# Page 4 | Mailshake Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 4 - Is Mailshake the right Email Marketing solution for you? Explore 159 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/164705/Mailshake/reviews

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Mailshake

4.6 (159)

[View alternatives](https://www.capterra.com/p/164705/Mailshake/alternatives/)

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Last updated March 26th, 2026

# Page 4 - Reviews of Mailshake

## Showing most helpful reviews

Showing 76-100 of 159 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Ryan F.  
Co-Founder  
Internet  
Used the software for: 2+ years

### "An exceptionally easy to use and highly effective tool for cold email outreach"

March 7, 2018

5.0

Press and B2B sales outreach

Pros

For starters, it's super easy to use. No hassle figuring things out or configuring workflows - it's easy to start sending emails. It also has pretty much every feature I'd need. Followups, link tracking, merging. Pretty much anything you'd need for a cold email outreach campaign. Finally, Zapier integration. Need I say more?

Review Source

JN

Jeremy N.  
President  
Graphic Design  
Used the software for: Less than 6 months

### "Mailshake Makes Our Business Lives Easier"

February 10, 2023

5.0

Mailshake is an excellent online service for anyone who wants to streamline their email outreach efforts. The platform makes it simple to create and send highly targeted email campaigns to your target audience, and the user-friendly interface makes it easy to keep track of your progress. The features are robust and include the ability to personalize emails, track opens and clicks, and schedule follow-up messages. The customer support team is top-notch, and they are always available to assist with any questions or issues. Whether you're a small business owner, marketer, or sales professional, Mailshake is a must-have tool for your arsenal. I highly recommend giving it a try!

Pros

Mailshake's email outreach capabilities are a major strength and make it a top choice for businesses and sales professionals.

Cons

The initial setup was tricky, and the pricing structure is not particularly favorable.

Alternatives considered

[Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/)

Reason for choosing Mailshake

Ultimately the flexibility and power.

Review Source

Ronnie N.  
CEO  
Marketing and Advertising  
Used the software for: 1-2 years

### "Simple Tool for Email Outreach"

November 28, 2018

5.0

Mailshake makes it easy to do cold outreach right. It eliminates the manual labor of copying/pasting and following up. Love it!

Pros

It's not a fancy UI, but it easily connects with my Google Apps/Gmail account to send personalized outreach emails that actually look personal, especially including automatic follow up based on different triggers (i.e. the prospect did or did not open, click, or reply). The best part is that they have lots of training and ideas on how to write cold emails that don't seem spammy or stupid. Really well done platform to grow your business the simple, grassroots way.

Cons

The feature that SHOULD be there, but isn't... is cloning a campaign. If you have a successful campaign with one list of prospects, and you want to run it again... or use it as a foundation for a new cold outreach campaign, you can't clone it! Definitely my biggest pet peeve!

Review Source

VR

Verified Reviewer  
Partnerships Lead  
Banking  
Used the software for: 2+ years

### "Great tool for outreach email campaigns"

February 23, 2021

4.0

My overall experience with Mailshake has been great, I use it on a monthly basis to run outreach email campaigns. I recommend it to partnerships and business development teams that are looking to scale their outreach.

Pros

Mailshake is a great tool to use for outreach email campaigns. It's very easy to set up and deploy campaigns. Also, it's very affordable and provides good amount of customization. Finally, the user experience is very intuitive and gives you valuable tips and step-by-step guidance.

Cons

The analytics is not the greatest. Even though you can see the main stats per campaign, I wish they had more advanced functionalities to compare the campaigns' performance and quickly identify bottlenecks and gain opportunities.

Review Source

Zach T.  
Owner  
Recreational Facilities and Services  
Used the software for: 2+ years

### "My secret weapon!"

April 16, 2020

5.0

Pros

The software is very intuitive. It's the ease of use and interface that allows for me to schedule very complex communication rules without many clicks. Mailshake has many small features that were surprisingly amazing. For example, it lets me know if customers have been in other email campaigns. It can remove duplicates. You can easily avoid weekend mailings. You can scrub bad emails. It's smart enough to separate first and last names for you. The list goes on. Can't recommend enough.

Cons

The data and email metrics are fairly limited. I'd love to see a more thorough metric dashboard, in addition to user-level metrics using data spanning across multiple campaigns.

