--- title: "Mailshake Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Mailshake Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more." source_url: "https://www.capterra.com/p/164705/Mailshake/" page_type: "product" language: "en" --- # Mailshake Software Review 2026: Features, Integrations, Pros & Cons Last updated on September 16, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Mailshake ## What is Mailshake? Mailshake is sales engagement for modern sales teams. Send personalized cold emails at scale and set tasks to engage with prospects via phone and social media, all in one sequence, on one dashboard. With native integrations to top Salesforce and Pipedrive and 3rd party integrations to thousands of apps, Mailshake will fit perfectly within your sales tech stack. ## What is Mailshake used for? [Email Marketing](https://www.capterra.com/email-marketing-software/)[Email Tracking](https://www.capterra.com/email-tracking-software/)[Sales Engagement Platform](https://www.capterra.com/sales-engagement-platform-software/) Recognitions Shortlist Top alternative Featured Overall rating Based on 161 user reviews Reviews sentiment Positive 93% Neutral 4% Negative 3% Starting price $59 Per User, Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... - Email Tracking / 2025 Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... - Email Tracking / 2026 Rating Breakdown 4.6 +− Features4.5 Value for Money4.6 Ease of Use4.7 Customer Service4.6 Rating Breakdown 4.6 Features4.5 Value for Money4.6 Ease of Use4.7 Customer Service4.6 ## Mailshake Reviewers Verdict Updated September 2026 AI summary - Mailshake suits small business sales and marketing teams seeking to scale outbound email outreach efficiently. - Positive feedback centers around significant time savings, reliable email tracking, and easy campaign management. - Teams value its ability to automate follow-ups, organize outreach, and improve response rates with minimal manual work. - Reviewers note pain points like limited prospecting tools, lack of bulk editing for contacts, and some missing campaign management features. - Mailshake fits best for high-volume outbound campaigns but may not meet needs where deep prospecting or advanced contact handling is essential. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Mailshake 4.6 (161) VS. [4.8 (1,423)](https://www.capterra.com/p/168452/GMass/reviews/) Starting Price $59 Per User, Per Month Starting Price $25 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.7 (161) Ease Of Use 4.7 (13,488) Value For Money 4.6 (148) Value For Money 4.7 (10,228) Customer Service 4.6 (150) Customer Service 4.6 (10,017) ## Mailshake alternatives [4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/) Starting price $16.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars Highest Rated [Gmail](https://www.capterra.com/p/202338/Gmail/) [4.8 (13,552)](https://www.capterra.com/p/202338/Gmail/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/202338/Gmail/) [Brevo Marketing Platform](https://www.capterra.com/p/132996/brevo/) [4.6 (3,519)](https://www.capterra.com/p/132996/brevo/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/132996/brevo/) [MailerLite](https://www.capterra.com/p/136603/MailerLite/) [4.7 (2,324)](https://www.capterra.com/p/136603/MailerLite/reviews/) Starting price $12.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/136603/MailerLite/) [View all alternatives](https://www.capterra.com/p/164705/Mailshake/alternatives/) ## FAQs about Mailshake Overview ### What problems does Mailshake solve? Mailshake solves time-consuming, inconsistent cold outreach by automating personalized email sequences, follow-ups, list cleaning, and reply tracking in one simple workflow. Sales teams, SDRs, startup founders, marketers, partnerships, and business development teams use it to improve deliverability, reduce manual reminders, and scale prospecting without losing message quality. Answer based on 130 reviews Overview ### Which roles and teams benefit most from Mailshake? Mailshake is most used by founders, CEOs, owners, and business development teams that need scalable outbound outreach without adding process overhead. Marketing managers, digital marketers, and SEO specialists use it to run cold email campaigns, follow-ups, and link-building outreach, while directors and account executives rely on it to generate leads and book meetings. Answer based on 161 reviews Overview ### What company size and industries is Mailshake built for? Mailshake is built mainly for small businesses, which make up 95% of reviewers, especially in Marketing and Advertising at 25%. It targets sales professionals, founders, entrepreneurs, and content marketers, with additional use among Computer Software companies at 10% and Information Technology and Services firms at 6%. Answer based on 161 reviews Features and Usability ### What are the key features of Mailshake? Mailshake includes core outreach features like cold email campaigns, personalized email sending, automated follow-up scheduling, and email tracking for opens, clicks, and replies. Differentiating capabilities include A/B testing, drip campaigns, list cleaning, and Gmail integration, plus analytics and team management for handling outbound campaigns at scale. Answer based on 76 reviews Pricing ### How much does it cost and what fees or limitations are included? Mailshake starts at $59 per user/month for Email Outreach, while Sales Engagement costs 99 per user/month; both also offer annual billing. Reviewers often call it affordable and lower-priced than competitors, but some say scaling gets expensive, certain plans limit integrations, and a few noted no free trial or annual-only concerns. Answer based on 31 reviews Integrations ### Which third-party tools and platforms does Mailshake integrate with? Mailshake integrates with ScrapingAnt for using scraped data in email campaigns, and connects