---
title: "Yet Another Mail Merge Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Yet Another Mail Merge Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more."
source_url: "https://www.capterra.com/p/168100/Yet-Another-Mail-Merge/"
page_type: "product"
language: "en"
publication_date: "2026-11-03"
---

# 

 Yet Another Mail Merge Software Review 2026: Features, Integrations, Pros & Cons

Last updated on November 3, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Yet Another Mail Merge

## What is Yet Another Mail Merge?

YAMM (Yet Another Mail Merge) is a mail merge for Gmail™ and Google Sheets™. It sends a personalized email to each person on a list in a Google Sheet, from your own account. Your spreadsheet then shows who opened, clicked, replied, bounced or unsubscribed, in real time. YAMM has been installed more than 16 million times and is rated 4.7/5 by more than 18,000 users. Recommended for Google Workspace. HOW IT WORKS 1. Write your email as a draft in Gmail. Add markers such as {{First name}} where each person's details should go. Optionally add attachments. 2. List your recipients in a Google Sheet, one row per person, with a column for each marker. 3. Open YAMM from the Extensions menu of your spreadsheet and send yourself a test email. 4. Click "Send emails". Each person gets their own copy, sent from your address. 5. Track opens, clicks and replies as they appear in your spreadsheet. 6. Follow up in bulk when the time is right Talarian, the company behind YAMM, is ISO 27001 certified.

## What is Yet Another Mail Merge used for?

[Email Marketing](https://www.capterra.com/email-marketing-software/)

Top alternative

Featured

Overall rating

Based on 38 user reviews

Reviews sentiment

Positive

92%

Neutral

5%

Negative

3%

Starting price

$72

Per User, Per Year

Free trial  
not available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Yet Another Mail Merge

4.5 (38)

VS.

[4.6 (3,528)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting Price

$72

Per User, Per Year

Starting Price

$9

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.6 (38)

Ease Of Use

4.6 (3,516)

Value For Money

4.8 (26)

Value For Money

4.5 (3,093)

Customer Service

4.1 (23)

Customer Service

4.5 (3,092)

## Yet Another Mail Merge alternatives

Highest Rated

[4.8 (1,424)](https://www.capterra.com/p/168452/GMass/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)

[4.7 (2,344)](https://www.capterra.com/p/136603/MailerLite/reviews/)

Starting price

$12.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/136603/MailerLite/)

[Success.ai](https://www.capterra.com/p/10013316/Success-ai/)

[4.8 (418)](https://www.capterra.com/p/10013316/Success-ai/reviews/)

Starting price

$33.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/10013316/Success-ai/)

[EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)

[4.8 (657)](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/147415/EmailOctopus/)

[View all alternatives](https://www.capterra.com/p/168100/Yet-Another-Mail-Merge/alternatives/)

## FAQs about Yet Another Mail Merge

Overview

### Which roles and teams benefit most from Yet Another Mail Merge?

Yet Another Mail Merge is most used by marketing and sales teams, program and project managers, and business leaders who send personalized outreach from Google Sheets. Marketing managers and automation specialists run campaigns, sales representatives follow up with prospects, while directors, consultants, educators, and IT teams distribute targeted updates, invitations, and stakeholder communications.

Answer based on 38 reviews

Overview

### What company size and specific industries is Yet Another Mail Merge built for?

Yet Another Mail Merge targets any company size, from small teams to larger organizations, that use Gmail or Google Workspace and need to send personalized bulk email. It is not tied to a specific industry, making it suitable for general business, nonprofit, education, and other email-heavy sectors.

Features and Usability

### What are the key features of Yet Another Mail Merge?

Yet Another Mail Merge offers personalization, customizable fields, and email templates for tailored email creation. It also includes campaign management, campaign scheduling, and multi-campaign support, plus email tracking, campaign analytics, and reporting and statistics. Additional features include list management, subscriber management, CRM, API, and CAN-SPAM compliance.

Pricing

### How much does it cost and what fees or limitations are included?

Yet Another Mail Merge starts with a free Individual plan, capped at 50 recipients per day for one user. Paid options include the $25 per year Personal plan, the $50 Professional plan, and Team plans from $150 per year for five users, with click tracking, scheduling, and priority support.

Answer based on 9 reviews

Integrations

### Which third-party tools and platforms does Yet Another Mail Merge integrate with?

Yet Another Mail Merge integrates with Gmail and Google Sheets for drafting personalized emails, managing recipient lists, and tracking campaign data. Its catalog also includes Google Contacts, Copper, HubSpot CRM, and Salesforce Sales Cloud, supporting contact and CRM workflows alongside Google Workspace-based mail merges.

