# Mailshake Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Mailshake the right Email Marketing solution for you? Explore 161 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/164705/Mailshake/reviews/ --- Mailshake 4.6 (161) [View alternatives](https://www.capterra.com/p/164705/Mailshake/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated July 21st, 2026 # Reviews of Mailshake Ease of use 4.7 Customer Service 4.6 ## Pros and Cons in Reviews RP Ryan P OwnerArts and Crafts, 2 - 10 employeesUsed the software for: Less than 6 months. “After the initial setup phase that I had had a slight degree of difficulty navigating, because it was so new to me, I was able to find the features I was most excited about using and get right into warming up my newly added domain, shortly after the initial 2 weeks of warm up period, I was able to launch my first campaign.“ October 14, 2025 Robert K marketingLegal Services, 2 - 10 employeesUsed the software for: Less than 6 months. “This lack of follow-through was frustrating and materially impacted campaign timelines. When I attempted to cancel due to these issues, a refund was denied.“ January 30, 2026 Sai Ganesh C CEOComputer Software, 11 - 50 employeesUsed the software for: 6-12 months. “It simplifies scaling personalized outreach, improves response rates, and saves time on manual tasks.“ January 26, 2026 JS John S AdminTransportation/Trucking/Railroad, Self-employedUsed the software for: 1-2 years. “I'm dissatisfied with Mailshake's lack of email confirmation for cancellations and the absence of emailed invoices or receipts upon billing renewal, which are only accessible via the portal.“ February 19, 2025 PS Paula S Senior SEO Outreach ExecutiveMarketing and Advertising, 2 - 10 employeesUsed the software for: More than 2 years. “It’s easy to use, efficient for managing outreach campaigns, and helps streamline tasks like building sequences and tracking replies. While there are minor issues with data handling and the lack of a Chrome extension, it remains a reliable tool overall.“ April 24, 2026 tom p CFOMarketing and Advertising, 2 - 10 employeesUsed the software for: 6-12 months. “This lack of bulk editing or deletion makes managing prospects less efficient for me.“ December 15, 2025 DB Dan B ownerFinancial Services, 2 - 10 employeesUsed the software for: Less than 6 months. “Simply stated, Mailshake makes it possible for us to conduct our outreach campaign in a way that is manageable and effective.“ March 17, 2026 AK Abiali K COOMarketing and Advertising, 2 - 10 employeesUsed the software for: Less than 6 months. “Lags alot, the list clean feature is very bugy.“ February 18, 2026 ## Showing most helpful reviews Showing 1-25 of 161 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Sai Ganesh C. CEO Computer Software Used the software for: 6-12 months ### "Reliable and Easy Cold Email Automation for Startups" January 26, 2026 5.0 Mailshake has been a solid, user-friendly tool for our outbound sales engagement at Rearticle.io. It simplifies scaling personalized outreach, improves response rates, and saves time on manual tasks. Support is helpful, and the platform is reliable overall, great for teams focused on straightforward, effective cold emailing without unnecessary complexity. Pros The intuitive interface and quick setup make launching personalized cold email campaigns effortless. Reliable automation for sequences, follow-ups, and multi-channel tasks (email + LinkedIn) boosts efficiency. Strong deliverability, easy A/B testing, and responsive customer support help us achieve higher reply rates with minimal effort. Cons For very high-volume campaigns, it lacks stability. Overall UI/UX can be improved. Scheduling and Calendar settings are complex. Alternatives considered [Apollo.io](https://www.capterra.com/p/158696/Apollo/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Mailshake Features, capabilities, customer success and price Review Source PS Paula S. Senior SEO Outreach Executive Marketing and Advertising Used the software for: 2+ years ### "Simple, Efficient, and Easy to Navigate" April 24, 2026 4.0 My overall experience with Mailshake has been very positive. It’s easy to use, efficient for managing outreach campaigns, and helps streamline tasks like building sequences and tracking replies. While there are minor issues with data handling and the lack of a Chrome extension, it remains a reliable tool overall. Pros The platform is very easy to use, with a clean interface that makes setting up and managing campaigns straightforward. I like how quickly I can create sequences, track replies, and stay organized without needing much manual effort. It’s also reliable and efficient, which helps a lot when running multiple outreach campaigns at once. Cons Sometimes, company details can get mixed up, especially when uploading the same CSV file multiple times with different headers. It can cause a bit of confusion when managing contacts. Also, it lacks a Chrome extension to filter prospects already in an existing campaign, which other tools provide and would make the workflow more efficient. Switched from [BuzzStream](https://www.capterra.com/p/144526/BuzzStream/)[Pitchbox](https://www.capterra.com/p/150174/Pitchbox/) I switched from Pitchbox and BuzzStream mainly because Mailshake is more user-friendly and affordable, making it a better fit for my workflow and