--- title: "Clickback Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Clickback Software - reviews, pricing plans, popular comparisons to other Sales Engagement Platform products and more." source_url: "https://www.capterra.com/p/165964/Email-Lead-Generation/" page_type: "product" language: "en" --- # Clickback Software Review 2026: Features, Integrations, Pros & Cons Last updated on September 23, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Clickback ## What is Clickback? Clickback is a B2B email lead generation software designed for accelerated growth. Our powerful solution lets marketers email their purchased or cold list of B2B contacts, turning them into warm, opted-in leads. Interested in scaling your B2B leads? Sign up for a free 1-on-1 demo today and see how Clickback can fit into your tech stack. ## What is Clickback used for? [Email Marketing](https://www.capterra.com/email-marketing-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Sales Engagement Platform](https://www.capterra.com/sales-engagement-platform-software/) Overall rating Based on 12 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price CA$190 Flat Rate, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Clickback?[Manage this product listing](https://www.g2.com/products/clickback/claim_requests/new?auto=true) ## Clickback Overview Updated September 2026 AI summary Clickback provides small businesses with cloud-based tools for email marketing and marketing automation, supporting activities like contact and list management, subscriber engagement, and campaign analysis. Core capabilities include A/B testing, mobile optimization, and a WYSIWYG editor, while optional features such as drip campaigns, dynamic content, and ROI tracking offer additional ways to refine and measure outreach efforts. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Clickback 4.5 (12) VS. [### Gmail](https://www.capterra.com/p/202338/Gmail/) [4.8 (13,559)](https://www.capterra.com/p/202338/Gmail/reviews/) Starting Price CA$190 Flat Rate, Per Month Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.4 (12) Ease Of Use 4.8 (13,495) Value For Money 4.4 (11) Value For Money 4.8 (10,234) Customer Service 4.5 (11) Customer Service 4.4 (10,023) ## Clickback alternatives [Brevo Marketing Platform](https://www.capterra.com/p/132996/brevo/) [4.6 (3,521)](https://www.capterra.com/p/132996/brevo/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/132996/brevo/) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) [4.6 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) Starting price $15.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/79367/ActiveCampaign/) [MailerLite](https://www.capterra.com/p/136603/MailerLite/) [4.7 (2,324)](https://www.capterra.com/p/136603/MailerLite/reviews/) Starting price $12.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/136603/MailerLite/) [Systeme.io](https://www.capterra.com/p/198994/Systeme/) [4.8 (2,129)](https://www.capterra.com/p/198994/Systeme/reviews/) Starting price $17.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/198994/Systeme/) [View all alternatives](https://www.capterra.com/p/165964/Email-Lead-Generation/alternatives/) ## FAQs about Clickback Overview ### Which roles and teams benefit most from Clickback? Clickback is most used by business owners, CEOs, presidents, and partners who want a simple way to drive outreach and generate leads. Marketing leaders, account managers, and client-facing teams use it to manage campaigns, improve engagement, and support business development, while technical contributors help integrate and optimize execution. Answer based on 12 reviews Overview ### What company size and industries is Clickback built for? Clickback is built for marketing and sales teams at mid- to enterprise-sized B2B companies, but reviewer usage comes entirely from small businesses at 100%. It appears most common in Insurance at 25%, followed by Marketing and Advertising at 17% and Automotive at 8%, primarily for email marketing. Answer based on 12 reviews Features and Usability ### What are the key features of Clickback? Clickback includes CRM, email marketing, lead generation, and marketing automation as its core features. It also offers contact management, list management, segmentation, and subscriber management, plus drip campaigns, dynamic content, template management, and a WYSIWYG editor. Reporting/analytics, ROI tracking, A/B testing, and CAN-SPAM compliance are also included. Getting Started and Support ### What training and onboarding options does Clickback offer? Clickback provides in person training, live online sessions, webinars, and documentation to help teams get started. In person training supports direct instruction, live online sessions allow guided setup remotely, webinars cover group learning, and documentation offers written reference material for self-paced review. Getting Started and Support ### What customer support options does Clickback offer? Clickback provides Email/Help Desk, Phone Support, and Chat. Support users can contact the team through these channels for assistance with setup and product issues. No reviewer feedback is available here to describe response times, helpfulness, or common frustrations with support. ## Features AI summary Based on 20,574 Sales Engagement Platform reviews Capterra data shows that