---
title: "Loomly Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Is Loomly the right Social Media Management solution for you? Explore 509 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/166498/Loomly/reviews/"
page_type: "reviews"
language: "en"
---

Loomly

4.7 (509)

[View alternatives](https://www.capterra.com/p/166498/Loomly/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated September 17th, 2026

# Reviews of Loomly

Ease of use

4.6

Customer Service

4.7

## Pros and Cons in Reviews

AF

Alethea F

Sales ConsultantMusic, 2 - 10 employeesUsed the software for: 1-2 years.

“The option to create custom scheduling slots saves so much time - posts can be scheduled in a few clicks!“

August 11, 2025

MaryBeth O

Operations ManagerPrinting, 2 - 10 employeesUsed the software for: More than 2 years.

“Occasionally due to privacy and connected social sites' log in changes, I will have to reconnect apps and reschedule posts that failed, but that doesn't happen frequently.“

January 7, 2025

KH

Katie H

Associate Marketing ManagerStaffing and Recruiting, 51 - 200 employeesUsed the software for: More than 2 years.

“We've been very pleased with our experience using Loomly -- our top priorities in a social media management platform were post scheduling across channels, the ability to accurately preview how posts will look, being able to tag other users for review, high-level analytics, and cost.“

September 27, 2023

TO

Travis O

Creative DirectorMedia Production, 2 - 10 employeesUsed the software for: Less than 6 months.

“The 100mb for IG video reels is annoying (as the app doesn't have this problem and none of the other platforms do).“

September 24, 2024

SA

Sara A

Social Media ManagerFood & Beverages, 1,001 - 5,000 employeesUsed the software for: 1-2 years.

“We found our way with Loomly, as it organized our social media presence, increased the reliability of the data captured from interactions, and enabled us to continuously support our potential customer lists.“

August 2, 2024

TO

Travis O

Creative DirectorMedia Production, 2 - 10 employeesUsed the software for: Less than 6 months.

“First off the trending hashtags have not been updated since we signed up and they seem irrelevant.“

September 24, 2024

JF

Julie F

MarketingMechanical or Industrial Engineering, 11 - 50 employeesUsed the software for: 1-2 years.

“I also like that when I tag someone, I can click on their name in the draft and it'll take me to their page, so I can ensure it's the right one (so many have similar names!).“

January 3, 2024

JF

Julie F

MarketingMechanical or Industrial Engineering, 11 - 50 employeesUsed the software for: 1-2 years.

“It's also frustrating that as of late, they don't show your tags on X. You have to know the handle of who you want to tag, and you don't get any sort of preview.“

January 3, 2024

## Showing most helpful reviews

Showing 1-25 of 509 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

MaryBeth O.  
Operations Manager  
Printing  
Used the software for: 2+ years

### "Top Tier Social Media Scheduler"

January 7, 2025

5.0

I have tried several other social media scheduling apps with the different companies I have worked for, and I always come back to Loomly. It's usability, cost, and customer service can't be beat!

Pros

This is a very user-friendly software for social media scheduling. It is easy to understand and even easier to share and approve between teams.

Cons

There is very little I dislike about Loomly. Occasionally due to privacy and connected social sites' log in changes, I will have to reconnect apps and reschedule posts that failed, but that doesn't happen frequently.

Alternatives considered

[Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Loomly

Loomly had a much cleaner interface and for the price, the features were comparable. The customer service on Loomly is significantly better than the other softwares I have tried as well.

Review Source

Sarah O.  
Marketing Coordinator  
Retail  
Used the software for: 1-2 years

### "The best social media calendar for organization out there!"

October 13, 2020

5.0

My overall experience with Loomly has been positive. It's helped us save a TON of time when it comes to organizing social media posts. We wouldn't be able to keep up with the constant social media posting if it wasn't for Loomly!

Pros

Loomly helps us create and organize all of our social media posts in one easy-to-use calendar. We can schedule Twitter, Facebook, Instagram, Linkedin, and more social posts in the Loomly platform. I love the calendar view, where we can easily see all of our social posts in one section. I also love that you can drag-and-drop to quickly reschedule certain posts, making it very easy to organize and plan out our calendar. The auto-posting function is great, where it automatically publishes your posts to your social media accounts, saving us time and energy. There is also a great approval system where you can submit your posts for review if another coworker in your company would like to review them first before publishing.