Answer based on 16 reviews

Getting Started and Support

### What training and onboarding options does Yet Another Mail Merge offer?

Yet Another Mail Merge provides webinars, documentation, and videos to help teams get started. Webinars support guided instruction in a live format, documentation offers written reference material for self-paced learning, and videos provide visual walkthroughs for reviewing setup steps and product features.

Answer based on 1 reviews

Getting Started and Support

### What customer support options does Yet Another Mail Merge offer?

Yet Another Mail Merge provides Email/Help Desk, FAQ/Forum, Knowledge Base, Phone Support, and Chat. Support experiences appear mixed: some users rely on the step-by-step instructions, while others report slow issue resolution and limited help when problems arise. The product’s support setup covers both self-service and direct contact.

Answer based on 3 reviews

## Features

AI summary

Based on 20,574 Email Marketing reviews

Capterra reviewers highlight these as the features buyers value most when choosing email marketing software:

-   **Email Campaign Management** (**50%** of reviewers rated this feature as critical)
-   **Campaign Scheduling** (**45%**)
-   **Contact Management** (**40%**)

Yet Another Mail Merge supports **Email Campaign Management** and **Campaign Scheduling**, giving teams a way to create campaigns and send them at the right time. However, it does not include **Contact Management**. Instead, it offers other features that reviewers also rate highly, including **Mobile Optimization** (**42%**) and **List Management** (**37%**), which can help businesses improve email performance on mobile devices and organize subscriber groups more effectively, allowing teams to run targeted campaigns with less manual work.

Email Campaign Management

4.2 (6)

50.00% of 6 reviewers that rated this feature as important or highly important

Plan, execute, and analyze email marketing campaigns

Campaign Scheduling

1.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Set campaign schedules by selecting start, pause, and end dates

Mobile Optimization

4.3 (4)

25.00% of 4 reviewers that rated this feature as important or highly important

Optimize content to ensure it is easily accessible for mobile users

List Management

4.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Manage contacts across multiple mailing lists

Customizable Fields

4.0 (6)

33.33% of 6 reviewers that rated this feature as important or highly important

Customize data fields to support various needs and use cases

Reporting/Analytics

4.5 (6)

33.33% of 6 reviewers that rated this feature as important or highly important

View and track pertinent metrics to find patterns and gain insights from data

Yet Another Mail Merge 25 features

### All Features
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- API: Application programming interface that allows for integration with other systems/databases
- Basic Reporting: Access pre-built and custom reports and dashboards to measure leads by source/campaign/month, email performance, landing page performance, and web and social activity. Create report subscriptions that can automatically send updates to your team and executives.
- Building and Personalizing Emails: Create and design emails with an editor; manage templates; personalize dynamically
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates
- CAN-SPAM Compliance: Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act
- Click Tracking: Track the amount of clicks on individual products to measure campaign results
- Customer Surveys: Tool to send questionnaires to customers to gauge feedback
- Customizable Fields: Customize data fields to support various needs and use cases
- Email Campaign Management: Plan, execute, and analyze email marketing campaigns
- Email Tracking: Track delivered, received, and opened emails
- Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product
- Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events
- List Management: Manage contacts across multiple mailing lists
- Manage Email Lists: List management tools include importing and maintaining subscriber data. Manage list segmentation, profile attribute management, and delivery status. Subscribers self-manage preferences.
- Mobile Optimization: Optimize content to ensure it is easily accessible for mobile users
- Personalization: Adjust communications based on previous interactions or personal preferences
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Sending Outbound Emails: Supports the ability to send outbound email campaigns to external recipients.
- Subscriber Management: Add or remove subscribers from mailing lists
- Template Management: Create, save, and re-purpose templates for emails, forms, etc.
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- WYSIWYG Editor: What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

---

Get Advice

We can help you find the software with the features you need.

