# Page 2 | Drip Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 2 - Is Drip the right Email Marketing solution for you? Explore 187 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/164933/Drip/reviews

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Drip

4.4 (187)

[View alternatives](https://www.capterra.com/p/164933/Drip/alternatives/)

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Last updated March 13th, 2026

# Page 2 - Reviews of Drip

## Showing most helpful reviews

Showing 26-50 of 187 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

KM

Kortney M.  
Owner  
Luxury Goods & Jewelry  
Used the software for: 1-2 years

### "An expensive but very professional tool"

January 26, 2025

4.0

It was good, the tool helped me learn a lot about how to properly do email marketing.

Pros

Many features, and option. A very comprehensive tool.

Cons

The cost is really high.Worth it because of how complete the tool is, but too much for small business : more made for businesses that generates a high level of sales.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Mailchimp is quite basic. I quickly needed more options.

Review Source

JW

Jesse W.  
Founder  
Religious Institutions  
Used the software for: Less than 6 months

### "The best on the market"

September 20, 2024

5.0

I have been very pleased with Drip, it does exactly what you want in an email to send to your audience

Pros

I love how drip can segment your audience. Everyone knows that's its biggest feature

Cons

I honestly can't think of a single negative besides it costs a lot

Review Source

Mark S.  
Owner | Sales | Project Manager  
  
Used the software for: 1-2 years

### "Drip is the best email/marketing automation software on the planet! I know as I have tested them all"

December 5, 2017

5.0

Drip integrates with just about everything and it is pretty easy to use. The future of marketing from your website is "website personalization" which will create a unique experience for each and every person. Your business also needs to track prospect/customer activity across multiple channels and deliver a customized experience. Nothing makes me leave a website faster than when a website asks me to download something i have already downloaded. The days of one size fits all marketing have come and gone. With Drip, and a few 3rd party apps, I believe you can deliver an online experience like no other that will surely get you noticed and help you stand above your competition.

Pros

Drip is the dream marketing software I was dreaming of back in 2012 when I first started with another expensive email/marketing automation platform. Out of the box, Drip doesn't need 3rd party apps to format data like making sure names are capitalized. I am a marketing automation geek, and Drip allows you to add just about any other type of marketing software layer like surveys, onsite retargeting, send text messages, and even integrate Facebook messenger and Facebook ads just to name a few. (Some 3rd party apps required) Using Drip and a few items I mentioned above, you can passively profile and lead score all of your prospects to see: - which ones are hot (Drip can send an email to your sales team so they make contact), - which ones are still in research mode (send these leads more content to help them make a decision via email, SMS or a Facebook message), - and which ones are just tire kickers. No sense running paid ads to tire kickers, right? You can even personalize your website so that people who downloaded your freebie, don't get asked to download it again. That is powerful! (3rd party app needed) I have moved all of my clients over to Drip from 3 other platforms and we are seeing much better results. If you are considering email & marketing automation automation software for your business, take a good look at Drip. They have a certification program, so you might want to check out graduates to lend you a hand if needed.

Review Source

Steve P.  
Founder  
  
Used the software for: 1-2 years

### "Best email marketing automation software I've used...and I've used A LOT!"

April 4, 2018

5.0

Pros

I've seriously tried it all over the past 5 years. From Campaign Monitor, to Get Response. Infusionsoft to Mailchimp. Convertkit, Active Campaign, and that's just the well-known ones. Some for small stints (think 1 - 3 months) others for longer stints (6 - 12). Drip is the only one that I've been using for well over 12 months and am feeling very comfortable with. Down to why this software is great - simply put, most of it's core functionalities are well thought out and easy to use. But then advanced things can still be done even if you're a novice to marketing automation. Sending drip campaigns, setting up subscribe forms and linking with other software to create automatons, all super easily done. Overall is a really well thought out piece of software, and the easiest to use considering its power.

Cons

Some things are quite tricky to do. For example, you would expect to be able to set a simple trigger link in an email, except that requires setting up a completely separate automation. You can't set triggers to happen at certain times, and it can be a pain to get your email template looking good (plain templates are awesome but sometimes you just want to be able to adjust things to make it more personal). Adding call-to-action buttons to emails is also insanely difficult, simply getting the colors to match your own brand is impossible. But all these are minor gripes in the grand scheme of things!

