# Vainu Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Vainu the right Lead Generation solution for you? Explore 41 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/166112/Vainu/reviews --- Vainu 4.3 (41) [View alternatives](https://www.capterra.com/p/166112/Vainu/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of Vainu Ease of use 4.2 Customer Service 4.5 ## Pros and Cons in Reviews Lucas S BDMStaffing and Recruiting, 2 - 10 employeesUsed the software for: Less than 6 months. “It is easy to find companies that could be a good fit for your service, since you can use filtering to gather data, such as investment plans, new hires and intergratable technologies.“ May 28, 2020 NH Niina H KoordinaattoriEducation Management, 1,001 - 5,000 employeesUsed the software for: 1-2 years. “Easy to use and find information what you are looking for, you will get the latest signals and information.“ April 29, 2020 JI Jeremi I Account ManagerFurniture, 501 - 1,000 employeesUsed the software for: More than 2 years. “Easy to use, simple graphics, accessibility to vital information.“ September 8, 2020 ## Showing most helpful reviews Showing 1-25 of 41 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Atte A. Territory Sales Manager Computer Software Used the software for: 1-2 years ### "Very good asset for sales professionals. Valuable customer information easily available." January 18, 2018 5.0 Helps a lot in prospecting potential customers. Gives tons of information about my customers. Easy to check out what is going on in certain industry or customer group. Pros Best single tool for prospecting so far. Easy to list attributes that are important for you and start looking for good leads. Customer friendly user interface. Customer support has been great. Also does media tracking for your entire customer portfolio if you wish. Cons If you don't pay enough attention on search criteria you'll end up with lot of useless information as well. Some people at our company have struggled with finding some functionalities. Review Source MT Mikko T. Head of Sales Information Technology and Services Used the software for: 6-12 months ### "Competitors not even near" November 10, 2020 5.0 Pros Ease of use is great to have but most important is really top quality leads Vainu has been able to provide. Definitely boosting our sales. Cons Configuring triggers the way I need can be a bit time consuming at first try. Alternatives considered [Cognism](https://www.capterra.com/p/169083/Cognism/) Reason for choosing Vainu Vainu is very easy to implementate into use but in the same time there is countless ways to get your data to work for you to get more quality leads. Review Source VR Verified Reviewer Founder + CEO Used the software for: Less than 6 months ### "BEWARE! Horrible experience with a team that will not stand by their product." October 5, 2017 1.0 We are actively trying to pursue a refund from the software manufacturer, who, despite acknowledging the problems with their tool, refuse to address them or stand behind their product. Pros This software would be a great alternative to Hoovers or Rainking if it actually had quality data. Cons We purchased Vainu (in the US) in July 2017. From the beginning we had issues with the validity and accuracy of the data. For a tool that is billed as a robust sales intelligence platform, much of the intelligence was nonexistent. We brought this to the attention of management and leadership who promised resolution. Here we are in October 2017 and despite having clear documentation of the product's shortcomings, the team will not process a refund of the product. (BEWARE: their user agreement does not permit for a refund and also states that they have no guarantee that any of the product data is even valid.) For their US product, all monetary numbers are still listed in Euros. Review Source VR Verified Reviewer Co-Founder Used the software for: 6-12 months ### "Great solution for gathering relevant data for prospecting" October 8, 2017 5.0 \-- Efficiency in generating prospect lists -- Exploring new markets to sell to -- Gathering information about trends in target industries -- Relating to customers/prospects through data about their companies Vainu continues to improve on its database every day (they can track more than 100 million companies worldwide currently). They are a startup that customers are evolving alongside. I find that the platform has continued to improve in the months I've been using it -- as with any startup, change is going to be a part of the company. I've found that the changes they've made have improved my experiences as a user. Keep in mind: Vainu focuses on company information and it's not a database of contact details. However, they have a nice LinkedIn integration available for finding decision makers. Pros One of the best features of Vainu is its ease of use. As someone in the business development space, I want SaaS programs that allow me to dive right in and access the kinds of information I need. Vainu does just that. It is a creative solution that allows me to gather information on companies worldwide. Moreover, Vainu has a team committed to customer service and keeping customers happy. They have been there from demos and beyond, willing to answer any questions and train me along the way. If you're looking for a tool to help you start really prospecting and figuring who may need your product or service, Vainu is the way to go. Review Source Response from Vainu.io October 9, 2017 Glad to hear