com/products/plivo/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Plivo

4.3 (84)

VS.

[4.4 (514)](https://www.capterra.com/p/180158/Twilio-Communications-Platform/reviews/)

Starting Price

$0.01

per user, per month

Starting Price

$0.0079

Usage Based

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.3 (84)

Ease Of Use

4.1 (225)

Value For Money

4.5 (79)

Value For Money

4.2 (190)

Customer Service

4.2 (82)

Customer Service

4.0 (201)

## Plivo alternatives

[4.4 (468)](https://www.capterra.com/p/158704/3CX/reviews/)

Starting price

$350.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

88%

of reviewers

rated it above 4 stars

[JustCall](https://www.capterra.com/p/157853/JustCall/)

[4.1 (225)](https://www.capterra.com/p/157853/JustCall/reviews/)

Starting price

$29.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

80%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/157853/JustCall/)

[Bitrix24](https://www.capterra.com/p/113540/Bitrix24/)

[4.2 (1,006)](https://www.capterra.com/p/113540/Bitrix24/reviews/)

Starting price

$69.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

82%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/113540/Bitrix24/)

Highest Rated

[Squaretalk](https://www.capterra.com/p/219046/Squaretalk-Matrix/)

[4.8 (133)](https://www.capterra.com/p/219046/Squaretalk-Matrix/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/219046/Squaretalk-Matrix/)

## FAQs about Plivo

Overview

### What problems does Plivo solve?

Plivo solves the challenge of adding SMS and voice communications to applications without building carrier infrastructure. Its APIs, SDKs, documentation, number purchasing, and request logs support transactional alerts, verification codes, bulk campaigns, two-way messaging, IVRs, and call routing. Developers, SaaS teams, call-center operators, and marketing platforms benefit most.

Answer based on 60 reviews

Overview

### Which roles and teams benefit most from Plivo?

Plivo is most used by executives, founders, and business owners overseeing customer communications and service delivery. Software engineers, developers, architects, and systems analysts use its communications APIs to build calling and messaging features into applications. Operations and project teams rely on it to coordinate notifications, customer outreach, and day-to-day communication workflows.

Answer based on 84 reviews

Overview

### What company size and specific industries is Plivo built for?

Plivo is designed for technical decision-makers and developers at small businesses, mid-market companies, and enterprise teams that need reliable, scalable communications tools. The vendor description does not specify particular industries, but it clearly fits organizations with technical buyers who value ease of use, quality, and consultative support.

Features and Usability

### What are the key features of Plivo?

Plivo includes core communications features such as SMS messaging, 2-way messaging, voice calling, phone number provisioning, and API access. Reviewers most often discuss SMS sending and developer API documentation. Differentiating capabilities include PHLO no-code workflows for IVR logic, call routing, and automated responses, plus call logs and delivery reports for troubleshooting.

Answer based on 45 reviews

Integrations

### Which third-party tools and platforms does Plivo integrate with?

Plivo integrates with Salesforce Sales Cloud for CRM connectivity. This catalog-listed integration supports linking Plivo communication workflows with Salesforce Sales Cloud records and related sales processes.

Answer based on 4 reviews

Getting Started and Support

### How easy is it to onboard and train a team on Plivo?

Plivo offers documentation for team training, while reviewers indicate that developers and technically experienced users can quickly build IVRs, SMS workflows, and integrations. Nontechnical users and beginners may face a steeper learning curve, particularly with API concepts, platform navigation, and telephone tracking setup. Tutorials can help teams get started.

Answer based on 10 reviews

Getting Started and Support

### What customer support options does Plivo offer, and how do users rate the experience?

Plivo offers email/help desk support, FAQ/forum resources, a knowledge base, and 24/7 live representatives. Users often describe support as knowledgeable, helpful, and quick to resolve issues, with some reporting responses within a day. However, others cite delayed ticket replies, communication difficulties, and trouble obtaining timely help for urgent account or service problems.

Answer based on 45 reviews

Features and Usability

### How reliable is Plivo for sending SMS messages?

Plivo provides reliable SMS sending for alerts, verification, marketing, and two-way messaging through developer APIs. Small businesses and software teams find integration, message customization, global coverage, and pricing helpful. Delivery can occasionally vary by country or sender type, and bulk messaging or number availability may require additional support.

Answer based on 38 reviews

Features and Usability

### Is Plivo easy to use for SMS and voice communications?

Plivo offers an approachable communication platform with clear documentation, APIs, logs, reports, and low-code PHLO workflows. Developers and small business teams often set up SMS or voice functions quickly, while some users find console navigation, subaccount management, error messages, and changing API behavior harder to understand.