Review Source

Response from Drip

August 22, 2018

Hi Steve, Everyone here at Drip appreciates the time you took to write us a review! Since your review just a couple of months ago, we have actually launched the Visual Builder for all of your emailing needs! No more trouble adding call-to-action buttons or getting the colors to match your brand. The new Visual Builder allows you to easily build big, beautiful emails outfitted with images and brand styling for when you need to do more showing instead of telling¿ All the formatting. Zero coding. Thanks again, Sam from Drip

VR

Verified Reviewer  
Web Content Manager  
Furniture  
Used the software for: 1-2 years

### "Drip is a lean email marketing automation platform laser-focused on workflows that's great for B2Bs."

January 19, 2018

5.0

We were able to significantly cut costs from our previous ESP by switching to Drip while retaining most of our functionality (only losing landing pages, but Leadpages offers a good alternative that is still affordable at a fraction of the price). We are in the process of moving to a marketing automation suite only because one problem we encountered with Drip was that it was difficult to synchronize data between our legacy platforms.

Pros

Drip has the powerful automation features that you often have to pay thousands of dollars more a year for with marketing suite platforms. If you only need the automated email portion and not all the other features, Drip delivers a streamlined experienced that's designed to cater to B2B users that want to utilize nurture campaigns to cultivate and convert leads. Because of this, creating workflows is incredibly simple and intuitive. The platform also has some interesting features you don't find in many other ESPs, such as being able to check a box to re-send emails using a different subject line to contacts who don't open the first one. It also does not deal with contacts in lists, but rather contacts live in only one instance in the platform and rather than using lists to segment your contacts, you use tags. Some may dislike this approach, but I personally find being able to get away from endless lists to be liberating.

Cons

The platform lacks a WYSIWG editor, and only works with html or plain text. While this may be fine for many users, it might be off-putting for those less tech-savvy users who are used to creating and editing emails inside of their ESP. Also, the platform, in my opinion, is deceptively counter-intuitive despite its simple appearances. As someone who has used several of the popular ESPs on the market (Mail Chimp, Constant Contact, Stampready, etc...) I found the process to create and send emails confusing and had to contact support several times initially. This was rather frustrating because at the time they only offered support via email. I understand that they are trying to expand support to other methods however. I like to call someone if I'm having a problem, so the lack of phone support was a miss for me.

Review Source

Response from Drip

August 22, 2018

Hi there, Thank you so much for taking the time to write us a review. I wanted to let you know of the changes to our email editor since your review. We now offer a Visual Builder which is a really awesome way to showcase what you¿re offering through the power of pictures without messing with any code. Simply point and click to add images, buttons, columns, and more. It¿s a whole new way to brand your emails, showcase your products, and sell more stuff! Thanks again, Sam from Drip

Oliver M.  
Network Administrator  
Management Consulting  
Used the software for: 2+ years

### "True, Choices have consequences. Chosing Drip has turned tables."

September 20, 2023

5.0

Very resourceful and industrious. I look forward to achieving more with Drip. It is an all in one software.

Pros

Drip is a simple tool yet it means the world to me. On the part of it's functionality, Drip is an easy to use software, easy to launch, easy to integrate, easy to train through customization and most importantly, industrious software. It is a user friendly simple software with endless benefits. As a matter of fact, we are not even close to completely exhausting the benefits Drip carries with it. Am determined to achieve more with it.

Cons

Drip has the most helpful help desk. They tackle question thoroughly well in case we have problems. They have handled all our issues.

Review Source

Arika N.  
Manager  
Financial Services  
Used the software for: Less than 6 months

### "Drip: Epitome of excellence"

October 9, 2022

5.0

We have tried using Drip for a little less than a year. We have loved the innovation that Drip bring to the marketing world. Allowing to send personalized emails and get in-depth analytics using their dashboards. They also allow you to create free account with limited accessibility to test the tool. We feel this is a good ROI tool.

Pros

1\. You can send email sequences and understand who opened, clicked, or subscribed to your campaign. 2. You can also get a list of emails who unsubscribed from your campaign 3. You can always add a delay between two email sequence 4. It is possible to send bulk emails using their broadcast feature

Cons

1\. It is not the best when it comes to non-ecommerce category 2. They can help with a cookie to give analytics of people who visited your website 3. Pricing is on a little higher side

Review Source

Response from Drip

November 16, 2022

Hi Arika Thank you so much for your informative review. I'm very glad that you use and enjoy so many features. We strive to deliver as much value as possible and continuously bring more to the table for advertisers, just like you. Look out for more. ���� Best regards, Sebastian from Drip.

