---
title: "MassMailer Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about MassMailer Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more."
source_url: "https://www.capterra.com/p/166422/MassMailer/"
page_type: "product"
language: "en"
publication_date: "2026-10-21"
---

# 

 MassMailer Software Review 2026: Features, Integrations, Pros & Cons

Last updated on October 21, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

MassMailer

## What is MassMailer?

MassMailer (Salesforce CRM users only) is the best solution to eliminate Salesforce CRM email limitations for sending mass emails. You can also verify emails for validity and white-label your domain to increase campaign performance. - Simple wizard to send bulk email to leads, contacts, or users - Mass email to campaign members without the per batch limit - Track email clicks, opens, bounces, invalids - Verify Emails to reduce the bounce rate - Send File Attachments - Whitelabel emails

## What is MassMailer used for?

[Email Marketing](https://www.capterra.com/email-marketing-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)[Email Verification Tools](https://www.capterra.com/email-verification-tools-software/)

Top alternative

Featured

Overall rating

Based on 33 user reviews

Reviews sentiment

Positive

94%

Neutral

6%

Negative

0%

Starting price

$219

Other, Per Month

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for MassMailer?[Manage this product listing](https://www.g2.com/products/massmailer-docs/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### MassMailer

4.6 (33)

VS.

[4.6 (3,528)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting Price

$219

Other, Per Month

Starting Price

$9

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.4 (33)

Ease Of Use

4.6 (3,516)

Value For Money

4.5 (31)

Value For Money

4.5 (3,093)

Customer Service

4.6 (33)

Customer Service

4.5 (3,092)

## MassMailer alternatives

Highest Rated

[4.8 (657)](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[4.5 (6,261)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.7 (837)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)

[4.7 (2,344)](https://www.capterra.com/p/136603/MailerLite/reviews/)

Starting price

$12.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/136603/MailerLite/)

[View all alternatives](https://www.capterra.com/p/166422/MassMailer/alternatives/)

## FAQs about MassMailer

Overview

### Which roles and teams benefit most from MassMailer?

MassMailer is most used by Salesforce administrators, developers, consultants, and IT teams that manage email delivery, templates, permissions, and CRM data. Marketing, lead-generation, business development, and sales operations teams use it for targeted campaigns and follow-up. Client services leaders and executives use it to coordinate customer communications and track outreach activity.

Answer based on 33 reviews

Overview

### What company size and specific industries is MassMailer built for?

MassMailer is designed for Salesforce CRM customers and email marketing service providers worldwide. It fits organizations of any size that use Salesforce for customer management or deliver email marketing services, rather than being limited to a specific industry or company segment.

Features and Usability

### What are the key features of MassMailer?

MassMailer offers email marketing tools such as campaign management, campaign scheduling, bulk send, autoresponders, and drip campaigns. It also includes segmentation, contact and list management, dynamic content, email templates, WYSIWYG editor, reporting/analytics, A/B Testing, and email verification features like disposable email detection and bulk email verification.

Integrations

### Which third-party tools and platforms does MassMailer integrate with?

MassMailer integrates with five Salesforce platforms: Salesforce Education Cloud, Salesforce Nonprofit Cloud, Salesforce Platform, Salesforce Sales Cloud, and Salesforce Service Cloud. These integrations connect MassMailer to CRM and service environments used for education, nonprofit, sales, and support operations.

Answer based on 9 reviews

Getting Started and Support

### What training and onboarding options does MassMailer offer?

MassMailer provides live online sessions, webinars, documentation, and videos to help teams get started. Live online sessions and webinars can support guided instruction, while documentation and videos offer written and visual reference materials for self-paced learning and review.

Getting Started and Support

### What customer support options does MassMailer offer?

MassMailer provides Email/Help Desk, FAQ/Forum, Knowledge Base, Phone Support, 24/7 Live Rep, and Chat. Users describe the support team as attentive and quick to resolve issues, with personal service that helps make setup and day-to-day use feel straightforward.

Answer based on 4 reviews

## Features

AI summary

Based on 20,574 Email Marketing reviews

Capterra data shows that buyers of Email Marketing software rank the following features as their top priorities:

-   **Email Campaign Management** (**50%** of reviewers rated this feature as critical)
-   **Campaign Scheduling** (**45%**)
-   **Contact Management** (**40%**)

MassMailer supports all three features reviewers rate highest: **Email Campaign Management**, **Campaign Scheduling**, and **Contact Management**. Together, these capabilities help businesses create and run campaigns, send messages at the right time, and keep contact lists organized, allowing teams to manage outreach more efficiently and improve communication with their audience.

