# Shape Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Shape Software - reviews, pricing plans, popular comparisons to other Campaign Management products and more.

Source: https://www.capterra.com/p/166589/Shape-Integrated-Software

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# 

 Shape Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Shape

## What is Shape?

Powerful solutions to take control of PPC spend and performance. Never worry about budget pacing or over/underspending again. PPC Management Platform: Ditch the complicated spreadsheets, scripts, and manual PPC budget adjustments. Keep spend on track for thousands of campaigns with easy-to-use dashboards and intelligent automation tools. Data Management Products: Build the custom advertising solutions your agency needs to streamline manual processes, scale results, and outperform tcompetition.

## What is Shape used for?

[PPC](https://www.capterra.com/ppc-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)

Top alternative

Featured

Overall rating

Based on 2 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$499

Other, Per Month

Free trial  
available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Shape?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://shape.io&name=Shape)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Shape

5.0 (2)

VS.

[4.5 (6,243)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting Price

$499

Other, Per Month

Starting Price

$15

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

5.0 (2)

Ease Of Use

4.3 (973)

Value For Money

5.0 (2)

Value For Money

4.2 (751)

Customer Service

5.0 (2)

Customer Service

4.4 (743)

## Shape alternatives

[4.6 (119)](https://www.capterra.com/p/173311/Adalysis/reviews/)

Starting price

$126.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

Highest Rated

[4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[4.6 (61)](https://www.capterra.com/p/213461/TrueClicks/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Google Ads](https://www.capterra.com/p/213339/Google-Ads/)

[4.4 (1,012)](https://www.capterra.com/p/213339/Google-Ads/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/213339/Google-Ads/)

## FAQs about Shape

Overview

### What company size and specific industries is Shape built for?

Shape is designed for digital advertising teams that manage PPC campaign performance and data at scale. It fits PPC freelancers, agencies, and software engineers, making it suitable for small independent operators, mid-sized service firms, and technical teams that support paid search and advertising operations.

Features and Usability

### What are the key features of Shape?

Shape includes a dashboard for activity oversight, plus campaign management tools such as campaign planning, campaign segmentation, bid management, and advertising management. It also offers performance tracking features including conversion tracking, ROI tracking, keyword tracking, and trend analysis, along with reporting, visual analytics, and third-party integrations.

Integrations

### Which third-party tools and platforms does Shape integrate with?

Shape integrates with 7 third-party platforms for advertising and social media: Google Ads, Instagram, LinkedIn for Business, Meta for Business, Pinterest, TikTok, and Twitter/X. These catalog integrations cover paid media, social publishing, and campaign management across major channels.

Getting Started and Support

### What training and onboarding options does Shape offer?

Shape provides in person training, live online sessions, webinars, documentation, and videos to help teams get started. In person and live online formats support guided instruction, webinars offer group learning, documentation provides written reference material, and videos allow self-paced review of product features and setup steps.

Getting Started and Support

### What customer support options does Shape offer?

Shape provides email/help desk, FAQ/forum, knowledge base, phone support, and chat. These channels give users several ways to get help with setup, account questions, and daily use. No reviewer feedback about support experience is available here, so support quality and response speed cannot be assessed.

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Account Alerts

Informs of any account changes and notifications

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Activity Tracking

Track and document all activities across devices, networks, and other systems

Advertising Management

Manage advertising space and its sales within your network or publication

Alerts/Notifications

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

API

Application programming interface that allows for integration with other systems/databases

Shape 34 features

Informs of any account changes and notifications

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

Manage advertising space and its sales within your network or publication

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

Share bid details, archive bids, and create bid requests to assist in bid solicitation and quote comparison

Forecast, allocate funds, organize financial resources and report & analyze project's income and expenditure

Track and interpret campaign performance metrics

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Plan and strategize marketing campaigns

Group campaigns by project, client, or campaign for better management.

Manage various distribution channels, build relations with channel partners, and track their performance

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Alter the layout and content of reports

Pre-designed layouts that can be customized to match preferences and requirements

Import and export data to and from software applications

To be used for PPC specific marketing campaigns

Establish measurable goals and objectives and track their progress over a specific period of time

Track and monitor a specific set of keywords

Observe and track the demand, usage, progress or quality of a system, product, or user

Manage multiple campaigns in one system

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Organize and manage the accomplishments and development of employees or performance of applications or systems

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Active monitoring of systems, applications, or networks

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Set a time to generate routine reports automatically

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Track activity on sites such as Facebook, Twitter, Instagram, etc.

Set up connections to third-party platforms to improve business processes

Review data from past periods to reveal recurring tendencies and predict future performance

Interact with data visualization elements, such as charts and graphs, to drill down into data

Get Advice

We can help you find the software with the features you need.

Features

3.5 (2)

3.5

Based on 2 reviews

## Pricing

Value for money

5.0 (2)

Free Trial

Free Version

Basic

$499.00

Other,Per Month

Value for money

5.0 (2)

5.0

Based on 2 reviews

## Integrations

[

Instagram](https://www.capterra.com/p/210721/Instagram/)[

Meta for Business](https://www.capterra.com/p/213257/Facebook/)[

Twitter/X](https://www.capterra.com/p/214056/Twitter/)[

LinkedIn for Business](https://www.capterra.com/p/213505/LinkedIn-for-Business/)[

Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[

TikTok](https://www.capterra.com/p/237591/TikTok/)[

Pinterest](https://www.capterra.com/p/234608/Pinterest/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

5.0 (2)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (2)

5.0

Based on 2 reviews

## User reviews

Overall rating

5.0

Based on 2 reviews

Filter by rating

5(2)

4(0)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

AM

Andrea M.

Director of Business Development

Law Practice

### "Not what I expected..."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

2.0

2.0

Customer Service

5.0

5.0

Likelihood to Recommend

6/10

October 28, 2019

Pros

Ease of use. Incredible customer service.

Cons

Getting a functional report was difficult. I constantly felt like I was asking the programmers to "fix something" in our database.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JM

Jeron M.

Digital Marketing Consultant

### "My company loves using Shape. This tool has helped us considerably in managing our various campaigns"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

0/10

September 5, 2017

Pros

My company loves using Shape. This tool has helped us considerably in managing our various campaigns effectively. Shout out to cust support for being awesome and helping us whenever we had questions! I highly recommend Shape to anyone in need of a tool to manage ad campaigns.

Cons

There really are no cons for the software. I would recommend creating a more robust reporting software with the product in the future for increased usage. The product performs great as is.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

September 6, 2017

Thank you for the outstanding review Jeron! We love that we get the opportunity to work with wonderful customers like you and to build PPC software for teams like yours to automate repetitive, manual PPC processes! We're always looking for ways to improve our platform, so we'll be sure to pass your request for more robust reporting software to our team!

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