Cons

I don't love that Loomly doesn't integrate with Instagram. Loomly can automatically publish your social posts to Facebook, Twitter, and Linkedin, but it doesn't connect to Instagram. You have to go through another 3rd party website called Zapier which costs money and is a little complicated to set up (it's also very glitchy in our experience). So we still have to manually publish our Instagram posts each day.

Switched from

[Google Docs](https://www.capterra.com/p/160756/Google-Docs/)

We originally were using Google Docs to create and plan out our social media posts, which did not work at all. We were creating new Google Docs each week, and commenting our edits on each post. There was a lot of back-and-forth communication between coworkers that needed to happen to just get one post approved and published. It was very inconvenient and messy. Loomly helped us solve all that by having the calendar function, easy approval process, commenting section, and the automatic publishing feature too.

Review Source

Response from Loomly

October 14, 2020

Dear Sarah, Thank you very much for your review, this is truly appreciated. I am glad to read that Loomly keeps on being useful for your team. I sincerely hear you regarding Instagram and we keep on doing everything we can to bring automated publishing to you as soon as feasible. Please let us know if we can help with anything else. Sincerely, Thibaud, CEO of Loomly

JA

Jolinda A.  
Founder  
Marketing and Advertising  
Used the software for: 2+ years

### "Started great - predatory pricing and poor communication have turned it sour"

April 24, 2025

1.0

It started off very well. It has recently soured. I have reached out several times to try and get my content exported before the auto renewal and the support staff are not helping me get my content. It feels predatory and unkind to small businesses like mine.

Pros

I have been a customer for years managing my own social media and helping 1 or 2 small clients with occasional posting. I used to like how visual and simple the planning and posting process were.

Cons

Loomly raised my yearly price by 996% ($300/yr to $2988/yr) and only gave around 30 days notice for the price change. They did not allow me to export my content and have not proactively or clearly posted their pricing model. It feels as though they are holding my content hostage and now demanding I pay the equivalent of my last yearly fee to get my content before leaving their software.

Alternatives considered

[Planoly](https://www.capterra.com/p/213003/PLANOLY/)[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Loomly

I could schedule multiple platforms at once.

Review Source

Darien C.  
Youth Pastor  
Non-Profit Organization Management  
Used the software for: Less than 6 months

### "Great Social Media Management Platform missing a few core features"

January 8, 2020

5.0

Overally, I have enjoyed using Loomly, and plan on continuing to use this platform! It offers robust & useful features at a lower pricepoint than most competitors (such as multiple users), and they demonstrate their commitment to constantly improving the platform as needed. Highly recommend this platform to all!

Pros

Loomly does a great job of helping simplify and manage multiple social media platforms, providing a great experience for planning and executing your brands social media plans. I love the ease of use that Loomly provides in having multiple team members manage social media calendars, and how incredibly simple it is to create posts & plan out your posting strategy. Top that all off with very competitive and simple pricing options, this platform offers a good user experience & interface for all your social media needs.

Cons

Loomly is missing a few key features that you would expect on a Social Media Management Platform, but none are more important than the ability to automatically post to your brands Instagram account. This is a feature that they are working on, but it is the main feature that I wish they would add soon. Furthermore, if they were to add an Instagram story option to their software & eventually automatic posting to Instagram stories, this platform would improve 100x. Apart from those things, there are a number of simple UI issues that I wish they would remedy; including: (1) Quickly adding a post from the calendar Month view ignores your preset posting schedule times (defaults to 3:00pm, you have to manually change it) (2) Manually changing scheduled times from the "Add Post" option in Month won't allow you to type in a time - you have to obnoxiously click an arrow to get the proper time (3) Manually posting to Instagram does not support multiple images - even though you can schedule multiple images to be posted. To post multiple images, you have to go into the Loomly library from their mobile site (the app won't let you do it) & download each image individually - which isn't terrible, except... (4) The Loomly Mobile Website is not fully optimized for mobile devices, as the "Help"/"Contact us" button blocks parts of the bottom menu that appears when selecting an image in the library to download, making me have to use the desktop site to download images on mobile.