Email Campaign Management

5.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Plan, execute, and analyze email marketing campaigns

Campaign Scheduling

5.0 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Set campaign schedules by selecting start, pause, and end dates

Contact Management

5.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Manage, organize, and store contact information

List Management

5.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Manage contacts across multiple mailing lists

Mobile Optimization

5.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Optimize content to ensure it is easily accessible for mobile users

Email Marketing

5.0 (3)

100.00% of 3 reviewers that rated this feature as important or highly important

Create and send email blasts/campaigns

MassMailer 50 features

### All Features
- A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- API: Application programming interface that allows for integration with other systems/databases
- Autoresponders: Create and automatically send premade copy in response to customer messages
- Bulk Email Verification: Verify mass email intake
- Bulk Send: Process of sending a large number of documents, messages or emails to multiple recipients at once
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates
- Campaign Segmentation: Group campaigns by project, client, or campaign for better management.
- CAN-SPAM Compliance: Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act
- Catch-all Server Detection: Detect multiple emails originating from one source
- Contact Management: Manage, organize, and store contact information
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Customer Surveys: Tool to send questionnaires to customers to gauge feedback
- Customizable CTAs: Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.)
- Customizable Fields: Customize data fields to support various needs and use cases
- Disposable Email Detection: Verify legitimate email addresses on sign up forms
- Domain Check: Verify the domain of an email address
- Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period
- Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience
- Email Alerts: Receive and/or send email notifications for urgent updates, requests, or other information
- Email Campaign Management: Plan, execute, and analyze email marketing campaigns
- Email Management: Manage, store and organize emails within the system or via third-party apps
- Email Marketing: Create and send email blasts/campaigns
- Email Monitoring: Ability to oversee and optimize the operations of a mail server
- Email Templates: Pre-made examples and templates for emails
- Email Tracking: Track delivered, received, and opened emails
- Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events
- Image Library: Store and manage images
- Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process
- Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors
- List Management: Manage contacts across multiple mailing lists
- Marketing Automation: Automate workflows and trigger campaigns based on customer actions
- Mobile Optimization: Optimize content to ensure it is easily accessible for mobile users
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Multi-Campaign: Manage multiple campaigns in one system
- Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts
- Sales Analytics: Track in detail how users interact with your campaigns and pages (scrolling, button interactions, etc.)
- Segmentation: Group leads or contacts based on their specific characteristics
- Single Email Verification: Verify single emails delivered through system
- Spam Blocker: Filters used to determine different types of malware threats
- Spam Detection: Detect spam, BOT, or invalid email addresses
- Subscriber Management: Add or remove subscribers from mailing lists
- Subscription Management: Process of managing customer subscription lifecycle for a recurring service or a product
- Syntax Check: Removes improperly formatted email addresses
- Template Management: Create, save, and re-purpose templates for emails, forms, etc.
- WYSIWYG Editor: What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

---

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We can help you find the software with the features you need.

Features

4.5 (33)

4.5

Based on 33 reviews

## Pricing

Value for money

4.5 (31)

Free Trial

[View pricing plan details](https://www.capterra.com/p/166422/MassMailer/pricing/)

Basic

$219.00

Other,Per Month

Pro

$279.00

Per User,Per Month

Premier

$409.00

Per User,Per Month

Value for money

4.5 (31)

4.5

Based on 31 reviews

## Integrations

[

Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[

Salesforce Service Cloud](https://www.capterra.com/p/136189/Salesforce/)[

Salesforce Platform](https://www.capterra.com/p/268338/App-Cloud/)[

Salesforce Nonprofit Cloud](https://www.capterra.com/p/265078/Salesforceorg-Nonprofit-Cloud/)[

Salesforce Education Cloud](https://www.capterra.com/p/236802/Salesforceorg-Education-Cloud/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.6 (33)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.6 (33)

4.6

Based on 33 reviews

## User reviews

Overall rating

4.6

Based on 33 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(21)

4(10)

3(2)

2(0)

1(0)

Mentioned topic

Recent reviews first, then most helpful

Manas R.

Salesforce Consultant

Used the software for: 1-3 years

### "Effective and Dependable Email Marketing Built for Salesforce Users"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 24, 2025

Overall, my experience with MassMailer has been positive. It integrates seamlessly with Salesforce, which makes it easy to leverage existing CRM data for targeted email campaigns without exporting or syncing data to an external platform. The ability to send bulk emails beyond Salesforce’s native limits, work with both standard and custom objects, and track engagement directly on records is a big advantage. MassMailer is a solid, dependable solution for Salesforce-centric teams that need powerful bulk email capabilities without the complexity or cost of a full marketing automation platform.

Pros

Value for money. User friendly. Quick setup process. Good Reporting & Analytics. Strong Customer Support.

Cons

Limited template/design flexibility and workflow setup limitations that can be tricky/challenging sometimes.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Sr. Director of IT

Used the software for: 1-3 years

### "The Best Mass Mailer Solution for Salesforce"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 4, 2025

Our experience has been excellent. The tool does exactly what it advertises and as I mentioned above the team is extremely responsive to any issues and committed to customer success.

Pros

MassMailer works exactly as you would expect. It allows you to easily send emails based on your data in Salesforce. If you need to message segments of your clients/customer/users this is a great solution. Reporting tools to monitor delivery are excellent. It even lets you split out marketing vs. non-marketing emails for deliverability and managing unsubscribes.