budget. Review Source VR Verified Reviewer marketing Legal Services Used the software for: Less than 6 months ### "Promising onboarding claims did not match actual sending limits" January 30, 2026 1.0 My experience changed after onboarding. While the software itself is easy to use, the early-stage sending restrictions did not align with what I understood prior to purchase. Because of this, I switched to Mailchimp, where I was able to send a 30,000-email campaign almost immediately. Additionally, I was offered a $50 bill credit in exchange for leaving reviews on multiple platforms. While incentives are not uncommon, it did raise questions for me about how representative the overall ratings are when reviews are incentivized. I would recommend that prospective users carefully review initial sending limits, warm-up requirements, refund policies, and how reviews are collected before committing. Pros The platform has a clean interface and is easy to navigate. Campaign setup is straightforward, and the sequencing tools are simple to use for organizing outbound email outreach Cons The initial sending limits were much lower than expected. At signup, I understood that I would be able to send up to 2,000 emails per day, ramping up to 10,000 emails per day as the email domain warmed up. After raising concerns, I was told that my account could be set to send 1,000 emails per day immediately based on the number of mailboxes I had. During a live Q&A session, I was told this change was being made, and I also received an email confirming that it had been updated. However, more than 24 hours later, the sending limit remained unchanged at roughly 310 emails per day. This lack of follow-through was frustrating and materially impacted campaign timelines. When I attempted to cancel due to these issues, a refund was denied. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Mailshake I chose milkshake solely based on the pricing and the integration with my CRM, only to find out there were severe limitations on what I could do that weren't disclosed upfront. I switched to MailChimp Switched from [Google Docs](https://www.capterra.com/p/160756/Google-Docs/) Based on what I was told in the sales process, it sounded like to me that it was gonna be a great value and fit my needs, but unfortunately it didn't Review Source CL Clint L. SEO specialist Marketing and Advertising Used the software for: 2+ years ### "Great product for outreach campaigns" April 6, 2026 5.0 I've been using it on and off since 2016 for cold outreach campaigns and it's been the best of the 5-6 other products I've tried during that time. Pros It's very easy to use and the price is lower than the competitors that I've tried over the years. The UI is intuitive and for the past 10 years (on and off) it's always been reliable. Cons I still wish the price was a bit lower, but it's cheaper than the others I've tried, such as SalesHandy and Instantly.ai. Alternatives considered [Saleshandy](https://www.capterra.com/p/177200/SalesHandy/) Reason for choosing Mailshake The pricing of the competitors was ridiculous. As much as I like MailShake, I still think they're overpriced a bit too, but definitely the lower price of the competition (that I have seen). Review Source Jim P. Owner Marketing and Advertising Used the software for: 1-2 years ### "Great prioritization of data and engagement for outreach" February 5, 2026 5.0 A great front funnel outreach tool that is continuing evolving and improving my sales process in a scalable manner. Pros I actually paid a consultant to pay for a workflow automation that already existed in Mailshake and how it interacts with the CRM I use. Prioritizing outreach is the chief function I rely heavy on. What's more is Mailshake is founded on logical outreach meaning they wont let you cut corners on good practices to achieve high response rates. It is the reason I use it daily to manage my email outreach. Cons It was be cumbersome to sort data at times around intuitive design. Nothing major though. GUI design could improve and imagine will over time. Switched from [Outfunnel](https://www.capterra.com/p/181249/Outfunnel/) Price and features changed in Outfunnel. Outfunnel was also much more investment. Review Source Neill D. Sales Manager Marketing and Advertising Used the software for: 1-2 years ### "Great platform in comparison to others I've tested" January 12, 2026 5.0 It's been really great since the start. I'm more than a year down the line using the platform and I'd highly recommend it. Pros It's really easy to navigate the user interface. It flows better than most CRM tools I've ever used - monitoring how many emails I've sent, checking the status of specific prospects and managing my team is all super easy. Cons There aren't many issues that I've faced but if I could add one feature it would be to integrate a way of storing and dialling phone numbers of my prospects. Switched from [HighLevel](https://www.capterra.com/p/177156/HighLevel/) My results from sales email were far below the standard they should have been Review Source AISHWARYA Y. Senior Digita Marketing Specialist Information Technology and Services Used the software for: 6-12 months ### "BEST OUTREACH PLATFORM" March 31, 2026 5.0 It is easily the best and most hassle-free outreach platform out there. User-friendly, responsive support team and easy to navigate for even