Reason for choosing Loomly

I chose loomly because it offered an easy to use UI, friendly support staff, competitive pricing for the features I was looking for (i.e. multiple users), and a Non-Profit Discount

Switched from

[Buffer](https://www.capterra.com/p/143492/Buffer/)

Needed multiple users and didn't have the budget to support a $60/month price

Review Source

Response from Loomly

January 9, 2020

Dear Darien, Thank you so much for your detailed review, this is immensely helpful. I am really glad to read that you are enjoying using Loomly: this means the world to us. As far as Instagram direct publishing is concerned, I confirm that we are doing everything we can to bring this to you as soon as feasible. Regarding the 4 UI improvements you suggest, I have taken note of each one of them and will be sharing with our product team. Please let us know if we can assist you with anything else. Sincerely, Thibaud Clement, CEO of Loomly.

Heide R.  
Founder  
Marketing and Advertising  
Used the software for: 1-2 years

### "Great for freelance social media marketing!"

April 18, 2022

5.0

Overall, Loomly has been a very helpful tool when scheduling and managing multiple social media channels.

Pros

I like the layout and ease of scheduling posts on multiple platforms at once. I can start with my "base post" and change/update each channel. I like the ability to save the hashtags, and now that I can schedule multiple photos on IG, I'm just about set!

Cons

I don't love the analytics (but that's not a big deal). Other than that, it's really been a great experience.

Alternatives considered

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[Agorapulse](https://www.capterra.com/p/123971/Agorapulse/)[Later Social](https://www.capterra.com/p/152254/Later/)

Reason for choosing Loomly

Loomly was overall easier to use, on the lower end of the price range, and very simple to teach to others.

Review Source

Whitney D.  
Owner  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Great option for SMM's"

February 3, 2020

5.0

My overall experience with Loomly has been amazing. I switched from Buffer and haven't looked back!

Pros

I have used almost every social media management platform under the sun and Loomly is by far my favorite. When I started my own business I had a robust checklist of items I needed in a platform and Loomly fit 95% of those. Some of the features I love include: A schedule of upcoming holidays and important dates Advanced scheduling features like being able to move a post from one date to the next using the calendar feature. You would be surprised how many platforms don't offer this. The ability to schedule one post across platforms and edit the content for that specific platform. This to me is HUGE. The support - the support is amazing, I always receive relevant, friendly responses in a timely manner. The collaborators feature. My client love being able to log in and approve posts. It's simple and easy for them. The Library- I love being able to store ideas for later, saves a lot of time! These are just a few of the amazing tools Loomly offers.

Cons

Loomly doesn't offer direct posting to Instagram although I know it's in the works.

Alternatives considered

[Agorapulse](https://www.capterra.com/p/123971/Agorapulse/)[PromoRepublic](https://www.capterra.com/p/150513/PromoRepublic/)[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Loomly

The client functionalities, the white-labeling options, the customer support, the post ideas, the library, the posting experience, etc.

Switched from

[Buffer](https://www.capterra.com/p/143492/Buffer/)

They didn't offer the functionalities I was looking for.

Review Source

Response from Loomly

February 4, 2020

Dear Whitney, Thank you so much for your incredible review, this means the world to us. I am really glad to read that Loomly fits your (and your clients') needs: this is really why we wake up every morning. I confirm that we are doing everything in our power to bring Instagram direct publishing to you as soon as feasible. Please let our team know if we can help with anything. Sincerely, Thibaud, CEO of Loomly.

MO

Madeline O.  
Program Manager  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Loving Loomly!"

August 4, 2025

4.0

Pros

I love the ability to schedule in advance and work collaboratively. I also love the ability to see the analytics right in Loomly, not having to go through each page separately.

Cons

The image upload and editing abilities are minimal, I often have to do so outside of Loomly first. I also don't get alerted if a post does not go out successfully.

Review Source

HR

Haley R.  
Membership Engagement  
Education Management  
Used the software for: Less than 6 months

### "Great for efficiency and impact!"

February 3, 2026

5.0

Pros

Loomly is great at customizing communications on various platforms to maximize visibility and impact. The organization of the dashboard is great.

Cons

So far, Loomly has delivered everything we need for efficient, successful marketing on multiple platforms.

Review Source

AF

Alethea F.  
Sales Consultant  
Music  
Used the software for: 1-2 years

### "Social Media Tool"

August 11, 2025

5.0

Pros

The option to create custom scheduling slots saves so much time - posts can be scheduled in a few clicks! It is a great tool and has made my job loads easier.

