# Poptin Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Poptin Software - reviews, pricing plans, popular comparisons to other Lead Generation products and more. Source: https://www.capterra.com/p/165478/Poptin --- # Poptin Software Review 2026: Features, Integrations, Pros & Cons Last updated on June 22, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Poptin ## What is Poptin? Poptin is an all-in-one email marketing automation & conversion optimization platform designed to help businesses attract, engage, and convert more customers. With Poptin, businesses can grow their audience, capture leads, nurture subscriber relationships, and increase revenue through powerful yet easy-to-use tools, including email campaigns, automated customer journeys, website popups, embedded forms, audience segmentation, and personalized offers. Whether you're running an ecommerce store, SaaS company, agency, or online business, Poptin helps you turn website visitors into subscribers, subscribers into customers, and customers into loyal advocates - all from a single platform. ## What is Poptin used for? [Lead Capture](https://www.capterra.com/lead-capture-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Lead Generation](https://www.capterra.com/lead-generation-software/) Recognitions Shortlist Top alternative Featured Overall rating Based on 346 user reviews Reviews sentiment Positive 98% Neutral 1% Negative 0% Starting price $25 Flat Rate, Per Month Free trial available Includes Free Version Capterra Shortlist charts the highest-rated and most popular products... - Lead Capture / 2025 - Lead Generation / 2025 Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Poptin?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.poptin.com/&name=Poptin) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Poptin 4.8 (346) VS. [4.5 (6,241)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting Price $25 Flat Rate, Per Month Starting Price $15 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.8 (345) Ease Of Use 4.3 (528) Value For Money 4.7 (291) Value For Money 4.2 (514) Customer Service 4.9 (289) Customer Service 4.4 (512) ## Poptin alternatives [4.5 (563)](https://www.capterra.com/p/207295/Seamless-AI/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/) Starting price $16.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars Highest Rated [4.7 (971)](https://www.capterra.com/p/137289/Typeform/reviews/) Starting price $39.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [4.2 (997)](https://www.capterra.com/p/113540/Bitrix24/reviews/) Starting price $69.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 82% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/165478/Poptin/alternatives/) ## FAQs about Poptin Overview ### What problems does Poptin solve? Poptin solves low website conversion, missed lead-capture opportunities, and slow campaign deployment by letting marketers, ecommerce teams, agencies, and small businesses quickly launch targeted popups, forms, and announcements without coding. It helps teams track impressions and conversions, optimize messaging with analytics, and connect leads to email and CRM tools faster. Answer based on 262 reviews Overview ### Which roles and teams benefit most from Poptin? Poptin is most used by business owners, founders, and CEOs, along with marketing managers, digital marketers, and growth teams. These roles use it to capture leads, grow email lists, reduce cart abandonment, and improve website conversions through popups, forms, and targeted campaign optimization without heavy technical involvement. Answer based on 346 reviews Overview ### What company size and industries is Poptin built for? Poptin is designed for marketers and website owners, with small businesses making up 94% of reviewers and Marketing and Advertising leading at 16%. It also serves eCommerce, digital agencies, travel, education, healthcare, online marketplaces, recruitment, legal services, and financial advisors, with additional reviewer presence in Retail at 6% and E-Learning at 5%. Answer based on 346 reviews Features and Usability ### What are the key features of Poptin? Poptin includes core lead capture features like popups, web forms, and landing pages, plus a drag-and-drop editor with customizable templates. Differentiating features include exit-intent and URL-based triggers, audience targeting and geotargeting, A/B testing, conversion analytics, autoresponders, and third-party integrations for email marketing and CRM workflows. Answer based on 126 reviews Pricing ### How much does it cost and what fees or limitations are included? Poptin starts at $25/month for the Basic plan, with a free version and free trial also available. Basic includes 1 domain and 10,000 monthly visitors; Pro is 59/month for 4 domains and 50,000 visitors; Agency starts at 119/month. Reviewers call the free tier useful, but some find paid plans pricey as domains and visitor limits increase. Answer based on 76 reviews Integrations ### Which third-party tools and platforms does Poptin integrate with? Poptin integrates with WordPress, Mailchimp, Brevo, Zapier, Squarespace, Thinkific, Wix, and Zoho CRM. Reviewer mentions confirm website builders, email marketing, automation, and CRM connections, while the catalog indicates broader coverage with more than 90 integrations across marketing, ecommerce, and content management tools. Answer based on 105 reviews Getting Started and Support ### What training and onboarding options does Poptin offer? Poptin provides live online training, documentation, and videos to help teams get started. Live online sessions support guided setup and direct instruction, documentation offers written reference material for self-paced review, and videos provide visual walkthroughs of product features and setup steps. Answer based on 5 reviews Getting Started and Support ### What customer support options does Poptin offer, and how do users rate the experience? Poptin offers email/help desk, a knowledge base, and chat. Users generally