Features

4.2 (38)

4.2

Based on 38 reviews

## Pricing

Value for money

4.8 (26)

Free Version

[View pricing plan details](https://www.capterra.com/p/168100/Yet-Another-Mail-Merge/pricing/)

Free

$0.00

It includes:

-   Up to 20 Recipients Per Day
-   Open, Click and Response Tracking
-   Unsubscribe and Bounce Tracking
-   Gmail Drafts as Templates
-   Personalized Attachments
-   Follow-up Emails

Pro gmail.com

$72.00

Per User,Per Year

It includes:

-   Up to 400 Recipients Per Day
-   Open, Click and Response Tracking
-   Unsubscribe and Bounce Tracking
-   Gmail Drafts as Templates
-   Personalized Attachments
-   Follow-up Emails
-   Scheduling

Pro Google Workspace

$144.00

Per User,Per Year

It includes:

-   Up to 1,500 Recipients Per Day
-   Open, Click and Response Tracking
-   Unsubscribe and Bounce Tracking
-   Gmail Drafts as Templates
-   Personalized Attachments
-   Follow-up Emails
-   Scheduling

Team

$144.00

Per User,Per Year

It includes:

-   Up to 1,500 Recipients Per Day Per User
-   Open, Click and Response Tracking
-   Unsubscribe and Bounce Tracking
-   Gmail Drafts as Templates
-   Personalized Attachments
-   Follow-up Emails
-   Scheduling

Unlimited

Contact us

It includes:

-   Up to 1,500 Recipients Per Day Per User
-   Open, Click and Response Tracking
-   Unsubscribe and Bounce Tracking
-   Gmail Drafts as Templates
-   Personalized Attachments
-   Follow-up Emails
-   Scheduling

Value for money

4.8 (26)

4.8

Based on 26 reviews

## Integrations

[

Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[

HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[

Google Contacts](https://www.capterra.com/p/203196/Google-Contacts/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.1 (23)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.1 (23)

4.1

Based on 23 reviews

## User reviews

Overall rating

4.5

Based on 38 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(23)

4(12)

3(2)

2(1)

1(0)

Mentioned topic

Recent reviews first, then most helpful

Russell S. P.

Teacher and Consultant

Used the software for: Less than 1 year

### "Phenomenal mail merge tool for Gmail!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

February 19, 2019

I'm pleased with YAMM because it allows me to pull data from existing Google Sheets and send customized emails using Gmail quickly!

Pros

There are a lot of mail merge options out there, but I think that YAMM is among the best for working with Gmail. We use G Suite (Google Apps) in our school system and this is the reason I love YAMM - it's so easy to set up and use if your familiar with the Google platform (specifically Google Sheets). All I have to do is create a Sheet with two columns - one for names and the other for emails. From there, when my email draft is ready, YAMM does all of the hard work for me! It's so simple, easy, and quick to send a lot of personalized emails. Since it works from Sheets, you also have the ability to filter names in the spreadsheet or create tabs for different purposes, which is extremely helpful if you have to send multiple, repeat emails throughout the year. YAMM also helps me collect data and track emails (opened, clicked, etc.). When consider mail merge options, I also think YAMM is one of the most cost efficient ways of doing it if you're wanting to use G Suite tools (unless you stick to mail merge through Windows applications). I cannot really speak to their customer support - never really used that - but they do offer great, simple, step-by-step instructions that are more than you need.

Cons

I honestly don't have any complaints. It's extremely simple to use and very time efficient. Some different pricing options would be helpful, I suppose. Perhaps they could build in pricing tiers depending on the need of the individual.

BP

Board President

Board President

Used the software for: 3-5 years

### "Great, inexpensive, mail merge option with one hiccup"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

July 14, 2022

The service and support is excellent. It's incredibly straightforward what's going on, and being able to get test emails is wonderful. There is so much documentation about every aspect of managing a campaign and templating that I can't recommend it enough. I hope they've fixed the problem of users logged into Google with multiple accounts.

Pros

Drafting emails in GMail and having them show up in the plug-in when starting a merge from Google Sheets is incredibly easy. I really like the amount of documentation they provide to customize emails and templates. One great feature is that it'll change the attachments included depending on the individual or other rules.

Cons

After a few years this wouldn't show as connected to my account when I had multiple Google accounts registered. The only answer was to open the browser in incognito mode and log into Google again, which was a royal pain. Unfortunately, in the end, this led me to go to another service.

James T.

Director

Used the software for: 3-5 years

### "Only 20 free emails a day now (used to be 50)"

2.0

Overall Rating

2.0

2.0

Ease of Use

5.0

5.0

Features

2.0

2.0

Customer Service

3.0

3.0

Likelihood to Recommend

2/10

November 14, 2024

Always reducing the quality of the free service!