Cons

I wish there were a way to select a target audience for each social media. It would be good if images were auto-published for stories as well as videos.

Review Source

FG

Fernando G.  
Owner  
Consumer Services  
Used the software for: Less than 6 months

### "Posting on SM never been easier "

July 20, 2025

5.0

Ive had a great experience so far with loomly really saves us alot of time and money being able to post in a one stop shop platform

Pros

Very easy to post on multiple platforms and make adaptations to suit each social media platform. i feel the price point is very reasonable

Cons

I dont have anything to compare to but i think the cloning feature could be better and the ability to delete assets better.

Switched from

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Price was the driving factor for the change

Review Source

AL

Amber L.  
Sales and Social Media support  
Insurance  
Used the software for: Less than 6 months

### "Easy to use!"

January 21, 2025

5.0

It's a great service and it's so easy to use. I also really like that I don't have to keep re connecting my business accounts constantly. It just works.

Pros

Ease of use. It's very easy to set up, and get started immediately!

Cons

The only thing I don't like about it, is that it opens multiple windows when duplicating posts between calendars. I can see how this would be helpful for many users, however, It gums up my browser when I'm working for a whole month. But other than that I LOVE IT.

Alternatives considered

[monday service](https://www.capterra.com/p/10023357/monday-service/)[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Loomly

It had the best recommendations from bigger brands as far as usability and visibility. Meaning the content is not pushed down in the feeds.

Switched from

[HighLevel](https://www.capterra.com/p/177156/HighLevel/)

It was so expensive and complicated. It was a whole CRM and really had too much functionality for us. I was constantly re-hooking all the social media accounts to the Platform and it was also not posting videos on any of the social networks at all, so I had to go to each one and post them individually. I will never use their services again and will NOT recommend them.

Review Source

AB

Angela B.  
Brand and Content Manager  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Great Asset for Managers of multiple Social accounts "

February 25, 2024

5.0

great, extremely great. Their app and site are exactly what I needed and their customer service is fantastic, always happy to help and you can always find the answers you need. I strongly recommend Loomly to any professional.

Pros

a big pro is the multiple Callender that you can have available in your plan, being able to have clients that have one or two social accounts will end up costing you less as you only need what they need. This was a big part of my moving over from Later.com once I started managing multiple accounts for different businesses. Loomly is not just more affordable when managing multiple accounts but it is also easy to use, easy to swap between calendars and has great features and integrations, like their revision and commenting set-up so my clients can revise their upcoming posts in app making my life much easier

Cons

Not suitable for small businesses that want to manage thier own socials, it's amazing but isn't as intuitive for non-professional users. However, Loomly seems to be set up for professionals and as a professional I love it.

Reason for choosing Loomly

All reviews came back extremely high, and thier calendar and social asset set-up made it an easy choice, also thier connection to social accounts being so streamlined was the icing on the cake.

Switched from

[Later Social](https://www.capterra.com/p/152254/Later/)

Cost per calendar and customer support, later, even though they have great email marketing with cool facts and interesting insights, they are not a customer service-based business, they rely on their easy to use program to justify thier prices. They are great for a small business that wants to schedule thier own social, but once you are past that point I would not recommend them.

Review Source

KH

Katie H.  
Associate Marketing Manager  
Staffing and Recruiting  
Used the software for: 2+ years

### "A Great Cost-Effective Option For A Social Media Management Platform"

September 27, 2023

5.0

Pros

We've been very pleased with our experience using Loomly -- our top priorities in a social media management platform were post scheduling across channels, the ability to accurately preview how posts will look, being able to tag other users for review, high-level analytics, and cost. We've had great experiences with Loomly's customer service and appreciate that Loomly is constantly adding new features. We especially appreciate the calendar view in Loomly and the ability to both plan and create content.

Cons

The analytics offered by Loomly are good but it would be helpful to have more in-depth options.

Alternatives considered

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Loomly

The cost-to-features ratio in Loomly was superior to all the others.

Review Source

JP

James P.  
Digital Strategist  
Marketing and Advertising  
Used the software for: 6-12 months

### "Outstanding platform built for Social Media experts by social media experts"

October 18, 2019

5.0

Loomly is by far the best tool for solving client approvals. Clients love the simplicity and sometimes even take to the platform in the form of creating suggested content for you. That's unreal! No other platform can deliver value like that: clients refuse to learn new systems. Loomly constantly ads new features ... totally free. Make the most of them and become your office super start. These features are: publishing to Google My Business, storing hashtag lists, content writing tips and more any more.