you find our solution easy to use! Hopefully we'll be able to help you "dive right in" the company information you need in the future as well! Arimo V. Sales Director Internet Used the software for: 1-2 years ### "Best customer/lead search engine" January 18, 2019 4.0 New customer acquisition has never been this easy Pros Good search criterias. I can narrow down search to specific customer groups/segments and shows only relevant companies. Cons Search criteria don't always work perfectly Review Source Timo K. Customer Relationship Management Specialist Financial Services Used the software for: 2+ years ### "Vainu is a pro tool for a pro salesperson" January 18, 2019 4.0 Pros Vainu helps salespeople strike when the iron’s hot. I.E. it helps us to be more relevant to our customers. Cons The export festure is limited and the use of Vainu as a specialist tool for segmentation and prospect identification is limited. I see it more as sales support tool for those operating near the end customer. Review Source Pasi P. Key Account Manager Used the software for: 1-2 years ### "Fresh and easy going software for automated and manual data mining" January 11, 2018 4.0 Pros Software has easy and intuitive user interface and therefore it's fresh and easy-going for me. I also liked about automated reports to my email, overall database, integrations for other social media platforms Cons Sometimes there is little too much data about same project or prospects because there is no pre-filter, maybe in next version or update will add this one. Review Source Reijo P. Sales Manager Used the software for: 6-12 months ### "Easy to use." January 11, 2018 5.0 Pros Graphic parts, highly useable. I have made my own lists of interesting customers or prospects and checking them every day. Very easy. Review Source Janne H. Sales Manager Telecommunications Used the software for: 6-12 months ### "Sales Manager" January 18, 2019 4.0 Overall experience is great. Software and provided data is exactly as i expected, so Vainu's software will give great for gathering information about companies. Pros Easy to use. Interface is easy to read and all information (about company) is show in one feed. Cons Filtering is not as easy as i hoped. Also several features will leave out of use if user cannot participate to all training sessions provided by Vainu. Review Source Jonai W. Sales Development Used the software for: 6-12 months ### "Its made prospecting so much more efficient and accurate" January 12, 2018 5.0 Pros The ability to prospect on any vertical that matters to me. I also like the reporting and that the software allows me to monitor my prospects triggers in somewhat real time. Cons That its not accurate in a lot of cases. Wrong industry connected to a company etc. So there is a case of some bad data Review Source MG Max G. Account Manager Furniture Used the software for: 1-2 years ### "Using it to stay up to date about my customers and at the same time looking for prospects." January 12, 2018 5.0 Pros Relatively easy to use and has a lot of great features to make it easy to find the information you are looking for. Great tool for finding new potential customers. Cons There is not much not to like about this software. Perhaps the only negative thing for me is that there are so many different tools to filter what you are looking for that it takes a lot of effort to search for something (not such a bad thing though when you need to be specific). Review Source TR Tarja R. Marketing Manager Real Estate Used the software for: 2+ years ### "Great tool for prospecting" January 18, 2019 5.0 Pros It identifies signals to a one system that is easy to use. IN marketing we are able to produce specific target groups and look-a-like audiences. Cons It should be in more of the countries that we operate in. Review Source MG Mick G. Sales manager Used the software for: 1-2 years ### "Easy to use" January 12, 2018 5.0 Pros Easy to use. Works well in mobile version. Helps to improve sales by helping to find good prospekts. Cons Sometimes unupdated data of contact details of company owners. Many contacts with only landline telephone. Review Source KR Kimmo R. Relationship Manager Education Management Used the software for: 1-2 years ### "Very practical and easy to use system," January 11, 2018 5.0 I have found several potential leads with it. Pros It doe's the combination of information on the internet for you. You don't have to visit multiple web sites for gathering information. Cons Contact information for leads should somehow be easier to find. Currently, at least in the version I have in my use, You have to dig that out separately. Review Source VR Verified Reviewer Account Executive Information Technology and Services Used the software for: 1-2 years ### "Top Notch Prospecting Tool. Everything you need to know about your ICP." June 24, 2021 4.0 Vainu was the way I would start every business day. Takes minutes to find ideal prospect and the resources to craft the perfect outreach to them. Pros Vainu is extremely easy to use... and makes prospecting Fun. This solution gives you the tools and information to know EVERYTHING you could possibly need about your future customers. Cons While a great tool, the US Database can use a little work. The Nordic Databases are their bread & butter... wow they know it all about those organizations Review Source VR Verified Reviewer Key Account Manager Used the software for: 6-12 months ### "My alltime online catalogue and search for clients info" January 