Answer based on 19 reviews

## Features

AI summary

Based on 3,882 SMS Marketing reviews

Not all SMS Marketing products cover every must-have feature. Here is what Capterra reviewers flag as essential when choosing a solution:

-   **SMS Messaging** (**59%** of reviewers rated this feature as critical)
-   **Campaign Scheduling** (**55%**)
-   **Mass Texting** (**55%**)

Plivo includes **SMS Messaging** and **Mass Texting**, so businesses can send direct customer messages and reach large contact lists efficiently. However, it does not include **Campaign Scheduling**. Instead, it offers other features that reviewers also rate as important, including **API** (**54%**) and **Scheduled Messaging** (**49%**), helping businesses build custom messaging workflows and plan message delivery with more control. These capabilities can support outreach efforts while giving teams a practical way to manage timing, scale, and communication consistency.

SMS Messaging

2.7 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Send messages via SMS

Mass Texting

3.0 (3)

100.00% of 3 reviewers that rated this feature as important or highly important

Send messages to multiple subscribers at the same time

API

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Application programming interface that allows for integration with other systems/databases

Scheduled Messaging

4.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Send individual or bulk text messages at predetermined times

2-Way Messaging

4.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Send and receive text messages to communicate with clients or prospects in real-time

Message Personalization

4.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Personalize text messages using templates and custom fields

Plivo 44 features

### All Features
- 2-Way Messaging: Send and receive text messages to communicate with clients or prospects in real-time
- Access Controls/Permissions: Define levels of authorization for access to specific files or systems
- API: Application programming interface that allows for integration with other systems/databases
- Audio/Video Conferencing: Audio/Video Conferencing
- Auto-Dialer: System that automatically dials calls
- Automated Responses: Automatic reply functionality for incoming messages
- Automated Routing: Tickets are automatically assigned to specific agents based on predefined rules
- Call Center Management: Manage all call center activities including call monitoring, call recording, call answering, call transfer, etc.
- Call Conferencing: Facilitate virtual conferences that connect multiple people remotely
- Call Logging: Collects essential call data such as call origin, call destination, call length, and other transaction details
- Call Monitoring: Listen to live phone conversations for the purpose of training and assessing agent performance
- Call Recording: Record the audio of phone conversations for quality assurance purposes
- Call Routing: Sends voice calls to a specific queue based on predetermined criteria
- Call Scripting: Provide agents with a typical response for common call subject matter
- Call Tracking: Process to identify source of incoming calls, date, time, duration or caller type using a unique phone number
- Call Transfer: Transfers live calls to other agents
- Caller ID: Identify the number and contact information of a caller before answering the phone
- Chat/Messaging: Communicate using direct chat or messages within the system
- Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together
- Computer Telephony Integration: Computer-telephony integration is the use of computers to manage telephone calls
- Contact Management: Manage, organize, and store contact information
- Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events
- IVR: Read and accept a combination of touch tone keypad selections and voice inputs and provide the appropriate prerecorded voice response
- Mass Texting: Send messages to multiple subscribers at the same time
- Message Personalization: Personalize text messages using templates and custom fields
- Mobile Access: Access software remotely via mobile devices
- Mobile Coupons: Electronic coupons delivered to a mobile device that can be exchanged for a discount
- Multi-Channel Communication: Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.
- Multi-Language: Manage and support multiple languages
- Multi-User Collaboration: Two-way actions and communication between multiple users in real time
- On-Demand Recording: Record the audio of phone conversations for quality assurance purposes
- Online Voice Transmission: Transmit voice and other information digitally
- Polls/Voting: Enable custom polls/voting to facilitate decision-making or increase engagement
- Predictive Dialer: System calls multiple numbers at once and connects the agent to the first number that answers
- Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Scheduled Messaging: Send individual or bulk text messages at predetermined times
- Shortcodes: Short phone numbers that used to opt-in to SMS campaigns
- SMS Marketing: Send promotional campaigns or transactional messages via text messages
- SMS Messaging: Send messages via SMS
- Survey/Poll Management: Create and administer polls and surveys
- Text to Speech: Turns text into natural sounding speech
- Text-to-Win: Messaging system designed for contests and sweepstakes
- Voice Mail: Computer-based system that allows users to send and receive voice messages

---

Get Advice

We can help you find the software with the features you need.