Pros

Extremely reliable platform that will help you make more money as it will handle some of your most time consuming worries like client content suggestions, client approvals, and flexible scheduling. The level of feedback us unreal and every piece of advice is delivered exactly when you need it.

Cons

There are many extra tools included for free like reporting, link tracking and community management. Those features won't replace your dedicated tools, but they aren't intended too either.

Alternatives considered

[Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)[Zoho Social](https://www.capterra.com/p/159351/Zoho-Social/)[Emplifi Social Marketing Cloud](https://www.capterra.com/p/226549/Socialbakers-Analytics-Plus/)[Tailwind TMS](https://www.capterra.com/p/275384/Tailwind-TMS/)[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Loomly

Loomly were not the cheapest but as soon as I took up a trial I could see great value from the platform's simplicity. It's as easy as a replacement for your google sheet content planner with a ton of useful tools added on.

Switched from

[Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)

Sprout social has gotten expensive and hasn't updated their platform since their most recent acquisition. It's pains me to have to pay for multiple social profiles when they all belong to the same client.

Review Source

Response from Loomly

October 25, 2019

Dear James, Thank you so much for your review, this means the world to us. I am really glad to read that your clients are enjoying Loomly. Please let our team know if we can assist you with anything. Sincerely, Thibaud, CEO of Loomly.

LR

Leigha R.  
Director  
Financial Services  
Used the software for: 6-12 months

### "Manage Social for multiple companies across many different social media platforms"

June 18, 2024

5.0

It has been wonderful. 10/10 would recommend.

Pros

I was looking for a company that offered content scheduling for multiple companies with approval processes in place to aid in workplace collaboration. I also like being able to view metrics for multiple platforms in one place. I have integrated it with Canva to make transferring new posts easier. I also like the hashtag collections and trending hashtag suggestions.

Cons

I would like to be able to promote certain posts more easily.

Alternatives considered

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Loomly

The approvals and social media platforms offered.

Switched from

[Thryv](https://www.capterra.com/p/156926/Thryv/)

We were able to integrate more apps, canva, and measure metrics more easily. Thryv did not offer the approval procedures either.

Review Source

dV

diego V.  
Photographer  
Photography  
Used the software for: Less than 6 months

### "Great value, eas of use and costumer service"

February 5, 2020

4.0

The experience has been very smooth so far aside from the fact that we have to always post manually to instagram. the tools that helps us collaborate internally are fantastic and the customer service too.

Pros

i love: - the master calendar, - the fact that we can invite contributors and assign them roles - the fact that the platform helps you with ideas to create content that is relevant for that specific day or month, - the phone app works very well - link tracking

Cons

\- i can not post directly to instagram - the stats are ok, but they could be a bit more detailed and they could include more comparison tools and the labels that one can use when preparing a piece of content. - i would love if in the future we could manage tripadvisor and other review platforms - i would love if in the future we could manage facebook events as this is something that generate the most revenue for our clients. - I think that it is not possible to add extra accounts for a small price, instead you have to upgrade to a plan that might be way off my budget. - i cannot upload images larger than 10mb and videos that are too large

Alternatives considered

[Buffer](https://www.capterra.com/p/143492/Buffer/)[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Loomly

price, ease of use, the master calendar

Switched from

[Buffer](https://www.capterra.com/p/143492/Buffer/)

To explore my options and test the features in this platform

Review Source

Response from Loomly

February 6, 2020

Dear Diego, Thank you very much for your review, this is immensely helpful. I am truly glad to read that you have been enjoying Loomly so far. I confirm that we are doing everything in our power to bring Instagram direct publishing to you as soon as feasible. We are also working on a major improvement of our architecture, which will allow you to upload larger images and videos. I have asked our support team to reach out to you to see how we can accommodate you in terms of extra accounts and better analytics. Please let us know if we can assist you with anything else. Sincerely, Thibaud, CEO of Loomly.