Joshua K.  
Director  
Internet  
Used the software for: 1-2 years

### "Automates ALL THE THINGS in my e-commerce business"

October 23, 2018

5.0

Overall, it has been a game changer for our digital products e-commerce business. Instead of just sending out bi-monthly email blasts to all of our audience, we're now able to put people through specific sequences of emails with relative ease. We can then separate people based on their activities and run specific promotions to those groups only. We have a long way to go and are only scratching the surface of what we can do in Drip, but already it has been a huge improvement in the way we handle our email marketing.

Pros

It's very simple create workflows for automating email flow. This has allowed us to completely transform the way we do our email marketing in our digital product e-commerce business. I also like how simple it is to setup a new campaign. Most other tools put you through complicated settings to setup new sequences. In Drip you just see a list of the emails on the campaign and you can quickly and easily adjust the days/timing of when people receive those emails after subscribing to the campaign. There is no over the top process for editing the actual emails and you have a choice between a simple editor (which I like as it gets great engagement) or for more visual promotions you can use the graphical editor which is really just as simple to use.

Cons

I found it better to utilise a third party software like Optinmonster to handle the actual signup forms because I get more flexibility surrounding the design of the popup. That is one area in which I think Drip could improve by offering more control surrounding that popup editing experience.

Review Source

Steve R.  
Digital Producer  
Information Technology and Services  
Used the software for: Less than 6 months

### "Difficult to use - Extremely slow and poor customer service - Dubious pricing model"

June 18, 2020

3.0

Very, very disappointing. I've tried several automated email marketing platforms platforms before Drip and had high hopes for Drip when we made the move over with one of our top client sites. I was actually genuinely excited to implement this system. In retrospect I wish I had stayed with my previous platforms. Even after several months of spending hours and hours reading support articles, raising numerous support tickets, waiting for unacceptably long delays for a response each time, we are still trying to get a basic setup implemented. This is the most frustrated or disappointed I think I have ever been with a technology provider, and I've used a lot of them over the years.

Pros

Very powerful system and integrates easily with Shopify.

Cons

Drip's pricing model is and system design is geared around charging you for people who are "active" in their system even if they are unsubscribed from email marketing and you can't legally email market to them. So you end up with an ever growing list in Drip that you are paying for, but not able to market to. You can implement rules/automations to overcome this, however it is extremely complicated to do and their system will reactivate previously deactivated people when a new orders comes back in from Shopify. So you end up with a tangled web of rules and automations just trying to maintain a reasonable list size of customers who you can actually market to. I don't know, but maybe they have designed their system to be unnecessarily complicated to maximise their revenue by charging for people you can't market to? Support is extremely slow and generally only half answers questions. There seems to be absolutely no regard for customer satisfaction or any assistance to actually onboard customer adequately. I won't be referringing any other client sot use Drip.

Review Source

EP

Eugen P.  
Java Consultant  
E-Learning  
Used the software for: 2+ years

### "State of Drip - post LeadPages acquisition"

November 8, 2018

1.0

Drip used to be great. Really great. I've been with them since the very early days and I never had any problems. Plus, their support was excellent. Unfortunately, after the LeadPages acquisition, things started getting progressively worse. Not right away, but slowly, automation started failing, workflows would get stuck, or simply not fire for no particular reason, etc. And support times got slowly worse until the crazy point we're at today, with support getting back with feedback after more than a week almost each and every time. I never thought I'd be writing a negative review for Drip of all things. But, here I am, planning my migration.

Pros

The automation is top-notch. When it works.

Cons

The automation simply doesn't work all the time. For now particular reason, workflows get stuck, or just don't fire. Tags get applied twice. And support is, well, they're just not there. The support wait-times on my last few issues was litteraly always 8-9 days until the first answer from them.

Review Source

Response from Drip

December 10, 2018

Hello, Eugen, Thanks for putting your trust in Drip these past few years and for taking the time to tell us about your experience. The truth is that we¿ve been growing pretty quickly this past year, and our own growth kind of outgrew our support britches for a little while. That being said, we¿ve been busy expanding our support squad. While support had previously been offered from 9 am ¿ 5 pm, M¿F, we¿re now helping people an extra 20 hours per week from 7 am ¿ 7 pm, M¿F. This has cut our support response time significantly, and our No. 1 aim is to help answer everyone¿s questions well within the 24-hour mark. We don¿t ever want people to feel like they¿ve been left hanging, and we¿re sorry you¿ve felt some pangs as we grow. We haven¿t been seeing any issues on our end in regard to automations working, but we¿re hoping that we¿ll be better able to answer your concerns with our extended support. Thanks again for your review and for riding along with us as we grow.

