# Page 2 | Albacross Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 2 - Is Albacross the right Lead Generation solution for you? Explore 107 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/167503/Albacross-Website-Tracking/reviews

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Albacross

4.5 (107)

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Last updated March 13th, 2026

# Page 2 - Reviews of Albacross

## Showing most helpful reviews

Showing 26-50 of 107 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

VR

Verified Reviewer  
Daglig Leder | Vi hjelper din bedrift å skaffe mer trafikk, bedre leads, og flere kunder.  
Internet  
Used the software for: 6-12 months

### "A perfect tool for B2B companies that want to combine inbound marketing and personalised outreach"

November 2, 2018

5.0

As an inbound marketing agency, we still recommend doing outbound marketing in the form of personalised outreach. Albacross Lead Generation makes it very simple to identify anonymous companies who already indicated some interest, making the outreach process more effective.

Pros

I like how Albacross gives me way more accurate data than other similar tools, especially if you live in Scandinavia. I also like the CRM-integration, and we can move company data to HubSpot CRM with the help of a free Zapier account. This is perfect for companies with long and complex sales cycles where they need to engage with prospects early in the process even if a visitor hasn't identified themselves through filling out a form or using chat. This makes it easy to do some outreach to get in touch with the right prospects early in the buying process.

Cons

The price can be a bit high with doing account based ads. At the moment this is much cheaper on LinkedIn, and then there is the monthly fee for the IP-tracking as well. The tool is a bit expensive for SMBs, and you probably need to be very patient to see the effects of an ad campaign. The ad editor leaves a lot to be desired yet, but I believe the team is working hard on improving this. Right now you are better off making the creative with an external tool like Photoshop, Canva or something similar.

Review Source

DD

Dinesh D.  
Sales & Marketing Manager  
Information Technology and Services  
Used the software for: 6-12 months

### "Well designed product and good customer support"

October 12, 2018

4.0

It is a solid product and easy to install and use. They introduce new features from time to time and their customer support has been good (not sure how it is now that they have grown). I would definitely recommend any B2B organization to consider evaluating Albacross.

Pros

There are many products in this category but Albacross has plans that are friendly for startups and organizations with a smaller marketing budget. They keep rolling out new features and have a simple UI that is easy to understand. Their customer support is friendly and very responsive. One of their best teams in my opinion.

Cons

They changed their plans recently and many customers were affected by it. I feel they could've handled that transition better. I would like more automation in their lead export functionality instead of asking us to download it manually (not sure if this has been fixed lately). Also it does not recognize visitors from some organizations that more expensive alternatives in the market can. But this is a trade-off more than a con.

Review Source

EA

Erik A.  
Marketing Manager  
Information Technology and Services  
Used the software for: 2+ years

### "Great tool & Team that does care!"

September 25, 2018

4.0

You have a chance of attracting and identifying the interest of chosen organizations in your target group at low or no cost. You also get the help of a small committed vendor that listens.

Pros

Albacross provides absolutely essential information in an easy-to-use GUI for free or at a low cost. It's simply a great tool - and it's provided by a small committed team that actually does care about their customers and do in fact work hard to provide what's called for! In addition to the tracking, the IP-based advertising capability provided at a low price and with good service is not to be frowned upon.

Cons

I do not appreciate the bugs, and bug fixes and promises sometime take much too long to get fixed (but again, this is a small vendor providing a very cost-efficient service and doing their level best to serve their customers).

Review Source

DS

Dinakar S.  
Founder  
Computer Software  
Used the software for: Less than 6 months

### "Know who’s visiting your business website"

May 19, 2024

5.0

Pros

Easy to use and setup. Fast lead analysis.

Cons

Results are not accurate all the time. As a tech business owner, I understand tracking is not 100% reliable. Overall, tracking is good.