natively to Gmail, Microsoft Outlook, Pipedrive, Salesforce Sales Cloud, and Zapier. These integrations cover email providers, CRM systems, and automation tools commonly used for outreach and follow-up workflows. Answer based on 15 reviews Getting Started and Support ### How easy is it to onboard and train a team on Mailshake? Mailshake is generally quick to onboard for sales teams familiar with outreach tools, with live online sessions, webinars, and documentation available for training. Reviewers describe campaign setup as straightforward and intuitive, while beginners and some admins may need more time to learn navigation, limits, and deliverability details. Answer based on 15 reviews Getting Started and Support ### What customer support options does Mailshake offer, and how do users rate the experience? Mailshake offers email/help desk, a knowledge base, and chat. Users generally describe support as responsive, helpful, and hands-on during onboarding, setup, and troubleshooting. Some mention slower replies outside business hours, especially on weekends, and occasional frustration when urgent issues take longer to resolve. Answer based on 60 reviews Email sending ### How well does Mailshake handle email sending and outreach? Mailshake makes email outreach easy to set up, schedule, personalize, and track for sales teams, agencies, and small businesses. Many users like the reliable automation, follow-up sequences, deliverability help, and list cleaning, though some mention sending limits, editor flexibility, signature formatting, and a short learning curve for newer users. Answer based on 76 reviews ## Features AI summary Based on 20,574 Email Marketing reviews Capterra reviewers highlight these as the features buyers care about most when choosing Email Marketing software: - **Email Campaign Management** (**50%** of reviewers rated this feature as critical) - **Campaign Scheduling** (**45%**) - **Contact Management** (**40%**) Mailshake supports **Email Campaign Management**, but it does not include **Campaign Scheduling** or **Contact Management**. Instead, it offers other important capabilities that reviewers also value, including **Mobile Optimization** (**42%**) and **List Management** (**37%**). These features help businesses create campaigns that display well across devices and keep audience lists organized, providing teams with a practical way to manage outreach and improve campaign delivery. Email Campaign Management 4.7 (41) 90.24% of 41 reviewers that rated this feature as important or highly important Plan, execute, and analyze email marketing campaigns Mobile Optimization 4.6 (19) 68.42% of 19 reviewers that rated this feature as important or highly important Optimize content to ensure it is easily accessible for mobile users List Management 4.0 (3) 100.00% of 3 reviewers that rated this feature as important or highly important Manage contacts across multiple mailing lists Reporting/Analytics 4.5 (45) 86.67% of 45 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Customizable Fields 4.8 (31) 83.87% of 31 reviewers that rated this feature as important or highly important Customize data fields to support various needs and use cases Event Triggered Actions 4.8 (25) 80.00% of 25 reviewers that rated this feature as important or highly important Predefined actions automatically performed on the occurance of specific events Mailshake 30 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - API: Application programming interface that allows for integration with other systems/databases - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - CAN-SPAM Compliance: Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act - Click Tracking: Track the amount of clicks on individual products to measure campaign results - Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc. - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customizable Fields: Customize data fields to support various needs and use cases - Data Import/Export: Import and export data to and from software applications - Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period - Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience - Email Campaign Management: Plan, execute, and analyze email marketing campaigns - Email Management: Manage, store and organize emails within the system or via third-party apps - Email Marketing: Create and send email blasts/campaigns - Email Templates: Pre-made examples and templates for emails - Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events - Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process - List Management: Manage contacts across multiple mailing lists - Mobile Optimization: Optimize content to ensure it is easily accessible for mobile users - Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user - Multi-Channel Campaigns: Allows for businesses to run a variety of different campaigns across different channels - Personalization: Adjust communications based on previous interactions or personal preferences - Prospecting Tools: Tools designed to streamline the process of lead generation and management for sales teams - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Scheduling: Plan availability and assign specific time slots for tasks and resources - Subscriber Management: Add or remove subscribers from mailing lists - Team Management: Organizing a group of people to accomplish a task - Template Management: Create, save, and re-purpose templates for emails, forms, etc. - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - WYSIWYG Editor: What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface --- Get Advice We can help you find the software with the features you need. Features 4.5 (161) 4.5 Based on 161 reviews ## Pricing Value for money 4.6 (148) [View pricing plan details](https://www.capterra.com/p/164705/Mailshake/pricing/) Email Outreach $59.00 Per User,Per Month It includes: - Advanced