Paola P.  
Guest Relations  
  
Used the software for: 2+ years

### "Great support team -- but too much need for it!"

February 17, 2018

4.0

Pros

One of my favourite things about drip is the email segmentation tools and tagging. These let me make sure my audience is always on point. Customer support is great, however due to some delays and workflow issues I found myself having the need for them a bit more than I think I should have. To the customer service that is friendly, competent, quick, receptive, and unfailingly helpful (and I've put them to use numerous times with complicated questions) To my ability to step into specific user accounts to fix things simply and quickly at their request.. Drip is uniformly wonderful. You might not know it yet, but THIS is the email service you've been looking for.

Cons

The refreshing of the automations seems like it is not instant, so whenever I am setting something up, and doing tests, there has been some confusion as to whether it is working or not. So sometimes I have to go live with a special list just to test the automation steps which is not very convenient.

Review Source

SB

Shannon B.  
Office + Events Coordinator  
Retail  
Used the software for: 2+ years

### "So Many Features"

June 26, 2023

5.0

Drip has been a great resource for us. From weekly email blasts to tracking what is working to automated workflow, it has been helpful in so many ways. There are also features we haven't even gotten deep into. It is a great product.

Pros

I think one of my favorite parts is the benefits of syncing with our Shopify storefront. We use Drip for many things but most regularly for weekly email blasts. Being able to link directly to our items, with information and pictures is incredible. As well as being able to see our ROI from those emails.

Cons

Some features don't feel extremely intuitive + take some getting used to, but they do have trainings and good support.

Review Source

VR

Verified Reviewer  
Email Marketing Specialist  
Information Technology and Services  
Used the software for: 1-2 years

### "Drip has the most powerful automation to grow your bussiness"

June 26, 2021

4.0

Drip is excellent platform for E-commerce business. We can create landing pages, email templates , sign up forms, workflows all at one place. We can start using drip from $19 per month.

Pros

Drip automation and Workflows are best in the industry. We can download and select pre-built workflows from their library and can edit before going live. We can select any pre-built email template from their library or we can use drag and drop feature to create responsive email templates. The drag and drop feature for creating Email template is excellent.

Cons

The support team takes more time to solve your issue. Drip pricing goes upto $1500 per month. User interface is outdated must be redesign.

Review Source

Arheer G.  
Marketing manager  
Internet  
Used the software for: Less than 6 months

### "Drip is an advanced "All in one Marketing" platform"

October 21, 2022

5.0

We have used Drip as a part of our marketing automation process. The tool worked well and helped us scale marketing to millions of our customers. It is a useful tool for people looking for a 360 marketing platform.

Pros

Drip helps you create workflow automation. For example, you have an e-commerce store and some purchased an online good using your platform then you can easily send an automatic email for feedback of the product. It also has good visualization of month-on-month change in subscribers and people who unsubscribed. You can also check hourly open rates and based on this data set the best time to send email in future.

Cons

It is an expensive tool as compared to other similar products. They can work on more integrations and additional features like their alternatives.

Review Source

Response from Drip

November 16, 2022

Hi Arheer Thank you for your review. We are glad that Drip has helped you on your way to growth. Best regards, Sebastian from Drip

Cliff H.  
CEO  
Education Management  
Used the software for: 2+ years

### "I can't quit Drip!"

October 30, 2018

5.0

I love Drip. We simply have to have another email programme due to certain features that make it worth it for us but we can't do without Drip (even when we try!) because the ease of use for creation and delivery of automated email sequences, which are critical to our educational sales strategy, is second-to-none.

Pros

Drip is hands down the easiest, most intuitive software for us for creating automated email sequences. The templates, along with ease of use, and integrations with all the other platforms and software we use makes it so valuable for us.

Cons

The lack of certain features offered by other platforms, such as tighter integration with Shopify, App, app-based notifications for things like resending non-opens etc mean that we have to double up on some software instead of solely using Drip and that is a major pain.