describe support as fast, helpful, and professional, with many saying issues are resolved quickly and communication is clear. Some mention occasional delays, especially across time zones or weekends, and a few note waiting when chat is unavailable. Answer based on 118 reviews Popups ### How good is Poptin for creating website popups? Poptin makes website popup creation quick and approachable for marketing teams, small businesses, and nontechnical staff. It offers flexible templates, detailed targeting rules, branding options, and useful analytics, while some users mention editor glitches, limited free designs, and occasional issues with mobile exit intent or custom visual placement. Answer based on 126 reviews ## Who uses Poptin? Based on Capterra reviews from the past 3 years Talk to a software expert to get a free software list tailored to your business needs Company size Based on 127 reviews 100% 75% 50% 25% Smallbusiness Midsizebusinesses Enterprise Top job functions Based on 127 reviews Marketing 24% Marketing 24% Administrative 19% Creative & Design 15% Entrepreneurs/ Owners 11% Others 31% Top industries Based on 127 reviews Marketing and Advertising 28% E-Learning 25% Retail 22% Consumer Goods 14% Other 11% ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Lead Capture 4.8 (61) 65.57% of 61 reviewers that rated this feature as important or highly important Automatically identify and save contact information of potential customers Landing Pages/Web Forms 4.8 (52) 57.69% of 52 reviewers that rated this feature as important or highly important Create landing pages or online forms designed to capture new leads and prospects Data Import/Export 4.7 (49) 48.98% of 49 reviewers that rated this feature as important or highly important Import and export data to and from software applications Contact Database 4.7 (44) 52.27% of 44 reviewers that rated this feature as important or highly important Centralized database of stakeholders and their contact information such as names, address, phone number etc. Customizable Branding 4.7 (35) 65.71% of 35 reviewers that rated this feature as important or highly important Add customized logos and colors to align with company branding Online Forms 4.5 (35) 68.57% of 35 reviewers that rated this feature as important or highly important Create new forms and/or use ready-made online form templates Poptin 67 features Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Dashboard to view the status of ongoing processes, identify current incidents and track past activities Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Application programming interface that allows for integration with other systems/databases Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention Automatic update of information / software Create and automatically send premade copy in response to customer messages Track and interpret campaign performance metrics Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Centralized database of stakeholders and their contact information such as names, address, phone number etc. Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases) Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Add customized logos and colors to align with company branding Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.) Customize data fields to support various needs and use cases Customize contracts and forms to collect specific information Pre-designed layouts that can be customized to match preferences and requirements Assembly of graphs and charts for visualizing and tracking statistics/metrics Import and export data to and from software applications Collaborate on creating a product by sharing and adjusting designs through a shared portal Assemble applications and processes by dragging over and arranging pre-built components Send automated marketing emails based on user actions over a predetermined period Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience Manage, store and organize emails within the system or via third-party apps Create and send email blasts/campaigns Pre-made examples and templates for emails Track delivered, received, and opened emails Tracks metrics that provide insight into how a user interacts with any interface or product Predefined actions automatically performed on the occurance of specific events Adds a customizable form to the landing page, usually for the purposes of lead generation Store, manage and track all forms in a centralized location Geographic location of visitors determines behavior of the software Create landing pages or online forms designed to capture new leads and prospects Automatically identify and save contact information of potential customers Manage the process of attracting and converting business prospects into leads Store information about leads or contacts and track, manage and nurture them throughout the sales process Real-time alerts or notifications that inform teams about new leads or prospects Engage with a lead throughout the sales process by actively providing information Divide leads into buckets based on predefined criteria and routing rules Automate workflows and trigger campaigns based on customer actions Access software remotely via mobile devices Manage multiple campaigns in one system Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Create many versions of emails, forms, or actions and gauge which is most effective Drag and drop/visual interfaces that allow non-tech users to build without writing code Create new forms and/or use ready-made online form templates Pre-defined templates within a library for common cases such as contracts, websites, emails, and more Preview materials before finalizing projects Receive data and information in real time Notifications that are delivered to users as soon as an event occurs Receive system updates as soon as any changes are made Collection, analysis, and representation of numerical data and generation of reports to understand various patterns View and track pertinent metrics to find patterns and gain