Features

4.2 (84)

4.2

Based on 84 reviews

## Pricing

Value for money

4.5 (79)

Free Trial

Free Version

[View pricing plan details](https://www.capterra.com/p/164618/Plivo/pricing/)

Basic

$0.01

Value for money

4.5 (79)

4.5

Based on 79 reviews

## Integrations

[

Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.2 (82)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.2 (82)

4.2

Based on 82 reviews

## User reviews

Overall rating

4.3

Based on 84 reviews

Filter by rating

5(44)

4(32)

3(2)

2(1)

1(5)

Mentioned topic

Sorted by most recent

SG

Steven G.

Production Supervisor

Insurance

### "Beware The Beeps"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 26, 2023

As a backup server, that we use rarely l, it's more than adequate and fine!

Pros

We use Plivo as our backup server. It performs that particular duty admirably.

Cons

This might be a feature that IT could disable, but when the call center switches to Plivo, calls have random, unexplained beeps on them. As one of key metrics is tracking the voicemail disposition l, that creates havoc for us, as it confuses our reps, and causes them to incorrectly disposition calls. It's also difficult to monitor calls for the same reason. But it's our backup server, so its not something we deal with often.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

FO

Fabio O.

Co-Founder

Financial Services

### "Disappointing. Better to stay with Twilio."

1.0

Overall Rating

1.0

1.0

Ease of Use

2.0

2.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

July 25, 2023

My experience with Plivo has been extremely disappointing. As the owner of a tech company, I relied on Plivo's services for a significant part of my business operations. Unfortunately, our account was suspended without clear explanations, even though we had been completely transparent about our usage from the start.During this issue, I found their customer service to be lacking. Our requests for clarity and temporary access to resolve ongoing disruptions were met with delayed and unsatisfactory responses. This has caused considerable inconvenience to us and our clients.If you're considering a cloud communication platform, I would recommend looking at alternatives like Twilio. Twilio offers not only a robust network, but they also have a clear policy and a more helpful and responsive support team.In conclusion, it's critical to have a reliable service provider for your business. Regrettably, Plivo failed to meet this standard in my experience. Your business deserves better. Choose wisely.

Pros

The initial attraction to Plivo was the cost-effectiveness and simplicity of their interface. Their services were supposed to make our operations more efficient, but almost created a damage. We went back to Twilio.

Cons

The reliability of Plivo's services and their customer support were significant drawbacks. We experienced an unexpected account suspension, without any clear explanation. Our attempts to resolve the issue with their support team were met with delayed responses and a lack of helpfulness. It disrupted our operations and impacted our clients negatively. We were fully transparent about our usage, and yet, this issue arose, making Plivo no reliable choice for our business needs.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Imran H.

Team coordinator

Information Technology and Services

### "Reliable Communication Platform with Extensive Features"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

June 16, 2023

Plivo is a top-notch communication platform that offers reliability and extensive features.

Pros

Plivo provides excellent call quality, SMS delivery rates, and reliable voice and messaging services. Their documentation is comprehensive.

Cons

The learning curve can be steep for users with limited technical expertise.

Alternatives considered

[Telnyx Suite](https://www.capterra.com/p/173804/Telnyx/)

[Bird](https://www.capterra.com/p/160795/Bird/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AN

Anonymous User

CEO

Telecommunications

### "Sales and Support non-existant"

1.0

Overall Rating

1.0

1.0

Ease of Use

3.0

3.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

May 16, 2023

I contacted this team back in early 2021 to speak with sales about signing up and to understand more about 10DLC at the time and how they were going to handle it. I also contacted them again in late 2022 when they mentioned they would freeze my account for non-use (what company wants to use a service who has no team behind it?). In both cases I was ignored. I would urge everyone to do some resiliency testing on their support, I don't think they can support any size business at this point until they get enough people to actually respond to emails. I can't imagine what it would be like if there was an outage and you wanted to contact someone while you losing millions per minute.

Pros

AffordableDecent documentationGood amount of features compared to some alternatives

Cons

0 support, and I do mean 00 sales teamsNo scalability because of lack of support for all size of businesses

Reasons for choosing Plivo

We didn't we ended up heavily integrating with Twilio because of their insanely good support.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

OM

Oleg M.

CTO

Health, Wellness and Fitness

### "This company is a joke"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

May 11, 2023

Pros

I didn't notice any. The service seems non-existent.