BP

Brigitte P.  
Executive Director  
Performing Arts  
Used the software for: 6-12 months

### "Loomly is a must for small organizations. "

August 8, 2019

5.0

Overall, Loomly has made being an unpaid social media manager something that is manageable. I have implemented a plan so our posts aren't all on top of each other, and have managed to have real social media campaigns. Since we started using Loomly, we were able to grow our Instagram and Facebook accounts. Loomly has really made things less time consuming and more collaborative. It's great.

Pros

I "work" for an all volunteer dance company. No one gets paid to do any of the jobs required to market the company or the shows. Loomly lets me streamline my time making and implementing social media marketing campaigns. It also makes it easy for other people to help. I can choose one or 2 nights a week to sit down and get things all done. I love that I can see all the posts on a monthly calendar, whether I scheduled them, or someone else has. With several hands in the pot it keeps us from posting too many things in one day. Loomly is great for collaborating with other users. I can mention someone to get them to check my grammar and spelling, or to bounce ideas off them. We can also work together on a post, I can put a picture in and someone else can write the witty words to go with it. Loomly has helped us to grow our social media presence by making it easy to create and schedule posts. You can also see when people have interacted with your posts right in the Loomly interface, so you can like their responses. You can set up alerts to remind you if posts haven't been scheduled yet, or for when collaborators comment on your posts. There's a lot to love about Loomly. They have post ideas if you can't think of something to write. They have tips for best times of day to post, and reminders if you've done something whacky like put a weird size image in a post. The customer service is fantastic.

Cons

There is not much I dislike about Loomly. I wish that the posting videos and multiple pictures to Instagram automatically was already implemented (it's in the works). Right now you have to have a Buffer account connected, and then Loomly sends you an alert and you have to post the video / multiple image Instagram post from your phone. But even that is easy to do. The photo is there and the caption is automatically copied to your clipboard so it's pretty simple to do.

Reason for choosing Loomly

The price was right, there is a non-profit rate, and the people were willing to talk with me to help me figure out the best way to go.

Review Source

Response from Loomly

August 8, 2019

Dear Brigitte, Thank you so much for your incredible review, this is immensely appreciated. It means a lot to read that Loomly helps your organization streamline processes. I confirm that we are doing everything in our power to bring Instagram direct publishing (for photos, slideshows and videos) to you as soon as feasible. Please let us know if we can assist you with anything. Sincerely, Thibaud, CEO of Loomly.

MN

Momen N.  
Senior Technical Sales Engineer  
Building Materials  
Used the software for: 2+ years

### "The best platform to professionally manage publishing on social media"

March 14, 2023

5.0

With Loomly, the management of our accounts on social networking sites became more professional, as the publishing mechanism was organized and its timings were set accurately, and we were able to obtain accurate statistics for the level of interaction. This helped us a lot in making many improvements that contributed to increasing our ability to achieve positive results.

Pros

I like the simplicity of the interface in Loomly, which enables us to find all the tools, move between sections, and perform tasks effortlessly. I also like that there are so many powerful features that allow us to sync calendars, set up ads, add links, and post in hashtag templates. Scheduling is excellent in Loomly, as we were able to synchronize publications on various platforms. Also, due to the full integration with all social media platforms, especially Facebook and Instagram, we have a great ability to manage publishing and follow-up accounts from a central platform in complete harmony. It also helps us to have a box to collect all messages received for ease of filtering and answering them with the participation of the rest of the members according to their specialties. It is also great to have dashboards and reports that explain the analyses in detail and provide us with a lot of statistics that show the levels of participation in our publications, which show us the extent of our success in reaching the target groups.

Cons

Loomly is unique, and I did not encounter any complications or problems during use, as it was not expensive to obtain all the features, and their service team provides the required assistance quickly.

Review Source

Response from Loomly

March 20, 2023

Hi there! I'm so glad to hear that you're finding Loomly easy to use, and that it's streamlining your workflow. Thanks for being a Loomly customer, and have a wonderful day! ����

MN

Maryam N.  
Marketing Coordinator  
Education Management  
Used the software for: 1-2 years

### "valuable tool for streamlining our social media management."

April 7, 2023

5.0

Using Loomly, we've been able to keep our company's social media accounts free from clutter by scheduling posts on various platforms in advance. The Loomly also allows us to effectively manage our interactions with followers, monitor comments, and use advanced analytics to determine the optimal times for posting.