Review Source

Leonardo W.  
Founder  
Internet  
Used the software for: Less than 6 months

### "A very nice b2b tool for a fraction of the cost"

December 10, 2018

5.0

I'm very happy with the tool, and I think it has a great possibility to become a very good investment. They're well funded so I can only a good future for the tool

Pros

Lead B2B tools are expensive since the only data that works is new data. Albacross was able to bring fresh data for a very low cost. If you do work with companies, and they're your main target, this approach to identify who visits your website will give a competitive edge. The tool is pretty simple to use and works well. They're constantly adding more info into the database and providing better data. If you want more businesses, go ahead!

Cons

I had only one problem while creating my account, due to an update on their system. Support was super fast and solved the problem in just a few minutes.

Review Source

Katie D.  
Sr. Web Developer & Optimization Specialist  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Overall, Very Happy with Albacross"

November 5, 2018

4.0

Since starting to use Albacross, we've been able to expand our sales department because we've had more leads. Our CEO has been over the moon seeing all of these new leads come in!

Pros

Overall, I have been very happy with this software, and I believe it is a good value. Albacross has pulled in more leads than other lead generation software, with a lot of valuable data for companies. Customer service has been top-notch, with any questions or issues I'm having typically resolved within minutes. For my use, the limits (i.e. getting contact info) are adequte.

Cons

I found a couple of the features less intuitive; specifically adding more than 1 domain (adding new company vs. adding domain) and exporting my data.

Review Source

VR

Verified Reviewer  
Data Analytics Professional  
Management Consulting  
Used the software for: Less than 6 months

### "Very easy to use, just set and forget. "

November 9, 2018

5.0

Albacross gives me insights on leads interacting with my website on a weekly basis. This has come in handy when we saw prospects whom we thought had dropped off our sales radar still coming to visit our site (FOMO) - it helped rekindle the conversation (in a non-creepy way) and win us a sale.

Pros

Albacross is very simple to use. It is one of those you set and forget and it does the rest for you. I get weekly emails of leads who have visited on my site (at a company level). I can choose to go more granular by looking into details around what activities they did while they were on my site. Although there is no way to know which individuals were checking out the site, one can be intelligent about this by embedding highly relevant targeted content on some pages or tracking pages that are contextual to some folks you are already talking to.

Cons

I have no issues with the tool as such. I think whatever perceived limitations I have of the tool come from my own ignorance. I wish the folks at Albacross would educate me more so that I can use the tool in an even more effective manner.

Review Source

VR

Verified Reviewer  
CEO  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Great value for a lead capture tool"

November 2, 2018

4.0

It’s a great software that is easy to setup. They are easy to get a response from when you have a question. I would highly recommend them if you are looking for a software like this. We have used quite a few in the past and the pricing is good compared to other and it seems to alwork better than any of the others we have tried.

Pros

Great price compared to some other products. It’s very accurate. It tells you the company that hit your site with a list of people that work st the company.

Cons

I really don’t have any other than I wish it could covert more of our visitors information. We get maybe 1 companies info out of every ten. Not sure if it’s the lack of quality we are driving to the site or the software. But still a great product.

Review Source

Andrew B.  
Head of Agency  
Marketing and Advertising  
Used the software for: 6-12 months

### "Sites visitora"

September 17, 2018

5.0

Pros

Albacross allows for easy monitoring of which businesses visit your website. You can view total visits, time doesn’t, sources pages and more. You can then target those business with an ad campaigns from the platform

Cons

Some companies are highly detailed but some are lacking more feeds for business information

Review Source

Manuel C.  
Business Owner  
Photography  
Used the software for: 1-2 years

### "It's a legal move if it's public"

July 23, 2019

5.0

Pros

With Albacross you can have leverage again, you can spy back who is spying on you. You can see the companies that are checking your website and the possible emails associated with that company that are public on the internet so you can contact them back. They will feel like it's a celestial sign!

Cons

The interface is very clean, but no that intuitive, but it does the job!