Review Source

RM

Roxana M.  
Head of Marketing  
Marketing and Advertising  
Used the software for: 2+ years

### "A powerful tool for email marketing! "

June 29, 2022

5.0

I am happy to have such a powerful tool as a marketer!

Pros

I love that with MailShake my team and I are able to email our link partners to collaborate on backlinks.

Cons

My experience with the tool is very positive, and even improved after v.2 of their interface.

Review Source

Bryan M.  
Product Director  
Design  
Used the software for: 1-2 years

### "The only way to send cold email sequences that really makes sense"

March 7, 2018

5.0

Sending cold email is not something we would do often, but Mailshake makes it easy enough to do and track that it makes sense for us.

Pros

Mailshake is a simple and affordable solution for sending cold email. It can stop sequences based on replies, track open and click rates and schedule sends. It has been frequently updated with new features and is very easy to use.

Cons

I would like to see more reporting options. There are reports and it is possible to see the last 30 days for instance, but I wish that a custom date range could be selected. I'd also like to see campaign performance for a certain time, rather than having to view the entire campaign performance. Adding these features would less us know that we improved or not in response over time and it would also help us more easily track if it is time for us to start another campaign.

Review Source

KP

Karan P.  
BDR  
Computer Software  
Used the software for: 6-12 months

### "Great tool for personalized email outreach!"

July 21, 2021

5.0

On top of the above-mentioned points, their content and events are highly recommended. I've bookmarked several of their blog posts and regularly revisit them to improve my email campaigns.

Pros

Extremely easy to implement and start a campaign. Had a great experience with their sales rep, from scheduling a demo to offering a limited period trial to finalizing the plan. The tool is super helpful and appealing to use - loved the UI!

Cons

No major complaints. Though they have dedicated web pages to compare Mailshake with Outreach.io, Salesloft, Mixmax, etc., I honestly don't know where they perform better. A detailed comparison can help prospects decide better & migrate from these tools if needed.

Review Source

EM

Eric M.  
Director  
Computer Software  
Used the software for: 6-12 months

### "Agency's review of Mailshake"

May 5, 2022

5.0

Overall it was a good experience great solution for solo users.

Pros

It was really easy to get to grips with Mailshake and launch a campaign quickly.

Cons

Reporting was very basic with not much functionality especially when it came to giving reports to clients.

Review Source

Frances S.  
Program Director  
  
Used the software for: Less than 6 months

### "Game changing software, works almost too well! "

January 16, 2018

5.0

Time saving automation and intuitive functionality.

Pros

It's amazingly simple to use and has most of the functionality I need. It helped build our cold email engine that ended up generating so many leads we almost couldn't handle all of the responses. It saved me hours and hours of time through the automation. It was set it, and forget it, then be overwhelmed by leads.

Cons

Given the overwhelming response we had from our outreach, scheduling sales calls became a challenge. I'd love to have this paired with a cc function to add a bot like x.ai or another scheduling service.

Review Source

Gustavo F.  
CEO  
Market Research  
Used the software for: 2+ years

### "Great experience!"

May 14, 2020

5.0

Since 2 years I integrated Mailshake into my must-to-have tools list. Before, we wasted a lot of time with email delivery management, but now is much faster, easier and smarter. If don't need a huge automation or biggest CRM's, but just simple and effective workflow, this is your solution.

Pros

I boosted my productivity to handle email campaigns to reach my target audience.

Cons

Integration with other services, like CRM or Forms.

Switched from

[Yet Another Mail Merge](https://www.capterra.com/p/168100/Yet-Another-Mail-Merge/)

Mailshake is much better

Review Source

Clifford A.  
Founder / Digital Strategist  
Internet  
Used the software for: 6-12 months

### "Amazingly simple software for cold email outreach "

April 5, 2018

5.0

A simple tool to run cold outreach with minimal overhead and learning curve.

Pros

The biggest reasons we love MailShake is the ease of use, affordable price point, core features needed to launch a successful campaign and the resources they provide. The new cold email masterclass which was offered for free is well worth at least a years subscription of MailShake.

Cons

There are other more expensive platforms that offer robust reporting, advanced email scheduling based on when users open the emails sent etc. Those features would be nice to have here.