Pros

With Loomly, scheduling posts on all social media platforms, and monitoring and interacting with followers are all possible on one platform. Customizing posts for each platform is also made easy with Loomly's unique features, which allow for the same content to be changed for different platforms and accounts, creating a single post for all social channels without duplicating them. Loomly also allows for manual posting in cases where automated posting is not possible. The share draft feature is useful, as all members can directly review and approve drafts. I also love the dashboards, as they are easy to set up and offer interesting insights.

Cons

The negatives are somewhat limited; the interface needs more updating, as I find it a bit messy, and work should also be done to simplify the process of publishing longer videos on various platforms.

Review Source

Response from Loomly

April 25, 2023

Hi there, Maryam! I'm glad to hear that Loomly has helped you streamline your social media process and simplified collaboration within your team. Your feedback on the UI and video content has been noted with our team. Thanks for being a Loomly customer, and have a wonderful day!

Jordanna B.  
Director  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Tried every SMM tool and landed on this one"

February 11, 2021

5.0

I literally tried every single social media management tool on the market (Hootsuite, buffer, later, Zoho Social, YOU NAME IT). It took months but I couldn't find one that managed BOTH Instagram and Google My Business (in addition to Facebook, and Twitter) and provided a robust analytics platform. Finally I tried Loomly and WOW it has everything I was looking for! All of the social media platforms, the ability to create different calendars for my clients, calendar views which I use for planning, post suggestions, hashtag management, direct publishing to Instagram without having to use a third party like Zapier. It's the dream and I'm happy to pay the price tag for peace of mind.

Pros

You can setup multiple calendars with multiple accounts for each (I use this for client management) and you get to switch between a calendar view and a list view for planning content. They have an ideas section that just lists different ideas for posts which is super useful if you're planning your month and what to see what special days are coming up, etc. They also have a hashtag suggestion feature which is outstanding. Not only can you store groups of hashtags you use frequently, but they actually show the reach of each hashtag you use so you can judge its effectiveness before using it. The best newest feature? YOU CAN PUBLISH DIRECTLY TO INSTAGRAM! (No Zapier integration! YAY!) Total gamechanger.

Cons

I wish there was a way to organize media files. Right now you can assign them to categories you create or arrange them by published and not published. But folders would be nice to move evergreen stuff into its own place or filter out content that's time dependent and won't be used again for a year.

Alternatives considered

[Zoho Social](https://www.capterra.com/p/159351/Zoho-Social/)[SocialPilot](https://www.capterra.com/p/144332/SocialPilot/)[Sprout](https://www.capterra.com/p/175756/Sprout/)[Buffer](https://www.capterra.com/p/143492/Buffer/)[Later Social](https://www.capterra.com/p/152254/Later/)

Review Source

Response from Loomly

February 12, 2021

Hi Jordanna, Thank you so much for your review. It means the world to read that you are enjoying Loomly so far. I hear you regarding organizing assets into folders in Library and I confirm this is something we are looking into. Please let us know if we can assist you with anything. Sincerely, Thibaud, CEO of Loomly.

EG

Elizabeth G.  
Brand Activation Manager  
Real Estate  
Used the software for: 2+ years

### "Time savings, essential marketing tool"

July 26, 2023

5.0

Very good

Pros

It is simple to use as a manager but also as a user. I can monitor new users and get an overview with the entire team

Cons

I would love more analytics ideally but understand there are restrictions due to APIs. I would also like to see new features for each platform roll out more quickly but understand the challenges of testing first.

Switched from

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Cost and lack of features.

Review Source

Response from Loomly

August 8, 2023

Hi Elizabeth, Thank you so much for your review! We've noted your feedback with our team - stay tuned for more exciting new features and enhancements coming soon! - Andrew from Loomly

KM

Katie M.  
Brand and Content Strategist  
Marketing and Advertising  
Used the software for: 6-12 months

### "You pay what you get for"

November 16, 2019

3.0

Their customer service is great. The view of the posts is great. But not having Instagram is a huge missed opportunity. I know they are working on it- but taking away a functionality that was once there is really frustrating.

Pros

It is super nice to see the calendar view and the ease of use is pretty great. I also love the recommendations they provide based on if your post is posting at the right time, right length, or even just some ideas on what to post as far as holidays that day etc.

Cons

You can no longer post directly to instagram! As an agency we made this platform as a recommendation to clients and now it really stinks that it no longer does what we said it could do because they took away the instagram publishing. This is huge.