Pros

Easy to use and convenient tracking summary

Cons

YAMM has unfortunately been gradually reducing the effectiveness of it's free service. Initially, you could send 50 emails a day and get this bumped up by an extra 50 for each person you referred to also use YAMM. Then YAMM took away the referral bonus and capped it at 50 emails a day. In the past week or so, YAMM has appeared to cap the daily limited at 20 emails a day so it's not really worthwhile using the service. I was tempted to pay for YAMM because of the ability to schedule emails but the scheduling functionality looks very basic. I'd like to be able to schedule batches to go out each day but YAMM appears to only let you schedule one batch at a time. There are other free ways to send out emails which I'll need to get back into.

DM

Digital Marketing Specialist

Digital Marketing Specialist

Used the software for: 1-3 years

### "A great to tool for beginner as well as intermediate user for running email campaigns"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

3.0

3.0

Likelihood to Recommend

9/10

July 9, 2021

I am using YAMM for the last 1 year and 10 months, and the tool is helping us running email campaigns for awareness of our solutions and products as well as generating several leads for sales.

Pros

The smoothness of email push-outs and the tracking system is really nice

Cons

The customer support is not there while we are facing any issues.

CO

Co-Founder

Co-Founder

Used the software for: 1-3 years

### "I love, love, love this tool!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 17, 2018

Just plain, easy to use, easy to set up mail merge tools for G Suite.

Pros

YAMM is such a great tool. It's easy to set up and use. It's that simplicity that I really like. The free limits are generous and the paid version is worth the cost. Sure there are more robust or feature rich tools out there, but with YAMM you are up and running in 30 seconds.

Cons

As mentioned above, there are lots of other email marketing tools that have more features, but for day to day mail merge use cases, YAMM is great. I haven't used YAMM in a few months, so perhaps some new features have come on board to close that gap.

Ratko I.

CEO & Founder

Used the software for: 3-5 years

### "Such an amazing tool!"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 2, 2019

We send all our outbound emails with YAMM and we've implemented it in a company that uses it for all partnership, business development, sales and internal emails. They can't imagine their life without it - us included!

Pros

Best simple tool I found for email sending in bulk, without the need to use a special software - it's a simple add-on for Google Sheets which we already use for a lot of different things in our company. It has all the required features you'd need in a mail merge, or better, in a mail sendout - unlimited custom variables (values in the sheet) for text, URLs, attachments or similar, scheduled sends, sending to segments, follow-ups, etc. You can use YAMM for sales outreach, marketing emails, or simply internal company emails.

Cons

Tracking status isn't completely live, you need to run the sheets add-on to have it update the sheet with the latest email status - this is easy to forget so you get incorrect numbers if you don't run it manually.

PD

Program Director

Program Director

Used the software for: 3-5 years

### "Amazing solution for sending personalised emails"

5.0

July 30, 2019

Pros

Yet Another Mail Merge is a great solution for sending personalised emails via gmail. Using a simple draft email and a spreadsheet with your contacts you're set to go. It also provides analytics and the amazing thing is that is GDPR friendly.

Cons

Actually I can't tell that there is something I don't like on YAMM. It's not a complete traditional email marketing service but is a great solution for sending personalised emails via gmail.

PM

Project manager

Project manager

Used the software for: 1-3 years

### "Love that it integrates with gmail "

5.0

October 23, 2019

This add-on Is a must for creating easy merges within google. The 50 free daily is such a generous offer too!

Pros

Ease of use, integration with existing gmail emails, tracking system for emails opened, bounced, etc.

Cons

I wish more tracking information, meaning click rates, average open time, etc., was more readily available but I am grateful to know what was open or bounced.

Paul H.

CEO

Used the software for: 3-5 years

### "Great for mail merges that come directly from your Gmail account"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 13, 2019

I love using it. And I definitely recommend it for any other small business owners out there that want to send out mass emails that are customized through their Gmail accounts.

Pros

I love that with using this tool I can send out mail merges that don't come from an overtly mass mailing solution such as MailChimp or Constant Contact. all the emails look like they came directly from my Gmail account.

Cons

The user interface can take a little bit of getting used to. it's also a bummer that there is not a mobile-friendly solution.

DM

Digital Marketing Manager

Digital Marketing Manager

Used the software for: I used a free trial

### "Must use tool for email automation"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 20, 2022

Amazing.

Pros

Its free daily email sending is more than enough for me.

Cons

nothing to say that can describe what I don't like.

[View all Reviews](https://www.capterra.com/p/168100/Yet-Another-Mail-Merge/reviews/)

## Top-rated software of 2026

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.