11, 2018 4.0 new contacts customers, prospects Pros Easy access to see actual information about situation, contact persons, happenings, news, addresses, groupsearch for segmentationing customers, My alltime online catalogue and search for clients info Cons To find some certain specific info is not always so ea even possible for segmentation needs, does not work well enough ,could work better with regional search Review Source PF Philip F. BDM Computer Software Used the software for: 1-2 years ### "Not right fit for us" December 16, 2020 3.0 If you sell to corporates, then Vainu might be right for you. If not, the exercise of trying to collect information is tedious and requires a lot of excel work. After a year of trying to make it work, we abandoned it and hired cheap labor abroad to collect data and validate it for us. For individual reps, having it alongside LinkedIn might be helpful. Limited markets - don't buy their new markets, its extremely limited. Pros We bought mainly because we sell to a market that's hard to identify (small gyms and studios). Being able to search by company name was probably the most beneficial part. Cons For a lot of data we received, it was just a collection of yellow page data. Pozo and dribble litter the results and Vainu offers no additional benefit here. My team got very frustrated with their data compared to other sources we have. Reason for choosing Vainu Salesperson promised a better solution to our problems, but ultimately the product didn't back it up. Review Source AE Antero E. Sales Director Mechanical or Industrial Engineering Used the software for: 2+ years ### "Best software to get new sales" October 5, 2020 5.0 Before a meeting with a customer I can check everything importand from Vainu and see what new has happened in that company. Gives me more information than I coud get from the company´s own web page. Pros Best software tool for sales persons. Cons Pricing, because if you need only one licence, you can´t buy just one licence. Review Source VP Ville-Petteri P. Account Manager Wholesale Used the software for: 2+ years ### "Customer Data searching tool for Account Managers " June 10, 2021 4.0 Always when I have used it my experience has been positive. I have founded at least level of 90% all necessary information I have looked. Pros Wide range of information of the companies you are looking for. Cons Nothing to claim about the Vainu.io. Basic use is simple. Review Source JPF Juho Pekka F. Key Account Manager Financial Services Used the software for: 2+ years ### "Tool of the Sales Talents" June 12, 2020 5.0 Starting meaningful conversations at the right time and being at the pulse of my key accounts. Pros Great ROI! Best fit for tech-savvy sales&marketing people Cons It would be great to have integrations for more CRMs' . Review Source VR Verified Reviewer Customer Success Manager Used the software for: Less than 6 months ### "Easy, helpful" January 11, 2018 5.0 More leads, it takes off the pain of trying to find relevant stuff via Google etc. and with it integrations with Pipedrive and Slack I feel that I have more time for everything else. Pros It's simple and easy to use and it offers valuable data. Customer support works perfectly and I've always got an answer to my questions. Also the user interface is something I really enjoy, simple and clear. Cons Sometimes the search results are a bit irrelevant and some of the features are a bit hard to understand. Review Source VR Verified Reviewer Market Analyst Accounting Used the software for: 6-12 months ### "Vainu" January 18, 2019 4.0 Pros Easy to use, useful information. Continuous developing. Cons Quite a new program. everything is not ready yet. Review Source VR Verified Reviewer Sr Manager Sales Development Retail Used the software for: 1-2 years ### "A good way to get a total overview of your targets." January 11, 2018 4.0 Being able to raect on stuff going on in my customers life! Pros Allows you to be reactive on your customers events and on their point of view. Easy to get news about the customers fed automagically. Cons I would wish for a better export list function to withdraw data easier. Maybe to be able to put in data myself? Review Source JK Johannes K. CEO Marketing and Advertising Used the software for: 1-2 years ### "Vainu helps to find profitable sales prospects fast and at scale, with minimum effort." September 22, 2017 5.0 More quality prospects, time savings, better sales management, better sales tracking, satisfied sales people :) Pros You save time and find right prospects as fast as possible. It's also easy to sort prospects by industry, revenue, digital foot print... etc. Cons Vainu has fixed all the bugs we have reported. So no, I can't really say what I would like least about it nowadays... Review Source Response from Vainu.io September 25, 2017 Extremely happy to hear Vainu has been able save you time and help you find right prospects. And thank you for reviewing us here on Capterra! Mikko J. CEO, photographer & cinematographer Photography Used the software for: Less than 6 months ### "Time saving solution" January 18, 2019 5.0 We are looking forward to implement Vainu even further to our business to gain results from both customers and prospecting. Pros Before we had to dig really deep, to find out even close as much data from potential customers that we are now able to get from Vainu. Cons Some things can be little complicated to do at first, at least for part of us. Review Source Similar Products Featured