---
title: "Website Visitor Tracking Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Website Visitor Tracking Software - reviews, pricing plans, popular comparisons to other Lead Management products and more."
source_url: "https://www.capterra.com/p/165963/Website-Visitor-Tracking-Software/"
page_type: "product"
language: "en"
---

# 

 Website Visitor Tracking Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on August 26, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Website Visitor Tracking Software

## What is Website Visitor Tracking Software?

Clickback WEB is a website visitor tracking software which helps B2B marketing and sales teams grow their leads by helping them identify the companies that have visited your website but didn't contact you. We also provide you with the contact details of decision-makers at those companies for your sales team to reach out to and connect with (before your competitors do).

## What is Website Visitor Tracking Software used for?

[Lead Management](https://www.capterra.com/lead-management-software/)[Web Analytics](https://www.capterra.com/web-analytics-software/)[Lead Generation](https://www.capterra.com/lead-generation-software/)

Top alternative

Featured

Overall rating

Based on 1 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

CA$350

Flat Rate, Per Month

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Website Visitor Tracking Software?[Manage this product listing](https://www.g2.com/products/clickback-web/claim_requests/new?auto=true)

## Website Visitor Tracking Software Overview

Updated August 2026

AI summary

Website Visitor Tracking Software enables businesses of all sizes to monitor and analyze website visitor activity, supporting lead generation and management processes. It offers features such as campaign management, lead capture, interaction tracking, and pipeline management, with additional tools for prospecting and source tracking. Delivered via cloud or web-based deployment, it aids in segmenting, qualifying, and nurturing potential leads.

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Website Visitor Tracking Software

4.0 (1)

VS.

[4.7 (267)](https://www.capterra.com/p/150695/Lucky-Orange/reviews/)

Starting Price

CA$350

Flat Rate, Per Month

Starting Price

$39

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.0 (1)

Ease Of Use

4.6 (258)

Value For Money

0.0 (0)

Value For Money

4.6 (204)

Customer Service

5.0 (1)

Customer Service

4.7 (200)

## Website Visitor Tracking Software alternatives

[4.5 (55)](https://www.capterra.com/p/151231/Xtremepush/reviews/)

Starting price

$250.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.6 (6,117)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

Highest Rated

[4.7 (466)](https://www.capterra.com/p/245800/Monday-CRM/reviews/)

Starting price

$12.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Similarweb](https://www.capterra.com/p/148472/SimilarWeb-Pro/)

[4.6 (261)](https://www.capterra.com/p/148472/SimilarWeb-Pro/reviews/)

Starting price

$125.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/148472/SimilarWeb-Pro/)

## FAQs about Website Visitor Tracking Software

Overview

### What company size and specific industries is Website Visitor Tracking Software built for?

Website Visitor Tracking Software is designed for mid-sized to enterprise B2B companies, especially marketing and sales teams with three or more people. It is typically suited to organizations whose websites receive about 5,000 or more visits, where tracking visitors supports lead identification and account-based follow-up.

Features and Usability

### What are the key features of Website Visitor Tracking Software?

Website Visitor Tracking Software includes visitor tracking and lead generation, plus lead capture, lead qualification, and lead nurturing for sales follow-up. It also offers interaction tracking, pageview tracking, time on site tracking, source tracking, referral tracking, site search tracking, campaign management, contact database, and data import/export.

Getting Started and Support

### What training and onboarding options does Website Visitor Tracking Software offer?

Website Visitor Tracking Software provides in person training, webinars, and documentation to help teams get started. In person sessions support direct guidance, webinars offer live online instruction, and documentation gives written reference material for setup, feature review, and ongoing use.

Getting Started and Support

### What customer support options does Website Visitor Tracking Software offer?

Website Visitor Tracking Software provides chat support. With no reviewer feedback available on support experiences, its help quality, response speed, and issue resolution cannot be described from user sentiment. The listed support channel is limited to chat, so users seeking assistance would rely on that option for questions and troubleshooting.

## Features

AI summary

Based on 5,388 Lead Management reviews

Capterra data shows that buyers of lead management software rank the following features as their top priorities:

-   **Contact Management** (**44%** of reviewers rated this feature as critical)
-   **CRM** (**47%**)
-   **Lead Capture** (**42%**)

Website Visitor Tracking Software supports **Lead Capture**, helping teams collect prospect information and turn website activity into sales opportunities. However, it does not include **Contact Management** or **CRM**. Instead, it offers **Pipeline Management** (**38%**) and **Interaction Tracking** (**36%**), which give teams visibility into deal progress and buyer touchpoints, allowing businesses to follow up more effectively and manage leads with better context.

Campaign Management

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Contact Database

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Data Import/Export

Import and export data to and from software applications

Interaction Tracking

Track interaction history by documenting conversations for contacts

Lead Capture

Automatically identify and save contact information of potential customers

Lead Distribution

Route and distribute your leads to third party buyers

Website Visitor Tracking Software 16 features

### All Features
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc.
- Data Import/Export: Import and export data to and from software applications
- Interaction Tracking: Track interaction history by documenting conversations for contacts
- Lead Capture: Automatically identify and save contact information of potential customers
- Lead Distribution: Route and distribute your leads to third party buyers
- Lead Generation: Manage the process of attracting and converting business prospects into leads
- Lead Nurturing: Engage with a lead throughout the sales process by actively providing information
- Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors
- Lead Segmentation: Divide leads into buckets based on predefined criteria and routing rules
- Lead Verification/Validation: Ensure the authenticity of each lead by verifying their information, eliminating duplicate leads/contacts, etc.
- Pipeline Management: Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc.
- Prospecting Tools: Tools designed to streamline the process of lead generation and management for sales teams
- Referral Tracking: Log and store the source of contacts/leads
- Time on Site Tracking: Track the amount of time users spend on websites
- Visitor Tracking: Track visitors and purpose of visits

---

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Features

3.0 (1)

3.0

Based on 1 reviews

## Pricing

Free Trial

Basic

CA$350.00

Flat Rate,Per Month

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## Support, customer service and training options

Customer Service

5.0 (1)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (1)

5.0

Based on 1 reviews

## User reviews

Overall rating

4.0

Based on 1 reviews

Filter by rating

5(0)

4(1)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

SS

Sujith S.

Jr. Marketing Analyst

Information Technology and Services

### "A must try tool"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

August 20, 2020

Pros

I am associated with digital marketing team at ThinkPalm Technologies, and have been using the ClickBack WEB for a long time to track the nature of website traffic. The tool aided us to identify companies who visits our website, and from which industry. With the help of detailed reporting tool, we were able to track the average time spent by each visitors on individual pages. This helped us understand our top performing pages and also pages that did not perform well. ClickBack WEB also facilitates the export of the data of website visitors, and their contact details too. Needless to mention about their customer support. The replies and support from their end are spot-on.

Cons

On the other hand, sometimes the tool doesn't respond properly, especially in the case of the scoring system. Sometimes we felt the visitors data isn't accurate, as they do not show all the companies visited except for the ones they have in their database. And on the cost side, it is a bit expensive

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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