Review Source

MV

Marilyn V.  
Programme Manager  
E-Learning  
Used the software for: 2+ years

### "Awesome software!"

June 17, 2020

5.0

Love it! Easy to use and a very attractive user interface!

Pros

The automation of emails and being in control of the time between emails in a campaign series

Cons

I feel that the images import can be a bit glitchy sometimes but definitely a deal breaker

Review Source

EV

Elysia V.  
Online Business Manager  
Management Consulting  
Used the software for: 1-2 years

### "One of the easiest cold emailing platforms available"

December 26, 2019

4.0

One of the easiest cold emailing platforms available. Customer service is quick with their responses. Especially in the early learning periods.

Pros

Mailshake is clean, easy to use, and their list-cleaning options are remarkable. Additionally, with one of their plans, you are able to assign tasks and phone calls to team members.

Cons

Downloading custom reports is not available at this time. Also, I would like to be able to put separate sending limits on some campaigns, however the sending limit is a blanket number.

Alternatives considered

[BuzzBuilder](https://www.capterra.com/p/86510/BuzzBuilderPro/)

Reason for choosing Mailshake

List Cleaning options.

Review Source

AR

Ale R.  
Editor  
Newspapers  
Used the software for: 2+ years

### "Best email outreach/cold-emailing tool to use."

August 22, 2018

5.0

Love it, love the UI and was really easy to setup and run!!

Pros

I try and use several email outreach/cold-emailing tool like lemmilist, autoklose and others...but Mailshake is the best one Why? - Easy to use - Easy to config - Can track openner - Test AB - Automate all the process and the follow up! Save alot of time!!!!! You import your list, setup 123 and run! The more hard part is writte the emails!!

Cons

The pricing is kind expensive. Would be nice is more cheapper because other people in the world should use this tool!! Also i do suggest they traslate the site to other languages

Review Source

TR

Tim R.  
Video Producer  
Broadcast Media  
Used the software for: Less than 6 months

### "Great time saving tool, effective follow ups"

June 28, 2017

5.0

I'm a relatively new user and already recommending to friends. The time you save is worth far more than that monthly fee.

Pros

Mailshake is easy to use and effective, taking away a pain point of high volume emails while still being personal and not ending up in the "promotions" tab in Gmail. We use it as a biz dev tool to reach out to prospects on our target customer list. Follow ups have proven to be invaluable as I no longer have to think about who to follow up with or set a reminder. We've been able to connect with a good amount of prospects. We've found the most value in cold outreach campaigns, and the MailShake blog offers great insight as do the templates (which I recommend as a starting point, they are easily customizable).

Cons

Mailshake works great as a set-it-and-forget-it tool. I only wish there was more control on scheduling and times for advanced purposes, not required. i.e. Would be great to send between these hours on these days, and schedule them week to week, or don't send initial emails on Fridays but allow followups to occur on Fridays.

Review Source

VR

Verified Reviewer  
Co-Founder  
Education Management  
Used the software for: Less than 6 months

### "Love, Love, Love Mailshake"

August 7, 2018

5.0

Allows for much better, and faster cold email campaigns. We had a large user list, but were never able to fully capitalize on it.

Pros

I heard about Mailshake on the Mixergy Podcast and tried it out soon after. I was really blown away by how easy it was to start a campaign and send it out. Mailshake provides a nice UX for setting up campaigns that are customized. For example you can stop future emails from those that respond, or those that click and adjust the messaging after this. Additionally you can automatically send drip emails at later dates. The service is great and very reasonably priced. The team will also conduct a private review of your campaign and suggest edits, many of which were very relevant (too many links, too many paragraphs, timing of emails).

Cons

I think this is a newer Saas offering and it shows around the edges. For example, the placeholder text when entering email and password to login isn't erased when you type. This is a small, very minor issue but hopefully doesn't reflect other issues. The team is quick to add features which is nice, so perhaps they are more focused on shipping product than minor details like the placeholder text.

Review Source

SZ

Sinisa Z.  
Technology Manager  
Translation and Localization  
Used the software for: 2+ years

### "Effortless Email Outreach"

June 8, 2023

5.0

Pros

Mailshake impressed me with its seamless setup process, comprehensive documentation, exceptional support, and intuitive user interface. These features collectively made it a standout solution for email outreach and campaign management.