Alternatives considered

[Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)

Reason for choosing Loomly

Pricing honestly.

Review Source

Response from Loomly

November 18, 2019

Dear Katie, Thank you very much for your review, this is immensely helpful. It means a lot to read that you have been enjoying Loomly and that our support team was able to assist you when needed. As far as Instagram publishing is concerned, as our support team probably mentioned, this feature relied on an integration with Buffer, which was unilaterally discontinued by Buffer, with a very short notice of just two weeks, without Loomly having a say in it (you can read the details here: https://blog.loomly.com/buffer-integration-sunset/). That being said, our team is working on a different solution to bring back publishing to Instagram through third-party integration shortly, and we are doing everything in our power to bring Instagram direct publishing to you ASAP. Again, I definitely understand that this was a disappointing development and we are doing everything in power to deliver a suitable solution to your shortly. Sincerely, Thibaud, CEO of Loomly

SK

Steffan K.  
Online Marketing Specialist  
Fishery  
Used the software for: Less than 6 months

### "The best content management platform for the price "

June 11, 2021

4.0

Really great

Pros

Easy to use, powerful and with most of the features that I need.

Cons

That you cannot do all within the platform. You need to manually push some posts, cannot tag in images on Twitter etc. But this is the case for all platforms and mostly decided by the social networks.

Review Source

DM

Debora M.  
Marketing Coordinator  
Food & Beverages  
Used the software for: 1-2 years

### "Great Value, Useful Tools"

August 6, 2019

4.0

It is very useful and helpful, the features are diverse, great for planning for multiple platforms. It could be improved, for sure. But overall very positive experience.

Pros

We love the Instagram grid preview feature, it helps us plan our content visually, and not every social media planning platform offers that. We also like the "Master Calendar" feature, as it enables us to see every single content that is going out on every channel for the whole month.

Cons

The approval process can be very confusing. We also do not really think the IG story feature is good enough or even necessary for now, because it only allows us to draft/schedule content without texts on it. And when we try to add text via loomly, it will do it with a black bar like snapchat, and we don't really want that. So we never use the ig story feature here.

Alternatives considered

[Khoros Marketing](https://www.capterra.com/p/131341/Spredfast-Platform/)[Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)

Reason for choosing Loomly

Pricing. Loomly was the one for our budget!

Review Source

Response from Loomly

August 7, 2019

Dear Debora, Thank you very much for your review, this is much helpful. It is really nice to read that Loomly helps you plan your content visually: this is truly one of our goals as a company. I hear you regarding the Story feature we recently launched and confirm we are working on an update that will provide you with more creative freedom to design nicer Stories. Please let us know if we can help with anything. Sincerely, Thibaud, CEO of Loomly.

AJ

Ayush J.  
Freelancer  
Education Management  
Used the software for: 6-12 months

### "Powerful and user-friendly social media management tool"

December 28, 2022

5.0

Since I'm creating content, I'm using loomly. Overall it's a very helpful software which makes all your work hassel free. Post scheduling and drafts helps me to create several posts at once and they will get posted to all my platforms at the scheduled time. The best tool for customizing posts for all platforms at one place. The pricing is also low. I totally recommend it to all creators.

Pros

Loomly is a great social media management tool. It provides the convenience to connect almost all of my social media platforms at one place. I can publish my post to all my accounts at the same time. As a freelancer, I create content for instagram, pinterest and facebook and I use loomly to preview how exactly my posts will look at different platforms. It suggests the trending topics which light up the post ideas. It provides Tips for optimizing the posts. It reaches to the targeted audience via sponsored ads. It also shows the performance of the posts with detailed analytics at the Dashboard. I can monitor the dashboard from the mobile app. Whenever I work with a team, I can easily collaborate and connect all of them.

Cons

There is nothing to dislike, the price is also fair looking at the services provided by this tool. While creating instagram post, It does'nt allow to mention or tag personal profiles. And it would be good if the dashboard can display the comments at posts from each platform.

Review Source

Response from Loomly

January 4, 2023

Hi Ayush, thank you so much for your review! We love to hear Loomly has helped you manage your content, accounts, and collaboration as a freelancer. Unfortunately Instagram's API only allows third parties like Loomly to publish directly to business profiles, but as soon as that changes, we'll get right on it! Thank you for being a Loomly customer, and have a wonderful day! ����

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