Review Source

Rick W.  
Emotional Freedom Coach  
Professional Training & Coaching  
Used the software for: 1-2 years

### "Integrations ~ So Powerful"

October 19, 2018

5.0

I ran my own email server with arpReach for many years. It was tiresome and I didn't get all the flexibility much less the tagging and tracking I wanted. With Drip I've got a tool that has helped me engage my coaching clients more intimately (and also clear out people who are simply not engaging, which feels really good and keeps costs down as well).

Pros

My WordPress site has such a mix of different tools, I needed an email marketing engine that would integrate with them all with ease and consistency. I also needed excellent delivery and an easy way to track and target website users based on pages visited and clicks. Drip has been excellent in this, and I have introduced other colleagues to Drip who are equally pleased.

Cons

I wish there was a way to bring new solopreneurs in at an introductory price that was lower. I wish the CRM aspects were stronger. I'd love to be able to have a View of the Customer which was more customizable than the current customer lookup.

Review Source

David C.  
Estudiante universitario  
Primary/Secondary Education  
Used the software for: 6-12 months

### "Mi aportación a Drip"

June 21, 2023

5.0

Gracias a esta herramienta puedo enviar de forma casi automática y automatizada correos que puedo programar para informar a mis colaboradores o afiliados de información importante.

Pros

Drip me da la facilidad de enviar correos a mis afiliados de forma rápida y masiva, ahorrándome tiempo en cada sesión de envio.

Cons

Una opción que pueden implementar es la combinación de dos dominios como gmail y hotmail.

Review Source

Mukesh M.  
M-I-C  
Marketing and Advertising  
Used the software for: 2+ years

### "The ultimate automated email service with a customer support to match. "

October 31, 2018

5.0

Drip serves as a great marketing automation tool combined with CRM for our business.

Pros

The UI is amazing and gives a visual overview of the activity without the need to look at numbers. The automated workflow and the newly added feature of a visual email builder are a treat to the modern marketer. Using Drip for over 3 years now, I have yet to come across an email service that is more of a CRM for small businesses. The chat support is always available and qualified to assist with any challenges if they do arise.

Cons

The limited options for Lead capture forms. The platform has just one form that is designed and since lead capture is what builds the list, having a library of well designed forms would really help.

Review Source

Darryl B.  
Creator  
Religious Institutions  
Used the software for: 2+ years

### "Solid platform with good features"

October 27, 2018

4.0

Pros

Drip offers some great features that surpass regular email, including things like automated resending to people who don't open, lead scoring, automated sequences and much more.

Cons

The color scheme can be a little hard on the eyes, but it is better than when it was first updated earlier this year. I would also like a better way to manage tags, rules and automations as once you have a number it can become tricky to keep track of them. This could be solved by having a "used in" list for tags, or a resources list for automations so you have a quick list of what is used where. This would also make it easy to retire tags and automations without losing customers through gaps.

Review Source

VR

Verified Reviewer  
Chief Technology Officer and Marketing Director  
Retail  
Used the software for: I used a free trial

### "Best In Email Automation"

April 12, 2019

4.0

Drip helped our company get good cart abandonment and welcome series in place in an easy way. The tracking and integration with Shopify was very easy. And we are already generating sales with drip in the first week. We are ready to start tagging and segmentation and will report back on another review when that is completed.

Pros

Hi I am currently setting up Drip and have had about 1 week with it and can give my initial 2 cents. I really like how many things you can do if you are willing to put in time and some effort. The integration is easy with many shopping carts and other apps, and the segmentation is very advanced. It is how these segmentation work together with the Email workflows helps make it easy to craft automated emails at every step of buying process. From ecommerce cart abandonment to sending one off emails , to sending out win back campaigns everything seems like it is possible with Drip. The email editor is easy to use and the templates give you enough to get going. I imagine more people use regular html emails with Drip.

Cons

Drip is a tool and it is how you utilise that tool is what you will get out if it. Drip does not hold your hand and offers everything you need for a successful email marketing but what is there in terms of the editor is fairly basic. It gets the job done but I wish for a more robust features like bringing in product by name into the emails.

Review Source

Edward N.  
Affiliate Marketing Specialist  
Marketing and Advertising  
Used the software for: I used a free trial

### "Elevate Your Engagement Through Automated Emails with Drip"

January 14, 2023

5.0

Drip email marketing is a great way for businesses to maintain relationships with their customers. Drip campaigns are automated emails that are sent to customers over a period of time. The goal of drip email campaigns is to provide customers with valuable content that will help build trust and loyalty in the business in a fast and easy way.