Cons

It would be nice to be able to message multiple addresses based on returning a single record (ie. all Contact Roles on an Opportunity), however after contacting the Mass Mailer team we were able to pretty quickly build a workaround for this issue.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

IT Support

Used the software for: 1-3 years

### "Make your Marketing Team Happy"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 4, 2025

With this tool our marketing Team always be the happiest! Its now improved and marketing of both companies do their job easy and with efficiency!

Pros

Its the Best! Easy fast and it the best tools for our large database! We also buy a license to the second company we have. Fast response in any problem or help for setting up. With this tool our marketing Team always be the happiest! Its now improved and marketing of both companies do their job easy and with efficiency!

Cons

Nothing Serious. Its all ok and we have a good support also the marketing team likes the designer which help to build news letters!

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Salesforce Developer

Used the software for: 3-5 years

### "Mass Mailer: Key to Effortless Email Marketing"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 4, 2025

Pros

Mass Mailer is an extremely user-friendly tool, serving as a vital resource for our team. Its intuitive interface simplifies the process of conducting email campaigns. In addition to its user-friendly design, Mass Mailer excels in meeting all our varied email marketing needs effortlessly. The swift responses and quick resolution of issues from the support team contribute to a seamless experience. Mass Mailer has earned widespread praise and is highly regarded by numerous users within our community.

Cons

Some drawbacks include occasional deliverability issues and some advanced customization options are limited.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Scott B.

COO

Used the software for: 3-5 years

### "Great Integration with Salesforce"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

December 4, 2025

The product works great and integrates well within Salesforce. The team at mass mailer was helpful in getting setup and with any issues over the last 2 years we have been a customer. No real issues with sending ~150k emails per month. We will continue to use MassMailer.

Pros

Best integration with Salesforce for Bulk email. Very few products on the market can compete with Mass Mailer. Very reliable product and support.

Cons

You need a little savvy to build out any advanced integration with Salesforce, however, the team was available to get that done.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Prince Amjad K.

Salesforce Practice Head

Used the software for: 3-5 years

### "Hidden gem and a Rockstar customer support"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 26, 2019

I have been referring MassMailer to many of my clients and happy to say that we always get excellent customer support from MassMailer. They have built this app one goal in mind - keep it simple. It is straightforward to send outbound mass email campaigns. I like the outreach wizard, which is very intuitive to use for business users. MassMailer has a clean way to support the drip campaigns and workflow email alerts via the process builder. It makes it easy to execute any other workflow processes alongside. You can track the email events such as opens, clicks, unsubscribes, and also capture the email statistics. If you are looking for a robust and straightforward email tool, I put my hands down and say go with MassMailer.

Pros

Unlimited Emailing bypassing Salesforce limitations

Cons

Everything looks good - No drawback and No Cons

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Sales Operations Supervisor

Used the software for: 3-5 years

### "Easy to setup and integrate with SalesForce for basic mass email functionality."

3.0

Overall Rating

3.0

3.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

3.0

3.0

Likelihood to Recommend

5/10

May 23, 2018

Improvements on our original system with limited implementation and maintenance costs. Good budget solution to improving our mass email capabilities with automatic opt-out.

Pros

Improves on base technology for SalesForce to do mass email without daily limits and tracks the statistics for reporting.

Cons

Is not a very robust solution and has many glitches that we've tried to troubleshoot with their staff. Somewhat outdated technology relative to the many tools out there.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Ron C.

Co-Founder

Used the software for: Less than 1 year

### "MassMailer is the BEST e-mail solution for Salesforce"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 18, 2020

We are using MassMailer for drip-marketing campaigns, newsletter, lead-hunting and as the one and only complete email solution for our needs.

Pros

Easy of use, 100% native OOTB, better return of investment than any other alternative I've ever seen.

Cons

Unfortunately not a lot of people now the power of MassMailer.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

FAHAD SALIM DALWAI 2.

Android Developer

Used the software for: 3-5 years

### "Only MassMailer You'll ever Need"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

February 14, 2023

Great!

Pros

MassMailer has been the de facto standard in our organisation for mass email sending and for spam detection as well. Not only has it increased the total number of leads, but generated extra revenue by saving more time with its efficient way of sending mails.

Cons

Could provide a feature to preview emails and confirmation being sent, since sending 100+ emails is a bit stressful.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Student Success Head - Data Analytics

Used the software for: 1-3 years

### "Just a few edits from a smooth experience."

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

November 2, 2017

Pros

The email sending capability is better than the preset limits for Salesforce Massmail. Tracking capability includes bounce, clicked and many more that is useful for scoring and drip marketing.

Cons

On a Lead level, there is a limit of adding filters to a view and each filter accomodates only one instance. So for example, If I were to pull a view of people from select cities, I need to create individual filters for each city.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/166422/MassMailer/reviews/)

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