beginners. Highly recommend this underrated email automation platform to all marketers. Pros Ease of use, ability to scale as per business needs, monitoring tools to identify leads - opened and clicked contacts accuracy, great support team Cons Sometimes struggles with volume of sending, otherwise I do not feel any major drawbacks here. It outshines other tools in terms of most other aspects. Switched from [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) Cost concerns and ability to scale outreach activities. Review Source VR Verified Reviewer Digital Marketing Manager Computer Software Used the software for: 1-2 years ### "Best tool for cold email!" July 14, 2025 5.0 Overall experience and onboarding has been positive. The customer support team helps us to dedicatedly resolve out issues. Pros Best tool for cold emailing yet, has a lot of features and customisations for the same which helps to make our process seamless. Cons Waiting for newer AI integrations like clay to further improve our outreach process, this will help us to test newer use cases and scale further. Switched from [Klenty](https://www.capterra.com/p/147408/Klenty/) Tracking was bad and not too many customiations available Review Source Boris K. CEO Computer Software Used the software for: Less than 6 months ### "Easiest email software to use, but also very efficient." April 17, 2026 5.0 Overall experience is great. It's very efficient and price is good. Everything is very clear. There are no surprises of any kind. Pros It's very simple to use and all automated. I also get access to looks up contacts for free. Follow ups are great! Cons I wish there was no limits on stuff like unlimited contacts lookups. More integrations with Claude and other LLMS. Alternatives considered [GMass](https://www.capterra.com/p/168452/GMass/) Reason for choosing Mailshake Simpler to use and more efficient. Price for your money is good. Review Source RP Ryan P. Owner Arts and Crafts Used the software for: Less than 6 months ### "simplified approach makes this easy for even a beginner to cold outreach" October 14, 2025 5.0 So far I'm happy with it. I like the analytics and being able to compare the success, open rates, bounce rates etc. from one campaign to the other and honing in on what is and isn't working with my scripts. Pros After the initial setup phase that I had had a slight degree of difficulty navigating, because it was so new to me, I was able to find the features I was most excited about using and get right into warming up my newly added domain, shortly after the initial 2 weeks of warm up period, I was able to launch my first campaign. I love how easy the process is. Cons I had some difficulty in the beginning connecting my email account, but after I got over that hiccup, everything else was pretty easy to navigate. Alternatives considered [Smartlead](https://www.capterra.com/p/254912/Smartlead/) Reason for choosing Mailshake recommendation by my mentor because he tried both products and said this was easier for beginners to use. Review Source JP Joe P. CEO E-Learning Used the software for: Less than 6 months ### "Great tool at a good price!" June 6, 2025 5.0 We really like Mailshake as an Apollo replacement. It is much more affordable, while delivering similar outcomes. Pros Great tool! Versatile, powerful, and quite simple. The UI breaks down the steps, making it easier to manage list and campaigns. Mailshake unbundles features, so it's easy to build your our own billing. We are getting started with a cheaper plan, while having all features we need—competitors tools are so expensive and or restrictive on starter plans. Can totally recommend for bootstrappers and marketers with a tight budget. Cons It takes a little bit of finangling to find where everything sits across all the many features—after a while it's okay though. The upgrade CTAs everywhere are a little obnoxious, but I get they want to drive conversions. Alternatives considered [Mailgun](https://www.capterra.com/p/159630/Mailgun/) Reason for choosing Mailshake Pricing, unbundled features rather than send limits. Switched from [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[Apollo.io](https://www.capterra.com/p/158696/Apollo/) Pricing and mailing features made a big difference. Review Source DR David R. CEO Marketing and Advertising Used the software for: 2+ years ### "Useful email marketing tool" May 6, 2024 5.0 Very positive. We use it daily and will do so for the foreseeable future Pros The easy of use for uploading contacts lists, monitoring campaigns and modifying as needed, in almost real time. The customer support is also fantastic Cons The tracking link they have you using by default has some issues opening for some clients. You can disable it but then you can't track who clicks on that links Switched from [Snov.io](https://www.capterra.com/p/182902/Snovio/) We were manually collecting emails with snov.io and sending Review Source DG Danny G. Director Sales and Marketing Security and Investigations Used the software for: 1-2 years ### "A+ All The Way!" August 25, 2025 5.0 Great platform and amazing customer service. Highly recommend from start to finish, things are always changing in this space so it's great to have an expert in your corner. Pros Customer service & ease of use! Response times were great and the platform was extremely easy to use and intuitive! Cons Nothing... they