buyers of Email Marketing software rank the following features as their top priorities: - **Email Campaign Management** (**50%** of reviewers rated this feature as critical) - **Campaign Scheduling** (**45%**) - **Contact Management** (**40%**) Clickback includes **Contact Management**, which gives teams a clear way to organize subscriber data and maintain accurate audience records. However, it does not offer **Email Campaign Management** or **Campaign Scheduling**. Instead, it provides other relevant features such as **Mobile Optimization** (**42%**) and **List Management** (**37%**), helping businesses improve how emails appear on mobile devices and keep subscriber segments organized for more targeted outreach. Contact Management 4.2 (5) 40.00% of 5 reviewers that rated this feature as important or highly important Manage, organize, and store contact information Mobile Optimization 5.0 (3) 0.00% of 3 reviewers that rated this feature as important or highly important Optimize content to ensure it is easily accessible for mobile users List Management 4.8 (6) 33.33% of 6 reviewers that rated this feature as important or highly important Manage contacts across multiple mailing lists CAN-SPAM Compliance 4.8 (5) 40.00% of 5 reviewers that rated this feature as important or highly important Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act Reporting/Analytics 4.6 (5) 0.00% of 5 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data ROI Tracking 3.8 (4) 25.00% of 4 reviewers that rated this feature as important or highly important Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Clickback 20 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - CAN-SPAM Compliance: Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act - Contact Management: Manage, organize, and store contact information - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period - Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience - Email Marketing: Create and send email blasts/campaigns - Image Library: Store and manage images - Lead Generation: Manage the process of attracting and converting business prospects into leads - Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors - List Management: Manage contacts across multiple mailing lists - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Mobile Optimization: Optimize content to ensure it is easily accessible for mobile users - Multivariate Testing: Create many versions of emails, forms, or actions and gauge which is most effective - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Segmentation: Group leads or contacts based on their specific characteristics - Subscriber Management: Add or remove subscribers from mailing lists - Template Management: Create, save, and re-purpose templates for emails, forms, etc. - WYSIWYG Editor: What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface --- Get Advice We can help you find the software with the features you need. Features 4.4 (12) 4.4 Based on 12 reviews ## Pricing Value for money 4.4 (11) Free Trial Basic CA$190.00 Flat Rate,Per Month Value for money 4.4 (11) 4.4 Based on 11 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.5 (11) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.5 (11) 4.5 Based on 11 reviews ## User reviews Overall rating 4.5 Based on 12 reviews Filter by rating 5(10) 4(0) 3(1) 2(0) 1(1) Mentioned topic Sorted by most recent AR Alfred R. owner Hospital & Health Care ### "Charges continued after cancellation" 3.0 Overall Rating 3.0 3.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 2.0 2.0 Likelihood to Recommend 0/10 August 6, 2026 Poor. Would not use again because the continued charging after the account was closed. I think it is done purposely. Pros The cold email management. It helps with composing emails that avoided going to junk or spam folders. Cons Continued charges after cancellation. Cancelled twice and continued to charge me. The amount was not insignificant. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JS John S. CEO Non-Profit Organization Management ### "They called me a spammer!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 10/10 May 6, 2024 Pros I had no idea how much damage I was doing to our brand by "assuming" I was emailing correctly. Turns out I was spamming without even knowing! Clickback got us back on track and we are no longer flagged as spammers. Thank you!!! Cons Can't think of anything negative with my experience with Clickback Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor May 9, 2024 Thank you, John. We're glad that we could help! MD Mike D. Designer and Developer Marketing and Advertising ### "A great email marketing software" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 May 1, 2024 My experience was great and the results were constantly good from our campaigns. Pros The ability to send to lists of all types and know that dead email addresses and spam traps will be removed before sending. An amazing software. Cons The UI could use some redoing. Easy to use, just an old visual style. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor May 9, 2024 Hi Mike. Thank you for the review and we're glad you've had a great experience using Clickback. TM Ted M. President Insurance ### "Clickback is an amazing company!