Review Source

Tomasz W.  
Lecturer - Digital Transformation (Postgraduate Studies)  
Higher Education  
Used the software for: 6-12 months

### "nice but still mvp "

November 9, 2018

4.0

\- integration with CRM or personal contact list to verify potential of introduction by someone from my existing network

Pros

\- generally good idea - nice dashboard - pricint

Cons

\- no integration with crm (pipedrive) - no mobile app / PWA / RWD - company info should show that someone from visiting company is allready in my network

Review Source

Simon E.  
Board Member  
Staffing and Recruiting  
Used the software for: 1-2 years

### "Esay to start with! Hard to quit"

February 13, 2019

5.0

Pros

Easy geting going, and suits wordpress really good

Cons

nothing really , could help out getting the ads in right spot

Review Source

Derk S.  
Digital Strategy Consultant  
  
Used the software for: 6-12 months

### "Essential tool for anyone who monitors their B2B traffic"

February 2, 2018

5.0

Pros

It shows us which companies are visiting our websites. This verifies if our advertising and marketing efforts are targeting the right people.

Cons

It does not show us every visitor's company. It would have been nice to get the complete picture of all our visitors.

Review Source

PC

Phillip C.  
Marketing  
Design  
Used the software for: 6-12 months

### "Empower Your Sales Outreach Team"

April 14, 2019

4.0

Recommended

Pros

As our headline roars, we love Albacross for what it does. Knowing which entities or companies have visited our landing pages or website is important. It gives our sales team a better opportunity to pitch to our 'warm' leads. Another feature we like is the segmenting part where we at the marketing side first qualify then.. pass down these reports/worksheets to the sales side. Quite a tight collaborative tool also.

Cons

The data can improved especially in the South-east asia region. We encountered websites (eg. 53sample.com) instead of real company names. Small companies data is often missing or incorrect. Otherwise, all is well.

Review Source

Daniel O.  
VD & Projektledare  
Business Supplies and Equipment  
Used the software for: I used a free trial

### "Very useful tool and real time reporting. "

January 14, 2019

5.0

Very good and nice with a free version

Pros

I can see which customers viewing my site relates to which campaigns sources. This is impossible in Google Analytics as far as I know. Interesting with the account based marketing option but I did not have the opportunity ( budget ) to be able to test this yet.

Cons

It is some difference in the presented data compared to Leadfeeder wich discover that it might is not 100 % accurate. A bit too expensive in the smallest paid version. On the other hand Albacross show more data than many competitors and it is more instant in real time reporting and monitoring.

Review Source

VR

Verified Reviewer  
CEO, Owner  
Marketing and Advertising  
Used the software for: 2+ years

### "Really great tool"

November 2, 2018

5.0

Pros

\- true lead generation data - easy to install - easy to use - good quality data

Cons

\- should be more integrations available - more information about lead status - business data about lead - integration with LinkedIn data - lead contact data (catch from LI or Find That Lead or hunter)

Review Source

Lapo C.  
Marketing Specialist  
Oil & Energy  
Used the software for: Less than 6 months

### "Best tool ever for B2B marketing"

December 6, 2018

5.0

I do consultancy in digital marketing for companies in Oil & Gas, Power Generation, Aerospace, Manufacturing in general. With Albacross the companies can realize which qualified leads brought to a conversion.

Pros

There are several features I like about this tool. One is definitely its e of this tool is its ease of use. An other is the built-in tracking system that enables the automatic detection of prospects and conversions. An other is its capability of integration with other software

Cons

Well, basically nothing. I would say maybe the possibility to not download the .csv file with the trial version.

Review Source

Chun Kay T.  
Director Of Business Development  
Computer Software  
Used the software for: Less than 6 months

### "Capture your visitors in no time"

January 9, 2019

5.0

Knowing which companies visit our website, and which companies try to register for an account, is invaluable!

Pros

Very easy to use, and the software gives me powerful insights of which company visited our website, which pages, how many people visited, length of website sessions, etc. You can easily tag the companies, and make an export.

Cons

Very rarely, when you go to the detail page, the info isn't loaded, but thanks to the wonderful support of CSR and her teammates, they are quickly answering and giving a timeframe when it will be loaded again.

