Who Uses This Software?

Funnel suits for serious online marketers and all businesses doing digital marketing. If you advertise on more than 1 online advertising channel, Funnel is for you.


Average Ratings

2 Reviews
  • 5 / 5
    Overall
  • 5 / 5
    Ease of Use
  • 5 / 5
    Customer Service

Product Details

  • Starting Price
    $199.00/month
    See pricing details
  • Pricing Details
    Funnel offers pricing that works for companies of all sizes.
  • Free Trial
  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Webinars
    Live Online
    In Person
  • Support
    Online

Vendor Details

  • Funnel
  • funnel.io
  • Founded 2015
  • Sweden

About Funnel

Funnel automatically collects data from ALL your advertising platforms & matches it with conversion data to let you analyse and report ROI. This allows you to back your decisions with data that is always up to date and in a format you want to have it. With Funnel you have the option to visualize your data anywhere you want. Out of the box integrations to Google Data Studio, Google Sheets, Google BigQuery, Amazon Redshift, Google Analytics. Or use our API to send it to your backend or BI system.


Funnel Features

  • Application Development
  • Budgeting & Forecasting
  • Data Analysis
  • Decision Tree Analysis
  • Monte Carlo Simulation
  • Performance Metrics
  • Rules-Based Workflow
  • Sensitivity Analysis
  • Thematic Mapping
  • Version Control

Funnel Reviews

Happy user of Funnel

Sep 17, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: Finally I'm able to get a holistic view on the performance on all of my online marketing activities, making it possible for me to evaluate my marketing activities' performance on common metrics. The holistic view enables me to work more efficiently, not wasting any time on logging in to separate marketing channels' interfaces and reporting through excel. The best of it all, there's no need for importing cost data into Google Analytics anymore.
Pros: 1. Quick overview of overall & channel specific performance through dashboards 2. Evaluate my performance based on common data throughout all my online marketing channels - Cost per order - Conversion rate - Transaction order value 3. Automatic import of cost data for additional channels outside of Google Adwords

Cons: Cost data from all online marketing channels are not available yet. However, talking to customer service at Funnel; new online marketing channels are being released consistently

Happy user of Funnel

Aug 05, 2015
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support
5 / 5
Value for Money

Comments: Finally I'm able to get a holistic view on the performance on all of my online marketing activities, making it possible for me to evaluate my marketing activities' performance on common metrics. The holistic view enables me to work more efficiently, not wasting any time on logging in to separate marketing channels' interfaces and reporting through excel. The best of it all, there's no need for importing cost data into Google Analytics anymore.

Pros: 1. Quick overview of overall & channel specific performance through dashboards 2. Evaluate my performance based on common data throughout all my online marketing channels - Cost per order - Conversion rate - Transaction order value 3. Automatic import of cost data for additional channels outside of Google Adwords

Cons: Cost data from all online marketing channels are not available yet. However, talking to customer service at Funnel; new online marketing channels are being released consistently

Vendor Response

by Funnel on November 02, 2016

Hi Alexander! Thank you for your review. Regarding your comment about the availability of marketing channels I'm happy to inform you that we will integrate with every online marketing channel our customers request. Just ping us and we'll make sure you can get cost data from all the marketing channels you use.