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 4, 2024 I had the most positive experience dealing with Clickback. Our organization utilizes them exclusively. Pros Being new to email marketing Clickback patiently walked me through the process step-by-step. More than a few times. Very professional, with excellent customer service. Cons There is really nothing that we can complain about with Clickback. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor May 9, 2024 Hi Ted. We appreciate the feedback and are happy to hear you use us exclusively. DM Dane M. Owner Real Estate ### "Loved using this product" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 16, 2024 Great customer support, great results and opens and clicks! Pros They solved the problem of cold email extremely well Cons Nothing really, I would use them again and again Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor May 9, 2024 Hi Dane. Thank you for the feedback and it's great to hear that we helped you solve your cold emailing problem. DB David B. CEO Health, Wellness and Fitness ### "I have used Clickback for several years" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 10, 2023 I have used Clickback for several years and highly recommend them to any company that wishes to use the top-of-the-line email advertising company. I will not go into detail about how they keep your primary URL from getting blacklisted for spam emails, but they have a process in place that I think is amazing. Their pricing is very competitive based on the number of contacts in your database. If you are new or have used email marketing in the past, you can contact Clickback sales for an explanation of the fantastic services available. Pros Their process is straightforward, and their self-help will allow any user to set up an email campaign quickly. They also have a top-notch customer support staff in case you get stuck. Cons NOTHING! This company is the best I have ever used in my over 30 years of sales managment. Reasons for choosing Clickback Clickback had the best product for the money Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor May 9, 2024 Hi David. Thank you for the positive review. It's geat to hear that we are your go-to solution for your cold emailing needs! DL David L. insurance advisor Insurance ### "Clickback is excellent!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 22, 2022 Excellent Pros The staff is extremely helpful and knowledgeable so that everything is done right for the best results. I highly recommend clickback. Cons There were no negatives. I was pleased with everything. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor August 4, 2022 Thank you, David. We appreciate your feedback and are very happy to hear that our software worked for you. JA Joe A. CMO Marketing and Advertising ### "Clickback Works" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 3, 2022 We have been using Clickback for nearly 7 months, and it has been a game changer in helping us communicate our offerings to cold contact lists. The support team is helpful and responsive, and the platform is relatively intuitive if you have used eblast software in the past. I would recommend Clickback to anybody who is looking to send bulk email to cold contacts. I would however advise that you have at least several thousands of contacts to send to. Pros It does what it is advertised to do; allows organizations to eblast cold contact lists. We had difficulty finding a platform designed for this, especially one that allows the creation of custom email templates, and Clickback "checked all the boxes." Cons Editing and managing templates has some nuances on the functional side that can be a little confusing. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor August 4, 2022 Thank you, Joe. We appreciate your feedback and happy to hear that Clickback was able to work for you. JL Jared L. Owner Insurance ### "Great Email Marketing Solution" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 16, 2022 Overall, great experience! I would recommend Clickback to any business looking for a robust email marketing solution. Pros List Cleaning, Campaign Optimization, Custom Email Design. Cons Some features are limited, such as the ability to embed links in specific buttons within the email. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor August 4, 2022 Hi Jared. Thank you for your feedback and your review. We appreciate you sharing your experience. DH David H. Account Manager Transportation/Trucking/Railroad ### "Great product" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 13, 2022 We were able to create many leads very quickly with little investment of time in getting the software up and running. The ease of use was great! Pros I enjoyed the ease of use and friendly service. We got a ton of good leads and converted some of those into customers which is fantastic. I highly recommend this product! Cons Not being able to have emails directly responded to was a limitation but also seems necessary to avoid spam filters. Reasons for choosing Clickback Cost, fit and service quality stood out more than other products. It was also recommended from a colleague Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor July 20, 2022 Hi David, Thanks for sharing your experience with Clickback. We're happy to hear you've had such success! 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