Review Source

Davor P.  
Digital Marketing Specialist  
Computer & Network Security  
Used the software for: 1-2 years

### "Easiest and best qualified lead generation so far"

April 24, 2019

5.0

Pros

The product itself. I mean having the information that they give you is crucial for a business. It even seems to good to be true

Cons

The fact that you can't have much insight into the sources. For example you know that a lead comes from "Search", but you don't know which phrase, or what keyword they used to visit the website. If we had that, it'd be amazing.

Review Source

Oliver M.  
WordPress Consultant  
Internet  
Used the software for: Less than 6 months

### "Leads that I can action on"

November 2, 2018

4.0

Pros

I like that the leads come with contact info that is taken from the website, so you know it works. The way you can categorise leads and filter results is really handy. Support are very responsive and kind.

Cons

Although Albacross offer financial info on leads, I have yet to see any. None of my leads have financial info available when I view into them. Also being able to block my own visits to my website would be great. Lastly if they could make their email templates mobile responsive I would be very happy.

Review Source

Michael P.  
CEO  
Electrical/Electronic Manufacturing  
Used the software for: Less than 6 months

### "Great tool for the EU market!"

October 15, 2018

5.0

Pros

I have been trying Albacross as the 3rd or 4th software of this kind (have been using FTL and others before) and expected to be disappointed once more of the results since all the tools I have tested so far have been super US-market centric. However Albacross blew my mind - apart from delivering results within hours after the installation they seem to have a pretty good database. PLus the support has been super responsive... so far 5 Tacos... !

Cons

didnt find anything yet to be honest . Sorry :D

Review Source

MW

Mateusz W.  
CEO  
Marketing and Advertising  
Used the software for: 1-2 years

### "Mixed experiences"

September 14, 2022

4.0

I think it's a great tool especially if you targeting larger companies.

Pros

The main feature is great. You can check what companies and what people are browsing your website.

Cons

However it sometimes work really well, and sometimes most of the results are like internet providers.

Review Source

MA

Munir A.  
CEO  
Information Technology and Services  
Used the software for: Less than 6 months

### "Found it really working for my clients."

November 5, 2018

5.0

My overall experience with this tool is going really good. It saved time. It provided an extra layer of Analytics on top of Google Analytics. If someone is in eBusines ,need so many tools for Analytics and Monitoring and this has become one of them for me.

Pros

The tool is easy to set up and require less than 5 minutes to up and running. It can save a lot of time. I found the dashboard very clean and easy to navigate. All the options that I need are there on the dashboard. I can filter the search and lead in many ways by revenue, employees, location. My client was very happy to see how many businesses are visiting the website and on which pages they spent the most time. It helped my client to make timely decision to convert leads into customers.

Cons

Albacross has not the huge directory of all the business in my clients' niches. However, after contact with them they assured me that they are working hard to bring more on table.

Review Source

Nicholas F.  
Director  
Internet  
Used the software for: Less than 6 months

### "Simple cost effective website visitor identification."

November 2, 2018

4.0

We are now able to identify a section of our website visitors and communicate with them even if they're not filling in a form or calling us. We've already closed a deal (within the first week) with a client we would not have known about without Albacross ...It's paid for itself immediately :-)

Pros

Simply put, it works. Within the first week we'd identified several new leads and even closed one of them. We would never have had their details without Albacross.

Cons

It's sometimes a little slow to refresh, but I'm sure they're sorting this out.

Review Source

VR

Verified Reviewer  
CEO & Founder  
Marketing and Advertising  
Used the software for: I used a free trial

### "I have tried them all, this is the best"

December 27, 2018

5.0

Pros

I have tried most (nearly all) of the lead generation tracking apps on the market and I have to say that this is the best and gives you the best value for money in my opinion. You get as much from albacross (if nor more) as you get from the more expensive systems.

Cons

There has been a few times what the platform has gone down or crashed but it has only been for a short while and I appreciate the product is still fairly new yet.

Review Source

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