are constantly innovating and offering new value adds and innovations on the platform, so it's great. Review Source Response from Ramp Ventures September 3, 2025 We're so happy to hear this! Thanks for sharing your thoughts and a big thanks for being a part of the Mailshake community! VR Verified Reviewer CEO Marketing and Advertising Used the software for: Less than 6 months ### "My Go To For Cold Email" September 3, 2025 5.0 Pros Straightforward to use and strong email sequencing features and excellent email warmup services that let you warm up as many emails as you need. Cons When upgrading between plans for some reason a few features disappeared but support was able to help me get them back quickly Review Source Response from Ramp Ventures September 19, 2025 Thanks for the detailed feedback! We’re glad you’re finding Mailshake’s sequencing and warm-up features valuable, and it’s great to hear our support team was able to quickly resolve the upgrade issue. AK Abiali K. COO Marketing and Advertising Used the software for: Less than 6 months ### "Good for Small Agencies" February 18, 2026 4.0 It's good but the interface seems oldish, if UI/UX can be made better this is a very nice tool. You can deifinetly go ahead if you;re a small firm Pros That I can do multiple thigns in additions to sending bulk mails, like connecting LinkedIn, tracking the link clicks and framing the next mail as per the link which was clicked Cons Lags alot, the list clean feature is very bugy. High effort when adding prospects that's the only thing which I don't like Review Source MS Michaela S. Commercial Advisor Real Estate Used the software for: Less than 6 months ### "Great Email Automation Tool" January 21, 2026 5.0 Pros Once you get the hang of the interface, it's very intuitive! Automating email chains in a way that doesn't look or feel like spam has made a huge difference in my overall productivity. Cons Some kinks in the platform, and a little challenging to navigate at first, but overall I'm happy with the platform! Review Source AG Amelia G. Marketing Telecommunications Used the software for: 1-2 years ### "Mailshake Review" February 21, 2025 5.0 Positive. I’d say it’s one of the best email automation tools out there. Pros It’s easy to use and gets the job done. I recommend it Cons Some customization features don’t exist yet. Privacy - your entire account and details can be accessed by Mailshake staff if there are any issues for which you raised a ticket for. Review Source Response from Ramp Ventures March 19, 2025 Thanks for your recommendation, Amelia! Great to hear Mailshake is getting the job done and making email automation easy for you. As for privacy, we take privacy seriously and only have limited access to your account if it's necessary for troubleshooting - we have strict internal processes in place around this. Let us know if you ever have suggestions or need anything! BJ Bailey J. VP, Enterprise Partnerships Marketing and Advertising Used the software for: Less than 6 months ### "Great sales enablement tool " July 10, 2025 5.0 Mailshake has been a great tool for our team! Onboarding, support & campaign set up has been very easy. Pros The campaigns are easy to set up & help us track progress on our team's outreach to prospects. The support team is very responsive & the coaching/resource webinars are always interactive and insightful. Cons I don't have any major concerns with the Mailshake platform at this time as a newer user, so far it's addressed all our needs. Review Source KB Kristina B. President Research Used the software for: Less than 6 months ### "Exceeded My Expectations By Far!" July 18, 2019 5.0 The MailShake team was responsive to all of my questions. There were a couple of glitches with me thinking that a support session had been reserved and it didn't actually get onto the MailShake calendar. The e-mail support was timely, but sometimes I wished I could simply call a help-line or log into a live chat immediately to get a simple question answered a bit more quickly compared to e-mails or setting up a video conferencing session that are sometimes not available for a few days from when you log in for help. I was glad to find out today that live support is offered at 2:00 p.m. Eastern time every Monday, Wednesday, and Thursday. Wish I had seen that feature on the Home Page sooner. Pros Cold-prospecting e-mailing is a complicated undertaking, but the MailShake team made it very understandable even for a beginner. By following their recommendations of taking out logos on the "first touch" e-mail, we were able to achieve a 72.5% open rate. Among the people who opened the e-mail, 10.8% completed the survey in a hyperlink we had in the e-mail text. Research I have done before said that we would be lucky if only 10% even OPENED the e-mail (again, we achieved a 72.5% open rate). The MailShake cleaning function was also a great feature of the software. We did lose a lot of our initial list of potential e-mail addresses, but by using the cleaning option, we achieved only a 2.5% bounce rate. Cons For a beginner, some of the features of the software are not completely intuitive. I did require direct MailShake support instead of just watching video tutorials to make sure I was doing everything correctly...and their video conferencing coaching was right on target. I would have goofed up right out of the shoot by