insights from data Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Search and filter data across systems to locate required information by entering keywords or certain criteria Group leads or contacts based on their specific characteristics Create and manage surveys Create, save, and re-purpose templates for emails, forms, etc. Set up connections to third-party platforms to improve business processes Track visitors and purpose of visits Web form that allows users to enter data that is sent and processed for different reasons Track and analyze information regarding website visitors Options for publishing a website/landing page online, whether through a publishing site plugin, the user's site, or a subdomain Monitor activity of individuals who visit your website using cookies An extended application or connector that enables users to perform additional services with their current set of tools What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface Get Advice We can help you find the software with the features you need. Features 4.8 (345) 4.8 Based on 345 reviews ## Pricing Value for money 4.7 (291) Free Trial Free Version [View pricing plan details](https://www.capterra.com/p/165478/Poptin/pricing/) Free $0.00 It includes: - 1000 Visitors / Mo - 1 Domain - Chat & Email Support - Unlimited Poptins Basic $25.00 Flat Rate,Per Month It includes: - 10000 Visitors / Mo - 1000 Autoresponders - 1 Domain - Chat & Email Support - Unbranded - Unlimited Poptins Pro $59.00 Flat Rate,Per Month It includes: - 4 Domains - 50000 Visitors / Mo - 5000 Autoresponders - Chat & Email Support - Unbranded - Unlimited Poptins Agency $119.00 Other,Per Month It includes: - 200000 Autoresponders - Manage Accounts - Manage Users - Premium Support - Unbranded - Unlimited Domains - Unlimited Poptins Growth $19.00 Usage Based,Per Month It includes: - 500 Active Contacts - Unlimited Emails - Segments - Email Campaigns - Email Automations - 5,000 Visitors / Mo - Unlimited Domains - Unlimited Poptins - Unbranded - Manage Accounts - Manage Users - Premium Support Value for money 4.7 (291) 4.7 Based on 291 reviews ## Integrations [ Slack](https://www.capterra.com/p/135003/Slack/)[ Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[ WordPress](https://www.capterra.com/p/131687/WordPress/)[ Wix](https://www.capterra.com/p/169007/Wix/)[ Shopify](https://www.capterra.com/p/83891/Shopify/)[ HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[ Brevo](https://www.capterra.com/p/132996/brevo/)[ Squarespace](https://www.capterra.com/p/143461/Squarespace/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.9 (289) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.9 (289) 4.9 Based on 289 reviews ## User reviews Overall rating 4.8 Based on 346 reviews Filter by rating 5(301) 4(39) 3(5) 2(0) 1(1) Mentioned topic Sorted by most recent JH Jeff H. eCommerce Manager Automotive ### "Beats the other pop-up apps for us & for less" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 20, 2026 Great! Saving money and getting responsive Support. Their app was easy to get going and is easy to learn how to make good looking marketing pop-ups. Pros They provide core pop-up functions for a fraction of the cost of other apps on Big Commerce. And they are adding more templates. Plus their support is very responsive. Cons They are new, so they don't have a huge catalog of templates, but you can always ask support for out of the box thinking. Switched from [Justuno](https://www.capterra.com/p/224090/Justuno/) Price was much less - we do not use $300 worth of this servic a month. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. TH Tom H. Managing Director Health, Wellness and Fitness ### "Easy to use with great support" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 April 29, 2026 It is very intuitive to use. It only took me 10 minutes to get my first pop-up created and live on our website. The templates are easy to customise and I liked that I could upload our brands fonts. The dashboard is clear and give instant conversion stats, which we sanity checked against our other reporting tools and they are 100% accurate. I had an issue which required assistance and found the customer service to be perfect. They went above and beyond and even had their development team do a quick bit of work on my coding. Pros I liked how easy it was to set up my account, create a pop-up and get it into production on our website. The whole process was seamless. Cons If I'm being honest, there are a couple of bugs on the design studio, such as fonts reverting back to the default Poppins when you do things like make edits to the text, but it's not a big deal. It could do with a couple of other design tools, like easily selecting to align all objects and/or centre everything. It would also be nice to be able to see things like the spacing between objects so you can distribute evenly. It can be a bit fiddly and I found myself having to lurch over to my screen to try and visually see as the display screen is small with no measurement guides. Alternatives considered [ConvertFlow](https://www.capterra.com/p/177694/ConvertFlow/) [Popupsmart](https://www.capterra.com/p/199070/Popupsmart/) [Wisepops](https://www.capterra.com/p/158048/Wisepops/) [OptinMonster](https://www.capterra.com/p/174381/OptinMonster/) Reasons for choosing Poptin Affordable pricing combined with the features we required. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Jonathan W. VP Growth Computer Software ### "Never miss a chance to engage with your website visitors." 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 April 24, 2026 Simple, efficient, delivers great value for money. Also, the fact that you have multiple domains allow you to work around your dedicated landing pages and again re-engage with that audience as well. Pros Definitely a very simple tool to use that provides great value as you can interact with your website visitors. The drag and drop experience is really smooth. Cons I personally got a little bit lost sometimes in the analytics understanding, but thanks of Osama, this goes very smoothly now. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. YH Yaron H. WA Online Media ### "positive experience" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 March 24, 2026 My overall experience with Poptin has been great. It is easy to use and helps boost conversions. I recommend Pros Quite Easy to understand and flexible, making it a great choice for teams of all users and skill levels. Cons Sometimes the documentation is not clear enough, which can make it harder to get started quickly enough. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RH Rob H. e-Commerce Manager Construction ### "Great Service from the Chat Team" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 March 9, 2026 They have helped us remedy an issue with traffic that allowed us to keep our functionality with no questions asked. Pros Ease of use is amazing. The layout and code snippet is so easy to use with your website. This makes utilizing pops a breeze and I highly recommend Poptin. Cons Webpage count, although this is probably the way we are using it. They helped the way it is calculated, and it became a non-issue without any questions asked. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Crystal R. Marketing and Campaign Lead Non-Profit Organization Management ### "Great for our mid-sized non-profit!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 January 21, 2026 Our experience with Poptin has been extremely positive. It’s become a valuable tool for growing and managing our email database, and the insights we get from the analytics have strengthened our digital strategy. The platform is reliable, easy to navigate, and has delivered real results for us. We’d confidently recommend Poptin to organisations looking to improve lead capture and conversion. Pros Poptin has been incredibly easy to use from day one. The setup process was straightforward and quick, and we were able to install it on our website without any issues. We use Poptin to track and convert leads into our email database, and it’s made a noticeable difference in how effectively we capture and understand audience engagement. We especially love the analytics and reporting features. Having clear, accessible data on impressions, conversions and performance has helped us make more informed decisions about our campaigns and optimise our messaging. The platform strikes a great balance between being powerful and intuitive, which is ideal for a busy team. Cons There are so many features and customisation options that it can take a bit of time to explore everything, but this is more a reflection of how much functionality the platform offers rather than a drawback. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RB Rachael B. digital marketer Marketing and Advertising ### "An Easy, Powerful Tool That Delivers Real Results" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 14, 2026 My overall experience with Poptin has been extremely positive. It has helped improve engagement and conversions quickly and efficiently. The platform is reliable, well-designed, and supported by a responsive and helpful team. Poptin feels like a tool that was built with real marketers and business owners in mind, and it delivers consistent value. Pros What I liked most about Poptin is how incredibly easy it is to use while still being very powerful. Creating popups, forms, and lead capture elements is fast and intuitive, even without technical skills. The targeting and trigger options are excellent, allowing you to show the right message to the right audience at the right time. It integrates smoothly with other tools, and the templates look professional and convert well. Cons Honestly, there’s very little to dislike. If I had to mention something, it would be that there are so many features available that it takes a short time to explore them all—but that’s more a sign of how feature-rich the platform is rather than a drawback. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Michelle V. Business Development Director Management Consulting ### "Highly Recommend Poptin!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 13, 2026 My experience has been fantastic. Any help that I've needed, they've responded promptly. Highly Recommend! Pros I love Poptin! Very easy to use and very effective. Their customer service team is wonderful and has been very efficient with helping with everything I have questions on. They have gone above and beyond. Cons Nothing, everything works great! I don't have anything bad to say about this platform, only very good things! Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Giovanni B. developer Arts and Crafts ### "Great support and easy of use." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 January 8, 2026 We decide to use Poptin to replace our own tool (developed in-house) and the migration was easy and without trouble (even if we expected something more as templates). Pros the easy of use for popup and a great support. Any doubts or trouble receive the right attention and solved in minutes Cons We would like to have more options for gamefy or - at least - have some more option to personalize this kind of popups. For example could be great to have different version for the wheel of fortune. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. MS Michael S. Owner Retail ### "My experience with Poptin" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 28, 2025 Very please with this great WP plugin. It delivers exactly what it says it will. I have use it on a few websites and it has always been reliable Pros Ease of use and variety of options. Straight forward downing of plugin with very easy setup on my website. Cons I really have not experienced any negative (cons) to write about at this time. I will continue to use. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/165478/Poptin/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. 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