Pros

There are some key qualities that make them stand out from the competition: workflows, rules, and campaigns. Workflows allow marketers to set up automated sequences of emails that are sent when triggered by an event or user action. This helps ensure that customers receive targeted messages at the right times, driving engagement and sales. With easy-to-use visual workflow builders, it’s simple to get started with creating powerful automation sequences in no time. Rules provide businesses with greater control over how they interact with their customers. They can be used to trigger events based on customer behavior such as abandoning a cart or signing up for a newsletter subscription. Campaigns are beneficial because they can be personalized, allowing businesses to tailor emails to best fit the needs of their customer segment. They also enable businesses to nurture leads by sending out timely and relevant emails, allowing them to convert more leads into sales.

Cons

Despite its widespread appeal, it isn’t designed for everyone. Instead, Drip has a steep learning curve and is tailored toward an expert audience.

Review Source

Response from Drip

January 17, 2023

Hi Edward Thank you for your review. We appreciate that! We are happy that you find so many of our features useful. Best regards, Sebastian from Drip

Serge Isidore K.  
Gestion clientèle  
Retail  
Used the software for: Less than 6 months

### "Logiciel de CRM "

July 10, 2023

5.0

Dans l'ensemble, Drip est un meilleur logiciel pour la gestion clientèle. Permettant la promotion et automatisme des e-mails pour bien gérer les prospects . C'est le grand outils que j'ai utilisé jusqu'à présent pour les entreprises de E-commerce. Offres de meilleures fonctionnalités et une grande simplicité d'utilisation. Je le recommande

Pros

Drip est un meilleur logiciel de CRM apportant plus d'aide aux e-commerçants dans la gestion clientèleTrès facile à utiliser et puissant dans la spécialité de marketing et la vente . Je le recommande

Cons

J'ai aimé les fonctionnalités de Drip et je l'apprécie beaucoup . Je le recommande

Review Source

Becky D.  
Consultant Owner  
Marketing and Advertising  
Used the software for: 2+ years

### "Automation and customization are easy with Drip"

October 19, 2018

5.0

I've been using Drip to nurture customers, bring old customers back to my funnels, segment to new funnels, and growing my businesses, as well as those of my clients. I've tried Drip's competitors, and yet I stay with Drip, and continue to put more of my business into their capable software. Well worth the cost and I highly recommend them!

Pros

The visual workflow builder for automation. This makes it easy to walk through your funnels and make sure all the steps are there and make sense for both your business rules and the customer experience. I'm also a fan of being able to use liquid statements to customize content and functionality. This saves a ton of steps in workflows and allows for personalization, helping you convert better.

Cons

The subscriber profile is presented as a timeline. I would be much better served if subscribers were given a better visual presentation, more like a CRM would provide, in addition to the timeline.

Review Source

Jeremy C.  
Creative Director  
Marketing and Advertising  
Used the software for: 6-12 months

### "A day to learn. A lifetime to master."

October 28, 2018

5.0

Overall, the whole thing has been great: cost, customer support, and the general system.

Pros

I love that Drip is simple enough for someone with no marketing automation experience to pick up and use pretty easily. But that, once that initial hurdle is conquered, there are incredibly advanced features, as well. I have barely scratched the surface of what it can do, but I know that it'll be quite a long time until I figure it out all. However, along the way, I'll have exactly what I need to do the basics, and don't need to hire someone to do it for me.

Cons

The analytics take a bit to dig into, sometimes. They're on so many screens, so it's hard to decipher some of the more insightful information. Also, the workflows aren't always the most intuitive things, but simple tutorials are helping with that. It's better than most other systems.

Review Source

LT

Lucas T.  
CEO  
Marketing and Advertising  
Used the software for: 2+ years

### "ok, but looks like it has no UI updates or improvements in the last 2 years"

November 25, 2022

4.0

it's been a good two years, the tool is very reliable, but it's just not worth the price compared to the competition. it is slower, difficult to handle and to create automations.

Pros

reliable, good segmentations and data processing possibilities.

Cons

too expensive, UI not so good, constantly slow.

Switched from

[Gist](https://www.capterra.com/p/188710/Gist/)

at the time I needed a more reliable tool and it was the right decision

Review Source

Response from Drip

December 23, 2022

Hi Lucas I'm glad you've had two good years with Drip and find it very reliable. The UI is a focus area for us. Most find it really good. But we are always open to hearing constructive feedback from customers - thank you for that, Lucas. I wish you Happy Holidays. Best regards, Sebastian from Drip.

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