including logos in the "first-touch" e-mail text since logos make the e-mail go out in a protected view in which the recipient would have to click twice just to see the logos (and the logos are included in the survey hyperlink in the email anyway) and logos can drop e-mails right into SPAM. It took awhile for me to convince my client that we HAD to take their logos out, but they finally agreed and you can see the great results we got with 72.5% open rate. Reason for choosing Mailshake MailShake was recommended by another non-cold-prospecting e-mail provider that only does "opt-in" e-mail campaigns as the BEST in the industry that he knows about. I was so glad that he was right. MailShake's services and the results I achieved for my client FAR EXCEEDED my expectations. I look forward to producing more campaigns for additional clients in the near future. Thank you! Review Source EB Ewa B. Marketing Team Lead Health, Wellness and Fitness Used the software for: 2+ years ### "Mailshake Shake Marketing Emails for 24/7" April 30, 2024 4.0 Pros With Mailshake, it is super easy to run email campaigns. It simplify email outreach which lead to high ROI. Cons Customer support at Mailshake takes time to attend to tickets mainly on weekends. Review Source VR Verified Reviewer Research Consultant Management Consulting Used the software for: 1-2 years ### "An incredible product! " July 26, 2018 5.0 Productivity Pros I had no idea that something like this even existed. I have to often do cold outreach to the journalist community to feature some of our organization's writings. This tool makes doing this task such a breeze! The ability to use mail merge and auto-follow ups scheduled at specific times of my liking is simply genius. The tool offers tremendous flexibility in terms of letting one respond based on recipient behavior. The tool also offers statistics at every stage of the campaign giving insights such as how many people opened my email, clicked my links as well as unsubscribed. MailShake also offers templates which have been tested and known to elicit responses. This is probably one of the most well-designed tools I have ever used. Cons I don't think there is anything I dislike about this product. A small glitch I observed was that it counts out of office responses too as a lead, but that is a minor quibble I am willing to overlook. The tool is purely meant for cold outreach and it functions beautifully as any can expect it to. Review Source CC Cristian C. Marketing Manager Marketing and Advertising Used the software for: 2+ years ### "Amazing tools for business to help them manage their runners " June 29, 2022 5.0 It has been great, easy to use, and understand. We really saw a before and after while using this tool. Pros I like how easy it is to use, and the fact that it helps you with cold email outreach. My team and I love the selection of templates. Also, our emails don't get to the spam box, or at least very little of them are getting there. Cons Nothing. The tool works as it was designed, really happy with it. Review Source FM Fatura M. Accounting Manager Food & Beverages Used the software for: 1-2 years ### "The Ideal Marketing Solution " January 18, 2024 5.0 Pros I like the sales enablement features of Mailshake Being a marketing solution, it features best email and content marketing capabilities Deployment and using Mailshake is straightforward. Cons Well, not that I can figure out as Mailshake has always met needs. Review Source DD Daniel D. Head Of Marketing Marketing and Advertising Used the software for: 1-2 years ### "Doe's exactly what it should, and more..." May 23, 2019 5.0 As stated above- we use it for cold email outreach and automated followups Pros Incredibly easy to use Intuitive interface Next level design Here's the thing- we use Mailshake when we're doing email outreach of our blog content 99% of the time, we're emailing someone cold, and letting them know about an article that our research suggest they might like etc etc Because of the volume of outreach, we might email a prospect twice by accident right? Not with Mailshake Why? Because it'll track all previous interactions and emails sent, and warn you that you already have a relationship with them It gets better... It lets you know when they open It lets you send automated followups based on timing and logic Better still? It has an inbuilt 'spam filter' so it'll help you improve your outreach emails Cons Honestly, and this is struggling to find a flaw? We usually write an article one month, and then promote it for the next 2 This means we have 30 days out of 90 where we don't use the product, but still pay for it I haven't even checked if its possible, but not being billed during those periods/pausing the account etc would be awesome, but honestly- the tools so good we pay when we dont use it Review Source Madhav B. Marketing Manager Internet Used the software for: 1-2 years ### "It's like someone took the thoughts from my head and built a tool for me" February 8, 2018 5.0 Pros I love their Drip campaigns functionality Love the Zapier integration as it allows me to connect Google sheets with Mailshake Love the automatic review of your content Cons The need to upload a subscriber list for every new campaign. Need a central repository of subscribers where we can tag them based on campaigns. 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