Cons

The thing I liked least about Mailshake was when our domain got tagged as spam by mail delivery services. It was a bit frustrating because it wasn't even our fault. Turns out, it was another client who was using Mailshake. I have to say that support was fast to react and fix the issue.

Review Source

VR

Verified Reviewer  
SEO Consultant  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Bad refund policy"

January 5, 2019

4.0

Overall ok.

Pros

A simple interface that allows you to do what the tool is made for : sending emails.

Cons

Mails are send through Google mail servers. You are restricted with the number of mails you can send per day. There is no refund available when you cancel the software. I didn't use the tool for at least two months and asked if it would be possible to refund me the money they recently charged for this month January which wasn't possible.

Review Source

VR

Verified Reviewer  
Member Services Manager  
Legal Services  
Used the software for: 1-2 years

### "Fast to get up and running"

November 16, 2018

5.0

I believe this software could work well for an individual looking to sent a limited amount of emails (ramping up to about 500/day).

Pros

\- Easily setup campaigns - Zapier integration for automations - Ability to initiate an email response to a link being clicked - Built in email verification

Cons

\- Only being able to add one email account per paid customer

Review Source

Paul H.  
Lead Web Designer  
Design  
Used the software for: 1-2 years

### "Mailshake - A user friendly mass emailer that integrates with your gmail account."

August 30, 2018

5.0

Overall, it has been positive. It is an easy to use software, and gives the desired results. With software like this, there is always a few that it could end up being recognised as spam, and so far, i dont think this is the case. Which is great

Pros

Its very easy to use and pretty interface makes it a delight. It has a decent scheduler and tracking. It also spreads out the emails to allow so it doesn't appear as spam via gmail.

Cons

One feature that i really wish was in Mailshake was a repeated viewing of an email. Basically when you view a client, you can see if they opened an email and clicked a link, but you cant see if they repeatedly opened an email and link, just the once

Review Source

OA

Oluwafemi A.  
Security Engineer  
Computer & Network Security  
Used the software for: Less than 6 months

### "Mailshake Is your go to for sending Emails to Prospects"

April 29, 2024

5.0

Pros

I love the interface of the platform. I did not spend up to 20 minutes before I knew how to set up campaigns, sequences and whatnot.

Cons

when sending out emails, be careful about the daily sending limit.

Review Source

VR

Verified Reviewer  
The Spiritual Love Coach and Healer  
Alternative Medicine  
Used the software for: 6-12 months

### "Cold Outreach made a little easier"

September 19, 2018

4.0

Pros

It took me a while to get the purpose of this but I'm glad I invested in this. It's a great way to reach out to others and get potential leads. There are some really handy integrations that make using it even easier. There are helpful videos to help you learn how to use the program.

Cons

It took me a while to figure out how I could use this in my service based business. It wasn't as easy to set up my email since I'm not using G Suite.

Review Source

EA

Engin A.  
Program Director  
Computer Software  
Used the software for: Less than 6 months

### "Great product & great customer support"

July 22, 2020

5.0

Outstanding. It's easy to use and honestly the customer service team goes above and beyond for you.

Pros

It's just simple to use. Having used other software for cold-emailing that was cumbersome, MailShake is a breeze. It is extremely important, however, to note that the onboarding/customer service is outstanding as well.

Cons

It's expensive if you have a medium or large team - so I'm worried about scaling costs.

Switched from

[Clickback](https://www.capterra.com/p/165964/Email-Lead-Generation/)

ClickBack Mail was so hard to use, and took forever to setup drip campaigns. It has maybe 5% of the functionality of MailShake and is 100x more difficult to use.

Review Source

TA

Tanishq A.  
Marketing Analyst  
Information Technology and Services  
Used the software for: Less than 6 months

### "Simple, effective and gets the work done! "

June 25, 2021

5.0

We're uaing Mailshake for all our Outbound efforts. Even though some other tools offer features that could be helpful, the sheer simplicity of Mailshake has made us choose it

Pros

1\. Simplest UI among all email campaign management tools 2. Automatic scanning of duplicates prospects in new lists. 3. Suggestions to make campaign better

Cons

1\. Would be great if we could check the performance metrics of individual lists under the same campaign

Reason for choosing Mailshake

Simple UI and non complicated workflows

Review Source

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