Scheduling & Throttling - AI Email Writing With Shakespeare - Automated Email Sequences - Email Deliverability Setup Assistant - Email Personalization - Email Template Management - Email Warm-up Service (Normally $29/Mo) - Gmail / Outlook / SMTP - Mail Accounts From Any Provider - Respond to Leads (Lead Catcher) - Salesforce / Pipedrive / Hubspot Sales Engagement $99.00 Per User,Per Month It includes: - 10k List-Cleaning Credits Monthly - 10k Recipients Per Campaign - Advanced Scheduling & Throttling - AI Email Writing With Shakespeare - Automated Email Sequences - Create Custom Tasks - Email Personalization - Email Warm-up Service (Normally $29/Mo) - Gmail / Outlook / SMTP - Mail Accounts From Any Provider - Power Phone Dialer - Priority Support - Respond to Leads (Lead Catcher) - Sales Engagement - Salesforce / Pipedrive / Hubspot - Social Selling Value for money 4.6 (148) 4.6 Based on 148 reviews ## Integrations [ Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[ Gmail](https://www.capterra.com/p/202338/Gmail/)[ Zapier](https://www.capterra.com/p/130182/Zapier/)[ Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[ Microsoft Outlook](https://www.capterra.com/p/227138/Microsoft-Outlook/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.6 (150) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.6 (150) 4.6 Based on 150 reviews ## User reviews Overall rating 4.6 Based on 161 reviews Filter by rating 5(124) 4(25) 3(7) 2(2) 1(3) Mentioned topic Sorted by most recent Brody C. president Photography ### "does what i need" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 May 1, 2026 I have been using mailshape for 4 years or so. it keeps track of your history and has a lot you can use to grow with Pros easy to use, high amount of emails allowed. a lot you can do with it to grow with your business. keeps track of everything for you Cons Feels expensive for what it offers. My main complant is cost, and not having a discount i can do for annual or anything. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. PS Paula S. Senior SEO Outreach Executive Marketing and Advertising ### "Simple, Efficient, and Easy to Navigate" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 April 24, 2026 My overall experience with Mailshake has been very positive. It’s easy to use, efficient for managing outreach campaigns, and helps streamline tasks like building sequences and tracking replies. While there are minor issues with data handling and the lack of a Chrome extension, it remains a reliable tool overall. Pros The platform is very easy to use, with a clean interface that makes setting up and managing campaigns straightforward. I like how quickly I can create sequences, track replies, and stay organized without needing much manual effort. It’s also reliable and efficient, which helps a lot when running multiple outreach campaigns at once. Cons Sometimes, company details can get mixed up, especially when uploading the same CSV file multiple times with different headers. It can cause a bit of confusion when managing contacts. Also, it lacks a Chrome extension to filter prospects already in an existing campaign, which other tools provide and would make the workflow more efficient. Switched from [BuzzStream](https://www.capterra.com/p/144526/BuzzStream/) [Pitchbox](https://www.capterra.com/p/150174/Pitchbox/) I switched from Pitchbox and BuzzStream mainly because Mailshake is more user-friendly and affordable, making it a better fit for my workflow and budget. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Boris K. CEO Computer Software ### "Easiest email software to use, but also very efficient." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 17, 2026 Overall experience is great. It's very efficient and price is good. Everything is very clear. There are no surprises of any kind. Pros It's very simple to use and all automated. I also get access to looks up contacts for free. Follow ups are great! Cons I wish there was no limits on stuff like unlimited contacts lookups. More integrations with Claude and other LLMS. Alternatives considered [GMass](https://www.capterra.com/p/168452/GMass/) Reasons for choosing Mailshake Simpler to use and more efficient. Price for your money is good. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. CL Clint L. SEO specialist Marketing and Advertising ### "Great product for outreach campaigns" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 April 6, 2026 I've been using it on and off since 2016 for cold outreach campaigns and it's been the best of the 5-6 other products I've tried during that time. Pros It's very easy to use and the price is lower than the competitors that I've tried over the years. The UI is intuitive and for the past 10 years (on and off) it's always been reliable. Cons I still wish the price was a bit lower, but it's cheaper than the others I've tried, such as SalesHandy and Instantly.ai. Alternatives considered [Saleshandy](https://www.capterra.com/p/177200/SalesHandy/) Reasons for choosing Mailshake The pricing of the competitors was ridiculous. As much as I like MailShake, I still think they're overpriced a bit too, but definitely the lower price of the competition (that I have seen). Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. John A. Senior Digital Marketing Specialist Information Technology and Services ### "Simple & Effective Cold Email Tool with Great Automation" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 31, 2026 Overall, our experience with Mailshake has been really good. It is easy to use and helps us manage our email campaigns without any confusion. Setting up campaigns, adding contacts, and writing emails is simple and does not take much time. The follow-up feature is very helpful, as it sends emails automatically and saves our effort. We also like how we can see the results, such as who opened the email and who replied. This helps us understand what is working and improve our campaigns. The platform works smoothly for most of our needs. Whenever we had questions or needed help, the support team responded well and guided us properly. This made things easier for us. Overall, Mailshake has helped us stay organized and consistent with our email outreach. It is a good tool for teams who want a simple and effective way to reach people. Pros Easy to use interface Quick campaign setup Good automation & follow-ups Helpful performance tracking Most important is SHAKEspeare AI - It really helps in aligning our mail campaign. Cons Minor setup or integration aspects may need technical assistance Apart from this all the features are really working good. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AISHWARYA Y. Senior Digita Marketing Specialist Information Technology and Services ### "BEST OUTREACH PLATFORM" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 March 31, 2026 It is easily the best and most hassle-free outreach platform out there. User-friendly, responsive support team and easy to navigate for even beginners. Highly recommend this underrated email automation platform to all marketers. Pros Ease of use, ability to scale as per business needs, monitoring tools to identify leads - opened and clicked contacts accuracy, great support team Cons Sometimes struggles with volume of sending, otherwise I do not feel any major drawbacks here. It outshines other tools in terms of most other aspects. Switched from [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) Cost concerns and ability to scale outreach activities. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Magic F. Magician Entertainment ### "Helopful Customer Service" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 21, 2026 I generally find the service works brilliantly. I have a level of subscription that works for me and opportunities to upgrade in the future. Recently while dealing with a question about an unrelated matter, Ismael,one of the service team, spotted a potential problem with how I had set up my emails. They highlighted the issue and explained carefully how I could resolve it. Incredible service: spotting issues on my behalf. I’m a very satisfied customer. Pros I find the service meets my needs. There's the opportunity to upgrade in the future if I wish. Vey good customer service. Cons There was a log in issue on their website. I spent a lot of time trying fix why I couldn't sign in. I contacted customer serivce who explained th e problem was at their end. I thonk they shoild have put up a banner on site explainig the issue. To be fair they were aplogetic and see below for what happned next. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. DB Dan B. owner Financial Services ### "Best-in-Class for Email Outreach" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 17, 2026 Simply stated, Mailshake makes it possible for us to conduct our outreach campaign in a way that is manageable and effective. I did a lot of research before signing up for Mailshake. One major reason I decided on this platform is that it’s feature-rich without being so complicated that I would have too much difficulty using it. So far, I haven’t been disappointed—and I’m looking forward to being able to make even better use of the service during the weeks ahead (I know I haven’t yet taken full advantage of everything I could have). Pros One of the best parts of my experience with Mailshake so far is the excellent customer support I've been getting from the company's care team. It's been a tremendous relief knowing that \[sensitive content hidden\] will always respond promptly and conscientiously during business hours. To me, they seem more like good friends than tech support people I don't really know. The platform has many wonderful features. One of my favorites is Office Hours, held at the same time every week (on Wednesday). It's great to be able to drop in to ask your questions, get feedback and listen/learn from other subscribers. Cons There is admittedly a certain learning curve involved with using the platform. Also, it does have its limitations and bugs, though I believe that the company will work toward improving what needs to be improved upon. In addition to that, support is limited to business hours M-F Eastern. It would probably have to be more expensive if that were not the case, so it's an acceptable tradeoff. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AK Abiali K. COO Marketing and Advertising ### "Good for Small Agencies" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 February 18, 2026 It's good but the interface seems oldish, if UI/UX can be made better this is a very nice tool. You can deifinetly go ahead if you;re a small firm Pros That I can do multiple thigns in additions to sending bulk mails, like connecting LinkedIn, tracking the link clicks and framing the next mail as per the link which was clicked Cons Lags alot, the list clean feature is very bugy. High effort when adding prospects that's the only thing which I don't like Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Andrew W. Owner Events Services ### "Great for cold email" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 17, 2026 Great software! I can schedule a ton of cold emails, change templates and phrases automatically. They flag emails likely to bounce, list cleaning, easy scheduling. The AI help bot is super useful for when I can’t figure out a setting - makes it so easy. Recommend!!! Pros The email scheduling is reliable and the software allows you to ensure email deliverability and reduces your spam rate. Cons It takes a few hours to learn and really get right, but once you do it saves to sumch time and is totally worth it Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/164705/Mailshake/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. 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