Who Uses This Software?

Omnia's pricing software is ideal for e-commerce and omnichannel retailers who want to use dynamic pricing software to increase their sales and profits.


Average Ratings

2 Reviews

  • 5 / 5
    Overall

  • 4.5 / 5
    Ease of Use

  • 5 / 5
    Customer Service

Product Details

  • Starting Price
    Not provided by vendor
  • Free Trial
  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Webinars
    Live Online
    In Person
  • Support
    Online
    Business Hours

Vendor Details

  • Omnia
  • www.omniaretail.com/
  • Founded 2013
  • Netherlands

About Omnia Dynamic Pricing

Omnia's Dynamic Pricing is pricing optimization software for retailers. Retailers regain control over their pricing, save time and boost their margins and profits. The out-of-the-box solution calculates and sets new, optimized prices, without you having to lift a finger. The algorithm enriches internal data with external data, such as the price elasticity of products, Google Analytics data, or even the weather forecast to find optimal pricing. Omnia already helps more than 80 leading retailers.


Omnia Dynamic Pricing Features

  • Channel Analysis
  • Competing Product Analysis
  • Forecasting
  • Market Analysis
  • Multi-Store Management
  • Price List Management
  • Price Optimization Automation
  • Pricing Analytics
  • Profitability Analysis
  • Scenario Planning

Omnia Dynamic Pricing Reviews Recently Reviewed!


Easy to set-up pricing automation tool which optimizes your product prices every hour.

Sep 27, 2017
5/5
Overall

5 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money
Likelihood to Recommend: 10.0/10 Not
Likely
Extremely
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Pros: What I like most about this software, is that it is very flexible. You can make adjustments and controle the algorithm in a way that the 'rules' follow your own unique pricing strategy. Furthermore, I like that the tool is very transparant. You can click on 'show me why'-buttons, which explain all the steps the tool took to decide on the advice price.

Cons: Omnia's Dynamic Pricing software is relatively expensive for small retailers (with lower revenue).

Helps find the sweet spot - at first I regarded it as a novelty app until I became convinced by it.

Mar 31, 2018
5/5
Overall

4 / 5
Ease of Use

5 / 5
Features & Functionality

5 / 5
Customer Support

5 / 5
Value for Money

Pros: Experiment...experiment...experiment. It helps me experiment with market positioning through dynamic pricing, at the same time explaining to me how the algorithm works and the factors that inform the software's recommendations. This empowers me to keep tweaking as I go until I find the sweet spots for my products. Brilliant!

Cons: Still early days for me, trying to get to grips with the reporting.

As a sidenote, I'd have liked their own pricing for the software to be more transparent on their website as the lack of this info made them seem at first somewhat of an exclusivist company and it felt like a bit of an effort for me to make the extra steps to enquire about it.