Cons

After Twilio went overboard with their random fees I decided to look elsewhere. Found "Plivo". Tried to sign up and my account was immediately "on hold":"Thank you for your interest in Plivo. We are unable to provide service at this time due to our internal risk assessment. Your account has been put on hold."This company is a joke. It's clear now why Twilio is an industry leader, so it's definitely better to stick with them.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AN

Anonymous User

Founder

Airlines/Aviation

### "Customer Support No Longer Tries"

1.0

Overall Rating

1.0

1.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

February 15, 2023

Pros

There are currently no pros to using Plivo as their customer support is incapable of supporting their product at even the most basic levels.

Cons

I've been a Plivo customer since 2014 with two other companies. I tried to sign up for a new account and my mobile number was already associated with one of my old accounts at a previous company. No problem, I just need them to delete my number from my old account so I can sign up for a new account. It's been TWO WEEKS of asking support for help on this and it's always "what was your old account?" followed by "we're looking into it" followed by silence. Their support team no longer seems to have the capacity (or maybe they just don't care) to help customers new or old. I strongly suggest everyone avoid Plivo until they can figure out how to provide even basic support to their customers.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

February 17, 2023

Thanks for the feedback - we've confirmed that our head of support reached out and resolved your issue.

AN

Anonymous User

web developer

Program Development

### "Empowering with Plivo's Advanced Communication Features"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

3.0

3.0

Likelihood to Recommend

9/10

February 6, 2023

Pros

Plivo provides APIs and SDKs for various programming languages, making it easy to integrate communication functionality into my web applications. and allows me to scale communication services as my business grows, without having to worry about infrastructure and maintenance.

Cons

voice call forwarding, it does not provide advanced call center functionality, such as IVR or call routing, making it unsuitable for businesses that require these services.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

February 17, 2023

We do offer many voice use cases such as forwarding and IVR - you can learn more here https://www.plivo.com/voice/. Feel free to also visit https://www.contacto.com/ for information on our latest solution, a cloud contact center powered by Plivo.

MG

Mony G.

CEO

Computer Software

### "Jeopardized our customer experience with false advertising"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

June 24, 2022

Very disappointing - extremely. After reaching out to them multiple times and asking to speak to someone over the phone we found ourselves unheard and our customers Ireland and Australia stranded - our text notification feature was not working. We had to scramble over the course of 2-3 days once we realized Plivo was ignoring us - we switched to Twilio. Incredible support (chat, email, phone) and a much more robust platform - well worth the extra cost. I am so utterly disappointed from Plivo.

Pros

We initially liked their pricing (most appealing) and then once we logged in we found that they had a very nice layout!

Cons

The customer service was and is very bad. I've never written a review like this but I had to after experiencing it for myself - I'd rather have other companies/users be warned. There is no way to contact Plivo other than opening up a ticket - no phone number and no chat. We stopped receiving responses on our tickets that have been open for more than a week after 2 canned responses were sent in response to our question/issue. They just simply stopped responding (we've reached out and followed up many times). The reason we were contacting support is because their phone numbers for Ireland and Australia- despite it being clear throughout their website that they support those countries. We offer text message capabilities for free to our customers and our switch from 1 provider to them caused an outage for our Ireland and Australian customers. This sort of false advertising and customer service is completely unacceptable and I felt like others need to be aware.

Switched from

[Twilio](https://www.capterra.com/p/180158/Twilio-Communications-Platform/)

Reasons for choosing Plivo

Their pricing was more appealing.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SB

Shiv B.

Senior System Analyst

Information Technology and Services

### "Great product but poor customer support"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

1.0

1.0

Likelihood to Recommend

5/10

June 4, 2022

Plivo and the ability to send out SMS messages has played a big role in our product. We are thinking of integrating the Plivo's SMS into many other verticals we have. Being able to send out bulk SMS is critical for our business but it's not been working.

Pros

Easy to implement, we have been using the SMS feature since many years now. Works well for sending out a single SMS, customization of message and exceptional pricing.

Cons

Bulk SMS doesn't work right now and our customers are not happy. Trying to contact Plivo but the only means of contact is through a ticket. No phone or email to contact and we are at their mercy even after raising a critical outage ticket and not receiving any response. Overall, the customer support is really a grey area.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MM

Murthy M.

CEO

Information Technology and Services

### "Team never repsponds"

2.0

Overall Rating

2.0

2.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

January 20, 2021

Never get a response from them for any questions which blocked us going forward to next step.

Pros

Integrating with our Software product was easy and straight forward

Cons

Unable to contact anyone from the Plivo company every after many enquiries they never respond

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/164618/Plivo/reviews/)

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